Very Serious Business

this video is sponsored by raid legends hmm business is important business is professional business is the engine in the car on the road that drives us forward to our journey there is no I in business welcome to the seminar serious business 101 first slide please it's August 6th 2013 and we're at a conference in Nashville Tennessee agile 2013 what's agile well it's bla bla bla bla bla bla bla Bab it's not terribly important what matters is that this is a very professional environment keynotes panels networking you're fascinating to talk to and a quirky little idea interactive display boards five of these placed across the convention grounds in lobbies the cafeteria gathering grounds and there's a brilliant innovation to go with them an automatic Twitter feed simply use the hashtag agile 2013 and your unmoderated message will appear on the board it even displays images what an amazing idea you guys and people were loving it giving feedback showing their pride it was all going great for a whole 87 minutes when one attendee had a very unprofessional idea he takes a photo of one of the displays and posts it to a certain message board with the following text hello bee I come to you in a time of great need five giant screens ridiculous avatars gore and trap imagery would be much appreciated please pretty please well we better test this out so people logged into Twitter wrote something done with the hashtag agile 2013 and hits him a minute later a new photo comes up on the message board confirmation who so there was everyone enjoying the conference when suddenly we're in this convention do I find his element themed buttplugs my daddy never had big man talk with me how do I make baby I want baby and from there it escalate there's a guy having concern impersonations there no it didn't take long for agile organizers to notice agile Alliance does not approve of the misuse of the hashtag and here was the fatal mistake they thought it's only like three trolls from Twitter it's no problem so they rallied their troops telling them to fight back with the report spam function well SIDBI and honestly they took it too far they started posting increasingly reprehensible stuff from the time line to the point where all of the other attendees were drowned out by a deluge of horrific images they're reporting the slow and ineffective against people making alt account so with each passing minute they were losing more ground a couple of agile attendees stuck their heads up over the trenches and drew targeted fire looks like the feed is being spammed pretty badly maybe time to switch hashtags I can't be the only one reporting all these people why doesn't Twitter make them go away Lisa is giving free tossed jabs at the main screens flailing round I'm blocking and blocking but they keep coming up eventually someone from be offered some useful advice have you tried getting the cyber police involved how do I contact these cyber police but tragically the cyber police never came report them stop them cried one of the organisers but it was no use and soon he was targeted too with his profile and personal pictures shopped into compromising positions then those shops were of course posted back onto the agile hashtag eventually agile had had enough and they surrendered disabling the agile 2013 hashtag and that was the end or was it because it turns out there was another functioning hashtag ed child - and once B figured that out they took to destroying that as well and there really was the end of it was it because be found the hosts website they went straight to the source uploading content directly to the displays and they're really really was the app the next day the only thing on the displays was this message we are working on shutting down the event a fire site we are reporting abusive accounts we are also trying to find all other sources and shut them down as well I'm sorry and that was the tragedy that befell the Gaylord hops very unprofessional you guys slide to please but first airtime shadow man here rain shadow leggins available now on iOS and Android it's a totally free RPG PvP DVD for people with ADHD but don't take my word for it here's someone from IGN look how many positive reviews it has in fact I bought another phone with my sponsorship money so I can duel will drain calories dozens of upgradable characters fleshed out the storyline quick I just realized this is my one opportunity to say bad stuff about shroud I've watched almost every one of his videos he'll never here because he wished kiss my can ask quit we're willing British ad lemons but don't take my word for it here's someone from Qualcomm mom I've been playing for two days straight and there's nothing you can do to stop and hate me no stop mum look at this one I use this champion because she has a massive car are you playing a [ __ ] console through that in the trash my dude that's my dialysis machine your phone is the early dialysis machine you need giant boss fights PvP battles almost 10 million players I plan yet get it with the code in the description and get 50k silver and a free epic champion what a twist there's also big plans to update the game his robe after the next six months all right the game I've been shadow man thank you right where was I McDonald's is a business it's a pleasure to consider the old mine in January of 2012 they had a brilliant idea let us improve brand perception with Twitter let us appeal to the common man with hashtag meet the farmers a campaign that informs them that our meat only comes from local independent producers and not from as the papers report orphanages so they published this promo and I don't think I've ever gone to work a day in my life and success hello lads another win as usual people were loving it they had their usual detractors of course but overall good stuff so they swapped out this hashtag with a new one mcdhh e's stories and here's where things took a turn they wanted the Twitter public to tell their experiences at McDonald's obviously only good things ever happen at McDonald's this is going to be a slam dunk let us shake hands and confidence and our imminent success Cermak DS stories premiered on the Twitter homepage and within five minutes it was clear that people weren't going to harp on about the time they got a free extra sauce with their McNuggets instead they were going to tell Mick horror stories here's just a select few Amick fingernail in my fries a woman mixed soliciting mixed sex in the drive-through lane I looked this one out by the way it's true my friend claims the Ronald McDonald exposed himself to her as a child awful Mick rats in the buns Oh yikes this one's real to call beg deer in the bud here you're gonna find at least three race that guy droppings on them oh god make it stop someone stop it now but it was gaining traction more and more people were publishing their negative stories on the hashtag and once they had used all those up it progressed to just making up stuff for shock value star I ate McDonald's as a kid and I'm pretty sure that's why my father left closed eyes sad face at once Walker I can't say that but that'll make anyone grimace thank you thank you within two hours they pulled down the advertising campaign and in its stead put up a far more innocuous little things hashtag they had a few minor trolls there too but it quickly faded into obscurity the media jumped on the story case studies were written and lessons were learned about not giving the Public Enemy were they July 1st 2016 create your own custom burger