How To Make Money With Affiliate Marketing - Free Course For Beginner Affiliate Marketers

all right miles here miles Becker calm and this affiliate marketing training is going to be going on here in just a second we're gonna cover three main questions in this video the first one is what is affiliate marketing the second one is how does affiliate marketing work and the third one the most important one is how do you make money with affiliate marketing now if you can hear me right now you can see I mean everything's clear on the stream give me a thumbs up and also leave me a little comment say yep it's working and let me know where you're dialing in from if you're watching after the live broadcast know that we're gonna go through my curriculum first and this I expect to take about 15 to 20 minutes and then we'll transition into question and answer session after that so if you see this videos got a really long playtime don't worry the core curriculum is gonna come out first and then it's just question answer you'll get a lot of value from the question answer but you can get through the content much more quickly so I am getting comments right here and now we got Donna we got Brennan ten Zia everybody is seeming to get my content here so we got the Netherlands in the house we got Florida we got San Diego cool everybody is able to hear me and see me which means let's just jump in and get started because I've got a lot of ground to cover so if you don't know who I am or about my past I made my first money online as an affiliate in 2003 so I've been making money online as an affiliate for approximately 15 years now it's still a big core of my wife and my main business we have I would assume somewhere between two and three dozen sources of income that kind of support us currently and most of those are affiliate income I've also built an affiliate program for a merchant I built a program from the ground up it was an online retailer that did about 1.5 million dollars per year in revenue in the greeting-card world that had print-on-demand greeting cards I helped them build an affiliate program and we grew it to over a quarter million dollars in revenue in the first year and that program has been running successfully ever since so I have in one side of the equation or the other generated well over a million dollars in revenue as an affiliate I still do well over a hundred probably about three hundred thousand or so per year as an affiliate so we're super affiliates over here so I know what I'm talking about what you're gonna learn here in this kind of video in this course is not the easy money promises that you'll see in a lot of the fake guru sales letter being an affiliate marketer takes a lot of work and for the first few years it probably will take more work than a 40-hour a week job but here's the kicker you can get to a point where you've built up enough momentum in your business that you either keep doing the same amount of work or you can ease off the throttle a bit and you have so much momentum going that your income continues to grow whether you put in more effort or not it also can free you up there's no ceiling to how much you can earn as an affiliate I know affiliates who make millions of dollars per year you can operate an affiliate marketing business from anywhere in the world I've lived in over 20 countries in the last four years everything from Bali New Zealand Hawaii Thailand Costa Rica Barcelona the grand canary islands of Spain off the coast of Africa and you can operate this business from anywhere and it gives you time freedom so you got kids you want spend more time with your kids more time with the grandkids you want to be able to be the soccer coach and make to every game and currently you're stuck in a cubicle affiliate marketing can honestly offer that freedom but it takes a lot of work here's the cool part it's a proven plan what I'm gonna show you is work for me it's worked for many friends it's worked for a lot of people and I got a huge network of entrepreneurs to have been speaking at events I've been meeting and shaking hands with entrepreneurs all around the world this is a proven process so with all that said let's jump right in and I will get to all your questions I'm getting so many kudos and we got Australia we got New York we got california brassia st. Louis Houston Texas North Carolina what's up everybody I really do honor the fact that you're here with me right now I'm so excited to get into this so let's jump in so the first two questions we're gonna go through quick I want to spend the bulk of the time on how do you make money with affiliate marketing but you gotta understand how it works right you gotta understand all the parties involved because that's how you can really get good at the whole game of truly making a long-term income with affiliate marketing so what is affiliate marketing there's two perspectives there's the business the merchant the vendor right and then there's you the affiliate so from the merchant side or the vendor side it's a customer acquisition channel so what a vendor or an e retailer and online retailer looks at affiliate marketing as is a way to incentivize a commission only sales team that's their goal they pay on performance so they can bring in a lot of affiliates and as an affiliate manager when I ran that program I noticed about 2% or 1% of all affiliates brought in about 90% of the revenue but you don't know what that 2% is so an affiliate business is gonna bring in lots of affiliates they're gonna work with them give them the tools and then they're gonna find the ones who are really performing well and those are their kind of best paid salespeople and they make commission only so the business has the upfront fee to get all the tech in place but after that they're only paying on performance for you as an independent digital marketer it's an opportunity to sell other people's products and earn income based on your marketing efforts without having to deal with shopping carts without having to deal with customer support you don't have to deal with shipping logistics returns all of that is handled by the merchant you simply pre sell the product and deliver an interested audience over to the product sales page we get more in on that pre selling idea in the future because that's the big key that's where most people get it wrong they try to sell the products as an affiliate that's actually the job of the merchant your job is to pre sell it so that's what affiliate marketing is how does it work I won't get too techie I promise but we got a touch on the tech here because you got to understand how it works there's a couple of key things you're gonna take away from this so when a company an online retailer wants to begin an affiliate marketing program they install two main pieces of code to their website number one they put a cookie across every single page of their website and then they have an affiliate management area now they can partly partner with an affiliate network that kind of runs all of this for them or they can run it standalone as their own affiliate program but what happens is you as an affiliate when you sign up you get a unique ID this ID is usually appended in the URL on every page of the vendors website there's a cookie that's always looking for an affiliate ID when someone enters the website so if someone clicks through your link and lands on their website you will have a special ID that identifies you as a person