Welcome back to this series on chat GPT and
all the great things you can do with it. Today, I will bring you my favorite chat GPT SEO prompts.
Specifically, these are prompt templates that I have been testing that are part of the AIPRM
extension for chat GPT. It's a Chrome extension, and I will show you all of that. I've been
going through and testing all of these prompts that everybody's sharing in the library that help
increase the functionality of chat GPT for free, which is really cool. I've also been doing some
of my own prompt engineering and playing around with prompts which is fun. Now, what I did is I
specifically went into the SEO category, and I'm going to share my screen in a minute. I'm going
to show you the ones that are my favorite. So I tested 25 of them so far there are 220 I think as
of this morning just in the SEO category. I will show you how to get to that for free as well.
I tested 25 of them and I plucked out 12 of my favorite today so that I can show you how each one
of them work. The ones I didn't like I dismissed and went on to the next one. Some of them are
just too much like each other, but they're calling it different names, so I want to show
you how these work. I am a full-time blogger, so I spend all day long creating content. I
make six figures in affiliate marketing and then I also have a real estate business that is an
affiliate model here in Las Vegas. This basically means that I generate all the leads, and the
agents work with the clients. I do this through blogging. I generate blogs that way and then I
monetize my blogs with affiliate income and then also with publishing and sponsorships and digital
products as well. So this is what I do all day long. I love what we can do now with these prompts
that people are sharing, so let me go ahead and go in here and share my screen with you so that you
can see all of the stuff that I'm talking about. Alrighty! What we are looking at is ChatGPT.
In case you have never been on there, I put all the links below so that I don't have to Rattle
off all the domains to everything I talk about, and included a block of of the tools that
I use every day in my business as well and some other chat GPT videos that you may want
to click through after you watch this one. So click on there and join chat GPT. It's free but
there is now a twenty dollar plus version. I'm paying twenty dollars because I didn't want to be
kicked out all the time and I want to be able to get in whenever I want to get in. People have told
me that they're still on a waiting list, and they can't get in. My suggestion is that you actually
go to openai.com scroll down to the bottom click on login and register for an account. I think
that that could be beneficial to you getting the the invite for the $20 or being able to access
the free version. They're saying they're going to continue keeping the free version open even
though they have the $20 option so we'll see how that all rolls out. Today's class (most of my
videos are like classes) but in today's video, we're going to spend the whole time in ChatGPT
primarily so I can show you these extensions. What we're looking at here is one extension , AIPRM. If you go over here and type in Chrome Store on Google, and we're going to go right here to chrome.google.com. It's going to open the web store. Then, type in chatGPT. You're
actually going to see so many extensions. There is another series I'm bringing you. In fact , my number one video so far on this topic is when I tested and gave you my 18 favorite Chrome
extensions. What we're doing today is we're actually going to go through 12 templates that
are all part of this single extension called AIPRM. AIPRM is a shared library of
people like me that are playing with prompts, and we are creating these templates, and we're sharing them. They are not always perfect. AI is fickle anyway, but it's a good starting point, I always say. Go ahead and click on the AIPRM extension, and download that. Then, you'll have the Chrome extension. They're not charging for this, yet. I imagine they may at some point but today it's free. So I like
playing with it. Now, what's going to happen is when you log into chatgpt, you're going to see
these boxes. These are the templates, the prompts that are in here for you and they're separated
by category. Up here if you go to all you can see copywriting development, generative AI, marketing,
operating systems, productivity, SaaS SEO, software applications, software engineering, etc. Some people are putting them in the wrong categories in my opinion, we'll see where that
goes. Then also you can sort by activity, such as prompts specifically related to link-building, keyword research
ideation, mid-journey prompts, partnerships, pricing, product descriptions, and so on. Then, we can sort by which one of
these templates have the top views, the top votes , and the latest updates. The way I started my
case study for today is by locating SEO which is my specialty: creating content that ranks on
Google. Then, I sorted by top votes , opened each one, and tested them. Then, I made a list of the prompt templates that I like the best. I saved the link so that we
can get there quickly and I'm going to use that reference myself, and then in the description
below, you're going to see a link that goes to my blog that actually lists the links to each one of
these. It'll have the link to the AIPRM extension, and some other resources from this video that
I finish this before the video rolls out You'll be able to take each one of those templates and see what it does. I'll give you an example of what it does, and then you can click through and access it yourself on ChatGPT. I wanted to be able to give you that resource so
it will be quick and easy for you to get to. Without further Ado let's get right
into these. I made a list, and here are my 12 favorites. I'll put chapters
in the video, so you can get to them. The first one is Silo structure and this is going to help us create a topical map. could be a website site structure, it could be a topical cluster or site structure. I'll explain a little bit more about the second one, which is a really cool keyword strategy. I don't personally feel like it replaces keyword tools. it's a great starting point and if you don't have the budget for keyword tools, this is going to be very helpful
for you. The third one is keyword research from an article. This is a a really cool one that
lets you pull in an article and extract some of the data to do keyword research. the
fourth one is E-EAT Niche Authority SEO strategy. I'm not sure why they're calling it that as it's not
completely how it works, but I loved what it did. I would just call it something else. I will
go over that. Then, we have a keyword clustering tool. We have 'find questions.' This is a neat one that
can help you find frequently asked questions for your blog. Then, we have another one that creates
a FAQ from a specific piece of content. You have to stay till the end for the prompt template: FAQ from content. I'm going to show you a Chrome extension that shouldn't be
legal. I'll show you how we're going to be able to take any page off the web , and use this one
Chrome extension to export the page, and the content all turns into a text file.
