10X Day Encore LIVE Stream

Video Statistics and Information

Video
Captions Word Cloud
Reddit Comments
Captions
six figure day for the sails [Music] who [Music] gotta get it [Music] of cash every question they ask we gonna get to the bank but they don't believe it they say how he achieve it they say say getting rich is a fantasy uncle g what they say watch where you getting advice get you a millionaire do you get a math and multiply like chapter five then i got one question hold up questions can you keep it 100 do you want blue blessings say we got all the answers that's a school lesson do whatever it takes like season [Music] who [Music] got [Music] who got my money [Music] i'm so appreciative for everything everything everything thank you so much for being here i really appreciate you thinking enough for yourselves and your families and in your future to believe that you can keep improving when you are here and you get to see and listen directly from the source it's so much more impactful you know it gives you that reality he started a company with nothing he didn't have everything handed to him he didn't have it easy he really had to lean into making his idea work and push it into the marketplace without further ado give it up big 10x welcome for mr grant cardo your business is going to be held down by the level of motivation and excitement and engagement around you i really believe that the training that we've received this week is just going to absolutely 10x my business over the next year or so the first two hours of day one i got all my money just at that time this has helped me develop my self-worth so much feel like such a rock star in the sales world because of grant and because of events like this is just amazing can be more grateful the point of the script is the bone is the skeleton and then you guys got to put the ligaments and the meat and the the muscle on the thing not only have we improved our processes improved our sales scripts improved our pitches but we've actually brought in 150 000 in new business opportunities you're getting somebody that's in marketing hot would you rather that or would you rather somebody you have to call cold just take responsibility for it we built the business from scratch generated 50 million dollars of earnings over the 14 years and i sold it for 150 million just meeting these people getting the information from grant 100 worth any money i could pay or ever get in the last six months we went from 2.8 to 5.3 i definitely recommend this to anybody that's willing to grow their business learn sales and marketing you just got to be here that is your responsibility for setting the bar and the culture in your team and you can't do that you can't demand that if you're not doing it yourself thank you very much for having me today god bless you be great tim that's everything [Applause] connect tonight connect yourself connect your family to next thank you thank you for those of you who are just tuning in if you want the recording the way to grab it the way to get it two ways to get it grantcardone.com virtual and you come to our boot camp it's 247 come to our boot camp toward the end of the month or you can go vip you can go 247 497 or 1997 i'll give you i'll give you today's recording it's the only place you can get i'll give it to you or you can go buy it it's for sale at my website for a thousand dollars 9.97 just change it to a thousand dollars i don't wanna i don't want the three dollar discount in there that keeps people from buying or something okay it's a thousand dollars on my website if you want to buy today's recording or i'll give it to you when you grab a boot camp ticket for those of you the thousands of you that have already bought the boot camp heather ayanna clay dave patino angel angela annie sherry for those of you who've already purchased the 10x uh boot camp i'm going to give you today okay now that being said i would still stay tuned because we're going to be giving away gifts we're going to be giving away money can i see my bag i brought that much with me we're going to be giving away flights on the plane we're going to be giving away speaking uh spots to to literally walk out on my stage at the 10x growth conference 12 000 people um so you need to be here for that you don't get that because we call your name out you need to be available to win if you want the recording the easiest simplest way to get today's recording is grantcardone.com virtual grantcardone.com forward slash virtual annie's hands do not get that big yet so we got to get her practicing got to work your hands folks okay work your hands you know work them out work them out okay um which brings me today too welcome everybody by the way great to have you here on a saturday so good to be with you spending time with you your family your kids hopefully your kids this is a non-cursing day by the way no explicit language today i'm going clean as a whistle how long you guys think i can last good luck alex said good luck okay i'm gonna pay a hundred dollars uh for everybody that calls me out on a curse word first person it calls me out dude you just violated hundred dollars for every time i drop an f-bomb uh [ __ ] is not a curse word to me by the way i grew up in louisiana that's just the way you grow up okay so that word does not count uh damn does not count but anything above damn i'll refrain from the s-h-i-t today too okay how about that anything above a dam first person that calls me out uh anything above a damn damn it zach qualified okay anything above a damn like if i said if i said right now what about [ __ ] if i said [ __ ] right now somebody would get a hundred dollars first oh boom boom boom look somebody already dropped it okay okay so the first person who gets that hundred is uh man y'all are ready seymour dexter wins a hundred peel off a hundred see more seymour i'ma sign this for you too so guys again you gotta be available to get the gifts today you have to buy you have to buy grant cardone.com for size virtual to get the recording today okay what does that do for you there's three levels a 247 a 497 297 a 497 and 1997. 1997 is a vip freaking super bonus all these great things come with it uh you get to eat with the speakers meet the speakers work with me uh have lunch with me it's crazy um and on all those levels you get a thousand dollar the the product that we're recording today and creating today a thousand dollars for free or if you don't want to go to the boot camp you don't have the three days for whatever reason you don't want to do it can't see yourself doing it maybe you don't need it and you want today uh you can go buy it at grant cardone.com forward slash those levels 10x day recording 10x day recording right it's 10 next day recording right guys okay grantcardone.com 10x day recording if you don't want to spend a thousand bucks i'll give it to you your call you cannot buy these products at amazon and anybody that tells you they have these products or frauds a lot of people out there uh try to sell you our products folks if anybody's trying to sell you online bitcoin or a grant cardone product and they don't have my trademark on their products they are scamming you and in many cases what happens is you get the product and then it gets taken down and you don't actually own it anymore it gets erased you don't have it so so be sure you don't do that um stay connected to the source and then i what i want to do this morning is i just want to uh i want to first of all how many of you i tell you what i want to do what i want to do is anybody that's already signed up for the boot camp you guys in our facebook page if you signed up for our boot camp already i'd like to know from you to do a video a short video under 30 seconds 30 to 40 seconds throw it on the facebook page why you signed up why you love my material why you why and how you've benefited from working with grant cardone maybe over these last 10 days or maybe one of the other uh maybe i've helped you in some other way but specifically not i feel better specifically what happened for you either over the last 10 days or because you went to a boot camp or why did you sign up for the boot camp or has something happened for you already because you did sign up you know i'll just tell you right now i bought a program when i was 25 years old it's 2500 that was 30 37 years ago god i can't believe that 37. that's like almost almost 9 000 today i did not have the money i did not have the money a man said to me he's like okay so you don't have the money do you have excuses not to do this i said yeah i don't have the money he's like all right when you get over your excuses and i was like wow he's like bro if you can't figure out 2500 how are you going to figure out the rest of your life i'm like okay i'll call you back it was an 800 number in denver i think it was called laser limited was the company the most money i'd ever spent in my whole life call my mom up and said i need to borrow 2 500 and i i knew my mom would give me the money by the way and i knew she had the money but the problem i had was asking her for the money because i had been up to that point a disappointment to my family and i had let everybody down i remember my mom if you guys have parents man congratulations man take care of them okay i remember my mom was in the hospital i was 23 years old my sister called me and said you need to go see mother at 3 30 this afternoon check on her and i'm like i'll be there and i never showed up and from then on my family was like do not trust grant he cannot be trusted he is not he does not deserve trust and and i was in betrayal to my family so i had to swallow that my mom was almost died in the hospital and i had to swallow that and go to my mom and say look i promise you i will pay you back i paid her back in 30 days i bought the program on a wednesday on thursday friday and saturday this is long before amazon okay 37 years ago dude it took 10 days to get anything on thursday friday and saturday before i even got the program my sales had tripled and i don't even know why i have no explanation for it this has always worked for me i have bought programs since then that were 50 grand 100 grand i've invested millions of dollars in trainings and educations the moment i commit something magical happens because i'm waiting for it by the way that's the other thing when i buy something i don't think it might work i think it's going to work for sure because where my money goes my attention goes when i spend money dude when i spend money just so you guys know we could give all these boot camps away for free i could keep giving everybody everything i do for free for the next 20 years the people that pay pay attention they just do do you know that we signed up 248 000 people for the 10x challenge and less than 28 000 people showed up on any given day 220 000 people signed up for something for free what's the what's the what's the numbers on that like 90 didn't show up okay all right so stay here today close your door put a sign on your wall uh hey do not disturb i got some superstars coming in here today everybody i'm bringing in today has done it a different way tim story lewis house evan carmichael gloria mayfield banks there's men there's women there's young there's old there's there's black there's white there's uh people that believe that people that don't believe okay uh billie jean's gonna be here marie forleo daymond john elena cardone pete vargas i'll be here all day i'll be doing q a in between they're going to be teaching we're not just doing q a with them they're going to be teaching unlike what we've done the last 13 days and i offered you 10 always over deliver folks and uh have not missed a day or a minute sean burke says i have not missed a day or a minute sean hey sean i want you to do a video on that when you do the video throw it on the facebook page everybody i'm we're going to give away we're going to give away 200 to 10 people that do a video throw it on the facebook page will everybody know where the facebook page is how many different channels are we on right now the 10x community facebook page 10x community facebook page 10x challenge facebook page to next challenge on our facebook page you have to be a member there though right part of the it's free to join it's free to join you go there we accept you don't act like a wanker that's not a curse word i could have gone there though i almost did i went d i went p i said nah i go wanker i went with the w okay um yeah so we did 13 days okay 13 days some of you made the whole thing some of you made half of it some of you made three days of it some of you didn't make any of it you're probably not here maybe you are right here look so what get over your losses so what don't be disappointed oh man i missed it all you know many people like i missed it so i'm not going to do it let's pick it up from here you can't go backwards we can go forward a lot easier and we go backwards all right real quick before i bring our first genius in because i got geniuses for you today i just want to share with you some of the secrets um and we've given away how much money have we given away uh we've given away cash we've given away over thirty thousand dollars thirty thousand in cash and we've given away over two hundred and fourteen thousand dollars in prizes two hundred and how much fourteen thousand fourteen thousand in prizes okay and we got a lot more stuff to give away you just got to be available today all right okay so i just want to share with you secrets to success i do actually believe there are secrets not that they're hidden or buried but but that people are confused about success like they're like oh man my god it's so complicated it's actually very very simple probably one of the first things about it is it's simple it's officially 10x day by the way i just got i just got something from the from uh donald trump mr cardone it's officially 10x day 10 10 20 20. today's your day and for the rest of the world okay okay donald trump donald j trump president of the united states of america hold on another one's coming in joe biden just sent me another one today is officially to next day okay so let's see who else sends me one okay so everybody agrees today's 10x day um we've given away how much money jared what'd you say over 30k 30 000 in cash 214 000 impressions 214 000 in prizes and today today we will give 10 people on three different days at our 10x world conference 30 people will win a chance to walk out on our stage at the 10x growth conference and i guarantee you that is worth a million dollars to each person that gets to go up there the fact that you can get a picture of yourself on a stage okay where there's 12 000 people in a room and you are on that stage you can put that on your resume um those people those people will be part of our boot camp by the way so make make sure for the thousands of you that have already bought the boot camp congratulations uh success secrets to success number one and there's probably more than 10. i'm going to give you number one i'm going to give you the most important one success is simple it is not complicated if you're taking notes maybe we can do note rounds we give away in between you know success is simple folks write their notes take a picture 10x day where they post on on facebook twitter or instagram hashtag facebook twitter or instagram and we'll see it you got to use the hashtag 10xday and mention yours truly grant okay because then i'll see it right it'll pop up success is simple anytime i complicate success there's something there's lies complications are lies lives confusion misinformation you guys that aren't doing anything i'm giving you some freaking valuable data right now anytime you don't know what to do you're confused or you don't understand something you're working a camera and somebody said man you got to go with the big red man you got to go the big red's the best image right but you see another guy that's freaking a genius at a camera and he's using a camera that's uh 500 bucks or or maybe it's drones you're learning drones oh man drones are complicated my mother used to say this to me mama how do you make your black beans man your black means so good oh it's complicated son and then it became complicated okay because she had she maybe did it was complicated to her she actually did not know what she did she just did it and quit paying attention to it so she could do it but she couldn't teach it she didn't know what a recipe was so number one success is simple number two you need massive goals folks day one day one of the 10x challenge of 13 days i said you need goals so big if they're so big if they're so big if they're so big if they're so big that that it'll change your life significantly you will walk on glass you will blow through doors you will handle rejection how many how many of you are experiencing rejection out there right now this week you experienced some rejection i did every day somebody said please fix your connection grant my connection's good baby you almost got a curse word from me uh in england serge bawwa said in england winker is a curse word well good you know i say you have pence i'm saying you won tents um yeah rejection man a lot of rejection guys if you guys if you're experiencing rejection is because your goals are not big enough how do you have time for rejection the emotion the the sensation of oh i'm so disappointed right now why because the goal's not big enough if you were going for a billion dollars rejection somebody tells you no you're gonna stop and let it hurt your feelings when you're experiencing rejection it is because you don't have that massive goal in place big think surrounded by little people hard to have massive goals when you're surrounded by little people most of us are surrounded by little people little think just be happy just be healthy families all that matters and there's eight billion people on this planet you got it you gotta know that there's more that matters than just you and three other people okay get your money right number three you cannot be successful long term if you don't get your money right every speaker i had on here glenn stern says you know money's really i mean it's a weird thing one side of the equation it matters a lot another side of the equation it doesn't matter at all he's like but you got to have it in order to get anything done in order to take care of this half you have to have money on this side so become become a genius about your money and i'm sorry but you cannot delegate this to an accountant most accountants that i have met accountants that work for me i would never take financial advice from never ever like understanding money is different than being able to balance a checkbook is completely different all right so success is simple have massive goals get your money right number four you got to become a marketing genius you must you must you must increase your bust that's not a curse word i can go there okay you have to become a marketing genius and never before in the history of the world has it been any easier than it is right now facebook instagram live streams reels youtube youtube's the beast everybody's ignoring it google search writing articles okay if you google my name today grant cardone and yahoo grant cardone in real estate grant cardone and um