who sent that visitor when that visitor shows up with that little special thing in the URL the cookie gets planted on the user's browser and the cookie embeds your affiliate ID as the individual who brought that visitor to the site then there's something called the cookie duration this can be from 24 hours to 6 months or sometimes they have lifetime cookie durations generally you're gonna find a 30 to 60 day cookie duration the cookie will expire at the end of that window if the user completes a transaction before the cookie expires with your affiliate ID in that cookie during the checkout process their shopping cart will pick up who deliver that person and attribute the sale to whoever that affiliate is generally they run in a last click program which means if I sent a visitor let's say there's a visitor Sally and I send Sally over through my affiliate link and then Sally finds your blog post and follows your link over to that same product you would get the attribution when Sally purchases because you were the last click event link and some of the networks run some pretty fancy technology that actually tries to blend and it'll look at like it would split the Commission's between us but for most situations you're gonna find that it's a last click attribution that's all the tech you need to understand the big takeaway here right now is the cookie duration Amazon's affiliate program gives you a 24 hour cookie duration which is one of the shortest in the industry so that means when somebody clicks on your Amazon affiliate link and looks at a product if they purchase within 24 hours you get the commission for that and every other product they purchase on that order if they don't purchase within 24 hours if that purchase happens and that transaction happens 48 hours in two days because they had to think about it you don't earn the commission and Amazon still makes a sale so what my big kind of qualms with the Amazon program but the other side of that is they sell everything so you can literally sell anything in the world through Amazon on that in their small Commission's but we'll talk a little bit more about that stuff in the future so I hope this all makes sense so far really simple you are in commission only sales person your goal is to pre-sell the content and deliver traffic to a con to a ecommerce store to a merchant or a vendor and then the cookie is planted on the user's browser so if the user clears their cookies if they're running a cookie blocker your cookie won't actually plant so you don't always get hundred percent of the sales of what you deliver and then as long as they make the purchase to transaction they complete that transaction within the window of the cookie duration you earn a commission oftentimes there's there's a waiting period it's like a refund period so sometimes it'll be 30 days after the sale or like the first of the month after 30 days is when you actually get paid it could be like a two-week rolling window and that's if they have a return window they want to make sure they don't give you a commission on a product that gets refunded because they're not gonna eat that that refund they're gonna take your Commission back as well so that's how it all works and now we are moving right into the meat and potatoes how do you make money with affiliate marketing if you're liking this so far hit the thumbs up button for me it actually helps me get the reach out and that's my whole goal I'm not pitching anything at the end of it at all not not gonna mention anything that could earn me income I'm 100% here committed to helping you and the rest of YouTube learn the right way to do a Philly 8 marketing so hit that thumbs up button for me if you wouldn't mind and onto how to make money with affiliate marketing so I've got two broad formulas that are theoretical and then we're gonna get into like a five-step plan like a really solid light step one step two all the way to five step plan but you gotta understand this theoretical side first because it touches on that pre selling idea that I talked about because your goal is not to sell the product the merchant is there to sell the product and a merchant who runs a quality affiliate program they have sales data they know what their conversion rates are they have a high converting offer Amazon converts like crazy most people go to Amazon end up buying something that's that's how Amazon works so you as an affiliate can trust that Amazon knows how to close the sale that's their job your job is an affiliate is to really kind of build that individual up their interest and their desire so they know that this is the right thing for them to solve their problem or to achieve their goal and then when they click through they're already ready to buy because they're pre-sold on the item and then all of the do I trust this merchant do I have a refund window am I going to be taking care of all that is done by the actual merchants themselves so how to make money with affiliate marketing the first one it's three letters I'm gonna draw this on the board I cut my whiteboard in here I didn't know if we were gonna use it but we will today so let's jump in so the first one is TT Oh right now TT o stands for traffic trust and offer now this is your job as an affiliate marketer number one you drive traffic number two you build trust number three you make offers a lot of people who get the affiliate marketing game wrong think it's just T oh it's just traffic to offer traffic to offer quick story for you when I first started making money as an affiliate I was direct linking people from MySpace over to an affiliate program this was in 2003 and it started earning me some income I wasn't building trust I was neglecting the middle T in this situation it worked fine for a few months but one change in the myspace algorithm when they got bought out by Fox News my links were no longer able to be published on their platform and my income went to zero overnight it was a day of reckoning for the miles Beckler I was out on my own I was living in Santa Monica 20 blocks from the beach very expensive location I thought I had it all figured out I thought I was riding an easy street all the way to the to the hammocks and the mai tais on the beach making money doing nothing and that was my first slap in the face by the world of if I'm not actually adding value and getting people to trust me myles Beckler the intermediary not the third party product not the blog post I'm talking about they actually get to trust me I wasn't building a lifetime asset that I could rely on so that's ultimately your job as an affiliate is to build the trust and how do we do this well it's always through content and generally it's through content via an email list I was not building an email list if I were to go back today and kind of enter that same business model that I had going in 2003 instead of direct linking them from MySpace to the actual affiliate website I would have been sending them to an opt-in page just like my DIY sales funnel video series teaches exactly like that that's why I teach that now that's why I preach that now is because I failed and I had this all collapse down to zero so you don't have to so really hear my words when I say you must build a list because that list that is your asset my friend that list you own list and you own the right to market to that list as long as you got that unsubscribe and they actually opted in you can market to them for the lifetime of that