Preferably you'd want to be doing this with your own pages but there's a reason to pull others.
Then we're going to look at the content research and outline generator, and auditing existing content prompts which are eally cool for SEO. We've got two in here that I really like for local SEO.this If you're doing the Google Business profiles (Google my business - GMB). And this last
one is a super cool strategy if you want to create a resource that can attract links to
your website. Or you could use it as a lead magnet. There isn't any one of these that is better than the rest or in any particular order necessarily. I just went by upvotes, and I just started making a list of which ones are my favorite. In the video description, you'll find a link to the resource. I'll have all these listed for you with The links and I'll tell you what they do. Let's dive into the first one, which is the silo structure. It's opening chatGPT, and now it's opening The Silo structure prompt box. If it's your first time here, You may be thinking that if you click on one of the prompt templates that it's going to open in a new
tab or window. When what it does is open This field box down at the very bottom. You have
to read what it's telling you to put in that box. The tricky thing with these little templates
is that they don't really give a very good description. They're not great about
telling you what they're going to do. That's why I have to go and play with all
of them. In this particular one all it says is 'portable generator or garage door repair', so
essentially what that's saying is what is it that if you want to create a silo or topic cluster (people
call them a lot of different things Hub and spoke site), or it could be your site architecture you want to build content around. Let's do real estate today as an example. I know a
a lot of you guys that follow me are real estate agents. I know a lot of you guys now are not real
estate agents, a lot of you are Niche Website Builders and bloggers. I've talked to several of you on our
coaching calls or Consulting calls, and I'm going to do real estate, though for the sake of that. Let's just say you are in the real estate Niche. I have not tried this one yet let's try
to put in my city real estate and see what it does. So we'll go ahead and try this. Let's type
in Las Vegas real estate, and if that doesn't work we'll just go back to real estate or we'll just
do Las Vegas but let's do Las Vegas real estate. I like to do this creative process live so that
you can actually see how it is that I test this and poke at it and and get it to work and a
lot of you guys have told me you like that process so I don't pre-arrange what I'm going
to test with keywords I I like to pick a new Niche or a new keyword and do it together so
Las Vegas real estate then just hit enter okay here's what this Silo structure is doing the
person that prompted this that created this was trying to give you an idea if you're building
a website for the very first time what could the site architecture look like so here it's saying
our home page could have the introduction of the Las Vegas real estate market featured properties
links to other pages on the website then we would have a section that's all about Las Vegas real
estate listings and then one that's all about the real estate market and those are very different
then we'd have one on buying a home in Las Vegas one on selling a home in Las Vegas one on Las
Vegas neighborhoods man this is spot on I'm a real estate agent so I know the next one is Las Vegas
luxury real estate Las Vegas real estate news and about us page now that that's not saying that
that's all you're gonna do but it's basically saying these should be the main components of your
website so these could be some of those might be Pages maybe even child pages categories blog
posts now if I wanted to plus this I could now go into lot look at number six and I could say,
elaborate on number six let me see what it does. These prompts should just be starting points
I'm hoping to get a list of neighborhoods now is what's in my mind that it'll do so oh so
it's telling us what kind of topics should be underneath here not the exact topic so an
overview of the neighborhoods neighborhood profiles listings of homes for sale by
neighborhood photos and videos so it's telling you exactly what how to create your
content now if we wanted the topics we could say stop generating and then we I could say
give me a list of neighborhoods for number six let's see what it does and again I live here
and I'm a real estate agent so I'll know if it's right there it is Summerlin downtown Las
Vegas the strip Henderson interesting so what it's actually doing this is impressive it's giving
me the cities that are around Las Vegas and then it's giving me some of the most popular areas
of town rather than the tiny little pockets of neighborhoods it's all the big ones that people
would refer to if they were to come to Las Vegas so this is phenomenal now if I wanted to I could
say elaborate on number 10. so let's say I've built some of this out but I haven't built a
Southern Highlands neighborhood page yet so I'm going to say tell me about Southern Highlands
and it's going to start giving me all of that info absolutely incredible now I will just share with
you that my practice because I I like to tell you how it's really done my practice is I use these
these outlines and I actually move everything off of chat GPT over to another editor because
all of this is going to be picked up as AI detected and while many people have said that's
not going to matter and Google has said we don't care that you use AI as long as it's helpful and
it's human edited I just prefer that it doesn't however it would be much easier just to go right
from here and copy it over so you do you how whatever you think I'll give you a quick example
let's just test this this is unique enough maybe it won't come up as AI detected so what I would do
now is I would just highlight this and I'll put a link to the AI detector I use I use originality.ai
this is one of the few tools that's paid for it's not free but it's like 20 bucks and this scan is
going to cost three credits so 20 feels like it lasts forever I just like it better it feels like
it's more consistent and spot on than the rest of it than the rest of them none of them are perfect