trump you're going to see three articles that were written about me this week three interviews that were done about me this week where i have an opinion collaborating with other groups it posts it's not me writing it post and then the next thing you know people are talking about me and having opinions about me good or bad you must become a marketing genius you have to get half the planet all the planets to know you and naturally naturally if you if the whole planet knows you half of them will not like you and the other half may like you so you got to become a market genius the moment you become a marketing genius you got to learn how to handle haters i i always remind myself this about the critics my wife got some criticism from somebody today and i said baby just remember they're talking about you and you don't even know them what does it matter okay how the hell do you think i'm going to get john travolta or dana white to show up on my stage if i don't have haters along the way they got haters oh my god john travolta how many damn how many uh magazines you think he's been on number five never quit you cannot quit regardless of what happens quitting by the way it's impossible to actually quit anything because as soon as you quit you got to start again including all you guys that believe in the one life phenomenon what if they eat one life what if you gotta come back what if you're like oh man i boom i'm out and then you're like i'm back again oh [ __ ] oh whoa whoa whoa let's see who got that one oh you said it you said let's see curse word curse man you guys are paying attention okay health heath w gets the hundred dollars okay he let me just sign this to he okay okay okay uh that was a mumble number six number six you gotta get over your losses quick you gotta get over them takes me about 30 hours i know how long it takes me by the way i get hit with something i'm like okay next 30 hours is going to be ugly i'm going to hate everybody you know i'm going to freaking moan and groan and gripe and resent and this is so unfair i i do that's exactly i'm just telling you guys what i do every day and then i'm like and then what happens and by the way i would change this don't get over your losses quick learn how to use your losses learn how to use the losses to fuel you because i actually never get over i got a guy that sued me i don't know when was that back in 19 had to be 2008 i still resent him every day it's fuel in my tank i'm like nitro wayne ralph let me show you what i got for you ralph okay this is one of the things i bought for you ralph you helped me get this thank you and rob and your attorney all three of you guys fueled me to get that plane thank you so much god bless you uh amen uh seven double down you got sick you got to double down man when the cards are good you got to go all in you got to double down this is why i was saying this i think on day four the reason vegas never gets beat is because you guys go in there and you're trying to conserve your money i'm only gonna if i lose 100 you go in there with the wrong attitude too once i get to i lose a hundred dollars i'm out of here okay i am not going to the atm machine no matter what happens the whales go in there and they'll be like they're bringing in freaking they're bringing in millions of dollars uh um uh ming young is coming in tonight he's flying in from beijing he has two planes one for his staff and one for his money and he's bringing in cases right and and every bet every bet is like go can we take this bet the next one's going to be double that and dude they're worried about it the casino these whales can take down these casinos okay it's not this guy that takes down the casino little guy bill's casino big guy actually puts that casino at risk that's why all casinos have a rule we can ask you to leave and not play here we have the right not to serve you cards so double down you guys got to learn how to double down how are you going to double down double down on a little little goal how are you going to double down when you got dave ramsey in year telling you don't don't take on debt you need debt to double down you cannot you cannot you cannot get big thinking small going small okay double down what are y'all talking about okay good double down double down double down double down don't be a clown okay seven trick this is a trick if this is not a secret i don't know anybody else talking about it get pulled forward okay the way i get pulled forward is this today is today is 10 10. officially what is today officially worldwide today posted below today is 10x day okay okay the trick the trick yeah yeah yeah you guys come on stay in order guys i got enough going on i got three pointers right now okay ten ten what i do a little trick i do okay i've done it for the last 13 days by the way i have things pull me forward i don't really have choices there's certain parts of my life where i don't have choices where i have things i obligate to dates okay i never don't show up sometimes i try to get out of them hey can we get out of this you know okay so so uh what's my next obligation my next obligation is what what's the date on on the boot camp october 23rd so 10 23 24 and 25 grant cardone.com for slice virtual i'm gonna spend three days with you i've spent two million dollars oh by the way when it's just a podcast you're like can i get out of it yeah grant we can cancel we can move him okay but when you got 2.9 million dollars invested you're probably not gonna go away from that probably not gonna i got four thousand people coming okay so what i do is i have things pull me forward they pull me forward i don't have people pushing me the last time i had somebody pushed me i was 20 23 years old 24 years old i was a salesman and the manager is giving me a quota like you ain't going to give me a quote i ain't going to have other people tell me what i'm capable of and i started building my own quotas having something pull me forward that's the big goal the big dreams the people okay uh i'm gonna when i'm done with this on 10 23 i'm going to go 10 26 i'm gonna go to st bart's and and and i got a bunch of my buddies showing up there okay yeah they're gonna put the little thing up my nose and check me eight days later they're gonna check me again i've already sent the deposit over there i'm getting pulled forward okay you guys don't have anything on your calendar look at your calendar what do you have monday you got to go to work that's not being pulled forward you've got to you're obligated what are your choice make this a choice 10 23 24 25 go to grantcardone.com forward slash virtual right now if you haven't already bought it by the boot camp put your commitment in the physical universe in the future you have to make a physical commitment here i'm i'm in right so we we did marlin stadium marlins stay and people were like how did you sell marlin stadium out i gave them a check for uh six million dollars how did you sell it out though i gave them a check for six million dollars when you're that committed man you're gonna make it work see the problem most people do is they don't commit they try stuff they even you guys in your advertising we're gonna try a little bit let's see how this works okay i'm like okay you try to see if that great ad works and i'm gonna take a bad ad and do that let's see which one works because the bad ad will work if you spend enough money all marketing works if you don't quit on it every one of these principles i'm giving you right now apply to everything relationships money marriage marketing everything you just stay with it double down on your successes get pulled forward in a marriage i need things to pull us forward things that are we'll be excited about for my staff we need things that pull us forward i probably don't do a good enough job on that but we're always into something like sometimes we're like when we finish this one we're gonna go on this trip and then the next thing you know we come up with this other bigger thing to do and we're like cancel the trip let's go do this big thing number eight folks don't go it alone if you study super successful people you cannot come up with one person not one person nobody in this feed you show me one person that has ever gone it alone i'll pay a thousand dollars for anybody to give me one person that was successful that we know their name you and i know their name yeah don't go it alone it's number eight elon ain't going it alone man come on how many how many employees elon's got got at paypal at the first score by the way elon never goes it alone folks elon takes on debt like it's air he takes on investors a vet it taking on investors is not going it alone you show me somebody that hit it big glenn stearns had a partner sure did end up buying out his partner in fact his partner was who he went to work for and then he flipped the model on him jesus didn't go it alone what's wrong with you people man read your bible that was he had 12 dudes with him all the time and went from village to village he left home by the way he told mary and joe i got to go and mary was like but jesus you only have one pair of sandals i'm worried about you he's like i'm going anyway i got to go nobody will listen to me here okay rockefeller didn't go alone come on man helen keller how could helen keller go anywhere alone [ __ ] she couldn't see we said we said that wasn't the curse word though no no you said you were gonna do it richard emmett you get a hundred dollars swear jar the swear jar is filling up okay all right all right uh let's see here let's see here okay don't go it alone folks don't go it alone don't go it alone don't go it alone don't go it alone don't go it alone please don't go it alone get a team man get some people that you know you can trust them they're transparent you know what's going on if you can get on a list of people that come to our offices okay tell you what i'm gonna do the first 20 people that grab our vip first 20 people today new people that grab our vip grantcardone.com virtual and you go vip i'm going to invite you to our offices anytime between now and the end of the year we do this every week every week we set a date for people to come in you fly in you are a welcome guest in our offices we have how many people come in here tomorrow 12 people coming tomorrow grant cardone.com forward slash virtual go vip you got 10 minutes to do this okay and i'll give the first 20 people the first 20 people um access to visit our office for free okay you come come to our classroom come to our meetings meet every one of our departments see our culture why am i doing that i don't want you to go it alone quit going it alone what are you thinking how are you going to get anywheres without all by yourself okay number nine give give give and keep giving which means you're gonna need some energy you're gonna need some energy and number ten notice how much we've given you guys by the way told you i'd give you 10 days said it'd be one hour it was never a one-hour day most of the days were two hours so that'd be 10 days it was 13 then we give you today today will be could be 6 8 9 ten hours if you guys want the recording just let me know you want the recording and we'll get you the recording okay simple easy way to get the recording and the last thing i can't read it though what does it say man i wrote this down myself i don't know let me bring in my last let me bring in my guest always always oh yeah always show up always say yes to everything always show up for the appointment you don't think that people are qualified show up okay last weekend i went and looked at a house in fort lauderdale i'm probably not a buyer for a house right now but i'm looking i'm snooping i'm checking them i get bored i go look at houses because they pull me forward i'm like hey how could i do that the guy says hey you need to send us a financial statement to look at this house i'm like okay why don't you just google me i have oh okay maybe you got the wrong guy okay so like why don't you just say yes yes yes okay and when the owner says hey did you see his financials yes i did see it okay we're meeting with this guy okay they hadn't sold the house by the way i didn't get to go see that house because the guy added time and energy i'm like okay i don't need the house like boom you made it too hard for me don't make it hard always say yes to the customer folks say yes figure out how to say yes to people all right i have with us right now a guy that i didn't bring him for you i brought him for me give you number 11 by the way number 11 ain't nothing wrong with being a little selfish the entire list of speakers that i'm bringing to you today i bring to me first hey do i want to hear him do i need do will he help me because if he'll help me and i want to hear him i believe he'll help other people this guy is a friend of mine like a brother like family but the moment i met this man i was like i got i'm going to spend the next 30 yeah i'm gonna go get old he's probably gonna reside over my my funeral he'd be the perfect minister always hustling okay tim story author speaker life coach he helps you create the the future you desire his most recent book come back and beyond is a top seller at amazon he has inspired me and people from all walks of life including entertainment people and everybody in between from executives to deprived children throughout the world he privately counsels very high profile people you probably saw him with the billy killer herself the big o oprah he's traveled to 75 countries he's been in more countries than i have he spends time with kids havens orphanage in johannesburg south africa he's featured on the nationally syndicated keep the faith radio featured on steve harvey tv live every week he has been at the 10x growth conference three times he is most importantly more than this list he is a friend of mine he is a friend of elena's and he is now a friend of yours on 10x day tim's story take it away what a privilege okay so number one grant and i are real friends we're real brothers just as he said i want to wish a happy birthday month to jared glant because jared makes so many things happen around there and so you're going to love what we're talking about for the next 15 to 20 minutes i want you to write down the word momentum the word momentum the word momentum means a force it means an energy it means a drive and it means a push now because of my life working with entertainers one-on-one as a life coach for 30 years now is that i work with a team of psychologists and psychiatrists that help me with some of my clients and so i was telling them that i believed that every single person even when they were a baby that they had momentum they had force energy drive push that they have they have a voice to them and so all of the different psychologists and psychiatrists agreed and they said tim sometimes it's verbal sometimes it's not because maybe that baby is quiet or maybe that the baby has been uh molested or oppressed in some ways but there is a shout inside of them now so every one of you was born and as a child you had a shout within you now watch how powerful this gets a teacher rarely goes into a classroom and tells a bunch of first graders all right you guys pump up the volume no the teacher says sh bring it down why because kids have a natural shout if you were to just go by a playground and maybe pick your kid up at lunch time you will find the kids have a shout now the question is then why is it that we see people as teenagers in their early twenties people in their thirties where it looks like life has knocked the shout out of them okay so this is where we're going to go to start off with today so the question is has life not the shout out of you all right now i find that in the midst of quarantine in the midst of covert 19 that there are so many people that got the shout knocked out of them because we went into what is called foreign territory foreign territory according to my notes is places we had never dog on gone before all right never in my life have i walked around america and seen everybody with masks never in my life have i had to take my temperature before i went into a restaurant so we went into foreign territory and for some people what that did is it quarantined them not just in their house but it quarantined them in their mind and it quarantined them and their shout what we want to do is we want to tell you officially you are not quarantined in your mind you are not quarantined in your spirit and you are not quarantined in your shout now as you guys know uh grant and elena did 10x in march and it is the greatest conference in the world um as he said i've been to 75 countries of the world and been a part of amazing conferences tedx is the greatest conference in the world it is a movement it's not just an event it's a movement but when we were at 10x there's no way we saw just around the corner that coveted 19 would hit at this level so what we had is what i call a life interruption can you write that down life interruption now so let's break down the word interruption to interrupt means watch a life disturbance it is a life interference oh but you're gonna like this one it is a life interception all right so depending on who your favorite football team is for for all of you that do not like sports just part of me as i use a football illustration tom brady could be going all the way down the field now he's with the tampa bay buccaneers he can get down to the five yard line it looks like he's going to score a touchdown now please hear me see all of you have goals you have the sight of something great happening you have the right and then you have to have the might the might is a strength what we learn through grand cardone is the sight which is the vision the right come on man you live in a country where you have the right to do well but you got to have the might the might is watch the strength on the inside you have to have the courage you have to have the character that's why you see him every single day every single day he's talking about might the strength so you have the sight you have the right you have the might but the fourth one is you're gonna have to fight if you're gonna make it in 2020 2021 2022 what you're going to you better have the fight because there's going to be a giant on top of every one of your promises so again tom brady could be down to the five yard line looks like he's going to score throws the ball somebody can intercept it and so you've seen it where somebody intercepts the ball goes all the way down the field man 95 yards and that's called what they call a pick six some of you have had a life interruption there was a pick six i was on the airplane with this guy from um atlanta georgia and we were we were talking and the the more the more we flew the the more he drank the more we flew the more we drank and so he was talking to me about how big his businesses are and everything he's done and and so i said hey are you are you are you single or are you married and he goes i'm divorced i said no are you single or are you married he goes uh i'm divorced i go no no no there's two categories there's single and there's married he goes i'm divorced i said how long ago did you get divorced and he said 17 years ago i said why are you talking about your divorce that happened 17 years ago and