A Realistic Approach to Affiliate Marketing in 2021 (Full step-by-step webinar)

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i've personally never tried these but they have great reviews on amazon i think they're going to be super warm for you now did you mean like gardening gloves because i have some awesome garlic the key to affiliate marketing is rising above the noise it's so true there are so many people out there doing the same thing writing the same reviews and nobody's getting any success because they're doing it wrong yeah so we're going to talk about what the problem is right now with most people that try and fail at affiliate marketing and we want to get into a lot of the secrets and the things we're doing to make the big money with affiliate marketing because most people are going to be stuck at the bottom of this industry but first we want to start this from a beginner level of what it's like to get started and then we're going to work into the advanced i mean over the years we've sold tens of millions of dollars of product through our affiliate links and then we make a commission from the amount of product that's sold that's what affiliate marketing is it's where you have a relationship with another company be it amazon or cabela's or best buy or whoever and when you recommend their service you don't use a regular link to amazon you use your custom affiliate link that they give you when you sign up for their program and then if anybody clicks through your link and then buys you're gonna get a cut of that sale so affiliate marketing is really straightforward and frankly most internet retailers have some kind of program that you can sign up for the beauty of affiliate marketing is is that anybody can do it you don't have to have an audience to get started really all you have to do basically is go sign up for amazon's affiliate program and you're putting your links everywhere put it on your facebook put it you know share it with a friend when you know they're buying a product or whatever but again that's the small part of the market that's how you get started and then it's like okay but how could i get a hundred people to click my affiliate link today how about ten thousand yeah okay tell us about the glove review yeah okay so that the intro we just had a little bit of fun with it um but this all this whole discussion started when i was going on a winter camping trip and i started searching for best winter glove and so let's do that i want to show you exactly what it looks like best winter glove and when i do that i see just a bunch of stuff here and look how many companies are willing to tell me the 12 best gloves 20 best gloves five best gloves etc yikes whatever i click on the first one now this is actually like the best case scenario for somebody that does a review is it's not just like here random ones on amazon this person actually purchased the gloves and has used them but look at it yeah it's like it each one it's just a another picture kind of a stock photo looking thing of each one it shows you the name of the glove it shows you the category sometimes they'll show the price and stuff and it's essentially an elongated amazon review it is that's really all it is and so when people want reviews today it feels like you either go to youtube or you just don't you just skip it because so many of them are just junk we're here to show you that if you make reviews the right way you can make big money all right so this is the problem and what we're trying to actually solve we need to start simply though and that's with an example site that we have called disposalx disposal xt okay so so we bought this by the way we didn't build this yes so disposal xt is a website it has about 150 articles on it but we're going to get into that a little bit later let's talk basics here you're just getting started the first thing you really need to do is choose your platform you need to decide how what medium are you going to use to get information out there so that you actually have a place to put your affiliate link and so it can be a blog it can be a youtube channel those are the main easiest and most relevant uh platforms today and there are good reasons not to go on some other platforms like instagram where you can't have links in your post and so affiliate marketing is kind of tough uh to be able to pull it off we've found the most success with blogging and youtube for affiliate okay after you choose your platform you need to create content the content is so important here we just looked at the glove review where essentially the person who reviewed all those gloves they just took an amazon review and then they stuck it on their website and added a paragraph about what they maybe liked best or how it kept their hands warm you need to make quality content which is going to drive traffic to your site so let's look at disposalxt.com and we're going to show you all the numbers how much money it's earning and stuff basically this is somebody who decided i'm going to be an affiliate for my kitchen disposal right it could be anything a computer mouse chairs office furniture camping gear fishing gear clothing you could be an affiliate for anything they picked a disposal most boring topic ever so then they started finding questions that people are asking about disposals should you run water when using a garbage disposal yes waste king 2 2600 versus badger 5 which is a better choice i own the badger 5 by the time by the way it's good um so they're going through all those different questions that people could type into google