they shouldn't say spot on it's close but see 87 AI not so crazy about that but I get all the a
lot of really good data from there so I think chat GPT is a research tool okay and then you can take
that over now there are other extensions there's rewriting tools that you can try putting this in
a different tone of voice there's people that are telling you the prompts you can use to make it
sound like original we'll see where this goes for today I'm still taking it off of there and I'm
putting it in Jasper there's a link below and I'm creating content there I've got lots of videos
that I show you how to do that in this video I'm not going to get into all of that today so next
one isn't this amazing I love that one so good so let's go to number two number two on the list
is let me just see one more thing with number one you know there's one other thing you could do with
number one and I don't see one that's simple too similar so I'm gonna I'm gonna show you this so if
you take number one let's just say you have you've already got your site structured so you're not
really looking for a home page this this and this but you're looking more for like a pillar post and
all the topics around it okay or a parent page and all of the child Pages under it however you're
building category posts and categories but you want to you want to cover a a whole topic so that
you can be the authority so one example might be gosh I haven't tried it let's
just try it let's try home values let's see what that does so your real estate
agent you want to rank for home values or maybe we could have done selling a home let's just
see what comes up so the pillar post is calling it the home page kind of talks about what would
be on there introduction to the website now you have a blog post it's all about understanding home
values your third one yeah I don't like this one oh well hold on hold on so could you do a page
it's all about understanding home values you could you could even talk about why zillow's
wrong and how to use the calculator the second well the second one really gets into home
value estimator specifically then the third one is how to improve home values oh I kind of
like this now number four is home value Trends number five would be real estate market insights
that affect your home value and number six would be home value resources so that does work it's
a small cluster right it's a small one what if you did I need to come back and do a whole video
on just this topic I can tell but what if you did selling a house let me see what that does I
did this earlier on affiliate marketing it gave me the best cluster it was just so good or
Silo we call them so many different things that can get really confusing I know so it's like let
me just see what this one does on selling a house okay so it's so this is kind of giving
us like if you were building a selling site selling site you would have a home page
and some people do build seller sites this would be a good starting point yeah still not
loving where that one's going selling a house page neighborhood information page so this
would be good for if you're trying to build a website for sellers but what I was trying
to do is show you you can also use this for topical research if you put something in like
affiliate marketing or or training a DOT puppy training or keto diet look at how it forms
around that play around with that one because there is some good stuff I've I've tested it
okay now let's go to number two and number two is keyword strategy now this is similar to
what we just did where we type in a keyword that we're targeting this time we're going to get
a table and the keyword is going to tell us some things about the keywords we would want to know
so let's just take let's do real estate again I guess we can try Las Vegas
real estate it worked last time okay so now it's going to
give us keywords oh yes it did oh I like it okay so what it did is
it immediately went to neighborhoods it immediate when I said Las Vegas real estate
it immediately knew neighborhoods was going to be a big cluster and now it's going into buying so
a cluster if you think of a cluster I started to explain it before but your topic is real estate
right if I'm a Las Vegas real estate agent my topic is real estate and Las Vegas pretty much
but underneath there there's sub topics that have a whole bunch of different pages or posts that
are part of that so one of those sub topics would be neighborhoods and then inside neighborhoods
each one of these is going to be its own page so Summerlin would be its own page Henderson would
be its own page I'm going to put properties now if you look over here though it's telling you and
and I wouldn't take this too heavily again this is why I pay for better tools it tells you what
the search intent is and this this this is this is not terrible it's saying that if somebody is
searching for a Summerlin neighborhoods on Google they are in an informational state in that funnel
they're not ready to pull the make a purchase so it's not really transactional or commercial,
it's not really transactional I'm just going to stay with the words that they're using it's
informational they are looking for information about something so they're at the phase in
the funnel where they're not yet ready to buy so top of the funnel and then as they get more
serious they move down then down here we've got commercial or transactional where they're going
to make a purchase so it tells us that and then here it's telling you the title of what you
should create a guide to Summerlin neighborhoods Henderson a great place to live and buy a home
doesn't mean you have to these are ideas and then it gives you a meta description now if you
scroll down now the next category is buying so it's saying we need a page about Las Vegas homes
for sale we need a page about real estate agents in Las Vegas we need a page about Las Vegas
condos for sale these are all spot on Las Vegas home values Las Vegas real estate market then we
get into market trends that's another sub topic it's its own cluster and then there's a whole
one on rentals now let's tell it to keep going now there's one on financing so we're
going to talk about mortgage rates what else is going to be in there oh it's it
started over again so maybe we needed finish there we go so these prompts sometimes you have to oh it's