list they can unsubscribe when they want but if you give enough value we'll talk about that in a minute that you have gee I'd be a right hook they will love your emails they will look forward to your emails they will be excited about those things that you offer that's how it works so number one is traffic number two is building trust number three is making offers tto that's the big picture the second big picture you've heard me use this analogy before if you see my videos it's AI da now this is an old school kind of copywriting and direct response formula it stands for attention interest I just totally blanked on it but I've got a written down here so attention interest desire and action that's what it stands for AI da let's get that on the board real quick attention interest desire and action so in this framework you and the merchants are both working together to get someone all the way through AI da attention is on you as the affiliate interest is on you as the affiliate desire is on you as affiliate the action that's ultimately up to the merchant and you'll notice I interchange vendor merchants ecommerce store whatever it's it's the person who's actually closing out the transaction so in this framework here the attention is maybe that's a Pinterest pin maybe that's a social media post the attention starts with that first moment they encounter your message generally you're not talking about the product in this face generally you're talking about the solution they're seeking out in their life the the goal they're trying to achieve right people are always searching for ways to solve their goals they're searching for ways to achieve their goals that's how the whole internet works to be honest that's why you're watching this video right now is because you believe that I can help you achieve your goal or solve your problem affiliate marketing is not work for you you want to build a location and financial independent business cool this video is my content to help you you maybe have seen my content before but this might be the first one so we're somewhere between attention and interest right I've captured your attention maybe with the help of the YouTube search engine because I'm live so I get that little bubble popping up and it's getting the attention of more people than my normal subscribers that's part of why I'm doing this live and that's part of why I built out such a long description and as such a keyword focused title before even launching this out there so the interest is really being built through me telling the stories and me sharing what's going on the desire is what's really happening through all of this the action now if I was trying to sell you something I would end this in a webinar format where I sold you a course but I don't want to do that I'm gonna give you everything completely I'm just trying to show you how I'm using this framework here today now it let's say let's use an example of let's say Diane and Diane is a 53 year old now let lets Diane's 42 okay Diane is she's got three kids and her kids are super busy she's a soccer mom she's all over the place she works from home but she never feels like she has any downtime and she eats a lot of fast food because it's quick and easy and Diane's feeling a little overweight and she's not really she's not really loving what's going on right now in her life she was at a friend's house recently and her friend made her a green smoothie so chia seed smoothie had all kinds of fruit in it and instead of going to McDonald's for the Big Mac midday she had the smoothie and she felt great she had solid energy she was like wow and her kids they actually missed that kind of midday crash because they all had this movie too so now this lady she's sold on the idea of smoothies and she wants to mix in smoothies into her world right so the idea was built by actually a friend so what is she gonna do she's probably gonna turn to Google and she's gonna search Google what is the best blender for a large family under $100 now this is her search phrase and what comes up in the search results of Google on page one are capturing her attention in this moment that she's decided she's ready to add on this new thing she's already interested at this point so that box is kind of ticked but when she clicks on she wants to make sure that you're not just talking about the blender you're talking about the lifestyle benefits the psychological wins the the losing weight the more sustained energy that the saving money compared to eating out at fast food the easy to clean up because you're a busy mom and you can actually throw this one inside of the dishwasher then the desire gets built through her reading all the benefits all of the psychological benefits not the benefits of the blender itself the benefits of using that in her life in a way they're getting her kids to be happier and so her kids don't throw mid-day tantrums because they're they're hungry or they're eating processed foods all the time it's gonna help her lose weight that's another huge benefit that she wants it's gonna have helped her have more energy and it's all quick and easy to do and quick and easy to sell she is ready at that point and if you've really spoken to her as a busy mom with lots of kids who who wants those specific benefits the desire is there and when you make a recommendation the right way on this kind of page of content that recommendation would be for the number one blender you recommend for that specific busy mom with a big family who needs a fast cleanup and it's under a hundred bucks she's probably gonna click that and if it's an Amazon link she already trusts Amazon she's probably a prime number already she's gonna put on her credit card so fast cuz that thing will be there in two days and that was an easier transaction than going down to the local Walmart or the local Bed Bath and Beyond etc etc and in that moment my friend you just earned Commission's now I went pretty deep into some of the psychological stuff and you have to understand that's the difference that's the make or break it's not about the blender right it's not about the golf widget that's going to help them improve their golf game it's about the bragging rights they're gonna get in a clubhouse after the golf game because they finally started beating their buddies because they got more birdies than their buddies did because they finally eagled some hole when everybody else had to par the hole type situation so psychological things and that's really powerful for you to get going and to understand so the main point here in that story I want you to take away with is you're not actually selling the blender you're pre-selling the blender you're helping her understand what that specific blender is going to do for her and that it meets her criteria of fast cleanup and under $100 etc etc when she gets to Amazon she can look at the reviews she trusts that site a lot of merchants that aren't Amazon there's there's that trust moment of like can I put my credit card in on this website but we're all programmed to put our money and credit cards in on Amazon already so the trust is already there and that's how the program works that's how it works when it when it actually works is in that method you build you capture their attention you create interest or you help them stoke the interest you build desire with them to have that specific one and then you just get them over to where they can complete the checkout with someone