How to Handle People Not Liking You

I am NOT here to satisfy you I'm not here so you like Oh grand I like him I don't care if you like me or not man I want to move a handful of people in the room to go from 400 grand a year to start thinking about how do I make four billion my goal is to meet as many people on this planet as possible to see people that are positive people that have more time to create and to be critical more time to hustle than they have to hate and they want to actually add strategy and techniques that are proven to grow their business so that they can take care of their family in the church thank you very much for having me I lived here in Miami anybody here live here no guys well welcome so what I want to talk to you about today is having the life and the economy claps when Lehman collapse the life that I thought I had was put at risk so you're in this room because you're a top producer and I'm going to tell you that one of the things that to me is the most difficult thing in my entire career has becoming a top producer because the moment you become a top producer you become susceptible to thinking you have the life I grew up in a little town in Louisiana a little small town about 60,000 people you probably hear the accent and I grew up in a middle-class of middle-class family about my my dad died when I was 10 years old my mother raised us and my mother constantly told me how proud I should be of myself how many of you got a mother like that you should be so proud of yourself okay every time my mom was my best friend and every time I would have a success it didn't matter whether I was 18 years old or 48 years old anytime I had a success she was the first person I call I wouldn't call him a girlfriend wouldn't call my wife wouldn't call any of the people that were closest to my call my mom say mom you never believe I just bought a real estate deal I started this company I bought my first real estate deals 38 units it's four million dollars and she'd be like that's awesome I love you just the way you are am i okay okay thanks she told me that a thousand times how many had a parent tell you I love you that's great that's great you made 160 grand last year but I love you this the way you are how many hear that okay that's right out of 10x rule I don't know if you know that that's right out of the four actions anybody know what action is average average I'm doing well okay there's four levels of action number one is I do nothing if I rewrote this book I would take that out that's actually impossible to do nothing at all it's impossible try doing it right now to do nothing means you had to make a decision to do something and not do it this is actually not true I wouldn't put it in the book if I rewrote it the second level of action is to retreat this is what most people do by the way how many had a commitment to work out today and didn't okay I get young I was up late whatever you came up with whatever reads I'm gonna make the call by the way any retreat in life any single retreat is a discipline and a commitment to retreat when it matters so so every time you make a decision you just need to be aware that what are you doing here okay there's only four things you can do in any given day right you couldn't do nothing you could retreat or you could do this average now I know you guys are being told that you're the top you're the top you're the best you made it to Miami but I'm just going to tell you right now ain't it not a person in this room is above number three no I'm not there okay and I know how much I'm grinding every day how much I'm pushing every day how many how many hours I put into a day what's the maximum number of hours you can do in a day not if you add people you added people you got to sleep beyond the 2014 once you guys get committed once you get committed then you will come up with solutions outside the physical universe okay you're already doing that your space is your space is bizarre okay here there's a bunch of people in the room that that like I don't know anything about technology I'm 61 years old I was born in 1958 I am supposed to be outside of that moment of technology yet I'm probably one of the top five social media people in the world today banging on Instagram and snapchat and LinkedIn and Google+ that'll go away using all these mechanisms to try to get attention so that I can operate at this level 10x thing this massive level that is always changing by the way you can't 10x something people are like man I'd write the book if I wrote the book I'd write it 11x I'm like that's because you don't understand 10x dude 10x is a multiplier it's 10x which is a hundred okay so what what I do what I did in it will Lehman collapsed I wrote the 10x rule and I wrote the book because I realized I had done something wrong that book was written for me and the real and when I closed the book the reason I was like and whatever I had figured out what I had done wrong okay I had to embrace the the idea that three or four million dollars in a bank and a house paid for in two cars and a marriage and I got it better than everybody else and my momma loves me just the way I am was all this this middle class this American particularly here in America how many of you live in America okay in America the middle class it is the sleeping chamber on planet Earth okay people come here people come here they come from India and China come to here to get a middle-class I don't want anything to do with this okay you're middle-class you will not change the world you might change your house you might change the education your little kids get okay they get to go to Texas A&M big deal right he told me that he went to Texas I said oh that had to screw you up bad just going to college well because what are they manufacturing college they manufacture average people at college so so I want to challenge you today okay I want to challenge you today I want to challenge you today to start thinking hey wait a minute am I even a top producer how did that get