still starting over again not perfect so you know what I would do I would probably reopen this I
would save somewhere save the first part of it and then do the Clusters individually so reopen this
number two I would reopen that keyword strategy if it didn't finish and I'm liking where it's going
now I'm going to type in Las Vegas real estate financing now let's see if what keyword cluster
we get this is how this whole thing works you've got to play with these and I'm always opening new
chats going oh that didn't that wasn't perfect let me go try it over here so now we're getting it
types of financing hard money loans commercial loans FHA Loans beautiful so I would take all of
those separate and just have them build their own cluster separately so while you're not getting
the competitive difficulty levels of these topics it is telling you if if Google were looking at
your website it's going to expect to see these pages on your website you may not be able to rank
for them if your website doesn't have the domain Authority and backlink profile that some of the
other more established real estate sites do but Google's going to expect to see them and so would
a consumer so putting these on your website is still a good idea and as your website builds up
Authority then you'll be able to rank for some of these more competitive terms so this is excellent
then I would go do the same thing with home buying whatever little cluster just go down these keyword
clusters and build them all separately in a new chat so that you can get the complete hopefully
at some point this won't time out anymore next let's go to number three keyword
strategy from an article I was drooling this morning when I was going through these oh
this is so good paste the title and an article I'm going to go ahead and show you that Chrome
extension I was talking about now because it's going to apply here so how I found this is
I have a do not copy plug-in on my WordPress website because I don't want people copying
my website all right so that you can't right click and just copy and I was playing around with
something I wanted to actually extract a document from my own website I wanted to extract the page
for my own website and I had this do not copy on and then I didn't want to just go in and try to
copy what the Gutenberg blocks it was so messy so something I stumbled upon this extension so
what it is is if you go to any page so we'll go to my website I'm going to use my own my own
website I know we can do this with any page so I'm gonna do it with my own so we're going to take
this let's do my best AI tools list for 2023. this is on my LoriBallen.com website now over here I
have this Chrome extension right here it is called SEO Pro extension and it is by marketing syrup
so you can go to the marketing serve website or you can go to the Chrome Store which is where
I got I think I got mine and it it's called the SEO Chrome extension now what you do is right
here go to export page copy export the page copy now it's going to download it to your documents
and we're going to just open it right here on the right hand side now I usually just get
rid of all the little menu items above it and I'll get rid of anything in the footer
okay I don't have anything in the footer hmm interesting it doesn't look like it
got the whole thing it must have a limit okay I didn't look at what the limit
was but it must have a limit so anyway I'm going to copy that it's okay because
we're just getting the concept and then I'm going to go back over to chat right here where
it says peace title and article I'm just going to paste this all in because it's already got the
title in it and then I'm going to hit enter now watch what it does oh shoot it's too long okay so
we're gonna we're gonna make this short I picked a really long article we'll just we'll just only
take half of it let's do that this is a this is a a challenge that we have still a chat gbt is
that we cannot get to everything in there let me just do this we'll go to loriballen.com
[Music] and I know I have a shorter one okay let's do how to make
money as a spiritual blogger okay there we go and I can see how we do
this again we'll go to export page copy it saves in my documents I'm opening the
document I'm getting rid of everything above it and then I'll just take I'm not going to
take the whole thing because I don't want it to time out on us and I'm going
to copy it from there and then we'll paste it in this new chat and so we'll
open that again this was number three paste there we go okay so look what it's doing
it's saying the main keyword of this blog is monetizing a spiritual blog the top five
keywords was keyword density in this blog affiliate programs I mentioned six times blogging
spiritual information online courses ad Revenue LSI keywords and synonyms metaphysical affiliate
program oh my gosh I don't think I wrote that blog that just gave me an idea life coaching passive
income remote team Google AdSense then it gives us the article the introduction so here's what this
is giving us essentially you take your competitors you put their blog in here and it pulls out the
important it doesn't give you all their data I mean it doesn't give you all their words
on the page to copy it's not rewriting their article but it's telling you the keyword density
of the keywords that they use pretty much what it's about the related keywords and synonyms and
then gives you an article outline and a list of frequently asked questions to go create something
similar or better I mean there is no more hiding in this blogging world anymore with these tools
everybody's got everything on us you have the tools and if somebody wants to go to my website
and do they can do it now you still have to go create the content and maybe creating the content
means you're using AI tools that's okay it could be who uses them better who knows how who who
learns the prompts better who's better about going in and adding images videos pictures external
links steps in the process that type of thing in fact like right now I'm using this this other
website I can't think of the name of it now I'd have to go look later and it it records my screen
as I'm doing something and then it puts it in a how-to tutorial and then it makes it shareable
online so I can embed my steps on the blog and I'm looking looking at my traffic yesterday
