Rob Dyrdek on "Larry King Now" - Full Episode Available in the U.S. on Ora.TV

I'm Larry King now a skateboarding champ turned worldwide business mogul it's rob dyrdek it's what skateboarding is it's a lifestyle right and it's a very expressive sport too and that that independence and expressiveness pulled me away from team sports so entrepreneurship has taken over your life oh yeah I look more at myself as a as a creator plus you would sweep Donald Trump's apprenticeship they've tried to get me on their side we do be a lot but I'm too busy running an empire over here well you don't need it right you would fire Trump all next on Larry King now [Music] welcome to Larry King now Rob Dyrdek professional skateboarder turned entrepreneur producer actor TV star he created Street League skateboarding an international competitive skateboarding series he's known for some MTV TV shows Rob and Big Rob Dyrdek's Fantasy Factory and ridiculousness ridiculousness if I can say it airs Thursdays at 10:00 p.m. on MTV while Rob Dyrdek's Fantasy Factory is in its final season that airs Thursdays at 11:00 also on MTV what will get the skateboarding in awhile when did you become this industry you know I think even when I was very first became a professional skateboarder I used to always say I got to treat it like a business you know it's my career and this is way before even the idea of understanding that you can be a personal brand and I just think that sort of spirit I was what I like to call raised by entrepreneur wolves right where my influence is at an early age were all of the closest people around me started companies so it sort of grew up in Ohio right so we'll be all successful no they weren't right so it's it's in some of them I use as examples of not what what not to be right so but it was from starting skateboard companies to clothing companies to retail stores to restaurants to clubs like this inner circle I had was very entrepreneurial so it it instilled in me in a very young age that that's just what I was meant to do Robin big was the big thing right now what was Robin big well you know initially sort of as a professional skateboarder your career isn't marked by these video parts right and we had a huge one for DC Shoes and I just knew that my skateboarding wouldn't be that good so I wrote this idea of a skit of where we go everywhere and skateboard and get kicked out and by security guards phone now I'm gonna bring my own security guard to deal with security guards so now I would go to a place they'd come to kick me out and they'd have to talk to my six foot six home instead of talking to me yeah and it kind of blew up in skateboarding and then MTV or Jeff Tremaine from jackass and ruben fleischer had approached us about doing a television show and i was like i don't have time for something like that and then we ultimately developed that and then that's really when I began to understand and learn what media was and how to create it now your current show Rob Dyrdek's Fantasy Factory is very similar Robin big right man man and that's in its final season yeah what can we expect give me a hint you know it's kind of a very extended show you know of doing crazy things while I'm breaking the world record for jumping a car backwards ramp to ramp I'm gonna jump at 90 feet for the series finale me and big black go on a journey of becoming butt brothers where I go support him to get his prostate set and it's one of the most awkward things I've ever been involved in my life I would say if you can imagine you know things get really Ritz all funny when you're making it we go and get his butt gold-plated and get it all like smoothed off to get ready for the presentation factor and then we got to go to a doctor and then he's gotta go in there and get dug out you know I'm not kidding yeah you know and I said you know thank God I'm like white it's not runs in my family and I'm under 40 because I'll probably die before I love him it's like his finger in my bite well someday it'll happen to you Rob it's just you trying to tell me Larry that they have not come up with the technology they have if you only do the PSA that's all you do and you don't do the finger as the late general Schwarzkopf discovered as he told me he was a general and he went to the doctor and the the doctor was a lieutenant colonel who was afraid to put his finger into the into into Schwarzkopf and Schwarzkopf had prostate cancer at age they didn't discover because they did you got to do the finger so face trying to tell you that there's not an app this day and age on my cell phone I can't just lean back clear in that rock face it it takes a minute fact certain people Rob liked it and I don't want to care told you a douchebag intervention what the hell is that well here's the thing my cousin he was my assistant started a clothing company went on to make millions of dollars incredibly successful you know one of the great stories of the fantasy factory but but now he's you know driving a Rolls Royce he got a fake teeth we call him and I'm you know perfect ten and he's a douchebag you know and and the reality of it is is we had to step in and do a douchebag intervention right and and what's the definition of a doofus well it's where you're trying too