who actually is a solid vendor and it's gonna deliver on the promise because if they buy and that lender doesn't show up for ten weeks because it's being shipped from Aliexpress you look like the bad guy because you recommended that product and they had a ten week lead time they didn't know right so you got to keep that in mind who you promote reflects moment reflects back on you as a brand which is why I'm not promoting any affiliate marketing courses I don't trust any of them they're mostly scams out there to get your money or to get you to promote the same thing and they're almost like multi-level marketing and since I don't trust any of them and I think they're all a little scammy right now I'm not recommending one to you and I'm just gonna teach you everything instead this will be a value-add from me to you and it'll put that kind of value proposition a little farther down the line when I do have something I think is really gonna work for you like my DIY sales funnel series it has three affiliate links in it I know that'll work for you you're more likely to go through that process and trust me because I gave you all this content on the front end let's keep moving through now we're at the five steps to make money as an affiliate so I've got a free course it takes a little different path to this point because I talk about memberships and selling your own products selling info products so if you don't have my free course yet you can get it at miles bechler com forward slash free - course it's the seven step kind of process that my wife and I use to build our business that we're running now there's massive overlap in what you're about to learn in the five-step process I go a little farther on that one in how to create your own membership program and how to create your own products but I also talk about affiliate marketing a lot in there too so so this is contained in that that just goes a little bit deeper and you'll also get my daily emails after that which have been on fire being getting some really cool results and responses from now alright five steps you ready taking notes on this I hope so you guys having fun hit the thumbs up if you are so step number one know yourself this is so key and I had this wrong back in the day for so many years you need to know what method of communication you are most comfortable with right so if you are someone who the thought of doing a live like I'm doing right now scares the hell out of you don't do video if you're someone who loves to write and you're just you you love English class you you just love writing you love reading and you love writing and you see me doing this YouTube thing like oh that's the path I got it don't you don't have to do YouTube you can just write if you like talking but you don't love the idea of having to get all dressed up not what I'm like dressed up or any I did shave this morning I showered and shaved but like for I think sometimes for ladies it's you know it's an hour process sometimes for my wife to get ready to do her videos if that thought bothers you but you love talking maybe a podcast is the right medium for you maybe the spoken word is the right medium for you or if you're a good interview or maybe the podcast so so the first step is to know yourself because you have to become a content creator and you're trying to create content in a way that's not in alignment with your DNA it's going to be extremely challenging and you're probably not going to publish enough content that's what I did with the miles Beckler blog miles Becker com4 literally six-and-a-half years roughly from 2010 through 2016 I'd seen my wife who built a massive massive brand through blogging my wife's website today gets over 8 million visits per year now I saw that whole process through her using the written word so what did I think well I need to go right that's I need to be a writer but I didn't really like writing at all and I just never published it was difficult for me and I wandered and and I wasn't focused enough and I just didn't have the it was more almost a belief that I was a writer I mean I tried to force myself to write for years wasn't until August of 2016 and I was like you know what I'm gonna try this YouTube thing and I turned on the camera and it's fun and I love this this moment I get to share with you I actually do enjoy this process like I've been fired up like I it was difficult for me to sleep last night I woke up at 5:30 this morning stoked to do this video with you right that's how I know that I found the right medium for me to communicate through now that I've been doing videos I mean the results speak for themselves right you can see my data I'm pretty much at 60,000 subscribers not even two years at this point because I'm having fun it's enjoyable and it's exciting which means I'm consistent with it and you have to be consistent with your content marketing or else nothing's gonna work right the reason my wife's blog gets 8 million visits per year right now is because she's been blogging every year every month every week since 2009 that's why it's the cumulative results it's the combined results of all of that past effort that she's getting residual kind of traffic from all of those blog posts she created in the past which is exactly what my youtube channel is doing right now my early videos are still bringing in new people to learn about me the attention level and these new videos are bringing in more new people those compound I'm reaching more people every day and every day I put out a video it's more people the reason why this is working to get back to what we're talking about here is because I found my content kind of creation method that's in alignment with who I am it's fun it's easy so I get it done I've done three videos a week at least for about two years now and there ain't no stopping this train because I love what we've got going on so you have to find that for yourself so if your writer right if your talk or do a podcast if you like the song and dance do YouTube welcome to the party personally I would say there's a small notch up for writing the reason is WordPress is an open source platform it's the only platform you should be writing on you can control the user experience more on WordPress than you can on YouTube or on a podcast you can have pop-ups that offer your free thing which we'll talk about in a minute you can have a sidebar you can have ads actual ad space in there that can be affiliate products it can be adsense we do both generally we'll put an affiliate offer that's hyper relevant before we'll put an advertisement in a blog post but you have more control you put a ribbon up top you put fly-ins you do all kinds of stuff if you own the platform what you do in the written word also Google gets more searches than anything in the world and Google picks up written word WordPress sites best so if you are a writer good on you like pat yourself on the back that is actually probably the most powerful way to move forward as a content creator but if you're not a writer don't worry about it you can kind of take my approach which has been now that I'm creating content in this manner I'm having my content transcribed you can use auto-pay I like like the critter like ot te rai and that's free for like 600 minutes per month um it'll transcribe your stuff or you can use Trent TR int com it's like 25 cents a minute and and you can essentially create transcribe versions of your spoken content and then you could