created for this room what number did you have to hit to get in this room what's the number a million who made that number up was that Bob I'm Bob Bob sitting around what can we do what can we do okay did he make the number 1 million up why wasn't it 1 million 100,000 won 10111 instead of kids he got lazy 1 million is a lazy number how many would agree with that it's a lazy number do anything that ends in a 0 is lazy come on how about some creativity right how about a little creativity when you're when you're making decisions in your life like what's a good income level for this room let's say we don't share this anywhere outside this room what would be what would be a real number you guys are gonna hire me what's a real number that I can make in this room y'all could talk to me today my I will not hurt you okay what's the number 400 okay now why don't we come up with that number because I don't know how you guys could even live on that number if I made 400 grand a year I would be embarrassed with myself as a husband a father basically as a human being 400 grand how do you make sense of $35,000 a month you guys haven't done the math you have not done the math because you cannot live on 400 grand a year and if you think you can live on 400 grand a year I might have to go back an ad number one nothing anybody can make 400 grand a year oh you got to do a show up okay now I don't know I don't know if I'm right or wrong you guys don't need to agree with me I've already been paid my fee okay I am NOT here to satisfy you I am NOT here so you like Oh grand I like him I don't care if you like me or not man I want to move a handful of people in the room to go from 400 grand a year to start thinking about how do I make 4 million big boy right over here popping out what do you would you make class here would you gross last year 2.7 how does anybody live on 2.7 million dollars here you need to make an impossible dude but I cannot I can't my my plane eats 2.7 million dollars a year this dude needs to think different he's running out of time man you guys all in the room and you're running out of time you're in a space that is so frothy with opportunity it's unbelievable you're making sense of less than you can get this is my mama my mama's saying I love you boy just the way you are mama I made 10 million dollars on one deal that's great but son I love you just the way you are like I don't love me just the way I am because I'm doing deals where I know I could make a hundred okay how many of you in the room are operating below your potential let me see your hand if you know you're operating below your potential man please tell me y'all pearly how many of you let me see your hand again if you're operating below your potential okay your finances should indicate that your finances are a way to tell the truth about who you are your space like if you're an uber driver and you're making 2.7 million a year pat on the back you're in this space making 2.7 million here come on man your company's doing what 2 billion 2 billion dollars and you guys aren't getting at all would you say then you're not getting it up loitering he's telling me he's in the first innings of his game so so I'm like hey what what do I need to do let's say 400 is the number then I'm gonna take this and I'm just gonna 10x that and I'ma build a business plan for 4 million dollars and I'm gonna quit thinking I'm gonna quit thinking that I that I got to do a four-minute mile I'm gonna quit thinking about the physical universe what can I do to produce four million dollars worth in is it here is it outside of here is it here and outside of here how many customers would I need this is what this is what my goal for you today is to leave here and say dude I ain't satisfied okay I want to raise the numbers on this room so the next time there are 75 people here and everybody adds a zero to your income oh by the way if love yourself at 400 grandmama if you love your son just the way he is at 400 would you love me a little more if I add a zero no she couldn't love me any more it wasn't up to her to love me it was up to me to love what I'm doing every day right you guys are showing up you're working your ass off every day right or wrong how many of you making calls every day you're like I do not want to make this call and you make it anyway good then get paid for it they pay some real money for it man okay get paid some real money just had a zero how many calls would I have to make is this even possible he's doing part of it he told me I'm not he's not tapped into all of it he sitting seventy percent of that number if everybody walked out of here and said hey I'm gonna build a four million dollar plan I'm gonna tell you I'm gonna tell you a little a little game I play I got 14 little companies I run 14 little companies while I'm doing deals while I'm speaking to you today right I'm still running them in my head right now I got them all open I got browsers open all over the place counselor said you got a DD got a DD I don't know how to add I multiply I'm done ad I'm done adding a customer I want to multiply customers I want to I don't want to add orders I want to multiply lawyers okay I consider myself a decent salesperson but it doesn't matter if you're a great salesperson if you don't add business to the sale if you don't become a business person you can't build out zeros because you're gonna hit you're gonna hit a place where they can't pay you anymore right or wrong you got to start thinking about being a business inside the business how do I add zeros how do I grow the top line of my business okay so today I'm thinking I'm thinking man I'm gonna build them I'm gonna build a 10 billion dollar business I just go in it do it backwards I'm gonna build a 10 billion dollar business I'm gonna take the 14 little things that I have probably get down to three or four how do I build 10 billion I know the money's on the planet say yeah if you agree there's 10 billion dollars on planet earth do you can you could suck 10 billion dollars