why are you labeling yourself a divorcee when actually you're single and the guy literally got emotional he goes oh my god you're good you're right i am tying myself to a life disturbance that happened in my life back in my past so here's what i'm saying to you i believe that you could still have a life full of momentum force energy drive push life disturbances will happen an interruption okay trouble interference and interception so the question is what interception has happened in your life that is trying to stop you that is trying to sit you in a setback and as grant knows this is where i shine people this is why they come from all over the world to spend one hour with me because i am the master at turning your setbacks to comebacks so here's what happens you have energy you have force you have momentum every day i'm hustling every every every every every every every day i'm hustling and then in interruption hits it could be one of your children in trouble it could be your health it could be your relationship a marriage could be your finances but i believe that you do not have to write this down sit in your setback write that down sit in your setback number two you do not have to settle in your setback and this is where grant cardone is the best you guys i've been around everybody all right he does not let us settle in our setback when you settle you decide to live in the land of okay all right tim story what do you mean by that hey how's your life okay how are your kids okay how's your businesses okay you watch grant cardone he does not sit in a setback he does not settle in a setback he does not stay in the land of okay as he said in his in his session he always has a promise he always has a goal that stirs him up to continue to go forward you were not designed people to sit and to settle in your setback now i work with a lot of different entertainers but let's take one person that i will not make name the name today but you'll probably figure it out so this particular entertainer came to me himself and he was sitting in a setback and he said to me tim i want you to do me a favor i want you to help my life just to be okay and i said that's not going to work because i don't believe in having just an okay life people listen to me we don't want your life just to be okay we don't want you to have just a setback and then you sit in it settle in it okay in that place of okay we believe that you're gonna have a comeback and beyond so let me just tell you right now you're gonna finish up october strong november is gonna be stronger december is going to be stronger january is going to be stronger february is going to be stronger but you have got to jump in as grant said and you need to partner with power partner with people who have a similar mindset okay and similar motives and one of the things that we do at tedx this is not just about getting people money you should see all the charities that we're involved with and the monies that are raised even at the 10x conferences so we could pay it forward and help change people's lives so back to this entertainer he said tim do me a favor just help my life to be okay i said i can't do that because i believe that you're gonna go from a setback okay to a comeback but a comeback and beyond oh i love that word beyond come on now beyond means outside the limits outside the boundaries oh some of you have put too many limits on yourselves all right so as some of the other speakers will tell you their stories uh a lot of us came from struggle and some of you know my story compton california which i love compton okay but we had seven people in a two-bedroom little apartment that's called cramped we had a volkswagen bug with seven people that used to drive around in a volkswagen bug that's called illegal and so we were cramped and we were crowded but i believed that life had called me to life beyond little did i know that little timmy story from compton we get to talk to you people we get to tour the world we get to speak to 85 000 people at one time when i was only 28 years of age now why because i did not sit in my setback settle in your setback watch me settle settle settle settle and stay in the land of okay now this actor that i'm talking about if you were to google him he made 75 million dollars last year alone the year before that it's funny if you google it he made about the same amount 75 million dollars so we believe okay that when you have momentum and you have a life interruption no matter what the interruption is you don't have to sit you don't have to settle and the third one you do not have to cement yourself to cement your self means that you make it permanent all people love to do that oh i was doing so well then i married that person and then i had a setback and it's permanent i lost all this money back in 2008 2009 and they made it permanent you notice that grant and elena's story no matter what setback they've gone through even back in 2008 2009 in that period they decided to rise back up watch this quote that's on my paper while you are feeling the sting of your setback life is preparing your comeback come on people get excited while you are feeling the sting of your setback life is preparing your comeback okay so i'm gonna talk about four more minutes and then grant and i are gonna dialogue with each other now all right tim story so i had momentum and life knocked the shout out of me so what do i do now all right steps to the comeback number one you have to become awake you got to wake up you can't keep hitting the snooze button grant will tell you in his life there's been times you get hit man you want to hit the snooze button there's been times in my life i've been hit i want to hit the snooze button just keep sleeping but you got to wake up on purpose number two you got to take inventory this is the tough thing for all of us you've got to take inventory if you've been through a divorce you got to say okay now what do i have you got challenges with your daughter now what do i have challenges with your business now what do i have so number one you become awake number two you take inventory number three let's go back what grant said you have to have the right partners you have to partner with power and that's one reason grant and i are such good friends is because iron sharpens iron you gotta have people that say no it's not okay that you just live in that land of okay you have to find people that push you to the next level now if you do not have that in your city we're saying at 10x we're your partners could you imagine that grant is saying to you sign up today come to the offices those offices will help change your life because you're going to see a bunch of people with similar mindsets and similar motives almost done you become awake take inventory right partners okay very important now you gotta have the right plan the right plan now i told grant in private last time i was with him i said grant you're so needed right now because you know how to get through a crisis you've done it once you did it again and now you're doing it again you need to help lead us through the crisis you got to make sure that you have the right plan okay and that's what we're doing even today once again and i close with this you have to have persistence you have to have persistence now this is a funny one i'm gonna end with something funny i was watching uh i was watching television with my mother one day my mother is spanish i'm mixed heritage my mother's name is vesentita gonzalez she's as very broken english even today i just saw her four days ago very broken english so we were watching telemundo years ago and then they had a picture of britney spears back when she had a little baby years ago and she almost dropped her baby and they were saying in spanish britney spears almost dropped her baby she almost dropped her baby i said mom look at that i said britney spears almost dropped her baby and she says ah i used to drop you all the time [Laughter] okay so that was so funny hey who knows man it probably happened dropped out of the high chair dropped here dropped there but the thing is is that we have persistence we have watched the r word resilience you have resilience so what are you saying to me tim story i'm saying don't sit in your setback don't settle in your setback don't cement yourself in the setback you are supposed to rise up to the high place we need people to become an example that if i could do it you could do it if i could do it you could do it that's what we are doing at 10x we are helping you to rise up that you would be an example to your children's children that you could live a 10x life let's bring on grant cardone all right today's been great so far hope you guys are getting a lot of notes how much do you love today because i'm getting ready to bring in super youtuber okay um who is getting a lot out of today please hashtag 10x we're going to give away 10 people 250 dollars each for posting video on our facebook page about specific gains wins and successes from either today or the last 13 days this is our 14th day you're gonna have to get you're gonna have to get focused and you're gonna have to get endurance if you want to make it by the way the endurance thing is probably a given either way just just to be you know straight up you know it's just what are you going to endure okay what are you going to endure no i'm not no i'm not that that's gone it's been gone what are you going to endure you're going to endure the great life are you going to endure uh an average mediocre life evan carmichael believes in entrepreneurs okay known as the dj who inspires people also known as the modern day napoleon hill i did not know that i did not know that man that's awesome this guy's fantastic forbes named him one of the world's top 40 social marketing talents in the world at 19 he built and sold a biotech software company at 22 he's a venture capitalist had raised 15 million dollars now has a youtube channel with almost 2.4 million subscribers that's double what i got shame on me he's written four books that two world records speaks globally he's a husband a father and a tsm what is a tsm fan i don't know what tsm is evan evan carmichael you here tell me what tsm is brother oh you're it's killing me man so tsm is a league of legends team and and it's playoffs world like the world series of league of legends and they just lost today so it's a little bit of heartbreak but but i'm i'm i'm wearing my 10x gear and i am pumped to be here for 10x day this is going to bring me out of my mood we got to get that that hoodie back that hoodie is sick let me see it again evan let me see you and i'm going to turn it off you got this hoodie you guys have this hoodie look at this this is awesome you got to get your 10x merch on i need the hat next either the 10x hat or the cash flow we'll see i'm sending you this one i'm gonna sign this one and send it to you all right my man it's all you brother go get it cool listen every time i meet 10x people grant cardone people i see some leaders and so i want to do something super quick super fun right now i want you to write down in the chat i'm a leader baby to kick off this session i'm a leader baby with as many exclamation points as you want let's see you light up the chat i'm a leader baby come on give me some leadership there it is with the x in there i love it i'm a leader baby all right i love you guys this is going to be a ton of fun this is going to be super tactical so earlier today tim's story comes on starts talking about how you need to build a movement and i think everybody everybody here all of you guys everybody here saying i'm a leader baby you have that movement inside you that has to come out and so in today's session what i'm going to talk about is how do you 10x your audience how do you 10x your reach how do you 10x your impact and how do you use that 210x your sales and your revenue as well if you guys are feeling that give me some fire show me some love in the chat let's make it happen all right so i want to start talking about youtube but we're going to give you a framework that you can use to apply across all your social media so it's impossible to build your movement that people don't know who you are attention is the currency right now and the more people know who you are you can translate that to selling more to having a bigger impact to having a greater reach to changing more lives to getting that leadership out because that that movement inside you if it dies inside you you're not doing yourself your family or the world any good so we're going to start with youtube i'm going to show you how to do it how anybody from a solo person i've started this all by myself i'm an introvert i'm super shy that doesn't come across you know videos like this but i've done 000 or something videos now on my channel and so with practice even if you're introverted even if you're shy even if you don't feel like you have the gear or the technology or you're not the kind of person who can do it i promise you you can and i'm going to show you in this session how to do it this is going to be heavy note taking day we're going to go dive deep into the tactics so i want you to think about youtube as your home so if you guys are making content it's easy to get overwhelmed there's instagram there's facebook now there's tick tock there's snap there's twitter there's there's linkedin there's you there's so many different places the podcast right and it can feel overwhelming and impossible to stay on top of everything you guys feel that trying to be everywhere all the time try to respond to every comment try to make content again every single day and not just mail it in and you have a business to run at the same time right we're not just full-time social media content people you guys have businesses to run everybody that i've met from any 10x event always has a business that you are trying to run and so how do you balance everything i'm going to give you the simple formula right now it starts with youtube what i want you to do at the starting point is make one youtube video per week at a minimum here's why stay with me this is super important youtube is the only platform where your content lives forever it's the only place where your content lives forever instagram twitter snap facebook tick tock all of them the video that that grant just pulled up with louis was from 2017 i thought it said there 2017 in the in the description that's a three-year-old video nobody's going back on your instagram from three days ago let alone three years ago so if you are actually trying to build a movement not just something that's a flash in a pan that you want to be in and out of by the end of the year if you're trying to build a movement and trying to change your lives and have a huge name i want you to be recognizable i want you to walk down the street and the people to see your face not because of the ego attached to it but because that means you're reaching people you're touching lives youtube has to be your number one place because the content that you make lives forever so that video that lewis did the interview that i did with grantor the videos that i started with 10 years ago are still getting me views attention subscribers email signups traffic right it's still spreading my message out there to the tune of whatever we've got now 360 million views or whatever on the channel and so that's where i want you thinking youtube first because my content lives forever okay the second super important thing about youtube they pay you you guys like to get paid you want you want to make some extra money in your business is that a good thing can we can we get more money into our business right youtube pays you to make content if you're posting something to twitter twitter's not writing you a check now it's great to still be on twitter to get the attention to get the interest to spread the notoriety awesome but they're not writing you a check you can get all of that on youtube and youtube pays you youtube has thousands of sales people out there who are selling advertising against videos like yours and they pay you 55 of every single dollar that comes in so you can build your audience build traction have customers coming in forever the video you launched today in five years is still getting new views and interest and you can get paid to create the content it's the only platform where it lives forever and you get paid to create the content right now the third thing for everybody who's saying well you know it's so hard how do i make videos and how do i be on all these other platforms and it's overwhelming i'm trying to run my business how do i pay attention to all of this there's something really important in youtube and i want you to write this down even if you are not in youtube even if you think maybe next year or in two years you might be on youtube you have to write this down it's called the audience retention curve like a curve audience retention curve what this will do is inside every video that you put up on youtube it will show you exactly where people left in the video and where they stuck around so at the beginning you'll often see people just drop out you think about your own experience with a youtube video you play you press play and if they don't hook you in right away you leave and so you see people bouncing out right away but then often what you'll find is there'll be these moments where the curve is flat it's not dropping what does that mean that means at that point in the video nobody left so if if lewis and grant are doing this amazing interview that part where he's crying probably nobody's leaving during that part right that's where it's flat and you'll have these really special moments where it actually goes up like how does that actually go up well what happens is people are either fast forward in that part of the video to get there or they're rewinding it to watch it again if we looked at the audience retention curve that's the only jargon i'm going to throw out at you guys today so i want you to remember it audience retention curve if you look at that if we watch that video for grant and louis and we looked at louis's stats i would bet you that it spikes when grant starts to cry now why is that so important because when you see the spike go up you take that clip and that's what you take to linkedin to instagram to tick tock you take it to the other platforms you don't have to think about it you don't have to create tons of different unique pieces of content for every platform how are you everywhere because you're making a youtube video once a week and then you're taking the clips and the pieces from it based off the data i like making data driven decisions show me that it works i care that it works not just my opinion of if i think it's going to work or somebody on my team's opinion is going to work show me that it works show me that it leads to people watching the curve will show you and so it's an easy way to save tons of time on your side and be everywhere while building an empire forever that's the importance of youtubers that making sense people saying excellent tip thank you for that it's the graph the graph don't lie use the analytics boom great advice priceless if you actually paid attention and just did that you could be everywhere in the next two months on social media without adding