turn it into blog posts and this is what I call my three pillar content marketing strategy your ultimate goal is to get to where your contents out on all three pillars you got your videos firing you got your audio firing and you got your text firing if you write it first great then record an audio track of it great add on an image for a video put it on YouTube put on the podcast you hit all three pillars so the goal is three pillars and just keep in mind I didn't get my second pillar going for about a year so I did only videos for the first year just to flex that muscle over and over to get really good at being a content creator then I added on the the the written word that took about six months to get dialed in I've got a team working that for me and then I added on the the the podcast version which I have people kind of running for me so now that all three of those are firing I'm emailing my list every day so I spend time with one thing and I go all in on one thing long enough to get flex the muscle enough to where it becomes easy then add the next then add the next don't try to start all three at once get mastery of your main content creation process first give it three months six months I love a 90 day challenge 90 posts and 90 days 90 videos in 90 days let's move on to the next one so step two who can you help most people think what can I promote and that's the backwards way to affiliate marketing and most people who approach it this way don't make much money there are a few people who in this world are connecting through paid ads this is essentially running paid ads for products and they're getting the clicks enough clicks and they're they're doing CPA or they're selling enough things that they're making money and they're able to apply scale there's also people in a world who have won the lottery I don't put money into the lottery and I don't bet on things that don't have a proven track record for hundreds of thousands of people so building the list building the content it's such a proven path to this that you really need to think about not what product can I promote but what can I offer what value can I bring to the world who can I best help so how do you figure out who you can best help that's a really good question and you need to kind of look in a little bit to yourself what comes easy and naturally to you is one thing and that that's often hidden it's hidden in plain sight for us so what would your friends say comes easily or what are your friends or family members what do they call you for like a I need help with boom you phone calls all the time hey I need help with into you it's like man this is so easy right so what comes easy and naturally to you comes easy you don't notice it you think it comes easy to everyone but it doesn't and this is one of those opportunities because if it's easy and natural to you and it's difficult for other people perfect you have an opportunity to help this audience of people solve a problem or achieve a goal look back into your education and your professional experience if you have any look back into your hobbies if you don't have any the world of gaming is turning into an absolutely insane multi multi multi-billion dollar industry and it has been a billion-dollar industry right the video game industry has been but at this point we have live streaming there's competitive gaming professional competitive gamers are making millions and millions of dollars a year the eSports craze that's going on right now is absolutely insane there is so such a large audience of people wanting to get better at games there's a huge market there if you're a gamer but then again everything from RC cars RC planes drones horseback riding golfing all kinds of hobbies right even down to like fine scotches fine whiskeys fine wines those kinds of things cigars there's a million different niches what captures your interests already what are you already interested in the big idea that if I could help you walk away understanding one big idea from this whole video is for you to shift your mindset from how can I get money from the internet to how can I give value to this world of the Internet what do you know what do you have inside of you that you've done that you can share that will be helpful to an audience of people most people have it backwards and they're like how can I get what can I promote to get money from this internet when you're like hey how can I give value to this world that's when things start to work out for you so think of my story real quick been making money online since 2003 started building my first websites in around 1999 when I was in high school when I finished up high school 1999-2000 is when I built my first websites so I spent three or four years trying to figure the game out before I made any money then from 2003 to 2007 it took me that or excuse me to 2010 it took seven years for me to go full time online and now from 2010 full-time online through 2016 100% dedicated focus on my wife and my business and also doing client work then in 2016 right after 15 plus years of experience with digital marketing building websites etc I began to teach online why because I just spent 15 plus years of my life dedicating 60 to 80 hours a week figuring out this game of internet marketing affiliate marketing website building and all of it and not only that I produce the results right I've created a over a million dollars in value if you look at my client work I mean I've created millions of dollars in value for all my clients and my family included I'm talking Bali I'm 7e right I'm talking money in the bank style profit right this is not like intangible this is very tangible and then I started so so my goal here is to help you look back into your past what have you been doing for 10 years what have you been doing for 15 years these are the keys to really finding out that which is the easiest for you to help people with so we're looking for the easy method of communication and then what problem can you help other people solve that comes easy to you easy and easy because when it's easy you do it when it's hard you're not gonna do it so find those easy things for you right the if you can't find something easy what would be fun I'm a really good friend of mine fitness instructor she worked in gyms she worked one-on-one with people she had a little online gym thing she was building all in the fitness world she loves horseback riding she loves dressage riding specifically which is like horse dancing most people don't know what it is it's actually an Olympic sport she created a fitness product what she's good at mixed it with dressage riding what she loves and she by far has the number one fitness for dressage riding program in the world they have part one part two they're crushing it they are doing so well for themselves there's nobody being of service that audience she loves it her passion comes through her horses are in the background right she lives on her property she has her horses there so it's that kind of an idea what do you do so if you need to figure that out like if money wasn't a question what would you do with your day right or when you're sitting on the couch at home and you're looking on your phone on reddit or just browsing or watching YouTube videos that aren't make money online related what do you want what are you what are you interested in this world go down that path you'll find the process of making creating content fun and easy makes it doable