hard right and you're kind of doing all these things that you think make you look cool rather than just being naturally cool so it looks stupid point-blank when you have you're standing on a Rolls Royce shooting a photo yourself throwing money in the air and you're a 20-something kid from Ohio you're a douche bag you you've had a beef over the year with the Comedy Central host Daniel Tosh what's that's all about I you know I think what it is more than anything is is there's from his perspective which I get it's like I took his show and copied it and did an MTV version the dream he was I didn't right so who I did copy full bore and full-fledged is Vinny de Bono right like I had initially read an article about America's Funniest Home Videos global syndication business and this was during Robin big right and and so at the time when they wanted me to do a new show because of Robin big because we weren't doing Robin big I sold them ridiculousness right because I was like man like I just gotta shoot it in a studio so easier to do and if I get to a hundred episodes I've got a global syndication I'll get paid forever right so they had initially offered me to do that show straight to series and my own reality show and that's when I wrote fantasy factory right so we decided not to do ridiculousness and do fantasy factory since it was more in our wheelhouse of well what do I have to do with with toast well what had happened is by the time my keyless nough scam at it was already after the first season of Tosh came out right so what had happened then he got out of pocket and then I made the brutal mistake where normally I would like hair right like it's like one of 50 things that I do but I made the mistake they and candy mistake of coming out of pocket on social media right where I just said buy Gaelic I'll see you when I see you type of thing right so he got ticked no then it turned into this like whole like you know thing about about this beef between us you know you know that doesn't hurt you doesn't it's whatever they print guys are good to me it's more bothersome out of the idea of regardless of how much I know like I had done the idea way before he ever came out sold it to them it's like you still can't convey that the reality of it is as my show came out after his and it created this is what it is this thing yeah he's an amazing figure when you think about it he's rob dyrdek and next we travel back to his skateboarding roots stay with us me and him were just talking in I've been struggling with what is this just behind the scenes funny photo he's throwing money on his rolls-royce with a leopard jacket and diamond sunglasses it's a joke I'm about to say something go ahead and it's from a deep deep deep place of love because I love you okay this'll make you feel more comfortable I I think you might be getting kind of douchey that was a clip of Rob's show Fantasy Factory he is an enormous hit in so many circles reality TV does everything but let's go back to where it all began professional skateboarder at age 16 by the way professional skateboarder how does a skateboarder make money well you know back then it was very different you know you sort of you built your name in the streets you eventually turned pro you had a signature board you get royalties you start to get sponsors and endorsements and nowadays then you know in December of 91 I got I sold one board signature board and got a check for $2 you know today these kids make millions of dollars names the number one skateboarder when you started when I started out man it was it was Tony Hawk and Christian Hosoi you know Tony's still around Tony paved the way you know it's like he's the first true millionaire like mainstream skateboarder that showed the world and especially our industry the K it's possible to elevate to the mainstream why did you choose skateboarding Clinton it's what skateboarding is it's a lifestyle right and it's a it's a sport that's driven by progression right it's it's it's the beauty of it as you make it your own right and there's many ways to do it and it's a very expressive sport too and that that independence and expressiveness pulled me away from team sports like soccer and baseball at the time and really drew me it's dangerous though it I I don't think it's a mystic will tell you it's no more dangerous than than football or baseball or basketball it just innately can be if you choose to push that limb ever been badly hurt I haven't man and I've done a lot of dangerous stuff you know really and you've done the twirls and the twists I mean I've grinded a 20 stair handrail I've been a you know I've taken it to the next step of doing crazy car stunts and getting attacked by sharks and tigers and and all kinds of crazy I think you're weird I think I'm unique yeah I mean I I think there's a good chance yeah I think there's no doubt I am and I live a very unique path and have created quite a world that that I could have never imagined you know you don't dream this existence what's what's the mindset of a skateboarder you know I think when it when it comes to understanding tackling fear and relentless problem-solving right it's like the reality of learning tricks you have to try it over and over and over and over and keep adjusting