a ton of extra effort time resources this is where a lot of people fall down as they struggle to think well i'm i don't know how to do this and i have to create unique content everywhere you don't all i want you to do is have a youtube channel and start with one piece of content every week and then we're gonna split that up so if you think about all the other platforms what do we got it's a mix of pictures of vertical videos and horizontal videos so in your one video per week what you're thinking about is okay i made a 10 minute video and i want you to think about 10 minute videos if i made a 10 minute video in there you have to have at least five good thoughts right some five good one liners five good pieces of information five good things that came out of it so you make your video and then you pull those five one liners and turn them into picture pots quotes where do you think all of the quotes come from on grant's instagram on louis's instagram on edmond let's instagram on tim's stories instagram from things they've said in interviews on videos so at the top all you're making is this one piece of content and now that can lead into five to ten quotes picture quotes that you're putting up on the platforms that can lead to five one minute clips that you're gonna put to twitter to linkedin and the other platforms and so that could be you trying to learn the editing that's not super difficult or that could be something that you hand off to a part-time let's say even a full-time team member you could with a part-time team member post to every single platform every single day that's part-time work because you're doing the thing at the top which is making that youtube video that again on youtube in a week in a month in a year in five years is still getting new attention interest subscribers awareness sales does that make sense this is some awesome info priceless i love it uh from the feedback in the comments this is the most this is how to get the most attention every single platform every single day blowing my mind this is it like i think we get overwhelmed we get scared we get fearful and chances are most of you aren't everywhere and if you are everywhere you're probably not super proud of the content that you're posting everywhere because it feels like a hamster wheel and stay on top of everything it feels like a hamster wheel that every i gotta post again i gotta post again and and yes if you have to post one unique piece of content every day to every platform that now is that's you were just an influencer you are only a content creator and you have zero time to actually run your business so i want you to schedule in your calendar a time where you can make one video per week does that make sense this is so revealing on using youtube awesome okay so next let me let me talk about the youtube algorithm let me talk about how do you make content let me make it easy for you because i want you guys this is this is a special 10x family i want you guys to get results i would love to come back next year and see in the comments how many of you blew up not just your youtube channel but your entire presence on social media how it blew up your entire business how it blew up your entire impact that's what this session is about right i want you to come back next year and have actually 10xed your social accounts the impact you're having the revenue that you're having the subscribers that you're gaining right i want you to have actually 10 exit and these are the tactics and strategies specific to right now 2020 2021 environment to help you do that okay so now the next question becomes okay what is the video that i'm going to make once a week right what am i going to talk about does that make sense i'm going to dive into what kind of content i want you to make yeah give me some give me some heck yeah in the comments if you want yes yes we got yes yes yes i love it okay let's go so there's a couple types of content what you have to remember is you guys are thought leaders you guys are experts you know your business inside out and you know how to bring value to other people your knowledge right can bring value to other people some of you your knowledge can actually save people's lives if we start diving down to grant's former world of addiction like that work saves lives i had somebody leave a comment on one of my videos saying evan i was i was going to kill myself i was in my car and i hated my life and i was going to drive my car off a bridge and kill myself and along the way your video came up one of your videos came up and there was something in the message maybe maybe it was a grant cardone video i don't know there was something in that message that made me want to turn around and keep living and even just thinking about that comment now that you know that comment came up maybe five years ago and it's still this is why we do it right yes we want to make money yes we want to provide for our families and yes but the feeling that if you could wake up and know that the work you're about to create today is going to have impact and meaning to somebody else that fills you up on a whole other level and i i believe that's inside all of you i i believe you guys all have that that you could go and change millions of people's lives with your message but not if you're holding it all to yourself right not if you're just keeping it inside yourself and not spreading it and sharing it and getting out to the world so there are a couple kinds of videos that i want you to think of and there's no right or wrong answer it's what's going to be right for you the first is going to be what i call thought leadership content and if we've got time i can i can lean into what a perfect thought leadership content structure looks like we'll see uh but thought leadership content is you sharing your opinion on something is you telling me why i should think a certain way you think differently all of you think differently you think you're you're kind of the weird duck in your family right you're the weird duck in your circle and so all that talk of change your circle to be about round more weird ducks awesome i love it and as a thought leader your job is to teach me to think like you think the way you see the world now has been has been reinforced and re-educated constantly in your mind that it seems natural and normal to you now but when other people look at what you're doing they think you're crazy and so your job is to unpack that and talk to the person who you were five years ago think about who you were five years ago what did you struggle with what were your belief system what was your mindset before you ever discovered 10x and all these amazing people do we have some amazing people here in this group it's amazing right before you discover this community who are you there's lots of people who currently are who you used to be and think about who you used to be that person probably even wouldn't listen to an evan carmichael today or a grant cardone today or a lewis house today they're too much in that fixed mindset they had to grow to be able to listen to them but you can reach them and that's your duty to reach them that's your obligation to reach them that's the thing that's going to fire you up so thought leadership content is you sharing your opinion you telling me the way that you think so that i can think the same way and the more people around that the more you're going to shift people to start thinking that way too and again if we have time we'll we'll dive deeper but let me move on to some other types of content coaching and people get into this with grant i think this is actually you want a 10x grant cardone content this is what grant needs to do coaching one of grant's superpowers maybe his greatest is the ability to dance with people he he dances with people when somebody comes on he makes them feel comfortable he loosens them up he asks questions that they never thought they'd get asked he breaks down their resistances and barriers and then he pushes them i want that as regular not just somebody calling in on the phone and asking a question i want that i want on video coaching content if you guys want to see grant cardone do regular ongoing coaching content give me an uncle g and i want you to light up uncle g in the chat would you watch those videos uncle g light it up let him know he's watching grant we need these videos make it happen there's the uncle g now all of you have the ability to move people as well and so i want you to do coaching content i want you getting people on your show and pushing them listening to them helping them understanding them and let me give you a little hack using instagram the next question becomes well how do i find people to be able to coach hey evan i'd love to coach people but how do i find people how to coach well do you have at least 100 followers on instagram great you reach out to them you dm them today and you say hey i'm starting a new coaching program thank you for following me i'm starting a new coaching show where every day for 25 minutes i'm going live coaching people do you want to be on i will coach you for free but it's got to be public and some people will say no but you got at least 100 followers right if you're listening to grant and you don't have at least 100 followers you're not doing the work you got to show up we got a 10x at baby i want you 100x at least by next year when we're doing this so you dm them and you tell them i'm doing a new coaching show live i want to help you for free with whatever you're facing and my hope is that other people can learn through our session as well that you can help inspire them and get the lesson out to them and your job is to get them have that aha moment your job is to have them come on and do the the bug eyes like oh my god i can't believe i just got the unlock and all of you are capable of doing that all of you are experts you already know what you're talking about you're capable of shifting people live in the moment the reason to do it on instagram is when it's easy there's no excuses i need a phone i need a microphone i need all the gear and gadgets and setup all you need oh you need you just need this you got you got a phone you can make instagram content you can ig live here's the hack with instagram when you go live with somebody it lets both of your audiences know that you're live so when i go live with grant it's telling both of our audiences that we're live together right now i might be twice as big as grant on youtube but he's hecka much larger than me on instagram so if we're going live together i'm grateful hey uncle g thank you for the love man you're bringing all these new people to find out about me same thing when you're coaching somebody all these new people whoever's following them get notified that they're live with this new person you and if they're listening to you then maybe these people should sign up and follow you as well so it's a great way to hack these people's audiences and give you content to put to your youtube channel to then cut up for linkedin and twitter and all the other platforms all you have to do is take a video that ig live is like this vertical you just got to swap it to move it to horizontal so i want you to do one youtube video a week recognizing that this is content that will live forever that seven years from now will still be getting reviews attention interest leads customers cut it up for all the different social media platforms and accounts in a way that makes sense right audience retention curve find the the best moment the data will tell you and create the content around that and in those videos that you're doing the thought leadership template which i can dive into if we need a little more time for that but also the coaching and and hopefully to help grant 10x his channel we're going to see a lot more grant cardone face-to-face coaching entrepreneurs to help them actually 10x their life does that make sense you guys liking that is that value yes 10x yes yes i love it i love it now okay people are asking how long so here's what i want you to do uh 10 minute videos 10 minute videos in thought leadership 10 minutes is where you want to be so super quick you tell me a powerful opinion you give me a contact sentence you raise the stakes you tell me a story your story somebody else's story something in the news cycle and then you give me advice and then the three tips on how to solve whatever problem you're talking about that's easy a 10 minute video i want you to have 10 minutes in the video that will really help you with the youtube algorithm and then the thing to be obsessed with is 70 retention at one minute i told you to write down audience retention curve right so the only thing i asked you to write down the only jargon i need you to remember your goal is 70 at one minute if you get that and you're 10 minutes and you get a decent click-through rate on your thumbnails and titles your videos will blow up most people suck with their videos at the beginning here's why look at how most people start a video hey guys welcome back it's me evan i'm so pumped that you're here man i'm excited to talk to you nope goodbye people have left now on my channel right now 83 of my audience people who are watching we're gonna get three four hundred thousand views today on the channel 87 83 we're always in that range percent of people who are watching are not subscribed to my channel they're not subscribed yet that's good that's healthy that means you're growing if you're only talking to your subscribers your channel is going to sink your goal is i want to make your i want to make you famous i want your face to be recognizable i want you to be stopped on the street and be reaching new people again not for the ego play but that means you're having a big impact so when you say hey guys welcome back it's me welcome to another no welcome back who are you i've never met you in my life and they bounce goodbye you have to hook me in right at the beginning and if you think of your job as a thought leader is to make me think like you think the best thing you can start with is a powerful opinion what do you believe that other people don't believe what do you but this is why grant is great too because grant will say things and he he makes you say wait what what did he just say it makes you pay attention grant will force you to pay attention and so if you've never met him before you first come across a grant cardone video he'll hook you in right away that's what i want for you too and i want you to plan that i want you to plan your first sentence so that you hook somebody's attention by telling them something that you believe that they find difficult to believe that makes them want to continue watching does that make sense this alone was crazy omg i love that's helping wow this is amazing so what's my opening hey i'm susie q rain i believe you're great and here's why is that okay no no no bigger like deeper something that what do you believe what if you went and told a stranger and they listened to you they'd say that's crazy that's not true what do you firmly believe that other people don't believe or would find nuts think about your own clients what are you telling your clients what are the conversations that you're already having with with your clients with your friends with the people around you with the last person you may be engaged with on twitter who you disagreed with like what are your what do you stand for what are your opinions and hit me with one punch me in the face right right out of the gate to make me want to pay attention to the video your goal is seventy percent retention so seven to seventy percent of the people who started the video are still here watching one minute later now i wanna quickly touch on gear because people always freak out about gear what camera what microphone what what lighting none of that really matters for thought leadership content use your phone the phone microphone is decent just don't be in a windy spot stand in front of the window and press record like everybody could do that today and you're so concerned and worried about having the perfect video up that then you don't release this is the biggest like the strategy makes sense the strategy i just gave you grant's talking about helping you make a billion dollars like the strategy i just gave you is the answer to unlocking all of the impact celebrity motivation money that you're looking for that's the strategy just do that copy that and in a year from today you will be a thousand x bigger or more than you are right now a hundred percent but you won't do it too many people won't do it because you're afraid when you sign up grantcardone.com a lot of people are asking me what if i already signed up we give it to you what if i already signed up two days ago uh do i get evan carmichael's done uh what if i signed up three weeks ago dude when you started this and i just went through the damn thing and said what else you got to sell me done you got evan carmichael's program you have um billie jean we're going to give you that and and gloria mayfield is going to give you the mindset material which was freaking mind-blowing uh tim grover he's giving you his program uh all you got to do is we have a special announcement from jesse itzler but we got it we're not going to do it yet you got to hang on and wait for the people to hang on till the end yeah so so uh oh yeah let's see what else man golly what what reasons you got not to do it let me let me give you let me i'm gonna give you 55 million reasons to do it right now okay this is old this is old but but johnny's going to show it to you when i started getting playing this game this attention game uh because and we're about to bring marie forleo on here in a second she's probably on right now in 2010 i started playing the attention game our company was making three million dollars a year when we started doubling down do you have the other graph the red graph okay that that says money follows attention i've been hated on criticized like like like people go take me online try to just brutalize me over this he's all about the money blah blah blah i'm all about people folks if if i don't know people i can't help them if people know me they should want to help me money follows attention we started playing the the attention game in 2010 go back red no just stay there johnny for a second and i basically couldn't even trend on google i was sitting like one or two marks above zero and then we started playing the game started figuring out how to trim this in 2018. this does not include 2019 or 2020 uh this thing would go off the rails and it does not include my real estate holdings now pop the graph notice what my money did when i started getting attention go back and forth johnny this is why i'm going to spend one entire day at our boot camp on how to get known back to me johnny how to get known how to get known what are you going to get known for okay how do you monetize getting known most of you don't have time not to get known if 297 dollars a lot of money to you trust me your only way out is to get known who gets the pay raise who gets the promotion who gets the opportunity to be a partner in the company who gets the investment if i don't know you i ain't calling you if i don't know you and i'm not thinking about you and a lot of you by the way