on this mcdonalds website on meat patty seaman name your creation have it published on the website then vote on the best one and it will become an official item on the menu you knew where this was gonna go I knew where this was gonna go how did McDonald's not a poem if you will the sad European a thin privilege to go bag of lettuce no tissues mine Kampf just so the atheists delight with the site of fri'nds the toddler body back with double ketchup surprise Pepe the sandwich a rectal prolapse half baked pound my behind daddy comes with a shake girth the area a vision of Christ a whole pineapple with your meal for 10 times the price a tip former lady this one's gluten-free it's still not too late to vote for Bernie whopper no onions anatomical Sam would just just grow up you guys now if you'll excuse me I have to shower off Ron's creamy surprise see this this is you in clown mmm yeah naturally the press seized on it as much as the general public did laughing at all the dumb sandwiches while also condemning them guys come on guys this isn't funny come on the website was shut down and not much remains except for these and also this text document I film which has a bunch of other sandwich names what ingredients were involved and what they look like though you'll have to use your imagination next slide please prophylactics are serious business little shake hands and both a fun and safe oh I see this one is ribbed for my pleasure early 2013 Jurek's launches a revolutionary new app SOS condoms download select the product into your location and a condom will be delivered to you within an hour our perfect timing their emphasis was on discretion and anonymity when delivering the goods and the delivery drivers were in disguise he's a delivery guy police officer I'm not sure that's legal a gimmick to be sure and some people thought it was an out of season April Fool's joke but people tried it out and it really worked so they rolled the service out over the tip of Dubai of all places but after its first week the government shut it down citing it as promoting promiscuity booted out they had a tough time deciding where to launch next guys guys let's let the audience decide with another online poll alpha sucks so people jumped on the website and started voting I will be voting for a Krispy Kreme donut place tens of thousands of votes were counted with some of the major contenders being Paris Singapore Kuala Lumpur and London but all of them were outshined with the most votes counted for Batman a small conservative Muslim city in Turkey but that'd be an object lesson in the dangers of tampering with the laws and mother nature the internet rejoiced another marketing campaign to add to the KD ratio a Facebook post went out from a service condoms congratulating Batman and to stay tuned for more to come but there was no more to come so to speak the campaign was promptly stopped in Swiss condoms never opened in Batman SOS condoms never opened anywhere ever again they went silent for months everyone moved on SOS condoms deleted their account and slipped forever away into obscurity Pizza is serious business du jour nor does frozen pizza and they have a substantial social media presence domestic violence is bad bold statements only on this channel well Twitter had a hashtag for National Domestic Violence Awareness Day people were sharing their harrowing stories with the hashtag why I stayed these were all quite serious and dealt with some delicate and sensitive issues then here comes social are throwing on the accelerator nerves once given is driving right through the front door they had pizza hehe that was a great tweet I bet everyone is loving it [Music] precisely 0.1 seconds after they posted it they must have realized it wasn't the wisest move and they apologized but the media got involved so they kept apologize I'm sorry they stopped I'm sorry guys I'm sorry they just I promise you never again here I'm so sorry it was terrible they couldn't be more sorry about these accept my deepest relax naming your baby is serious business put it to the Internet this Canadian couple said trust in the kindness and Sensibility of strangers it was Cthulhu all's [ __ ] next do you know what kerning is it's important in print it's essentially the proportional spacing between fonts why does it matter well sometimes two letters close to each other can look like a single letter that's sick all right stop let me finish up with a little bit of a behind the meme style history lesson in the early 2010's brands were only just finding their foothold in social media they didn't quite understand how to connect with their audience the tendency was to be a bit overly formal stuffy not quite fun that is until Denny's came along with a game-changing tumblr account they started actually having a good time and it appealed to fellow Zoomers such as myself it took a little while but soon other brands cottoned onto the strategy Arby's started posting memes Wendy's dropped in mixtape and then winded to a WWE style feud back and forth of Burger King and McDonald's and Jen's ears such as myself lapped it up now that's not to say they all figured it out other brands attempted it too but without committing fully they failed to get the same appeal so into the late 20 teens things were going pretty great it was a little content Renaissance chick-fil-a is officially America's favorite fast-food restaurant imagine if we opened on Sundays had to give everyone else like Wendy's a chance to make money your mom is a whole steak Holmes even broke down the whole phenomenon and Twitter and an art of and I'd like to turn that into a full video soon but with all these relatable memes floating around people are starting to feel a little panda - okay very relatable nice that's less relatable yep relatable hmm relatable okay everything's getting so [ __ ] relatable it's actually kind of annoying guys we get it you're relatable I just it just stopped relating stop stop enough that's it I can't take it anymore all right sorry this brand and so a new meme was born the spider crab with laser eyes Arial font 32-point white on black bar background no shadow the text silenced comma brand and it was a very powerful tool Eminem's pushing something or other take that brand hey fellow Gen Z is silenced Brad and it became a long and enduring meme oMG I feel that that is such a mood relatable AF sometimes a few brands could crack through it silence Twitter but for the most part this crab has become the quality control of Twitter an apex predator shutting down lesser brands god-blessed turrets time to stop that's enough business for today thank you for attending my seminar here are the patrons thank you very much a look I'll see you at movie night mwah also I have other videos on the second channel sonic cried a little and Tails put his hand under his face to catch the tears this ship should have dipped some on his finger insisted and also shadow raid legions on the Nintendo GameCube is actually really fun to play while you're watching telly and doing stuff use the link

Channel: Internet Historian

Views: 12,511,296

Rating: 4.944406 out of 5

Keywords: wendy's, mcdonald's, agile 2013, brands, twitter

Id: ROaj3bCpZEM

Length: 19min 12sec (1152 seconds)

Published: Sat Sep 28 2019

Reddit Comments

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[u/[deleted]]

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[u/hizack123]

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[u/banter_hunter]

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