and just writing an article answering it that is going to start getting traffic in because google will find your website and it's going to start it showing up in google search and then you could get a lot of people with the intent of buying some of these products coming to this website then the next step is we go to the retailer and we need to sign up for the affiliate program once we start seeing some of that traffic coming in if we choose amazon we just go to the amazon associates login anybody can create one create your account get your special link and then when you're talking about the badger five you just make a hyperlink in there so that when people click it amazon will track it for you okay now this all sounds really simple but creating the content and getting content that's actually going to drive traffic can be a little bit difficult we have a membership and online membership called project 24 where we go step by step and walk you through the process of creating the most valuable content possible monetization of affiliate um info products all of the different ways to monetize and it has helped hundreds and hundreds of people build their online business yes so go check that out um it's awesome it has helped a ton of people also it's what this whole channel is about so i mean subscribe to the channel you'll you'll see how we're growing the the traffic so this website after writing those 150 articles is bringing in 7 200 page views per month to that website you can look at the analytics here we're showing everything look at this nobody will show you the specific pages of their site and how much traffic each ones get gets because they're nervous you're going to take the same one we're going to show you everything here so that's pretty low that's not good to get 7 300 page views from 150 articles when we build a site we have much higher standards we like to see a lot more traffic this is one we bought from somebody else and we're trying to revamp to build up but it's a good example of what you will probably frankly see your first crack at affiliate marketing most people are going to struggle to figure out seo and how to get traffic and you're going to learn and improve over time that you'll get way more traffic per article that you write so with those 7 300 page views how much is this site earning it's making 200 right around 200 a month from the affiliate links now those are all links to amazon products and then it makes about another 200 from ads on the page okay so about 400 bucks a month but the cool thing is you get that check i mean in fair perpetuity eventually those articles are going to start sinking down but i've had sites that i had for years that i didn't add new content to and it just they keep their rankings if you're writing on evergreen topics and you get that you can get that check for a long time and so you know 400 a month is pretty small and i think this should be doing better for 150 articles but still 400 bucks a month that you just get the check for several years that's pretty cool too it's pretty sweet but i would say this is a site that's in the noise this is a scientist just doing what everybody else is doing and i think that there's a way that you can rise above that it's almost like a level 2.0 which is just your you have so much more success so let's talk about that jim what does that look like trail cams trail cams can you see that on the camera andrea you can they're higher um i just clunked it and they're like what is it okay so these are game cameras or trail cameras hunters and outdoors people use these you basically go out under the woods you strap it to a tree and it's going to take a picture any time it sees movement so these i started i wanted to buy one and so i started to look at reviews and it was like some people said it was good other people said it was not good no idea so the amazon reviews weren't helping so i google this and what do i get i get just like that glove review it's just like here are 10 gloves and it's like thanks i guess i can you just tell me which one to buy not that good of content and so we bought nine of these and i you know you mentioned noise on disposal xt they didn't buy 20 disposals they just are writing about stuff they're re researching amazon and stuff and summarizing the web on there and that's fine they're earning some money when you're trying to make serious money though we're willing to invest into the business so we bought nine of these trail cameras and then uh we're doing these big reviews on our youtube channel yeah called backfire now we are going to eventually do this multi-platform so that we'll do this review once we have all that content we're going to make a youtube video of it and we're going to put it on the website so that we can win seo and youtube to get more eyeballs to the information yes so the way that we choose which ones to buy this is a cool tip for you and it's one that's really helping us to step it up before we choose which products to buy we first pick a price category because it works well for uh for reviews to be able to say like the best under 200 or something and then we ask on youtube we say hey we're reviewing trail cameras under 200 which brands do you want us to include and then if after we do the review somebody says why didn't you include this one like hey we just asked the audience and they told us which ones were most popular because we want to be reviewing popular products yes okay after you pull your audience you decide what you're going to buy you got to go pay you got to foot the bill now i got