you're using social media right now and is going to punish you later when we hire somebody here you got to know i go look if i can't see you it makes me suspect you if i can see you it can make me suspect you because some of you don't know what to post right now so you're posting all kind of fun stuff that has nothing to do with professional life people are out there trying to get likes and comments dude i'm trying to get people to know me and pay me fund me partner with me and get behind me like the lady i'm bringing on right now who is nothing but integrity in class and i'm not talking about my wife she comes later today marie forleo entrepreneur writer philanthropist and an unshakable optimist author of the instant number one new york times bestseller everything is figureoutable i know she believes in 10x host of the award-winning show marietv and the marie forleo podcast with millions of fans worldwide she runs an acclaimed business training program called b-school for business owners named by oprah why does everybody get love from oprah but me when do i get some oprah love she is named by oprah as a thought leader for the next generation her website is marieforleo.com she's a friend of 10x and 10x worldwide 10x nation marie great to have you with us today oh grant so great to be with you all hi everybody and marie you did such a great job at 10x growth conference we wanted to have you back for this and i'm glad we were able to work it out yeah me too thanks for having me man i just got so fired up just with your last guest hanging out here this is amazing what you're doing and what you provide for people is incredible so thank you for doing this i just got i felt like i had 10 cups of coffee in just the last 10 minutes so you see what you see that's it's just you know it's just the correct thing to do so let me ask you marie and cause you you want to tell everybody a little bit about your story about where you came up and where i mean what you're doing today like you have crashed all the barriers all the women miss like your business is doing great people know you around the world and there's a lot of women out there i know because i talk to elena about all the time that say they can't make it because they're a woman the economy is tough you know blah blah blah so just tell everybody where you came from and where you you know we we know where you are now 100 so i'm jersey girl born and raised come from a very blue collar family you know i was the first in my family to go to college and um i just always had this burning desire i feel like grant you and i share a little bit of the dna on this one i knew that i wanted to make a lot of money i didn't want to make a lot of money just because i was like oh i care about shoes not that shoes are bad but i didn't necessarily want a lot of material things it all stemmed from the fact and this speaks to the women specifically that when i was little i witnessed my parents got a divorce when i was around eight years old and i remember seeing my mom i was in the kitchen and my mom was bawling her eyes out i mean her eyes looked like they were popping out of her head her face was all red and she was talking to her mom who at the time was in florida and she's saying she's screaming she's like mom i have nothing i have nothing how could i have been so stupid i have nothing so grant i'm standing there as a little eight-year-old kid my mom hangs up the phone she bends down so she's on eye level with me she takes me by the shoulders and she shakes me and she says ray listen to me don't be stupid like i am do you see what's happening right now i don't have anything i need you to grow up i need you to take care of yourself i need you to make your own money and don't let anyone especially not a man control you now my dad is an amazing guy they actually wound up not staying divorced for long and they're still together to this day but in that moment i was imprinted with this formula lack of money equals a whole lot of pain lack of money equals stress lack of money means that love is going to get taken away so i made myself a promise at eight years old grant that i said i don't care what i need to do or how i need to do it when i grow up i want to make so much money that i can take care of the people that i love that i could make so much money that anytime that their stress or there's uncomfortability that i can step in and be a support there that i can help heal so i had this little equation that lots of money meant lots of healing lots of money meant lots of really beautiful things that you could do for the people that you love and in your community and uh you know so that was kind of this intrinsic driving force but i screwed up man in the beginning i was working on wall street on the floor of the new york stock exchange and i thought that was awesome because you know what a lot of the guys that i worked with and it was all guys it was like 99.9 men and me they were making what felt like a bajillion dollars i had never heard of people making over a million dollars a year like that just blew my mind because i didn't grow up around any of that but what i discovered when i was there was that that wasn't the place for me i kept hearing this little voice inside saying like marie this isn't who you are this isn't what you're meant to do this isn't what you're meant to be but grant that little voice didn't tell me what else i was supposed to do all i knew was that being on the floor of the new york stock exchange it wasn't it it felt like crap most of the people you know as soon as the bell rang they would go out and go to strip clubs and do lines of cocaine and all the stuff and as like a 21 year old i was like it's just it's not my scene not ever you know no judgment but it just wasn't for me and so i took a bit of an odyssey and i tried to figure out like who was i to be in this world i knew i wanted to make a difference to people i knew i cared deeply about other human beings i knew i was creative my dad was a small business owner so i had this love of small business and so i went on all of these different adventures got a job in publishing tried that wasn't it got another job in publishing instead of the ad side i was on the editorial side that wasn't it so i tried all of these different things until i finally realized i wasn't meant to work for someone else like this being in this body is not meant to be confined in a cubicle and i'm sure there's many people watching right now who have that same experience at some point in their journey they're like i can't do this anymore i need to own my own destiny and that's when i was probably about 23 at the time and i discovered the world uh it was a new profession called coaching no one had ever heard of this so grant we're taking a little time travel back this is 1999. there wasn't health coaches in life but like nobody had heard of this before i signed up on the spot for a three-year coach training program it sounded crazy the the 23-year-old you know little jersey girl my mind was like this sounds so cheesy this is ridiculous who do you think you are you're like in debt you keep failing at these jobs you have nothing to offer anyone else but thank god there was this little smaller voice inside that kind of knew there was something in this that i needed to pursue that it was my path so um at that time i was at a fashion magazine called mademoiselle i was doing my coach training at night showing up for work during the day and then i got a call from the hr department and they had a promotion for me to vogue top fashion magazine in the world right and so this was my fork in the road either stick with the steady job paycheck health care people understand what you do prestige of vogue magazine or quit and try and start your own life coaching business at 23 when that sounds like the cheesiest stupidest thing you could ever imagine doing you're living in new york city you got piles of debt you're totally insecure what did i choose said no to the vogue job went back to bartending and waiting tables and said you know what i love this even though i know i'm super young even though i know i'm really green i think there's something here for me and i'm gonna work my tail off until i figure it out and build something or at least die trying and so uh that's kind of how i started way back in the day and then you know i hustled my buns off i worked bartending waiting tables i cleaned toilets i did personal assisting work i did so many things just to keep a roof over my head while i figured out how to build a coaching practice during the day because like i didn't want to be a desperate life coach what is more pathetic than that and eventually after i started understanding and training myself in online marketing understanding messaging and copywriting you know building my email list all this stuff happening in the early 2000s that like no one had heard about before it all started to take off and now in 2020 i've been doing this for 20 years uh i will say you know this has been a really hard year for so many people emotionally financially there's a lot of things that are still uncertain but i will tell you this this has been our most successful year ever grant and i attribute so much of that to the consistency of the past 20 years and so for everyone here listening right now man even if it's tough on you i gotta say keep showing up keep doing your work keep adding that value because that consistency is what can take you through these hard times because this won't be the end of it because you know yes so so let me ask you how hard was it like what did you pay for the program the coaching when you were learning it did you oh my god it put me in debt put me more in debt than i already was it was probably like i don't know two three thousand dollars but it was the best two or three thousand dollars i had a payment plan you know i had to put on credit cards and stuff but i felt like i was investing in me yeah that's like 8 000 bucks today just so everybody understands the commitment and then the bartending and the waiting tables in between like you're 23 like what are you telling yourself to keep going every day when it's not when when in the early days it wasn't happening yes so that was actually a really huge lesson for me so a lot of the times i would show up to bartending knowing that i didn't want to be there right and people would show up to the bar and so here's one thing i did do this is before kind of anti-cam spam laws i actually would bring a yellow legal pad with me grant to the bar because people inevitably ask bartenders so what else do you do and everyone especially in new york they're like oh you must be an actress i'm like no i'm a coach they're like what the hell's that i'm like well i have this free newsletter and if you put your name and email down i'm going to send you this amazing content you might even want to work with me grant that is how i started building my email list back in the day the same email list that i still have today what i was telling myself so the big mistake i was making in the beginning was that um basically kind of being pissy at having to bartend having to wait tables thinking that i should be further ahead by now kind of beating myself up thinking that oh man this is you know i should have my full-time business i should have all this money coming in and then i realized the mistake i was making if you've got another job or you've got something that you're doing to put money on the table to keep a roof over your head you know what i mean to feed your family and you complain about it all day long all you're doing is slowing down your progress you can't be miserable and cranky and resentful 80 of your day and then think in the hours at night or the hours in the morning when you're working on your business that somehow you're going to be passionate and engaged in your highest creative self it's total bs that's not going to happen so the big shift that i made was i made a promise to myself i said i'm gonna show up at this bar and it's this restaurant like this is the best thing i could ever do i'm gonna bring my full passion my full energy my full charisma to this job as best as humanly possible i'm gonna make these drinks like a friggin piece of art i'm gonna talk about the specials of the day like it was my business i'm gonna sell these people i sell my eyeballs out so that i was so charged by the time i got home that i had five hours of working me towards my business rather than two because i was miserable does that make sense 100 you know i remember being in a sales job and i hated it and i finally i didn't have any choices i don't think i don't think anybody would trust me with their bar so uh i'm like i'm gonna wait i'm gonna get great at this job i'm gonna get great at this job and then i'm gonna quit it and then i got so good at it i was like i'm not quitting this is too good to be true what have you done along the way to chal how do you how do you think about challenges marie and and then what what do you do to keep challenging yourself so it's a great question the way i think about challenges is i feel like they make me stronger every time i have a challenge i know whether you believe in the universe you believe in god doesn't matter i feel like it's put in my way because this is an opportunity for me to get even stronger wiser and become a better leader i think about this year and i think about all of the challenges we had so many people telling us grant you know right when covet hit it was um late in march everybody started getting locked down we had this incredible program it's called the copycare it's all about writing and i knew that business owners needed to up level their ability to communicate their message in written word and we had all these people going you can't sell right now don't do it that's insensitive what are you thinking people are losing their jobs they're going to hate on you blah blah blah grant i was like screw this right even people within my own team were scared they didn't want to do it because they were afraid of the backlash but i knew i said look we know how to communicate in a compassionate way we know how to let people know hey if this isn't for you right now don't worry about it we also do scholarships we've been doing that for 15 years i said we can make an even bigger difference to people who are having a hard time in their business right now right so i said we're going to do this and we're going to do this like we always do this with full passion let me tell you this if i were to listen to the naysayers i there would have been seven million dollars less in my business this year wow you're talking about nationals from if i would have listened to the to the bs if i were to listen to you can't sell in this environment that it's somehow insensitive and we got so many letters from people thanking us for offering a particular opportunity to uplevel their skills so that they could be a better business owner and navigate all these changes and challenges so for me you know challenges they're because i'm from jersey i see them as like oh you want to see what i got now oh you think that's going to hold me back oh you think that's going to take me down you haven't seen anything yet you haven't seen anything yet so the times when people come for me or the times when people try and tell me i'm this or that or you don't know what you're doing honestly i i call it i talk about in the book uh we're not gonna use the full phrase but i say fu fuel that's all it is it's like if you watch me what do you watch fu fuel yeah i love that f-u-full it's just fuel right it gets me fired up because sometimes a put down is the best way to get you fired up to stay on your own mission and that's what i always feel when i get challenged um i don't usually shrink back i get fired up and want to push forward i'm with you girl you know agree nothing like a good grudge a little resentment you know as long as it doesn't poison you that's right well we work with what we have in the moment so if that's what we have in the moment we don't want to deny we don't want to pretend that we're more spiritual or you know what i mean we're higher-minded than we are and if that's what gets us just back into the stadium you don't have to hang on to it then you can transform it into something that's productive something that's loving something that's compassionate moving forward but you don't want to lie about what the truth is in this moment of your emotions so we we become like productive creative alchemists we turn some of that hate some of that negativity some of that bs into productive gold to fuel us ahead from love 100 it's like i got a converter i never actually get over it i never try to get over it i'm like i just how fast can i convert this hey what what what have you had to do in your business different since covet i think you you touched a little bit of this but what are you doing in your business that's different i know the scholarships might be one thing and then what are you advising the audience here to do differently than maybe they were before you know i think this is really an incredible time to reassess so what i've been doing this year grant is actually reassessing you know there's a great kind of pause happening in many respects and what's that look like for me so i'll tell you for my goodness the past six years we've had a studio in new york city where we've shot marietv in the marie forleo podcast and when everything paused and got locked down i took it as an opportunity to step back and go you know what i think i'm done with that space we could have afforded to keep it but it was an opportunity to reassess and go i want to do something different i want to do something fresh and new so i'm literally grant this is the position that i'm in i think this is an amazing time to step back and reassess and ask yourself what are the pieces of your business that you've been doing out of habit that you've been doing because it's easy or you've gotten to that flow but you know what now that you had a chance to step back you're like i think that there's a more effective more efficient better way to do this that's full of more joy so us letting go of the studio oh my gosh obviously there's a certain financial savings but it's not significant but the mental bandwidth the emotional bandwidth the creative bandwidth to go what do i want to create next same thing on our team we've actually reorganized some departments we've right-sized our team we saw some places in our particular company quite frankly that we had a little bit of bloat and that we're able to do some rearranging what'd you say fat you were fat absolutely and i and you know that happens oftentimes when you're just going so fast and you're going so hard you just keep bolting stuff on so for me it's been about how can i step back and reassess and go oh this is an excellent opportunity to trim the fat this is an excellent opportunity to change the game and to change things up the way that we're shooting our tv show the podcast we're remixing things we're experimenting our buns off you know why because we can because the whole world right now i believe this is a time of innovation this is a time to give yourself permission to try a whole bunch of stuff that you've never tried before because eventually