every little aspect of your body to ultimately get it to work and then when you get it to work it's like this incredible like oh my god I can't believe I learned this and that progression drives you even further you know what is Street League skateboarding what I basically did was was finally organized the world of professional skateboarding you know the x-games in the Dew Tour and all these things aren't really representative of a league or the level League standings right so so I basically own the NBA or the Major League Baseball's skateboarding how many teams it's it's more like golf or tennis right it's individuals I've signed the 20 best guys in the world exclusively to my league and where is the competition held we hold them in arenas throughout the world last year we did a global tour with with ESPN and Nike is our title sponsor and you have judges right so I created a unique judging system and a new scoring format that basically it makes it easy for anyone to follow and it it's it's a format much like what happened with poker when they finally started showing the whole cards it became easy to understand and learn or how they when they organized the UFC and the weight classes and stuff like that that's what I've done for for skateboarding to allow it to elevate into a sports entertainment property are you are now a skateboarder who's an entrepreneur or are you an entrepreneur who skateboards I'm gonna entrepreneur his gay boys yeah so entrepreneurship has taken over your life oh yeah I mean it's it's on every last level and I look more myself as a creator you know if you never skateboarded again you'd be fine oh yeah I don't even in skateboarding I could have stopped skating 10 years ago and been fine you know I mean I don't even them even sort of the business that I created before I ever got into TV or any of that I was always long so what do you love I love to create and whether that's a television show whether that's a brand whether that's a league whether that's a cartoon you know you got understand I have a cartoon coming out on Nickelodeon of in February as well second season the wild grinders the skate gang a wild rounders wild run is the gang I was in as a little kid and you know on top of launch and now the fifth season a Street League and well holdy run 39 you married I'm not not you you you're not cut for marriage Ari because you're too I don't know you know I'll tell you this man you have to someone like me I'm into as I get older I'm understanding scalability and PSA's and limits right and in order to be able to do what I want to do at an efficient level I have to have a ton of really highly skilled people that are under really sound processes that I can oversee and I think I have to adapt that to life where if you do in fact want to get married at some point you've got to look ahead to where you can slow down because you know working at this pace and doing this much it wouldn't be the most ideal thing for when did you move out here I quit high school at 16 and moved to California to become a professional skateboarder quit high school yeah you're such a bright guy why would you quit high school you know at the time I I don't remember the story my mom says I sat down with the principal the counselor and all the and then and convinced them and I didn't need to go to school anymore and they all bought it and let me leave after the break be amazing rob will give us his keys to entrepreneurial success stunk away we're back with rob dyrdek he's into everything Street League skateboarding Rob Dyrdek's Fantasy Factory ridiculousness the fantasy factory's in its final season Thursdays at 11:00 on MTV he sees the star of MTV is do you have to have fun and all your ventures - is that part of this I think it's not just solid business yeah I mean it's it's never it's never solid business but I just enjoy seeing stuff come alive in the process of creating and and watching young other talented people get it the help to get focused to realize their potential you know there's money Drive you money doesn't drive me you know it's it's because you got to understand all money will ever do is is give me more more balance and more security to do more right it's it's there's a peacefulness and I'm sure you understand this of not necessarily needing to ever think about that aspect of your life anymore and focus on what you love to do is is a blessing you know you know you would sweep Donald Trump's apprenticeship so they've tried to get me on there some will be along but I'm too busy running an empire over here for yeah well you don't need it right you would fire Trump do you have an entrepreneurs hero is there someone in the world of entrepreneurship I'll tell you what there's there's a lot of people I look up to I think you know one of the people that I really respect and love is Lorenzo Fertitta who owns the UFC and just just towel there's this layer of transparency right it's like the great entrepreneurs that I love the most is like there's not there's not a bill be honest about everything and they'll tell you exactly how it is good or bad and we'll just put a stake in the ground on an opinion but not drive it home and it's it's like that's the stuff I respect them all how do you stay humble to