and I cannot believe how much traffic I'm getting from this shared how-to thing and I was like
Wow people are really finding that valuable so my point in all that is not about the tool my
point in all that oh scribe I think it's called scribe I'll put a link if I can remember my point
of that is it's so helpful so whoever is the most helpful is going to be winning the game because
they're going to be getting the most backlinks and people linking and repeat visitors and all of
that okay so it's it's it just is what it is that we all have this data now but I had to show you
because I'm drooling this is I would pay a hundred dollars a month for this one tool I'm not kidding
you because it's I use things like this on sem rush and server SEO and there it is right there
for free I just cannot even believe it so prompts prompts that's that's a play on words there props
to the person that created that one who is that one I just want to see really quick who made
that one so I can give them the proper credit mmm SEO m m SEO it's these guys I don't know
anything about them but I just think that's really cool all right let's go to number
four I guess that was clearly my favorite so far wasn't it so let's go to number four
okay so this is that one I was saying e e a t Niche Authority SEO strategy blog
post generator so e-e-a-t Google has came out with eat years ago and each stands for
expertise Authority and Trust so your website is supposed to have expertise if it's covering
anything about finances or legal or health so some people are having doctors on their
website if they're not a doctor be part of the profile they're looking for some sort of
expert if it's if it's your money or your life type of category a Authority authoritativeness is
going to be how much Authority your website has in most cases that's backlinks and trust those are
important signals your trust is your your your SSL certificate and your security and your website
and all of those things go together with brand and reputation and then the E They just added is
for experience so now for example I may not have expertise well I do I'm a certified keto diet
coach but let's just say I wasn't certified and I just did the keto diet and I started teaching
it well you might think oh well she doesn't have any Authority there but technically if you have
experience now that is a qualifier so that's where it comes from I don't let's see if where it comes
up here so again put in the keyword I'm just going to sit with Las Vegas real estate for now we'll
see where it goes with that okay so based on your request oh yes based on your requirements there's
a 30-day content schedule for your blog targeting long tail keywords related to the Las Vegas real
estate market again I don't know why they're saying that's eat strategy necessarily it's really
just a Content strategy well look at this Monday write five reasons to invest in Las Vegas real
estate Tuesday write the ultimate guide to buying a home in Las Vegas Wednesday right how to find
the best real estate agent in Las Vegas Thursday right what's it consider before investing in Las
Vegas Commercial Real Estate Friday right why Las Vegas real estate is perfect investment for
retirees if you don't want to blog every week this could be a one year instead of 30 days it could
be 30 weeks so not a year but what is that three quarters of a year so it could be 30 weeks if
you're only going to blog once a week or whenever you sit down you just go to that next one okay
think about this could also be a social post it could be a video it could be a podcast topic don't
get stuck in the fact this has to be a written piece of content so here's look at this the do's
and don'ts is selling a loss your Las Vegas home fast that's absolutely a YouTube video or a tick
tock video or an Instagram reel or a Facebook for sure right and you keep going there now
what do you do after this has all been generated then pick one how to find the perfect Las Vegas
home for your retirement I'm gonna go write all these These are so good and anyone's I haven't
right here I could say give me a comprehensive outline for and I'm going to paste that title
and then let it give you the title to the blog now some people will just let chat GPT write the
whole blog forum and they're gonna go paste it on their website and I'm not telling you don't
because I don't know I just don't know what Google's going to do with any of this so you
you do whatever works for you for me I take that outline now and I go over and I work I'm
working within Jasper to create mine so that's look at that's perfect I just love it I love it I
love it I love it actually what did I say give me a comprehensive helpline for how to find the
Las Vegas home for retirement I don't really oh yeah okay it it's using the word retirement I
don't know how specific that is about retirement in this particular case but once I transferred it
over I would make sure it was so that's a really cool SEO prompt template I love that one extension
whatever you want to call all these things okay next one is keyword cluster now we already did
keyword strategy I must have included this for a reason let's go look at it keyword cluster let's
see what this one does paste a list of keywords ah this one clusters all of your keywords together
so let's say you've got affiliate marketing and you've got affiliate marketing oh we're doing
Real Estate Las Vegas Real Estate Las Vegas market so you already have a list of keywords right
that you've pulled from a from a tool you're you're copying these over from a spreadsheet
or something like that Las Vegas Real Estate Las Vegas market report Las Vegas home values
Las Vegas neighborhoods okay so you've pulled this in from another resource of of some sort now
it's going to say now I'm going to Cluster them for you so it's telling us Las Vegas real estate
is an informational search Las Vegas market reports and informational assert search Las Vegas
home values they're looking to transact Las Vegas neighborhoods informational now it's breaking
it down by their semantic relevance Las Vegas real estate market these should all go under
Market these should go under home values so when you put all of those keywords together it's
going to put them in a structure for you and it shows you which clusters they should be part
