Apple’s iPad event in 12 minutes

good morning welcome to Apple Park some air users would prefer an even larger display so inspired by iPad Pro where about half the users choose a larger screen we created a 13-in model of the new iPad Air as well the 13-in air has 30% more screen real estate than the 11-in air we've also redesigned the iPad Air to put the front-facing camera on the landscape Edge and it features Center Stage which uses machine learning to automatically keep everyone in the field of view the new Air features landscape stereo speakers with spatial audio so it sounds great the new Air comes in four finishes a new blue and a new purple as well as a beautiful Starlight and space gray so we're Stepping Up Performance in a big way with the incredibly fast M2 M2 is a powerful chip that's improved in a number of ways over M1 it has a faster CPU faster GPU and much faster neural engine and when combined with faster memory bandwidth the new Air is nearly 50% faster than the previous air with M1 and compared to iPad Air with A14 bionic the new Air provides up to an enormous three times faster performance the new Air works with the magic keyboard with its built-in trackpad backlit keys and terrific floating design and of course it supports the amazing apple pencil and with M2 under the hood the new Air supports apple pencil hover for greater Precision letting you preview Your Mark before you make it that's the new iPad Air now available in 11in and 13-in models and both models feature double the starting storage which is now 128 GB we've also expanded the number of storage options by adding 512 and 1 tbte we're thrilled that the new 11in Air still starts at just $5.99 and the 13in air is just $7.99 9 you can order the new air today and it'll be available next week this is the allnew impossibly thin iPad Pro the new Pro comes in two sizes a new super portable 11-in model and a new expansive 13-in model the 11-in pro is 5.3 mm thin and the 13-in pro is an incredible 5.1 mm thin compared to the previous iPad Pro the difference is striking the new iPad Pro is even thinner than the iPod Nano which makes it the thinnest Apple product ever the 11-in model is less than a pound and the 13-in model is nearly a/4 PB lighter than its predecessor iPad Pro comes in two great finishes silver and space black we wanted to give customers an even more remarkable visual experience and we did just that by bringing OLED to iPad for the very first time so we developed a state-of-the-art display that uses two OLED panels and combines the light from both to deliver phenomenal full screen brightness this technology is called tandem OLED and it's a breakthrough for iPad Pro the new Pro can support an incredible 1,000 nits of full screen brightness for both SDR and HDR content and 1,600 nits of peak HDR brightness the display and the new Pro takes xdr Precision to a whole new level and we're calling it the ultra retina xdr and it's coming to both models and for pro users working in high-end color managed workflows or in the most demanding ambient lighting conditions we're excited to bring a nanotexture glass option to iPad Pro for the very first time nanotexture glass is precisely etched at a nanometer scale maintaining image quality and contrast while scattering ambient light for even less glare for the new iPad Pro you might expect that we would use the extremely powerful M3 introducing M4 that's right the new Pro jumps from M2 all the way to M4 M4 is built on second generation 3 nanometer technology that's even more power efficient and M4 also features an entirely new display engine the new CPU with up to four performance cores and now with six efficiency cores all with Next Generation ml accelerators delivers up to 50% faster CPU performance over M2 in the previous iPad Pro the Next Generation 10 core GPU architecture includes powerful features like Dynamic caching and brings Hardware accelerated mesh shading and Ray tracing to iPad for the first time so games like Diablo Immortal look fantastic and pro rendering apps like octane will flat out fly with up to four times faster performance than M2 M4 can deliver the same performance as M2 using just half the power and now with M4 we have our most powerful neural engine ever capable of an astounding 38 trillion operations per second that's a breathtaking 60 times faster than our first neural engine in the a11 bionic so that's M4 it's built with Cutting Edge technology that enables the Breakthrough design and stunning display of the new Pro by incorporating graphite sheets into the main housing and copper in the logo we've been able to improve thermal performance by nearly 20% and the combination of this improved design along with M4 means the new iPad Pro is up to four times faster than the previous iPad Pro with M2 and up to an astounding 10 times faster than the original iPad Pro with reference mode iPad OS can precisely match color requirements for tasks like color grading where accurate and consistent image quality are extremely critical I IP ad OS also has advanced Frameworks