whether it's in the middle of 2021 or even towards third quarter in 2021 i think things are going to start to get back to what i'd like to call a new normal but we still got a little runway here and i think this is the best time in terms of advice for everyone listening if you've been thinking about changing something up you've been thinking about entering a new category trying something differently giving yourself permission to either go way back or go way forward i think now is the time to do those experiments so when are you moving oh i we we totally so here i'm in long island right now and our studio is in new york city everything is packed up and moved down my team's like okay what are we doing next and here's the thing this might not resonate for everyone i might not resonate for you grant but one of the things for me as a producer at pushing myself for the past 20 years i am not very practiced i haven't been in sitting in uncertainty and just like getting real comfortable with it and hanging out and going like you know what the answer's not here yet but it's coming there's things that i do every day to keep the ship running there's things that i'm doing to set up the programs for next year all that's great but i'm actually flexing a different muscle because i'm able to due to revenue and profit and all that stuff where i'm gonna say i'm actually hanging out and i'm paying attention in a whole new way because for me if you have the ability to like just be a little bit observant at this moment i think the gains that you can come from not scrambling are tremendous yeah that's good advice but what i was asking you when are you going to be moving like the hundreds of thousands of people from from new york oh what do you mean oh you [ __ ] me no way i'm not do you mean leaving new york sorry sorry you guys i apologize for that the jersey came out so um i'm not leaving new york i haven't even considered moving huh no i love new york new york is my home new york is the place i think it's coming back anyone who says that look if new york goes down and it's never the whole world's going down so that's why i'm telling you new york's going down i just you know i just you know i know that we elena and i have moved what six or seven times every single move we left something really that we were really in love with every move has been good for us i'm just saying you know so i i was just throwing it out there i thought you were maybe like some of those other people that are they're getting the news i just planted the seed you're always welcome to miami we'd love to have you down here oh great i love miami miami is great i'd love to come visit you guys yeah uh it's 17 better what are most people what what are most people doing wrong right now in your in your judgment you know i think that's a really interesting question most people doing wrong hmm and i know it's a big like like what yeah you're coaching a lot of people you're coaching businesses what do you see the consistent like oh yeah that's that shows up as a consistent era here's one spending way too much time scrolling on their phones or getting sucked into social media in a way that is so not productive so there's a little mantra that i want to offer to everyone that i would really encourage you to use during this time create before you consume create before you consume rather than picking up your phone first thing to see what's going on whether again it's on your social feeds it's on the news feeds right because we got a lot happening in our particular country we've got a lot happening in the world it's really easy to get sucked in every single time you're about to automatically habitually go get sucked into your phone or screen create before you consume write another promotional email get another success story create another video figure out a way to create value pick up the phone and make a relationship create some kind of value that can move your business or your joy or your happiness ahead before you consume and this can even get philosophical grant create your own definition of success rather than consuming what the world is telling you you should be doing create your own definition of success in your relationships rather than consuming what it's got to look like for you you know josh and i have been together 17 years we're not married i'm a woman who has chosen not to have biological children i have a stepson like i have my entire life forged my own definitions of success what that looks like so i'm creating it rather than consuming what society my family anyone says about who i should be or how i should show up that's a 10 million dollar takeaway right there if you guys didn't get that create before you consume i depend on people to to consume by the way just so you guys know people like me i i i hope that the new audience i'm always trying to get i depend on them to be consumers and yeah but the way the way to play the game is to be on the creative side the way she marie's made this commitment to you and josh should come hang out with us in st bart's by the way i would he was actually just talking about today he was saying we need an island in our future very soon that's what he was saying i'm going to contact you we would have so much fun you know what i want to say to everybody too real fast on the crate before you consume you can use it as a micro habit here's what i mean because obviously grant i was just telling you i was consuming what y'all were putting down and i got fired up so use it as a habit create first then you get a little consumption in there then create then take a little consumption in there so it's not black or white it's not one or the other but to your point train yourself to be a creator and a producer first so you're not just in that passive consumptive mode and just sitting back and like going yeah it all sounds real good but you ain't doing crap yeah you're a spectator speculator never get paid spectators buy the tickets they fill up the stadium hey let me ask you these two questions that that i learned i'm practicing with okay i'm trying to become a better interviewer you do great what are you most grateful for in your life today most grateful for i am honestly most grateful for my health so i lost my grandmother norma to corbett to coven 19. she was 93 years old she was in florida she was an amazing woman it was her time she had a very very long life but just seeing how hard that was and just seeing how difficult it is when we don't have our health earlier this year i discovered i can't eat certain foods because my body all of a sudden just does not agree with some things and so having the experience of not feeling healthy and strong and then watching what happened to my grandma i think the thing i'm most grateful for in this moment is my health mental emotional physical yeah that's awesome what are you most excited about in in your life the marie forleo life oh my goodness um i almost just kicked over my life my life so the thing i'm most excited about in all honesty is i feel like this year has given me permission and an opportunity to reassess how i'm approaching everything and grant my biggest value in the world is freedom and i feel like i'm looking back at how i've constructed my life which includes a lot of freedom as it is but i see all of these new possibilities for how i can create my programs moving forward for projects that i want to do even for my lifestyle that embeds even more freedom than ever before i've got new people coming on the team that i've wanted so i had a little game with myself called marie project freedom and we're bringing all that to life so i think that's the thing that's the most exciting and you brought it up so i'm gonna ask what's your what's your definition of success okay so my definition is a little bit of a of a twist a spin and an homage to uh maya angelou who says success is liking who you are liking what you do and liking how you do it and for me feeling that sense of satisfaction that i am who i am i respect how i'm showing up i respect how i'm engaging with people and i respect the energy through which i do it all for me i lay my head on the pillow at night and go i did it i feel good marie you're you're one of the most financially successful women in the country has anybody ever called you that they haven't but i like it because i'll tell you grant i love money that's actually a book that'll be coming out not right now because it's not probably the right time but i love money so thank you for that i'm going to tell you something i think it is the right time i don't know what publisher told you that bs well i like your point of view i was actually thinking of doing it um as an online experience first because it actually might feel the book to be even more powerful because i could have people interact with the ideas but i agree with you yeah you know the reason i'm gonna tell you i think it's the right time we when covet hit i told my guys say go down the road take down the plane take down the watches quit showing all the glitz and they came to me i don't know two weeks after two or three weeks after that said hey grant people what did you say johnny we got to move past this man we got to move past this i'm like let it hit she said just slop it out there show it to him okay show it show them the green you know because i was stuck in this moment i was feeling sorry for people that were getting laid off i was like i bought into the whole whatever that thing is and was um dude like i love hearing you say i cannot tell you how much i'm in love with you i'm going to i'm going to admit it to elena when i go home today i have a second okay i love elena i have a third woman in my life now it's marie forleo because she came out and said i love money i i do and i make no apologies for that and i don't love it over my values and i don't love it over people i love it as a vehicle for me to create change in this world and i'm not going to apologize for that i love helping people make money i love helping people save it and invest it and share it and grow it it can be a tremendous force for good and here's the thing all the people listen this is why i love hanging out with you guys in 10x because there is such a freedom in saying that and all these people i know the people that you train they care about other folks right it's like everyone has it i see someone coming on with a uh we got all kinds of people in here if you guys need me to to pipe down i can but i think ralph was just jumping in good i got another big follow-up question for you but go ahead keep on yeah no i think that's one of the reasons i love hanging out with the 10x community is because like everyone here you're looking to build something you know and most people here you're not just looking to build it just for your own well-being or like for your own aggrandizement or like oh look at how much stuff i have it's like no you can have all that stuff and you can enjoy it you can play and have pleasure and that's great but at a certain point you look around you go you know what i can share some of this and you know what i can show someone else some other possibilities and you know what all the challenges that we're seeing in this world that quite frankly the government ain't doing crap about handling guess what creative people like us we can start to chip away at that we can start to chip away at some of these things that we know needs to change and money helps make it happen money do it again for me money helps make it happen that's why again i don't apologize for it and i especially want women to embrace that phrase and to feel comfortable saying you know what i love money too and that's not a bad thing and it doesn't make me a bad person it doesn't make me greedy or selfish or any of those things it makes me generous and loving and abundant the guy i'm about to bring up okay entrepreneur in every sense of the world he's on tv every every f and night i've done pretty good today hadn't found i don't even think it was that much founder and ceo of fubu okay little black dude new york city brooklyn queens whatever might live down there with marie forleo star of abc shark tank celebrating their 12th season he's the ceo of shark group he took out a hundred thousand dollar mortgage this is boning up balling up okay he took a hundred thousand dollar mortgage out on his mother's house to build his business that's committed one of the most influential people on the planet today motivational speaker four best-selling books ladies and gentlemen my friend damon john okay hey hey i want to bring in my friend damon john okay damon my man i cannot thank you enough for being here with us today thank you brother always a pleasure to work with you we have fun it's going to be a fun conversation yeah so let me ask you look i noticed something really different about you shining right now like you you like you got a glow are you are you doing facials right now no actually no i got my my lights on a certain way actually my skin has gotten worse i mean i'm on my house of state the weather is really beautiful those the the the you know it's clear outside i'm i'm i got a lot of i'm getting pimples like like i'm a teenager yeah i can't all i see is smooth success i think it's probably all that tv you do you look you're just glowing you're just glowing that 13 seasons of shark tank now right we're on our 12th 12th 12 going on 13. yeah going on 13 absolutely and and seen by millions and millions of people around the world known as the people shark am i right that's the people shark that's me why did they call you that i think i started getting that i think i started getting that name when people would come on the show and say you know i need them i got a million dollars in the bank i got other people to go to um you know so i'm gonna take you know i need i need about 500 000 from your cats and uh i give you 10 and and i was like you know this platform for that but that wasn't where the show was created you know i used to say how how can you have a million dollars in the bank and stand here in front of everyday americans who the average person makes 35 000 and and and brag that you got other places go you know what once you get the [ __ ] up out of here you know so that was my that was my my mentality and i think people said listen you know you think like the people you don't forget where you came from oh oh i got i see i thought i thought it was because you were the nicest of the sharks i did not know that's how that came about no i don't you know i don't think i'm the nicest i think robert is the nicest of the sharks okay okay well man look i really appreciate everything you've done in your life this is the 10x challenge by the way when i started this with damian he says grant i want to give something away at the end of this for everybody that signs up for our virtual three-day boot camp damon has been to two of our 10x growth conferences um and he freaking laid the place out uh both times that he was with us so again man i really really appreciate your time and energy and the offer that you're making to give away um damon on demand i think you're given a chapter the marketing program right very specific chapter that matches up to what we'll be talking about today and uh you know how to get these people to you know be the best they can be in marketing getting their stuff out there so so talk to me about before we get into the marketing how important damon is it in your life has it been for you to be challenged a little bit either by a peer a competitor or the environment well first of all one to challenge yourself and taking on the challenge right like everybody who stepped up to say you know with grant really doing this and can i have you know grant can hang there 10 days why can't i hang that 10 days if your grant already has the information i don't have it and i want to create change and even if they don't want to create necessary change maybe they're doing great they know that the only way to get to the next level of transformation is to uh inc to challenge themselves and learn but you know i've i've never taken challenges by the outside world by you know in regards to somebody saying i dare you you know they could do anything else but where i have been challenged is when i have an idea concept or a way i want to move forward and i sit there and i share it with a couple of people as i'm starting to unravel and open this thing up and they go yeah yeah you know why you can't do that because uh tommy hilfiger's already done that or grant cardone has already done that right and i go okay that's cool for them and and i got no problem with those guys actually they probably inspiring me to do something else and then i try to do the best i can over there now if i happen to fall short that's fine i'll reset a little more wisely if i happen to hit my goal that's great but i want to conquer my goal i want to 10x my goal right so that's where the challenge comes um even with fubu you know i wasn't supposed to get out of the neighborhood of having a corner store with clothing and then i got to be a global brand after getting a global brand i still want to charm myself did i fall short of my dreams yeah i wanted to be nike maybe i'll still get there but i still fallen short six billion dollars in global retail sales yeah yeah yeah you see you fell short you fell forward as they say right yeah of course so let me let me ask you this now but like when you do i think i saw you swimming with sharks actual sharks and i i don't think that that was probably something that that was not scary for you that was scary so why why did you do that that kind of challenge why did would you do that kind of thing for yourself to yourself well you know um i never went stupid before and then uh you know we had a we did shark week with discovery and shark tank and all the other sharks went into cages and kevin o'leary went into a big aquarium with like a a whale shark which is like the largest goldfish you'll ever see ain't gonna harm you no no whale sharks don't do anything they eat krill i heard i can go out into the open ocean with six or seven professional divers and they were gonna be around me but i was gonna not be in a cage and we're gonna have live tiger sharks around or whatever sharks came out that day you know there's about tiger sharks it was a hammerhead and a bunch of lemon sharks and and black tips and white tips and i just counted all the limbs on all the divers around me they seem to have all their limbs you know what i mean so you know i go right in the middle of them but it was a scary experience but i wanted i wanted to challenge myself because i would have always said to myself after that i had the opportunity to do it i never did it these are guys who died thousands and thousands of hours um so i had a little bit of trust in them but i had to first trust myself getting that water and it was a little scary yeah so that's a good that's a good jumping off point because you did trust other people yes through that challenge like and i see a lot of people particularly when covet happened i'm like guys do not try to go this by yourself correct so how have you both challenged yourself through covid and and and then pivoted damon have you had to make any changes i know you got that big tv platform so that lives