to say with this back to the disposal site 150 articles probably 50 of them are actually doing anything the other 100 articles were probably honestly a waste of time now how long do you think it will it took probably 200 hours at least to write those hundred articles what if you went and got a side hustle for 200 hours and then you took that money and invested it in your product you can do that go buy the product so that you can actually handle it you can actually review it we spent a thousand bucks yeah a thousand bucks on these and how many hours i mean over 100 hours reviewing them and that's where the value is you have to spend time with the product and actually test the things in the product that people want to know yeah so an example of that we did a previous review on the backfire youtube channel of binoculars best binoculars under 250 we didn't want to spend too much money on them and so we went to the store ricky and i were there and we said hey we're youtubers we want to review a bunch of binoculars would it be okay with you if we bought 10 of these pick the one that we like and keep it and return the others and the store said it was fine yeah they said that's fine whatever people do that all the time they didn't care yeah um and so it doesn't have to cost a zillion dollars uh on product in order to do these reviews but a lot of times now it's not worth us for business thing we're just going to buy them right okay so we get these now we put it all into excel and we pick the different categories of our review build quality price all the all those different things and then we're giving them a ranking and so in our youtube video it can be entertaining and talking about each category and stuff and giving them all a score and then i think a critical thing to do in your review is come to a specific conclusion and say you know after looking at all the market backfire picks this one as the best trail cam the reason that that's so critical is they came for you to help make the decision for them if they leave with just a bunch of pros and cons of 10 things that didn't help them really so usually what we'll do is we'll say this is our best overall bang for the buck this is the one that we would buy this one when my friend says hey what trail cam do i get i say that one right but then sometimes we'll also say this is the best value on or things like that but make a clear recommendation and we find that with the conversion rate of the people that actually click your rate your link and buy goes way up when you're excited about what you found when you're like oh my gosh this one is half the price and it's better image quality than the one that's 180 bucks when you're super excited about the product they're going to go buy it and not feel like they need to go read 10 more reviews yeah and for youtube that works great there's a way to do this on a blog as well yeah so on that glove review that we saw earlier the pictures of the gloves look like stock images the guy had bought all the gloves and didn't take a picture of him wearing the gloves or it was just his hands it was just his hands you couldn't see that he had actually handled them and you and when you were looking through the top 10 gloves or everything he didn't actually come to a conclusive result of which one you should pick and that is so important so that the audience can actually get your opinion which is what they came here for they can go to amazon and get you know a five-star review or whatever but they want you to tell them what to buy all right so we've done our review and now we're gonna put it out on our youtube channel put it out on our blog for somebody that's just getting started that's intimidating because you put it out there and you feel like okay how's anybody gonna find this it got no views and things like that what what we would say is you have to trust google to do its job we've taught thousands of people internet marketing and everyone feels like this it feels like you're in a ghost town shouting like somebody come see my review right and but google's job is to find good content and put it in front of people who searched for it right and so if you are making a great review and you put it out there on blogging it can take about eight months to really start to see that uptick in traffic it's slow there on youtube a good review can start ranking in weeks even on a brand new channel and so youtube is faster to gain traction but they both platform forms work and that's why we will focus on both a little hint of our little tip about getting traffic to your site a lot of people when they look into affiliate marketing marketing they really want to go after the product driven posts now while that's a great idea that's what everybody else is doing and so by providing value by doing really helpful posts answering people's specific questions even if they didn't come with the intent to buy there's a good chance that if you're writing a post about how do i set up a trail cam and then you say in your post and here's my favorite trail cam they could actually click that link and then you've accomplished the same purpose yeah that's a really good one a good point on backfire specifically we get a ton of traffic and the videos do well product reviews because it's a very gear drove driven industry yeah there are other industries that aren't so they aren't driven by interest in you know binge researching a particular product like a disposal nobody's like what you doing honey on your phone late at night just read and dispose all reviews you know it's just it's not a