off planet Earth today and you wouldn't it wouldn't even give you like you wouldn't even make the paper I just got to eat different and I can't compare it to my upbringing how many people from China here see you in a few do you compare you compare what the average person makes there you you will make sense of anything would you agree if I'm coming from India I could make sense of 50 grand a year 50 ran in here dude I'm doing great compared to what other people in India right mom she said she would give me food she would when she feed me she was programming me how many of you program by your parents eat it all how many get this message when you got food food and eat it all I'm like I'm full eat it all there's people starving on this planet I'm not one of them I'm full eat it okay and if you didn't eat it Chad put it in the refrigerator right or wrong how many of you got food in your refrigerator right now you're in Miami and back home you're still saving last Tuesday's meal because you think small okay open up your freezer when you go home I'll tell you if you're middle class open up your freezer there's some ice cream in your freezer some ben & jerry's they got this much left in it they got more frost than they got ice cream and you're saving it man you're saving it you got all these little Ziploc containers you're saving stuff Wow you're saving stuff because you're worried about not creating stuff right I just want to create a bigger bot the top line so what I do right here is this okay anytime I'm short on on creativity I know that I need to look at creativity is the solution to that ten billion dollars would you agree if I'm short on creativity if the ten billion dollars exists if four million dollars of income exists okay if you guys think hey I could do 400 grand or I could do a million or I could do four million if that money exists if that's a reality then what I need to look at is not the creativity I need to look at the commitment because creativity follows commitment where are you lack creativity handling an objection following somebody up grabbing business from somebody else stealing something a deal that's done undermining that deal and taking that deal you lack creativity right in the moment the moment I don't think big enough on my income I will lack create we're all the solutions I'm sorry I lack commitment which will produce the creativity necessary to get those extra deals the money exists the potential is there the opportunity is there your space is enormous what what I have to do whether I'm going into a new sales job making a sales call myself or whether I'm trying to start a new business or a new division is I have to start with the top line of the business okay as a salesperson salespeople sometimes don't think in terms of top lines they think in terms of their sales I would tell you to create a department okay and your department would be a new business for yourself and going into 2019 and 2020 you would say hey what could I do between Mart's are we still in March or April we enable we're in April okay so April to April the next 12 months not the last eight months April to a prolonged how many customers would I need how many phone calls would I have to make how many letters out how many contacts how many visits if the four million dollars is a real okay is the four million dollars real is it real no I can't hear you is it real god damn y'all gonna need to wait till you drink to get excited you better get excited now because if you're not going to get excited now nobody will give you this money nobody will give you this money money follows attention how much attention can I get in the marketplace is where money goes money does not go to the best product ever money does not go to the best product money does not go to the happiest place either money goes to where attention goes whoever gets the most attention gets the most money action massive action has always worked it's proven itself for thousands of years this is not a new concept you show me somebody and we know their name anybody anybody in the in the in the room any famous person that you can think of anybody that we would both know you say I'm gonna mention their name and grant will know who that is give me a name of one person massive accident persistent massive action okay okay how many people were watching the open yesterday yeah exactly why because Tiger was in it attention money follows attention money follows attention how much attention can you even bad attention okay I'm gonna tell you something what Tiger went through in the last decade helped him you got more white people pulling for Tiger Woods right there like Tiger grown whiting and tiger and we say there's division in this country Tiger I love Tiger right why because they love a comeback man the guy got a lot of attention okay who else give me another name oh my god I didn't I didn't know it's gonna be this kind of meeting if I didn't know there's gonna be this kind of me I'd showed you double Donald Trump everybody knows you okay money follows attention success and power follow attention okay you cannot like the guy but could you handle that much heat everyday could you handle that many people not liking you every day because if you're going to be a leader if you're going to be a real leader okay if you're going to be at the top of the food chain kind of leader people are going to like you thank you so much for having me today Bob thank you so much thank you okay appreciate Scott [Applause] [Music]

Channel: Grant Cardone

Views: 606,717

Rating: 4.8742657 out of 5

Keywords: motivation, friends, money advice, haters, business, secrets about money, how to grow your business, how to succeed in business, how to become wealthy, yt:cc=on, follow, shares, business advice, sales, how to 10x, how to make more money, likes, 10x, comments, finance, money, grantcardone, social media, affluence, business success, truth, grant cardone, the 10x rule

Id: UPMNX0_YWa0

Length: 19min 45sec (1185 seconds)

Published: Thu May 07 2020