of so if you think if you stink in your mind categories categories so like if you are blogging
on WordPress you probably understand blog posts and categories so one category would be buying a
house and then every time I talk about something related to buying a house it would go under a blog
post it would go under that category so if I'm talking about one day about buying a house after
a divorce right or buying a house in retirement or buying a house and selling a house at the same
time those types of things they'd all go in that one category so these clusters are basically
saying this is a topic cluster this is a topic cluster and typically in those topic clusters
there is a strategic linking pattern where they link to each other and then they generally
link back up to some sort of a pillar post some people do the up down and some people just do
all sideways that's really what that looks like I can show you a better visual of this in one of
the tools that I use and pay for again I put all the links in here some of my links will get you a
free trial some of them don't they might get to a discount I do have affiliate relationships
with the software that I use which means I also benefit if you wind up making a purchase but
there's no extra cost to you so I pay for and use serve for SEO in my everyday strategy now
let's go down here and look at an example that I was using I was using gardening okay
so let's just say gardening right here if we were to go back to this keyword cluster I'm
going to open it again let's put in gardening so you have a website that's all about
gardening right they're going to do that same thing or they're listing it all out
and they're going to say informational commercials such as tools transactional they're
just giving you the definition of of gardening so that it's giving you the categories gardening
tips and techniques would be one cluster gardening products would be another cluster or
another category gardening service and courses is a separate category so you're not going to
write one blog post it's all about gardening products and gardening Services those are separate
categories and and posts okay and then they're kind of breaking down the further topics for
you if I did this in Surfer I did gardening over here take a look at how this breaks up so
there's a there's a better visual so gardening is one cluster vegetable gardening is another
whether these are just separate blog posts or whether you're creating a whole topic cluster
you could create probably create a whole topic on cluster on vegetable gardening I would imagine
okay planting gardens might be a whole nother topic cluster gardening books so it's either
just a blog post or it could be a whole cluster depending on if there's enough to cover it within
there so that's a quick glance of of what this tool does okay that's what that does now next one
is find question so let's click on find questions now here it says who is your audience so
find questions related to your audience what we're looking for is questions to
create content around not questions to use in our blog posts per se questions to create
content around so who is my audience well if I'm in Las Vegas real estate my audience is a
homeowner or a home buyer a home seller maybe an investor okay so let's put real estate
investor and see what it does for us there okay so what specific keyword related
questions to real estate investment would you like me to generate questions
for well I don't know first time investor here are the top questions related to real
estate Investments for first-time invest what are the most important factors to consider
before investing how much money do I need to have saved what are the different types of real
estate Investments what are the risks Associated that could be four different blog posts Roi
could be a separate One how can I find the best properties could be a separate one what
financing options that could be a second one what are the tax implications I wonder I
wonder what keywords are we using put them in a list with commas I just had a
creative idea let's see if it works oh okay I'd have to play with the prompts on this
what I was thinking is we could actually extract those keywords and put them into that keyword
cluster and see what other ideas we get from that now what I would do from this point is
let's say you go okay I'm going to write all these These are great I would take this first one
what are the most I'm going to show you the exact same thing and I would either use a template from
the prompts or right here create a comprehensive outline for what are the most important
factors to consider before really investing in real estate then you also can ask it
to create a better title a more descriptive title a more compelling title a funny title a title with
urgency so you can play around oh that's fantastic what was the one of the most important factors
to consider in real estate fantastic so good so there's the outline that I would now take
over and start blogging all right so there's that one now the next one is an FAQ from
content so we're going to open this one FAQ from content I wonder if I've opened this too many times that's
okay I can search for it if I have let's just see so what we do is we open this and then I'm
just going to go right here to search FAQ there it is from content paste your text maximum 8 000 characters 8 000
characters so what we're going to do is we'll open that same one that we were just using and
copy that paste it in here what we're looking for is an FAQ from this content that we can use on our
own blog or we can use for inspiration I love this one I love love this one so if I wrote a Blog and
I'm finished with the Vlog and I want to make sure that I put some FAQs at the bottom of
the blog it's pulling those Q and A directly from the content in the blog well
I shouldn't say directly it's rewording it but it's pulling those answers from the blog
where sometimes we will go over the people also ask on Google and we'll take those questions
and we'll put them in here and we'll answer them this is actually coming from there now you
could also do this with the competitors piece of content just so that you can get an idea on what
kind of blogs you want to create for inspiration it's that's that's another way to do it so FAQ I
like that one I think that's very very handy I'll be using that one next one is content research