that that that's a strong platform through covid but um have you had to make any changes yeah so that strong tv platform also can kick you in your ass because everybody can say oh my god you're so great so why are 30 percent of your companies suck and win right now uh wow how's your failures big boy right so right let me see what what if what did i have to do i had to reset i had to close down my offices we were in the heart of it new york city and one week i was telling my office don't worry about it this thing is in china it's never going to get here the next week and i was like you all better come to work don't use this as an excuse the next week i was like pack up the business and leave right i had to close down my blueprint office where i've still got my my this is probably all i got left it was a it was a great business it was a type of we work for high-end executives had to shut it down and tell all the people that were members were done because forecast now now if my ego would have gotten away i have enough i have enough funds to float and be like nah now we're coming back oh we're gonna do a different rendition close it up i have to then look at my staff and check into my staff and say i hired you because you're smarter than me so every single one of you i need you to come up with some ideas because you know if we weren't doing it before we need to do it now and i had to trust my staff and they came up with brilliant ideas i had to let go some of my staff who may not have been stepping up in the way that i would like them to step up or there just wasn't a need for them anymore if you were doing logistics for me flying globally and you were one of my closest friends i have to put you on a furlough or pause or find something else for you in the meantime i had to make some very very tough decisions and emotionally to myself i had to say do i want i've been beat down so many times whether it's 911 cross planes crash crashing into buildings the o8 crash you know where i came from the hood damn do i want to keep fighting i have enough money and resources to just chill yeah right so i had to i had to look at myself and then i said nope wait a minute now i have a whole lot of opportunities to be around my hot wife and my beautiful little daughter and at my property upstate and do the same exact thing i can do that i was traveling 250 days a year from wait a minute now i can invest a lot of companies who pivoted outside of kovid and instead of hearing yo i was messed up before cope and now i'm more messed up i hear people go i had a regular job before coving and now here's what i invented and all i need is a hundred thousand dollars and i know i can 100x this thing so i had to start looking at the opportunity and i started pivoting towards those type of opportunities and uh it's starting to work out but don't get me wrong i still wake up every every other day confused in the days thinking it was it was a dream talking about or sitting there saying damn another problem damn president has coveted today i mean yeah waking up the same as everybody else going when this hell is this thing over with yeah yeah did you ever get infected by any chance i never got infected by it no yeah yeah i've had it twice so how did you have it twice well i had it in january i know i had it in january it was a bizarre s bizarre uh and that's why i was asking about how how are you challenged by the environment that's not your choice that you're like you're not raising your hand saying hey challenge me push me and it's the environment i know you grew up in some of that but i had it in january we did seven cities in january before the growth conference and i picked up something that was the most awful thing i've ever had in my life and then i got tested positive when i was in pueblo and it shut down that shoot so my wife had it and we saw we she didn't give it to any she had antibodies and we didn't know she had it um she had antibodies and none of us got it but you know you're falling short grant you got to get it eight more times so you're 10x baby so you know i did not i did not think about the downside of being on tv and then having all the the the magnification of okay how's your businesses doing damon i never considered that was that a lot of pressure you know i thank god i'm i'm very transparent about what i do i you the one thing i do not like you know there was there was a show called after the tank i believe it was called i forgot what it was uh a shark tank show it was a spin-off and i like that show because what it showed was good the bad and the ugly and the failures and the one thing you don't get to see on shark train because we don't have that option at that time is the ones that we fail at right and but he thinks that you know i have all the answers to everything no i have the pathways i have the fundamentals uh you know but they still got to be executed by someone who's willing to execute it every single day so that's the downside of the show um and then some of the companies that i may have to cut by the by the by the legs if they don't do well or if they're straight up [ __ ] um they can show up on the six o'clock news in the area and say you know what i wanted a shark tank and damon didn't invest me and damon didn't do this i can face litigation if i sit there and say they owed the irs this amount of money yeah the wife really owned the the the the intellectual property and i think their company's not worth of this value they can go out and go into the news and go and go sue me and say you just hurt my career because what you said just went into uh you know a million different papers and now i need a million dollars so a lot of times there is that stress yeah so it sounds to me because we want to talk about marketing and your genius at the game of sales and marketing and and i mean what you've done is it's an american dream man it's it you are an example to anyone that wants it hey the dream is possible so be clear i'm i'm i'm i'm decent in marketing you're a genius at sales so and i think if you're able to do both yeah really really good you know but if i can make it quite hot then the sale will come yeah you see it because if you can't market it you can't bring it to to to to fruition then how does a person know what to purchase you know yeah yeah exactly so so like and one of the things i see you do so well and the thing i like about you is your transparency like the thing you just you basically flip the model the problem the situation to a marketing angle to say yeah hey we invest like the thing with blueprint right so so talk about how do you use what's there as opposed to like trying to come up with some brilliant idea yeah um and i find people like barbara corcoran really brilliant when it comes to marketing and uh you know even you you guys i'm a one-trick pony right i i i know my strengths i know how to be transparent i know how to attach it to somebody and or something that is uh that can carry it to another customer and i know how to have empathy and be very clear on what my product is delivering in his unique selling proposition and that's what i do with myself but you know other people like you and barbara can come out of the the sky with brand new things for every new product those things but i like to cut to the chasing the core of the product what is it delivering and how is it transforming this person from this place in their life to the other to this other place in their life and what is my unique selling proposition and where am i pricing it at in the price offering am i luxury am i middle class am i class for the mass none of those are wrong i just want to know because what those do is that gives me my psychographic on the person the demographic of their their psychology on why they're buying it they want to buy a million at two dollars or they want to buy one at two million dollars and then you know i know how to price this thing so i i lay them all out and a couple of other things and then i go after the strategy and what is the difference to you damon i've heard you talk about this the difference between a marketing the brand the product those things that people sometimes soup together as one language the marketing between the brand and the product well yeah like like what's the difference between like marketing advertising a brand and you i've heard you talk eloquently about this topic yeah so so so so the advertise is to pay to pay per play you know i i got a picture of this and i'm going to place in this um you know blog or on this site and i'm going to pay x amount of dollars for this and i'm going to advertise this to market is to have different ways to funnel it into it saying are you aware of this or by the way you know maybe a influencer is part of marketing you know uh wow i just got this and it really worked well or uh uh uh you know blog out there saying are you really aware that that there is a solution to this or are you even aware that there's a problem and then somebody looks at the problem and goes oh by the way here is the solution right right then you have obviously pr public related which is another form of marketing and in what you want to do by those marketing aspects you want to get what we call earned media earn media is different from advertising i advertise this and you buy it or not and if i want to advertise tomorrow i pay the same forty dollars in the same four dollars same four dollars i mark it and i put this out of public relations influence whatever the case is and a magazine picks it up for free because they go oh my god did you know this problem even existed that's earned media uh uh uh somebody gets a grant cardone or a justin bieber or whoever else it is to to to where and they see them walking down the street and they go click click and they put that on that's earned media you didn't pay for it and you know a lot about earned media because back in the day before you were you um some guys picked up your shirts or did you make that happen was that it was that a contrived strategy it was both it was it was i i went to as many videos as i could i put shirts on here i put shirts on there i talked to as many uh video hosts as i could or radio hosts i could and i got a relationship with them and i got them to start talking about it and then later on as the company was established i would actually go and pay for uh video placements and various other things but i would pay pennies on the dollar comparison to what other people paying or if you had to pay for advertising in the beginning you didn't have any money right damon to get started zero nobody knew you zero so what advice would you give people today that are starting now now you also didn't have the internet you didn't have social media like you didn't have any of that what advice would you give people today to like about 10x about getting bigger and scaling um and number two about is it possible for anyone today or just to select people select few yeah so uh grant you know i know your story i saw this great video and this guy who's gonna do a video on me where's the reenactment of your story man it had me like great doorman doorman did that like grill what happened baby you got beat up in the alley i saw your story man you know if it happened to you it can happen to me you know if we can do it we can do it so i didn't buddies i do and the people i'm talking to right now you and i are talking to it takes one customer and two customers three customers you cannot throw that that that net really wide and you want to talk about 10x i literally 10xed it almost you know i had money for 50 shirts i think i'll tell you the story if i haven't i'll tell you again i could i grew up in a great neighborhood llc all these people around but they're not going to wear my product me going over to ll cool j's house uh to ask him to wear my product i mean i don't know i may have gotten shot back then you know what i mean because you know he knew me but didn't know me i was like dude walking by but i realized the big guys in my neighborhood never had uh they never had good clothes to wear because they always had to go to rochester big and tall and they wear a white shirt or a black shirt but they never had a fly shirt to wear right so i made 50 shirts of 6x 7x's i gave them to all the big heavy guys in my neighborhood and instead of giving it to the cool kids who wear a fugu shirt once and throw it away those guys would wear it 10 or 20 times a month standing they were standing in front of the red ropes at clubs in front of the stages on concerts in front of ll in front of everybody else so then after a while ll saw it so much he was like yo can i get a shirt and i was like nah man you too cool man and then he went to the big guy like yo make sure you get a shirt and they'd be like yo you better take care of little man yeah yeah yeah little right because you little man too they called you little man little man little man with some big pockets now um that's what they said take care little man and that was where i created the influence with those guys because they were being underserved and every single person who has an idea has a concept they have that concept because they know that they were being underserved and they have something to offer somebody else was being underserved i've never heard this story okay so did you like did you see the big guy as the way was that was it an accident that was was it uh it was too so so it's two and i want to be just straight up honest with you yeah one i knew they would wear more then i two is when i wanted to get onto a video set who do you think was in the way hey yo i got this for you let me just get on the set baby you know what i mean he'd be like i i'll come back with another one and then by the time by time that happened a month later he like yo yo little man i got another video coming out but just bring me a shirt you good i'd be like okay no problem i'll be right there meanwhile he everybody else off and it sounds like i imagine how old were you then damon about 17 18 imagine that's all you really had right then was that was that shirt you offered anybody anything i didn't have any that was renting out my rooms in my house strangers for uh i think it was forty dollars a week or fifty dollars a week it was like before airbnb was out and you were airbnb 30 years ago man i'm getting robbed in my hallway wow okay i don't want to take up too much of your time you've been extremely generous with me always and and with with the 10x audience last piece of advice that you would give um this audience right now about where we're at here at the end of the year last quarter about a challenge about possibility you're going to get the information from grant to what to do for marketing to sales you're going to get them to unlock and or reinforce the things that you already think what other people told you couldn't happen you've got to show up every single day to work for yourself for your family for your faith and everything else and you got to keep putting that time in also keep your day job find other ways to create hustles to bring in the revenue but then just hone in on this and be very they just think the whole thing is is messed up or they're getting bad information from people who've never really done it before man i love you man what's in the marketing course tell me what's in the marketing course real quick brother love you too man is it raining out there we have uh no it's not raining it's it we just dropped the shades man just to bring a little all right so let me read over what i put in this marketing course you know this is damn demand the course is how to create a marketing plan and this course is for free because grant is going to give it to everybody for free along with myself teaches you to ultimately create a seven-figure marketing plan and here's the topics that you'll be able to master effectively uh utilizing and taking this course marketing versus branding and advertising which we already touched on yep design your website you gotta believe and you know listen your website has to not only be there be able to be on your computer and desktop uh 50 of purchases go through mobile so you got to be very careful about that and understand that uh blog marketing all right that's marketing remember they start to tell you you start to tell that then people say holy crap i really didn't know i needed that whatever was going on social media marketing of course grant is excellent at that i can't every time i pick up my my phone or even i don't know what else you know he's he's in my face trying to motivate me email marketing that's still really effective believe it or not it's not as effective as it was back in the days but you got to put yourself in different areas your customer your customer may not be on social media but they may be catching emails radio and tv marketing marketing is actually very effective right now you can buy remnant time on tv much cheaper than every place else and uh locally they're starting to do way more local television shows because people locally want to know what's going on with kobe where's the closures where's the traffic instead of necessarily big radio shows trade shows how to get to trade shows of course they're all on zoom now so now instead of having to go to california or go to las vegas and get a boat you can probably hit all the buyers and all the investors and all the manufacturers right now straight directly like this of course mail direct mail is still great too don't trust the fact that mail-in ballots don't work direct mail works we can we can vote with mail so trust me you advertise with mail celebrity endorsements i told you celebrities don't have to be necessarily the biggest people in the world you start off with people like i did with my uh my big guys and gorilla marketing guerrilla marketing is important guerrilla marketing is basically thinking outside the box and getting something that is 10x 20x 100x for little to nothing and hey man look man thank you okay you're freaking awesome as always i owe you again i'm in i mean i don't know how much i owe you now you don't owe me anything if you leave it up to your boys over there they'd be like come on dude come on no oh yeah how are you look look we we want to go do a me and the wife want to go do a trip to st bart's and i got jessie and sarah want to go uh rebecca minkoff and her husband want to go and i want you and your wife to come because you just look good all right all right all right ever been the same parts oh i have they rebuilt it since uh yeah yeah it's it's up and going again you like it there i like it there i like it there i love that place all right well long your captain captain knows how to how to how to how to land on that that dip right no no we we we can't land there that that that thing's not long enough we can go to another guy who knows how to do that yeah yeah hey i love you man i appreciate you thank you so much damon john okay so thank you to all the 10 x's man thank you listen whenever whenever we work together the energy is just so crazy how do you get them so crazy they they just they just it's you it's me and you together not a young they're like yeah i love it i love it love you man thanks peace okay gloria mayfield banks she is best described as the energy in motion a leader of women recognized as