like corl that make it easy for developers to tap into the neural engine to deliver powerful AI features right on device introducing Final Cut Pro and Logic Pro 2 Final Cut Pro and Logic Pro for iPad were redesign from the ground up for touch let's start with Final Cut Pro with the new iPad Pro and M4 it absolutely screams with final rendering up to two times faster than M1 live multicam live multicam enables filmmakers to connect and preview up to four cameras all at once all in one place creators can remotely direct each video angle and Di in exposure white balance focus and more to support live multicam we created an entirely new app for iPhone and iPad and we call it Final Cut camera Final Cut camera allows users to easily connect multiple iPhones or iPads to capture additional angles during a live multicam shoot or record professional videos with precise manual controls as a free Standalone app Final Cup Pro automatically transfers and syncs each live multicam angle so you can seamlessly move from production to editing new external project support now offers creators the flexibility of editing projects directly off a drive leveraging the fast Thunderbolt connection of iPad Pro Pro editing and finishing is incredible with M4 with support for up to four times more stream of prores raw than M1 Logic Pro 2 is so exciting and it's smarter than ever now drummer is getting some new bandmates in a feature we call session players we're introducing an all neww bass and keyboard player and like drummer they're built using AI producers today rely on Hardware to infuse digital recordings with analog warmth now we're packing all of that into Logic Pro with a new plug-in we call chromag glow we use machine learning to model that sound in amazing detail stem splitter it takes any recording and quickly extracts four distinct parts for voice bass drums and other instruments and with a power VM 4 it all happens on device super fast so you can get on with remixing your song so that's Logic Pro 2 when creating a project in Final Cut Pro users can capture detailed 4K prores video using the 12 megapixel back camera and Rich audio from four studio quality mics iPad Pro also includes the lar scanner which makes AR experiences faster and more stable and a new adaptive true tone flash that makes document scanning on the new Pro better than ever it uses AI to automatically detect documents like forms and receipts if Shadows are in the way it instantly takes multiple photos with the new adaptive Flash the frames are stitched together and the result is a dramatically better scan the 12 megapixel ultrawide camera moves from the portrait to the landscape Edge just like iPad Air this is also the new home for face ID and a completely new charging and pairing system for apple pencil we're introducing an allnew magic keyboard this is the new magic keyboard iPad Pro it's been completely redesigned to be much thinner and even lighter first it now includes a function Row for quick access to convenient controls like screen brightness it also has a gorgeous aluminum palmrest and a larger trackpad that's even more responsive with haptic feedback so the entire experience feels just like using a Macbook introducing apple pencil Pro to start we added a new sensor in the barrel of the pencil to enable new interactions so now for example you can just squeeze it to bring up a new tool palet and when you squeeze the pencil A haptic engine delivers precise feedback that you can feel a gyroscope allows you to roll the pencil for precise control of the tool you're using like changing the orientation of a shaped pen or brush if you ever lose apple pencil Pro you can easily locate it since it now supports fine my and of course it pairs charges and stores magnetically on the side of iPad Pro so that's the new Apple pencil Pro with its incredible new features it begins a whole new era of creativity on iPad and we're also excited that apple pencil Pro works with the new iPad Air as well so that's the new iPad Pro it features the Breakthrough Ultra retina xdr display the next level performance of M4 fast 5G cellular and a landscape front-facing camera the new iPad Pro comes with double the storage which is now 256 gbes the 11-in model starts at $9.99 and the 13-in model starts at $12.99 the new magic keyboard for iPad Pro is $299 and 3.49 and the new Apple pencil Pro is just 129 an amazing value for such an incredible device customers can order the new iPad pro magic keyboard and apple pencil Pro today and they'll be available next week today we're also making iPad 10th Generation even more affordable it's now just 349 making it a great entry point into the iPad lineup thank you for joining us have a great day [Music]

Channel: The Verge

Views: 387,420

Keywords: Apple, apple event, ipad, ipad pro, new ipad, apple ipad event, new ipad pro, M4 chip, Apple M4, apple pencil, apple pencil pro, pencil pro, magic keyboard, apple magic keyboard, apple keyboard, tech, the verge, supercut

Id: bMdhx5ijGN8

Length: 11min 49sec (709 seconds)

Published: Tue May 07 2024