when it's doable you'll be consistent when it's consistent that's how you grow an audience when you grow an audience that's how you can build the trust in order for people to click through your links and take your recommendations all right so what comes easily to you that other people seem to struggle with what problems have you solved in your life that you would love that other people would love to solve have you overcome physical ailments have you done some sort of rehab or therapy or have you have you quit something that was dragging you down what have you actually overcome in your life and how can you help others with that what have you been helping people or businesses with professionally for years already on what problem do you have in your life right now that you're committed to fixing a really good example of this is this is where you get into that document don't create idea that that Gary Vaynerchuk talks about a lot if I was like 240 right now 240 pounds I currently weigh about 170 so if I was 70 pounds heavier than I am and I got really truly committed and like I'm gonna lose this 70 pounds I would document the process I would document what I'm doing for meal prep I would document how I'm exercising what I'm do I would I would make vlogs I would be very real and I would document the process and people could go back and watch that process and they could see me at 240 238 235 222 all the way down and that that documenting of that story of me solving my current problem in the moment can be super powerful for people because there's an emotional connection to stories storytelling is so powerful in that um then what are your hobbies what are your passions what what can you envision researching and fiddling with and thinking about and building and and rebuilding four or five years straight this game is a three to five year plan so that is step two in the five-step process now we're moving to step three so step three is give value through content you have your core attention content that's gonna be your blog your YouTube your podcast or it could be paid advertisements a real quick note if you're moving forward into affiliate marketing and you're like Chevy you paid ads or should I do content marketing for free traffic which is actually earned traffic so it's not free it takes your time and energy do you have more time than money or do you have more money than time I think it would take most people between ten and twenty five thousand dollars in paid ads unless you bring massive copywriting skills or digital marketing skills to the table but if you're completely new to this world you have to learn number one copywriting you have to learn number two funnels and digital marketing and the actual nuts and bolts of it all then you have to learn how to run the ads on the ad platform and then you have to learn human psychology and what it takes to get people to take action that whole process is probably gonna cost tens of thousands of dollars in paid advertisement unless you already dominate at one of those things it's not easy to get a human being off of Facebook to pull out their credit card and to buy something after a click it's actually not easy to get someone off of Facebook to enter their email address for that thing you're trying to give them before offering that thing they buy the whole game is really difficult so so if you've got a lot of money and a lot of free time it still takes a lot of time to dial all that in the paid approach works if you don't have a lot of money sitting around and you've got nothing but time go the free version that's what I'm doing here I've never paid a penny in advertising for the miles Beckwith brand I've generated 60,000 ish subscribers at this point on this channel my wife we only started paying for advertising I think was 2014 when I really started to get into paid ads so we ran for what 2009 to 5 years without ever running a paid ad billing nothing but organic traffic and to this day if I stopped paying on my ads on that main brand that traffic goes to zero instantly if I stop paying I'm not paying for my SEO right we get 8 million to the year no matter what we do we go hang out do nothing we'll still get those millions of visits per year because it's based on content so content the main the core attention content is your blog post if you're a writer your podcast if you're a talker your YouTube video if you are a performer right so that's the core then you have your indirect content this is what links back to those pieces this can be your Pinterest pin your Instagram posts your Facebook your Quora answers if you want your Yahoo Answers your LinkedIn posts if you do LinkedIn post your snapchat if you're in snapchat musically if you're you know going towards that younger demographic and musically my goal in separating social in your core is that you're core is more important than social our core my wife and I built organically 915 thousand or so fans to our Facebook fan page we get very little traffic from all that effort and that took so much effort to build that organically back in the day well we've also built out our organic traffic over the years and we get 8 million visits per year residual traffic from all the efforts we put in so the shelf life of your blog your YouTube and your podcast is huge the shelf life of a Facebook post or an Instagram post is tiny don't rely on social media as your core traffic let that supplement your core traffic model which is your core content creation method cool so then we want to move on to and again the three pillar content marketing strategy so yes you're putting out your blog but you want to ultimately get it on all three then you get all your social pointing to all three you create your little web of activity in the world search engines will all pick it up Google knows when you get a lot of social shares etc so it all helps and works together but your core content is that which is kind of your blog post or your podcast or your video then you need interest content right so that's attention then your interest content this is generally an opt-in for a free report so I already plugged my free report it's how we went from side hustle to seven-figure business right side hustle to making a million dollars profit online it's my seven step process so that is at miles vector column forward slash free course and I've created that because that was my fourth attempt at a a lead magnet and that I found is the most burning desire in most of my audience most of my audience wants to fire their boss and generate enough money to where they can feel like they can live the lifestyle of their dreams well I've done that so that's what I'm teaching and that million dollar business idea is something that's a really big idea for people so that's my attention that's my interest level content is my free giveaway right then there's the desire so we're just we're just working our way through this so attention is your social media posts and also your core content your interest is your free item that you're giving away via email then the desire comes from the emails themselves the daily emails your follow-up sequence that's how you build the stories around the affiliate products that you promote now I've had a couple of very successful affiliate promotions recently last he was last year it was February I did a promotion on a copywriting course and system and tool I generated about thirty thousand dollars in revenue as an affiliate in