me it's it's I think you stay humble by not really ultimately taking any of it that seriously you know it's like you get more excited about these new opportunities and doing new things and I get excited about being healthy when I go on a 12 day run of like you know trying a new health kicking it all working it's like I have this incredible energy I just want to share it with and learn from your failures you had to have some faith I have had so many failures at so many levels and and I think even I only really started to get it and grow up a year and a half ago when I finally brought on a CEO for my company right where he really began to to help me learn to continue to grow and then start surrounding yourself with with mentors and and really smart people that have done what you're trying to do or what you may want to do so you can learn from them and that really revolutionized sort of my entire process because before I was making millions losing millions making millions buying they're doing this you know I wrote produce finance films lose a couple million like wow I was so driven that it didn't matter to me I just wanted to get things done what did you think would be the biggest hit was your biggest failure there's was there something you said this can't miss and it missed I mean I would say when I when I long I wrote produced and financed starred cast this feature film about skateboarding right you know finally the first authentic I spent 2 million dollars of my own money I was like there's 10 million skateboarders in the world all I gotta get is is a few of them into the theaters and I'm making it alot of story yeah 100% like full story I was in a movie called street Dreams what happened and then I I put up all my own money because all everyone in Hollywood said nah there's not a market for this I'm fine I'm gonna do it myself then right so then I go out and they would only offer me DVD distribution deals right I made it rated R they're like it's ready to escape with some film made his Raiders are no one's gonna put this in the theaters so then I said okay I'm putting in theaters myself so then I four-wall they put it in 40 theaters went on this like massive marketing campaign multi-platform let's go and I got a check I think last week for 2.36 and it's the first time I got a single dollar towards that 2 million dollars and I was like so I was like to my finance guys Michael this is incredible it's once the $2 check I'm like evidence I mean we're finally going we're at least took a shot at it after like five years we I've had some big ones even recently you know I I grew up in weird the skateboard company that I turned pro for was from Dayton Ohio and 20 years after they started they sold to Burton Snowboards and they were having a lot of trouble and I went out and bought that thing because I was like the kid from Ohio 20 years later comes around and buys the company and I got slapped across the face in reality of like emotionally purchasing a company and being faced with the hornet's nest on the inside of trying to turn it around and evolve people that have been doing something for 20 years it's a it's a brutal lesson that I've learned this year that I will never face again how many Americans skateboard according to the latest poll that I saw was six point three so it's been as many as 10 million I think it fluctuates I think that's one of the big movements from the sustainability side why I've built so many skate parks all over the world and continued to be one of my major movements is building places for kids to skate and standardizing it is the number one injury brain fall no no it's almost non-existent in the entire thing it's it's I would say it's probably 10 times in football that it was in skateboarding really yeah Wow Rob what are that what a guess rob dyrdek when we return Rob will take your questions and we'll play a game of if you only knew don't go away we're back with rob dyrdek don't forget ridiculousness airs Thursdays 10:00 p.m. on MTV and Rob Dyrdek's Fantasy Factory is in its final season airing Thursdays at 11 p.m. also on MTV some social media questions for you Am's on instagram s when was the first time you knew skateboarding was your passion I I think the moment I saw my sister's boyfriend with four bandanas on his right leg four on the Left four on his right arm and left arm spiked belt across his chest and he skateboarded it was for me oh we sherilee gravid on facebook wants to know did you ever get scared doing a trick I have you know I've done a lot of dangerous tricks and you you gotta have a lot of pressure on you and in fight you gotta basically what I called you know break the fear threshold to even attempt it you know what was the best trick give a saw witness ty I went to China and watched a friend of mine Danny Way who's one of the greatest skateboarders of all time jump the Great Wall of China I thought that was pretty amazing come on yeah like giant ramp like literally like a 90-foot tall ramp that goes to like a 80-foot gap and he what was his funeral like anyway that guy is like Superman I'm gonna say his story has yet to be told the right way Rodney McCarthy asked via Twitter what's the worst prank you ever pulled on and who was it on you know I'll tell