Easiest Way To Start Dropshipping From Scratch (Exactly What I Did)

trying to start a dropshipping store can be overwhelming with so many different steps and strategies it's hard to even know where to start so in this video i'm going to share my exact strategy for starting a new drop shipping store from scratch and in the last couple months i've built a new store with this strategy and that store has already done close to 900 000 in sales so if i had to start over today this is exactly what i would do if you're new here my name is jordan and i'm currently documenting the entire process of growing my online business with as much transparency as possible so that i can lead by example and help you start your own online business this year so if you're interested in starting your own online store and you want to follow my journey make sure to subscribe for new videos every single friday all right let's get started firstly i want to show you some live results that i'm getting with this exact strategy so it's around halfway through the day and i've already generated around 3 800 in sales on this store the profit margin is pretty good as well i've done almost fifteen hundred dollars in profit which is almost a forty percent profit margin and if we take a look at yesterday's stats you can see i sold around sixty seven hundred dollars and made around eighteen hundred dollars in profit i just wanted to prove to you that this is working right now so you know it's worth your time to watch this whole video so there are four main things that go into building a successful drop shipping store the first one is your product the second one is your store the third is your marketing and how you get customers and the fourth is running your business and shipping out your orders now i'm gonna break down each of these one by one as simple as possible so let's get started with products so without a winning product it's pretty much impossible to have success with drop shipping thankfully there are a ton of products out there that you can sell every single week new winning products pop up so the opportunities are always fresh there's really only three things that i look for when determining if a product is a winning product the first thing is if the product has been recently trending on facebook and instagram what i mean by trending is that there is a ad that is getting a ton of views shares comments and likes and people are going crazy for the product this is a great sign that you can make money off of this product because people are already interested in it as long as you do something a little bit better than the person that's already selling it you can swoop right in compete with them and make money selling that same product this is exactly what i've done for every single one of my winning products and it's worked time and time again the next thing i look for is mass appeal my favorite type of products are the ones that can be sold to the masses i don't love the extremely narrowed down products that only apply to a small set of people yes they will buy the product but if we ever want to scale and build something big we need something that we can sell to almost everybody it's okay if it's a little narrow like it's only for women or it's only for men but the broader the better the last thing i look for is good profit margins what i consider to be good profit margins is being able to sell the product for three times the cost it takes to ship it out to the customer so if the product costs you around 10 to send it to your customer you want to be able to sell it for at least 30 and that's pretty much all i look for in a winning product let me show you a live example of exactly what i'm talking about okay so this product is an absolute banger basically it is a garden privacy fence that you set up in your backyard as you can see this product was launched on march 8th of this year and they've already got over 70 000 likes on this post if you check out the comments people are going crazy for this they love it they really enjoy the product but the people that are selling it aren't doing a good job and if we look at their video it's not really that good and then if we go to their website it's the same thing it's really not that good this product has great profit margins as well you can see that it cost around four dollars on the low end to ship to a customer and they're selling it for anywhere from 1999 all the way up to almost a hundred dollars per sale so if you came in and made a slightly better video a slightly better website you could clean up off of this product and make a ton of money so like i said that product is an absolute banger and a perfect example of a winning product now how do you find these products the tried and true method that i've been using for years is simply just looking on your facebook and instagram feed every single day you're going to get targeted with ads for drop shipping products eventually and every time you get targeted with one of these ads you need to show facebook that you're interested so you want to go to the ad you want to like you want to comment you want to go to the website you want to click add to cart and show facebook that you're trying to buy stuff like this so they will start recommending you more products and your feed is just going to become the best product research tool that you have that's my favorite method but i also created a tool that automates this process so if you want to check that out click the link down below alright so step number one is finding a product that fits this criteria so once you've got that product now you've got to build a store now there are a couple different types of stores that you could build you could build a general store which is a store that has a bunch of random products all around it you could build a one product store which is a store that only focuses on selling one main product or you can build a hybrid store which is what i recommend building a hybrid store combines the benefit of a one product store and a general store with a general store you have freedom to test a bunch of products and with a one product store you're limited but you're gonna have a higher conversion rate and people are gonna trust you much more than a general store with a hybrid store you're creating the same branded feel that a one product store would have but with the freedom to test a bunch of products i think it's better if i just show you an example so this is a sample store that i created that would actually be perfect for the product i just showed you the store is called flora flow as you can see it's pretty much focused entirely on home and garden based products it has a nice branded design it has a good logo it's easy to browse and shop around and overall it feels like a trustworthy site i recently made a video on exactly how i built this store so after you watch this one feel free to check that out the one tip i will give in this video is to model your store off of what's already working this is not some brand new design i came up with i just put my own little twist on what was already working you don't have to reinvent the wheel you just have to take what's working and add a little bit of your own sauce to it so i would advise taking your product building a store like this and filling it up with products that are similar to the one you're selling here's another really good example of a hybrid store this one is called arctic shirt and as you can see they sell a bunch of home decor products as well they have the moon lamp this kitchen set they have bedding they have all types of products but the store is really nice branded and feels extremely trustworthy in my opinion this is the best approach for beginners so give it a try next up you need to get some traffic and customers to your website personally my favorite method for starting with a new store is facebook ads it does cost