approximately three days with one video and two or three emails and that generated thirty thousand dollars in revenue for me now I'm profit for me now with one others taxes okay so whatever anyways do the math anyways so generate thirty thousand dollars into my business bank account from those efforts but it's not the emails it's everything I did for the years before those emails and giving content and building the relationship and it's all the emails those kind of those emails that I gave that told a story and I knew the date that that launch was gonna start I knew the date that launch was gonna end I started my story about a week and a half two weeks out in my emails and started painting the story of how copywriting helped my wife and I go from zero to hero in our business like that's the one skill that really turned it around and my wife and I had already purchased that product we had not only purchased that product we had used it we had built a video sales letter with it we were crushing it with our video sales letter for it so I told this big story that led up to the point of finding that solution then doing the work and the results we were getting with that and people who were at that moment of like they've been building things they realized copywriting is a challenge they realized conversions their biggest challenge they were like oh I need that and the sales exploded it blew my mind same with the authority hacker and the other programs that I've promoted in the past I've had multiple five figure launches through a couple of emails here and there and this miles better brand at this point and that's because they're all story based I tell these stories that weave in the need and the reason why this thing is core to your long-term success and it is because I only promote things I buy I only promote things that I've personally been using that have created positive results for me in my business so I can tell these stories and that builds the desire when I tell you a story of how my wife and I we weren't able to get this product to convert we weren't able to sell this thing we have this great product we built and it just wasn't selling and then we tried this new video sales letter formula and all of a sudden our conversion rate tripled and we started making weekly sales of this thing and daily sales for this thing for a period of time I thought even like like that story is what builds the desire in the reader and that is what gets them to click through and take action and he was retiring the product so it had like a very hard deadline and and that was really what kind of called them to action he did all that on his end but I did the attention potentially years before with my videos right so people who bought were probably on my list for at least a year some of them at least then the interest through all the different videos and pieces I talked about about how to build the game I keep coming back to copy writing because copywriting is a key you heard me mention it to the person who has the 20 grand they're ready to put into affiliate marketing copywriting is that core skill they're gonna need then to build the desire for that product I told a specific story over a series of emails I led the conversation in the direction of I had this really really big problem in my life we found this tool it got us over that problem and boom we really took it to the next level and that with a well-timed link at what place link generated a lot of income but it wasn't that one link that mattered it's everything we did I did four years before that actually mattered and that's that's the big thing I'm trying to help you understand here cool so the interest content grogger list again going back to my first internet kind of success when I was making money in 2003 had I been growing a list had I focused on growing a list with my income stopped I would have actually been able to keep earning income I could have kept mailing that list I could have mailed them different offers so that was a huge mistake I made that's why I'm such a proponent now of building the email list and you just heard a very clear story of how that exploded for me with the email list um so now we're on number four step number four of the process is finding offers your audience already wants to buy the key here is that your are your audience already wants to buy these products they might not know they want to buy these products but they do so people who bought that copywriting product they probably didn't know it existed they didn't know they wanted it or needed it but they knew they had a problem they knew they had to challenge that conversions and copywriting were a big Challenge for them so when I laid that story out and gave them that offer as the solution that I chose for my business that I'm having really good results with it clicked and it meant that moment they're like I gotta have this thing they actually already wanted it they just didn't know that they wanted I help them see that this was the thing to get them over the hump get them to the next level and it is because it is actually a great product I continue to use it to this day so how do you find the offers right what do you what have you bought that they would get value from look back in your past purchases my wife and I just bought a course two or three days ago we're revamping a how can I say this without giving it away so we're revamping a traffic channel in our business that's done really well for us and and it continues to perform so well we're like let's invest more and really take it to the next level so I bought this course is about a two hundred dollar course and like we've sort of gone through it was like oh my gosh this is this is really powerful so I'm already like where's the affiliate link right I'm reading this we're already implementing things like within two or three days we're seeing our traffic come up we're seeing our lead numbers come up is like ah this is finally we found it right so now I want to go I'm like where can we sign up as an affiliate they don't have an affiliate link at the bottom so I'm emailing the course provider right like can we promote this as an affiliate we have an audience who would be really interested in this and we're essentially building the relationship with the lady who sells the product to get the ability to promote her product so look back into what you're already using the hosting I actually use the theme miles bechler comm is built on is thrive themes that's why I promote thrive themes because it's what I use right like it's that it really is that simple when you're building a brand based on a problem that you've solved through yourself in the past what solutions do your audience not know about let's go back to our green smoothie person right there's a an affiliate product through Clickbank called organifi it's a green powder they actually have a green one a red one and a yellow one it's a morning and afternoon and an evening supplement series and it's like part detoxing part weight-loss but it's like a smoothie thing so you get the mum who's really interested in the blender and you help her realize which blender it is she might not even know about these green powders which are the shortcut so you don't have to keep cutting and washing kale and cucumbers and all the the vegetables that you put into your green smoothie now you could just put two scoops of this and it's even faster so that's that thing that she maybe didn't