and outline generator so we were talking about all the outline ones earlier oh that time
it opened so we were talking about all the outline ones I keep showing you how to do the
comprehensive outline so watch this so this one says use the exact search term you want to rank
for I want to rank for Las Vegas home values so here are the long tail keywords so to me that was a little off buying all in Las
Vegas doesn't really have a lot to do with Las Vegas home values then it's giving us a set
of quotes that we can use in our blog I like that that's a very common thing that we see
a lot of I would rather that be statistics or something but I like that then it gives you
the outline so Las Vegas home value is what you need to know understanding the real estate
market trends and forecasting that's good a good H3 Las Vegas housing market impact on covid-19
on the Las Vegas real estate market that would have definitely been appropriate key metrics to
watch median home prices inventory of homes for sale days on Market financing options so I like
this to a certain point I think some of this in here doesn't really belong I wouldn't talk at
all about popular neighborhoods for home buyers if it's about selling a home so it wasn't perfect
now when I did did it this morning for affiliate marketing it did a really good job because that's
just a little more General you don't have as much customization in there I got very local and put
in a niche but it's it is a cool starting point if you don't know really where to go with your topic
the next one I pulled was audit existing content so again this is going to take a piece
of content that we have already created so here it says copy and paste the full page
content here add URL title description and author profile okay this one should actually
say the e-e-a-t because what they're doing is this is really cool I'm going to paste
in the same article we had before oops let me do that again because I missed a
piece so what we're going to do is the same article we did before then I also want
to include an author bio on that page so if I have an author bio on that page that I should
have that copied over to even if it's like coming up on the footer it's part of your inline content
but that doesn't show up on that copy so what I could do is I could go over here to chat gbt
and I could say who is Lori ballen real estate so I'm just going to get a little bio
to copy so you can see how it works oh okay let's get a new chat now we're gonna mess
up the old one who is Lori ballen real estate it might let me back over so Lori ballen is a
real estate agent speaker trainer and author based in Las Vegas Nevada she is was the
owner of Valen brand a digital marketing company that specializes in helping real
estate professionals generate leads online Lori's the host of the Ballon method podcast well
that's not true where she shares her insights and strategies on real estate and digital marketing
so let's just put that in there for the sake of time right now remember AI does not always
print factual info that was a not quite a spot on as I would have liked so let's just go
with that for now so I can show you what it does so once you follow the instructions in
there it actually analyzes your blog it takes the long tail keywords out of there from
your content oh did I put it in the wrong one I did hold on content research outline generator and then we'll paste in this one now it is pulling very similarly to the one that
we did earlier where it was pulling the long tails but it's going to do something different so it's
pulling the long tail keywords the title tags oh and it's pulling similar quotes that could be used
on this blog post I didn't actually use those on this blog post but it's saying it could be used
then it's giving us the H1 the H2 the H3 similarly to the one we did earlier but if this is the same
one it's going to tell us what we need to add and it's going to say you didn't cover like
if our if our author profile is not in there it's going to say in order to improve upon this
you should go add your author profile to help establish the expertise so this is this is going
on forever because I picked a Blog that has a ton of headings and but this is still fantastic if I'm
looking at competitor research and I want to see what that blog is all I mean we've been paying
a hundred dollars a month for Surfer to kind of get this data out of it while surfer does a lot
besides that this is a really cool almost like a Content brief I would never go literally off
all those H1s H2S and H4 because that's that's imitating somebody else okay this one is not going
to give us exactly what I wanted to get right now try this one because earlier when I did it if
unless I put the wrong Link in there which is possible it gave told me oh I'm so silly it was
audit existing content okay we're gonna go with that I'm sorry I was pulling the wrong template
there it is page quality rating is saying low it's saying this page contains information I'm
monetizing a spiritual blog while the author provides some tips on making money the content
lacks depth and quality and the author's expertise and trustworthiness are questionable remember I
didn't paste in any of my but my author bio or anything the post also fails to consider the user
intent and expectations of its target audience first the author lacks expertise in the subject
matter now this is important even though it feels like we're getting criticized they're absolutely
correct so I wrote a Blog I didn't I didn't get to paste the whole thing in here remember I
needed the whole thing but I I put up wrote A Blog about becoming a spiritual blogger well if
I don't have anything in there that shows why I should be considered valuable in the spiritual
blogging space it's going to say we don't know that that person has any expertise and that's the
same thing Google's gonna say so now that would tell me I need to go back in let me look at the
top of this sure enough I didn't do it so lately I've been putting in at the top as a full-time
blogger I understand the importance of or as it as a spiritual seeker and blogger so you need to
establish now your expertise and this is what a lot of people are saying is that is going to make
the difference in using AI content that it's okay to use AI content but how are you proving your