hobby it's something they just want quick information and to go and so on a site like that i we sometimes get good results by just picking like here are our five favorite outdoors products ever and we just include it in the description of every youtube video we do or on a blog post you could have a section at the end of every post that says my top 10 favorite outdoors products of all time right and you just have them there even if the post was called like how tall is an average trekking pole right you don't have to be an affiliate for a trekking pole in that post you can be an affiliate for anything if you can get people excited about your cool stuff yep another tip there or for putting your links in is once your articles or videos are actually getting traffic see which ones are getting the most traffic and then add a couple in there slip them in make sure that it makes sense make sure that they're relevant but you can really optimize the conversion the amount of people seeing those links by just putting the links in the top post go to those top 20 posts and stick some links in there uh sometimes we've done that even randomly we're like in the middle of the post we'll say okay this is a random side note but if you guys haven't checked out this awesome new outdoors gadget you really should check it it's my favorite product of 2020. and then sometimes people are reading a random post and they click yeah you get those commissions something that you might be tempted to do is just to go with amazon now if you're just getting started that's not too big of a deal it's so it's a good place to start they make it very easy however after you are getting some traffic after you've got started a little bit you really need to start looking for affiliate programs that are going to benefit you i would say amazon's not looking to benefit you there's that opportunity there but by finding really good affiliate programs in your space who are going to give you a higher percentage commission you're going to have a better opportunity to make some more money on average amazon's given two percent of a sale and so you convince somebody to buy a hundred dollar product and you can do the math you get two bucks for it that's a hamburger it's okay but now we have to have thousands of people buying in order to do it i love working on affiliate products that we're going to be making at least 10 dollars for it just because with the numbers of most websites that's where it's going to start to really stack up you know with photography if i wanted to be an affiliate for a sandbag for a light stand that's like a 10 product and so how much am i making 20 cents it's pretty small it's just not very much money and so we want to we want to start stepping it up that you can earn at least you know 10 commissions there are also places where you can make 100 plus commissions and that's where it's really gonna start adding up a lot you know we're an affiliate for hosting companies that will pay over a hundred dollar commissions for us every person that buys many subscription services will have great affiliate products they'll do great we have our course in our project 24 course we give a hundred up to a hundred dollar commission for recommending that course to other people affiliate programs are everywhere but you need to look outside so for these trail cams specifically we found that amazon gives giving two percent so we start looking at cabela's and sportsman's warehouse and we find uh if we start really looking we see there are some boutique websites of you know trail cam what's it called trail cameras i can't remember that they're like big big sites but they're giving like 10 and 15 commissions on some of these things and so re take your time and just look for who are the players or the industry and then go into the footer of their website and look for an affiliate program they'll usually have a link down there to their affiliate program there's a lot of things that you can do the very first thing that you need to do choose your platform find a find an affiliate program and get content that's how you got to get started that is the best way that you're going to have success if you try and do you know it in a different order in a different way it's just not going to work out as well and the numbers are awesome when you do it you know i mentioned that binoculars review okay we did one post well you know it now earns 176 dollars every month plus what we get in youtube ads for that and now we can add that same content onto the blog to potentially double it right now i did one piece of content and i get that check every month probably for years and so affiliate marketing is awesome it's easy to get started it's just time to get in the game yep let's let's do one more ending i think that last one just kind of cut off a little bit a little abrupt okay and get started with affiliate marketing it's a little bit like cheesy okay um [Music] thanks everybody for joining us in this video i hope you enjoyed it be sure to subscribe to income school and good luck in your affiliate marketing efforts i like it [Music] [Laughter] [Music]
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Channel: Income School
Views: 67,249
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Keywords: internet marketing, passive income, website, seo, content marketing, affiliate marketing, wordpress, youtube creators
Id: AnkvUSPPbI4
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Length: 22min 38sec (1358 seconds)
Published: Tue Dec 29 2020
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