know about that you could promote to her and help her understand works a lot easier when she's on an email list versus a direct link over to the affiliate program to the actual product page but you could always use a retargeting pixel and and hit her with an advertisement if you wanted to so what solutions do they not know about what are the highest reviewed items for people with their problems or goals this just takes deep research right you can go to let's say you're in the audio/video space let's say you do do microphones you can go to Amazon you can look at the highest reviewed microphones go to B&H photo video look at what their highest reviewed products are so you can literally crowdsource through all the reviews in the world what do people love the most and those are the ones you start reviewing first that's one of the ways into it and then you can go into the different affiliate networks the different affiliate programs and the merchants really googles your friend like like you sometimes you just have to go to google and type in golf membership , affiliate program and then all sudden it's like whoa revolution golf at $99 a month membership program has a really cool affiliate program doesn't say affiliate on their page it's Ryan by a third-party system but that shows up being H photo video if you go to B&H Photo Video comm they don't have at the bottom of their page an affiliate program but if you go to Google and you type B&H photo video affiliate program you'll see it runs on a third party you'll see the page pull up on a third party system you click apply and then you can promote everything that vnh photo video has then you can do comparisons between the products on Amazon and the product on B&H photo video and you can talk about how great B&H photo videos support is and how amazon's gonna leave you hanging and yeah being HS maybe thirty dollars more but you'll get better support or maybe being h is cheaper than amazon and you help point that out to your readers that can be a way and then their Clickbank is one that everybody knows about and most people know about Clickbank I have a really unique way of analyzing clickbank's data Clickbank is really weird like their marketplace their search engine within click thanks pretty bad and there's so many products on Clickbank that absolutely suck they're terrible they'll never convert they're just they're horrible so there's a way to weed through the Clickbank and I'm gonna do a separate video on that probably Monday that video is gonna come out it's gonna be how to analyze Clickbank offers to find good offers but again it's not a goal to find a good offer it's a goal to think about your audience that your being of service to what do they need what problems are they trying to solve what goals are they trying to achieve and then what things information and physical products will help them get there and that's how I use Clickbank right so I use Clickbank to find those things that my audience already wants and desires I don't go look broadly on Clickbank be like oh what what offers are converting I'm like what would my audience want that's proven to convert so I just want to make sure that's really important there and then step five so the last step in this is to optimize your key conversion points now your key conversion points are everything from the click on the search engine page right so the the headline on this video you notice I got the little eyeballs on this one it's pretty full like like what you add as excuse me what you add as the title is probably the biggest thing that's gonna either get the click or get somebody to skip over you and click on your competitors link that click-through rate from the search engine page has a huge determination on how high up you rank in the search engines if you get more clicks by having a kick-butt title you're going to rank higher and you'll get more attention tada and if you get more attention you have the opportunity to get more of everything else then your thumbnail video is one of the things if you're here on YouTube so optimizing all those conversion points and I'm talking all the way from the the little things on the front end to your opt-in offer to the headline on your opt-in page the layout of your opt-in page the the words you have on your pop-up the offer you're giving away via your pop-up you gotta test those things so on a Myles bechler brand I tested a free abundance meditation at one point there was a facebook case study so I've tried several things before I came to that free course that was the the seven step process from site hustle to a million dollar business that converted the best boom now with all the traffic I'm already getting and my attention level the number of people making it on my list the interest level has gone up because the page that bridges that gap my opt-in page converts at a higher percentage same amount of traffic here now I'm getting more people here because I got a better conversion which also means that in my email sequence here I'm gay more people because I got more from here to here more from here to here so I get more people reading my emails which means more people can take action right so op the little tweaks and you don't need to start there you need to start by 90 a challenge getting the content out getting going and then just getting your first lead magnet out getting your first giveaway out your first funnel built then doing some email you can go back and tweak things over time the best thing I ever did was started publishing for the miles back to brand on YouTube and stuck with it like if there's no big thing I've done it's it's all these micro things none of my videos have gone viral none of my videos have had massive success by any means but I put out a lot of videos that have each done pretty well and I build enough trust with how I deliver content that a lot of people reach in my email list because my offer is pretty good they're people like my daily emails because I'm uplifting I'm giving a ton of value to my email list so everything's working because I'm putting in so much effort and so much energy nothing big it's a lot of little stuff um also look at your emails as ways to test things every subject line that you have is actually a headline and it's a headline test and I test little short one word in toward headlines or email subject lines that that are very curiosity inducing and then I do some very direct like you will learn how to boom in this one and I go back and I look at the numbers like like and then I try to analyze why did that work why didn't that work who split test your follow-up emails you can look back at your follow-up emails as well that is page two of the curriculum and at this point wow I want to congratulate you guys so so little round of applause if you're still here and you haven't hit the thumbs up hit the thumbs up good on you would that take so that's it longer than than expected to get through the actual curriculum

Channel: Miles Beckler

Views: 108,819

Keywords: what is affiliate marketing, what is affiliate marketing and how does it work, How To Make Money With Affiliate Marketing?, affiliate marketing tutorial, free affiliate marketing tutorial, how to get started with affiliate marketing, affiliate marketing funnels, email marketing, SEO, search engine optimization, Facebook advertising, #hangoutsonair, Hangouts On Air, #hoa

Id: -tD97-K5TeE

Length: 52min 47sec (3167 seconds)

Published: Sat Jun 30 2018