a little bit of money to run ads on facebook so i recommend that you have at least a couple hundred dollars before running apps but the major benefit of doing it this way is that you can kick start your business in a snap once you have a product and an ad campaign that's working you can go from making a couple sales a day to making thousands of dollars a day in just a matter of weeks it's much harder to do that with free traffic so that's why i recommend you guys learn how to run ads the first step when it comes to running ads is creating a video ad for your product personally i recommend that you learn this skill yourself my friend tan actually made a video recently on how to make video ads so i'll link his down below it's a good tutorial and tan does very well with his drop shipping store so check that out if you want to learn how to make ads if you don't want to learn the skill you can pay to have somebody create ads for you i think the best service out for video ads is called bands off ads i've worked with them on a few projects and i've been pleased with the results every single time so once you get a video ad created for your product it's time to launch your first ad so here's a simple low budget strategy that i use to launch products on facebook you gotta make sure your video ad is on point there's no spelling errors no weird cuts everything flows nicely and the video is super clean once that's done you need to create a facebook page and an instagram page for your store after that go to facebook create your business manager create your ad account so you can start running ads once that's done you want to create a new campaign with five ad sets ad sets are basically groups of audiences that you're showing your product to now inside of those ad sets you want to put three to five similar interests so think of five groups of people that would be interested in your product for the privacy fence i came up with gardening furniture plants diy and interior design so for your first ad set you want to take the broad interest of gardening and plug that in then you want to hit the suggestions tool and click on at least two more audiences that are similar to gardening for the countries i recommend targeting the big four countries which are the united states united kingdom canada and australia i recommend that you set the budget at 10 to 20 dollars a day higher the budget the better because you're going to get data much faster so once you created your ad set now you have to create your ad basically all you do is upload your video and then you have to come with some copy for the post copy is just the text that pops up on the post so if i was going to launch this product i would use some ad copy like this firstly you need to come up with some type of hook for your product in this case we could say beautify your yard and create instant privacy in minutes i also like to put emojis so we could go in and paste this emoji right here and now it looks a lot cleaner next thing i like to do is put three bullet point benefits of the product so the first benefit would be the beauty that this product is providing for the second benefit we could say easy setup in minutes and for the last benefit we can say that it's weatherproof to last all year if you're struggling to come up with these benefits just look at your competitors product page typically they're going to put clear benefits on there and you can take those and mold them in your own way and then lastly we give a call to action so we give them a discount let them know that we have free shipping and we send them the link to our website so after that you want to duplicate your ad set four times change up the audiences and your campaign is good to go you're going to want to let it run for at least two days and then analyze the results to see how you did at this point one of two things is going to happen your product is working and you're making consistent sales or your product completely flopped and no one bought it in the first scenario congratulations you can scale up your facebook ads you can order the product make your own custom video and start working with an agent to fulfill your products faster you guys want a detailed video on facebook ads and scaling please let me know i can make that for you now in the second scenario if you launch the product and it flops that's okay too to be honest with you as a beginner that's going to happen you're not going to hit a home run on your first product test i have just never seen it done before you can expect your first couple of products to flop completely what you would do then is read your stats and see where you went wrong if people are clicking on your ad but they're not buying your website needs a lot of work if nobody's clicking on your ad your ads need a lot of work and vice versa once you figure out what you did wrong you need to improve those areas that you're weak at whether that's making your website better or making better video ads or even picking better products figure out where you can improve and take it from there i would suggest that after you make those improvements try to test the product one more time and if it fails a second time then move on to another product you can launch that next product on the same store and just keep repeating the process until you find a winner so that's a simple breakdown to getting customers with facebook there's a lot that goes into running ads but hopefully that's enough to get you started and the last step is fulfilling orders and making sure your customers are cool so filling orders is super easy you can use an app called oberlo to fulfill orders with aliexpress directly there's a ton of videos on how to do that so we're not going to get into that today it's very easy also make sure to check your email every single day when you're getting orders because your customers are going to reach out and you don't want to leave them on red providing a good experience to your customers is one of the most important things when drop shipping because the shipping times are kind of long you have to be there to talk and work with your customers so that's pretty much my exact strategy for starting a new store from scratch this is exactly what i did and from using this strategy i'm making around 150k a month consistently with a lot of room to grow obviously there is a lot more to running a business like this but that's why i'm dropping new videos every friday to hopefully try to cover everything that i can i've got a bunch more videos on drop shipping so if you felt like i went through something too fast there's probably another video on my channel answering your question i'll also try my best to answer every question down below in the comments so feel free to chat down there one last thing to mention inside of my product research software there is a full crash course that breaks this whole process down with a lot more detail and a very easy way to understand it's made for beginners so if that's you i recommend you check that out alright guys that's all for this video thank you so much for watching i really hope it helped you out if it did let me know in the comments down below stay tuned for a new video next friday and i'll see you guys then have a great weekend talk to you soon peace [Music]

Channel: Jordan Welch

Views: 1,107,220

Keywords: shopify dropshipping, dropshipping, shopify, how to start dropshipping, dropshipping for beginners, dropshipping tutorial, shopify tutorial for beginners, shopify dropshipping tutorial, dropshipping 2020, shopify tutorial, how to start a dropshipping business, dropshipping business, how to start a dropshipping store, shopify dropshipping for beginners, shopify 2021, dropshipping 2021, dropshipping shopify, aliexpress dropshipping, dropshipping with shopify, jordan welch, dropship

Id: pEOUTjfh5xg

Length: 13min 35sec (815 seconds)

Published: Fri Apr 09 2021