expertise in here so you need to have some sort of me my eye dialogue and profile so there's
they're spot on even though it sounds really harsh in this particular case they're right so
second the author's Authority and trustworthiness are questionable this post does not provide any
sources to back up claims now it actually does it's I didn't put the URL in here so it's
probably not seeing those external links I always do go in and put external links
but if you were just copying straight off of chat GPT and putting it in your blog this
is what's going to happen it's going to say there's no you're making claims that there's no
backup sources so you need to have a section that either has sources or resources or links when you
state something and have it linked somewhere this is excellent post fails to consider ymyl your
money your life standard as opposed discusses ways to monetize a spiritual blog it's essential
to ensure that the information presented is accurate and trustworthy post doesn't provide any
guidance on avoiding potentially harm so they're saying you need a disclaimer in there somewhere
okay great this is what Google's probably gonna look for too so improve the expertise it tells
you how increase the trustworthiness it tells you how I gotta tell you even though it took me
forever to get here today sorry out of all of the ones we did even the one I squealed over this
is I think the most valuable for most of you that are following my channel this is probably the most
valuable because it's the it's the one thing that can make the biggest difference it where we're
going in SEO I think and the one thing that very few people would ever even know to look for so
this is very valuable I like this they should rename this to criticize me template but I love it
it's really good I saw another girl do one about criticize me and I like it it makes sense okay
so now we're gonna do these two are for local SEO this one will create 15 blog posts for your Google
my business page so it's saying tell us who you are so Lori ballen Las Vegas real estate team
so it's going to give me 15 Google my business blog post that you can now go individually and
just post each one on your Google my business profile for the sake of time I'm not going to go
show you how to do that really simple to do it so just make sure you have your Google my business
page as soon as you go over to it there's going to be something that says new post you copy that
in you can put a link you can put an image you're good to go so it gives you every day the other
one is optimize your Google my business profile then we're almost done I love that last one so
don't go away yet so here it says tell me the name of the business Lori ballen team Las Vegas
real estate now it's going to say this is what should be on your Google my business profile and
it's actually a really good template if you think about your LinkedIn your Facebook business page
your Twitter so it's saying what are the best categories that your Google business profile
should be under real estate agency real estate consultant real estate broker what are the best
Target keywords for Lori ballen team homes for sale real estate agents Realtors you know how to
hassle those little fields in there when you set up the profile here's a short business description
you could use here's a long business description you can use and you can edit those if you want
to and then it gives us the services that we provide if you provide those it's suggesting
that you list all of those in there if you don't provide them obviously don't put that in
there so this is a great way to optimize your Google my business profile and the last one is the
one I said that is an ideal lead Magnet or link magnet meaning if you want to attract links to a
resource so most people don't know we're going to open this so most people don't know let's say I
have a Las Vegas Real Estate website which I do and I want to create something people will link
to most people don't know what I'm going to say most people don't know I'm not just going to put
about Las Vegas although I could put just Las Vegas I Could Make This about Las Vegas casinos
Las Vegas bars this is where I would go over to Google and do a little research to find out
what I wanted to look for let's do Las Vegas outdoor let me see what it does I haven't tested
this one so we're gonna do it together so here are 90 things about oh this is good a lot here are
90 things about Las Vegas outdoor that most people don't know in a randomized order with explanations
for each Las Vegas has over 300 days of sunshine per year I just got such a visual in my brain
for Pinterest for each one of these should be its own blog post its own pin its own social
Post Its Own insta real or Tick Tock oh wow so the Red Rock Canyon National Conservation Area
is just 30 minutes from Las Vegas strip third one most people don't know that Mount Charleston is
located just 35 miles from Las Vegas so this is here's how I would do this this is another topic
cluster this would be the pillar post one post all the way down with all 90 items then take each
one of those 90 items and write a blog and this links out to each one of those 90 items and then
each one of those 90 items links back up to that pillar post and where appropriate they may link
back and forth to each other you know if you're talking about hiking I might mention Red Rocks I
might link to Red Rock within that cluster as well guys this is gold this is money I mean this is
this is what I do all the time so I know this one is so good I'm doing it I'm doing it I'm doing it
and if it runs out just say keep going or finish so that we can keep because it does pause out
and then you can keep going on the list but think about this most people don't know put in Las Vegas
bars Las Vegas gambling Las Vegas water parks Las Vegas schools Las Vegas neighborhoods you will
never run out of content for your Real Estate website again whatever whatever space you're in
this is just an example oh so good you guys chat GPT is a game changer I hope you will continue
to watch this Channel and all the videos that I'm sharing as I go along and I hope you enjoyed
these 12 amazing chat GPT prompts with the aiprm Chrome extension absolutely incredible I'm
Lori ballen thank you guys for joining me today
Good stuff. Lenghty but good.