you the worst thing I ever did is I faked got arrested for April April Fool's Day to my mom and I told them when I was and I I said if she starts getting upset get me out of the car so she is bawling and I'm like I'm sorry you're you're a wild guy okay this is a good question as Sam flaps on Twitter how important is a good skateboard I think it's it's really important depending on your level if you want to evolve and and really become be able to do a lot of tricks and and take it to a second tier I've waited to like you could play golf with any golf clubs you go rent club skateboarding the same way but if you really want to evolve your game if you will you gotta you have to great one cost one hundred and twenty dollars that's all yeah ken Dawson via Twitter wants to know do you plan to have kids and will they follow in your footsteps you know I've had this theory of like maybe I'll impregnate like five different girls at the same time of all different races and have like a small army so and then promoted into a show so Rob's family maybe play a little game here if you only knew you remember the first girl you kissed I said well I don't remember her name that I remember her was in Ohio I guess yeah how old were you wrong I'm not I think about now I can't think I want to say it was probably in the fifth grade up on the hill behind the school just locking in you know locking in what was the worst skateboarding injury ever had I got a bone spur in my ankle and had that surgery on my ankle to get it removed that's it city with the best skate parks city with the skate best skate parks hands-down nowhere in the world even compares because we created a straight movement as a city of Los Angeles like five years ago there was zero today there's probably thirty biggest misconception about la that everyone's faking phony you know it's like the reality of there's fake and phony people everywhere in the world I'm yeah craziest proposed task from a fan man I had a fan tattoo my I had this article in The Wall Street Journal about someone buying my car on eBay and she got the wall you know the Wall Street Journal a Kooks do that real nice add to your face she got it at tattooed on her and then asked me to sign it to get so she could tattoo my signature on it I said absolutely not like no more tattoos like this is ridiculous and then a year later I saw her again in another autograph-signing and she took the signature I did on the poster and just had it's done on her body you run into weird people right I live in weird life biggest accomplishment I you know I don't I don't feel like any one thing is any bigger than the other I think I think evolving and learning to to learn that you need to constantly evolve and grow is my biggest accomplishment and settling in is it most overrated part about being famous there's nothing bad a backup name backup name for the fantasy factory I would say the business launcher biggest regret I don't I don't necessarily bad memory so I don't remember regret that's kind of the gift in the curse I may not remember your name but I certainly don't remember if we had a problem proudest moment I think one of the proudest moments is when I finally stood in that arena after after six years and of trying to get this lead off the ground and seeing this this urban concrete Plaza in the middle of arena with 10,000 people and it was a pretty remarkable feeling what do you worry about what keeps you up at night I I think you know for the most part not much man and I think you know it's I go through pockets of worry of of people that I work with and in certain situations but there's no grand thing that that Long's we don't work for you I think my core unit that are inside the building is about 20 and then you know you got to think that's you know all the companies and all the people that work for that and all the partners so it's a long what's your dream car or do you already own it yeah I don't really even dream latest dream car was is I just built like a full mobile office so I don't got to drive anymore so I can work in between driving and mobile you drive Lincoln Lawyer you drive around yeah so I haven't full-time driver and then I got what I like to call the street jet all right so I have like full TVs and satellites and all my computers and everything set up so I can do meetings in between so I don't if I'm in traffic for four hours I'm not pulling my hair out in my Ferrari I'm in my street jet working an amazing man Rob appreciating special thanks to my guests rob dyrdek they don't come any better his shows ridiculousness and Rob Dyrdek's Fantasy Factory airs Thursdays at 10:00 and 11:00 p.m. on MTV and don't forget to follow me on Twitter at Kings things I'll see you next time soon you

Channel: Larry King

Views: 94,263

Rating: 4.8100891 out of 5

Keywords: Larry King, Larry King Now, Ora TV, Entertainment, Celebrity, rob dyrdek, mtv, skateboard, skateboarding, fantasy factory, ohio, entrepreneur, truck company, rob and big, dc shoes, jackass, final season, prostate check, douchebag, rolls royce, comedy central, daniel tosh, ridiculousness, tony hawk, christian hosoi, soccer, baseball, sport, sports, football

Id: _UiE1DyHrIM

Length: 27min 57sec (1677 seconds)

Published: Thu Jan 16 2014