public recognized in publications such as black enterprise glamour magazine and you'll know why it's glamour magazine when you see her working women magazine and twice in fortune magazine she's appeared on numerous hundreds of radio and television programs she is the number one mary kay director in the world graduate of howard university with an mba from harvard man i couldn't name no way i could have made it through harvard international success strategist she is one of the most popular motivational speakers on planet earth today one of our favorites here she has been on the 10x growth conference stage she's married to kenneth banks they have four beautiful children adult children they reside in baltimore maryland where i just bought some property we all love and give a big welcome give a big virtual welcome to gloria mayfield banks yes yes we love you we love you bud that is so awesome i'm so excited let me see do i am i there am i there you are there okay i'm there and i'm ready i'm so excited grant first let me tell you this i know you have hit it on the head with this day already i have been taking crazy notes i'm changing already tim louis evan what and not gloria i mean really and starting out with you so i just want to say that first and foremost then i want you to know how much i love elena i love elena i love elena i love elena i love elena i love elena i love it later i love it later i love later i love later i love leia then i want to talk about mindset we're here to talk about mindset and someone asked earlier on the chat they said what's more important mindset or execution mindset or execution mindset let me tell you first is mindset period in the conversation nothing happens until you're thinking right so my first piece of advice to you guys first off is pay attention to what you're thinking pay attention to what you're thinking if you pay attention to what you're thinking you're gonna thrive okay the second thing i want to tell you and you know what just put bullet i say this all the time the first thing the second thing i want to say this to you everybody can be successful everybody can be successful everybody can be incredibly successful incredibly successful and everybody can be at the top of their chain top of the chain you know it is so invigorating for me to know that i'm number one out of 3.5 million people in mary kay out of 40 countries it's very exciting very exciting and i will tell you this the only reason you could at the top of the chain it's because you helped a whole lot of other people get to the top of the chain and that's what grant does that's what 10x is all about i've heard him a zillion times i've listened to him a zillion times i've taken his courses i've read his books i've told people to read their book read his books i'm so serious about it it is who you are serving and how you are helping other people go forward it makes all the difference in the world so i'm really excited to come to you guys today to talk about your mindset and how to change your mind i promise you that one of the reasons i am where i am today is only because i've helped a whole lot of other people get to a higher place in their life god clearly said to me clearly sid my purpose was to take people from ordinary to extraordinary and i don't believe anybody's ordinary i don't believe anybody's ordinary but i believe that everybody can be extraordinary in their mind extra so if you're in the chat i want you to put down extra extra extra i believe in extra everything extra lashes extra diamonds extra lip gloss extra energy i believe an extra extra extra extra so i want you guys to start thinking about your extra and where you're going i want this thing to blow up now if i were you you should do what i've been doing i have been i put it everywhere on my social media but now i've been texting people and saying did you get on grant did you get on grant did you get on grant to next 10 did you the next day did you get on did you get on did you get on because you are gonna serve people by allowing people to grow and i don't care who helps them grow you know how some people get all tied about i don't want them to listen to this lady because i'm talking to leaders leaders of yourself leaders of other people we are here to serve other people the function of freedom is to free others that's my new favorite quote from tony morrison the function of freedom is to free others now if you've been listening to him at all you have heard him say grantcardone.com virtual you need to get this because if the notes that i've been taking and we've i'm only the fourth one if the notes that i've been taking have served you well you're going to need to listen to this over and over and over again because the nuggets are so important and i'm going to give you things to implement so that you can shift your mind so that you can have write it down a quantum leap okay so this is how i believe mine my mindset says i cannot creep to success i have to leap to success i have to climb bigger so i can get there in a large way life is very short and let me just say this to you in this crazy world we're in right now this crazy world that we're in right now i am having my best year ever both in terms of my mary kay career and my glory maplebanks.inc i am having my best career ever the growth is huge and i think because i have time to teach this mindset what are you doing to create your mind set so let's go over a couple of things i'm going to share my um my my screen with you but before i do that i want to make sure that you guys are all clear on this because i think some people are really confused i want you guys all to know that we are all selling everybody sales and it kills me that so many people you know forget the fact that they're selling so you're selling a product you're selling your ideas you are convincing people persuading people you know when you listen to people that are at the top of the game i don't care who you list people at the top of their game are persuading someone else to do what they've always wanted to do but we're too afraid to do it that's what we all do and i don't care what your job is no matter what you do you are selling something i haven't just talked about being a thought leader and he talked about how you you're selling this when you're selling that for sure but you are really instilling in other people what they're capable of and we are all capable of way more than what we are currently seeing and here's another point i want you to write down write this down you are where you see yourself right now that's where you are if you want to be at a different place you got to see it first you have to see that place first there are several components to switching your mindset there's several so let me just take you here for a second because i'm a land on one in particular but i want to take you to this because becoming extraordinary means you're going to create a mindset when you want to be at a quantum leap arena you have to think talk because when you think differently you talk differently and when you do different actions you get different results so that's where it's going to come from and that's what i want to take you because if you don't have that piece you can't get any anything else and so let me see if i can get this where i want to get it to the next piece and it's not moving there where i want it to go so let's oh here we go okay let me just get you here because i want to give you some notes here okay here's what i want to tell you number one you heard things before so i'm gonna highlight it again you need courage in order to have a quantum leap and here's what i want to tell you oh man when louis was writing down what are your three things you fear the most the opposite side of that is where do you need your courage in order to change your mindset you've got to increase the courage and your courage will come when you know the benefits of it so courage leads to built confidence and confidence will then give you choices so if you lead anybody including yourself you need to know what you need to do is to capitalize on the courage you need to move forward they said this abundance is required if you want to have a quantum leap you have got to include abundance i was talking to someone yesterday and i i'm when i tell you i'm winter all day long like all day long thank god i love it i mentor all day long i can tell in the first five minutes of a conversation are they living in abundance or are they living in fear if you structure your world around what you're going to lose if you structure your word about who i'm going to upset if you structure your conversation your activity about what is going to be small you are going to always stay small so you check yourself pay attention to what you're thinking am i living in the land of the abundance or am i living in the land of scarcity i want you to write down the word abundance the reason i want you to write in the chat to score and write abundance abundance and you know i'm just like you don't know this but i'm dyslexic i'm dyslexic so if you misspell it i don't care i do everything's phonetically as far as i'm concerned but i want you to write abundance and i want everybody to write abundance because i want all of us that are here today paying attention to what other people around us are doing the abundance of the community will drive everybody up which brings me to the next point which is your circle of influence who you hang around i love it when you do know that you become like the five people you hang around period in the conversation you cannot have a quantum leap if you are walking around slow you cannot have a quantum leap if you don't understand that your energy takes you up or takes you down people's energy takes you up or takes away no one you know leaves you just like this nobody so it's super critical that you understand that you have to have the courage to tell people i like you i love you i just can't be around you right now do you know how many people told me that i was not gonna be able to make it at harvard business school because i was dyslexic do you know how many people i walked away from do you know how many people told me i was not gonna be able to make it in the network marketing field do you know how many people i walked away from do you know how many people said you can't do that do you know how many people say i like you i just can't be around you right now and those are the same girlfriends i write postcards from i've been in 42 countries i've trained around the world over and over again and i write them postcards and say love you love you it's been great okay but i walk away from them and i want to tell you something sometimes those are difficult things to do but can i fuse you with whatever you need to make difficult decisions to make fast decisions so that you can move forward you have got to change your circle of excellence okay i'm watching this now okay so here we go the stem i love it this is glorious still this is what i love okay frustration if you have a quantum leap you are going to be faced with frustration if you have people in your circle that want to have a quantum leap they will get frustrated the only people that are not frustrated are people who are not going anywhere those are only people are not frustrated however when you're going someplace or when you're leading other people you have to make sure you teach them how to do the discovery of the path they need to get on so it's called the journey of self-discovery i cannot always figure things out for you so you have to be willing to learn how to figure things out for yourself this is your journey of self-discovery it's the stem program so if anybody comes to you frustrated or when you're frustrated and you're trying to have a quantum leap almost 99 of it falls into one of these four categories skill management time management emotional management or money management i know it's kind of stem that's different than the one you're familiar with but pay attention to what you're thinking when someone comes to me and they're frustrated or i want to have a quantum leap like i'm listening to evan i'm like okay okay youtube okay okay okay so what is the skill management that i need to master like what is it or the time you know okay so i was on stage with oprah twice i sat and looked at her and here i am the majority of my audience that i lead to a different level are women the majority of the audience oprah leads are women but she affects everybody then i said to myself we have the same 24 hours so therefore i've got to do better with my time management i will tell you i am a master at emotional management and therefore i've been able to teach other people how to become a master at their emotional management ten years of domestic violence being a single parent for seven years falling in love with the man of my dreams and still building my business as he felt built built his business i mean serious emotional challenges there's no way that you're an adult without having dark days we have all had very dark days but when you have a business and when you're in entrepreneurship and when you want to have a quantum leap you're going to decide if dark days are going to manage your life we are having some dark times right now and i'm having my best year ever a lot of it is because of the emotional management and so there's a lot of tools to get to emotional management i can't unpack those right now but i can honestly tell you and tell okay so let me put it this way i get i get all juiced up when i do 10x stuff i get just like social stuff okay the longer you mismanage your emotions the longer you lose period in the conversation you stay didn't you hear grant talk about this before your ability to bounce back he said i know exactly how many hours it takes me to bounce back that's emotional management so if you get stuck there you're gonna be up in a problem for much longer than you need to be it's like worrying 90 of what you worry about never comes true and money management bottom line is you don't have to worry about until you get some of it but i'm telling you you'll need it okay really okay quantum leap mindset you can switch your mind if you believe you are serving others i know that i serve others by teaching them how to be have their best leadership skills and how to have their best life skills that i know that for sure i know for sure i teach women how to increase their courage so they build their confidence so they can expand their choices i know for sure i teach people how to increase their income i know that for sure and i know it's not about the money i've said this forever it is not about the money it's about what you can do with your money i know i have a friend on here that's watching me now she was able to give her 18 year old son a car that he so deserved and he wept in her arms because she made such a difference in his life and i know that i contributed not take responsibility for it but contributed to that so my mindset affects her mindset affects their mindset so your mindset is what increases your influence your mindset increases your influence but it cannot do that unless you are crystal clear on who you're serving why you're serving i'm here to serve you to teach you how to increase your mindset or to help you teach other people how to increase their mindset so that they can become extraordinary by their own description support really i mean like really how many times you need to hear us say that i was like loving that these people that are superstars on grant's program talking about the same thing the support i mean did you see sherry handing grant some paper there i mean you know it is the support that you have around you in order to increase your mindset you first need to understand that you deserve to have support how do you make things happen because as long as you think there's an s on your chest and telling you that you're going to be the superman or the superwoman you are slowing down people ask me all the time going when do you hire help you hire help you get help you have free help you get support when you're ready to grow if you want to stay where you are keep your support the same if you want a quantum leap if you want to move if you want to even change your mindset remember your support will help you think differently because of you have some help there makes a difference okay so where do i want to land here i want to land here before i bring back uh grant comes in to ask me some questions we have some dialogue here before i do that i want to land here on the right now passionate goal this is probably what i teach the most when i'm teaching someone how to go from ordinary to extraordinary it is the right now passionate goal and each one of those is important so if you would write there in that chat write down the right now like the right now not the later not okay here's what people do that's messes them up in their mind they're so ready to think about the future they can't even see october november he said what are you doing right now the right now passionate goal will push you past whatever you're dealing with and let let me break this down for you when you know you have a right now passion goal because here's the thing people think i gotta go i gotta go but is it a right now passionate goal that will force you to change your thought process and if you don't change your thought process you cannot get different results number one a passionate cult keeps you up at night you jump out of bed in the morning and it can be amongst many things but when you're passionate you can't rest when you're passionate it's definable when you're passionate you know the next step if it's a right now passionate goal it's very describable because it's very clear when it's passionate you love being accountable when it's not passionate you don't want to be accountable and when you are passionate you are clear what it does for you okay so different people describe competition differently i love competition i love the verse that says your best brings out my best my best brings out your best i love competition not because i need to beat you but because i like to copy the right cat go ahead put in the chat copy the right chat put it in there for me copy the right cat when you copy the right cat you will then gain from the people who are running with you why are you going to reach back and follow somebody that you're not willing to exchange places with you only take advice from people you're willing to exchange places with if you're not ahead of me i don't want your advice and i didn't ask you for it okay so you have a right now passionate goal if you got the following number one a right now passion call causes creativity all right now passionate goal causes fortitude that's why right now because i have a very clear right now passionate goal with all that's going on around me i have the fortitude to push past everything that's against me a right now pastor goal decreases your distractions okay so you heard grant talk about the books that he's written and you've heard him lock himself in the room when i wrote my book quantum leap i locked myself in a hotel room and i could not come out until it was done because i needed to decrease my distractions i would not have done that if the goal was not completely clear when you have a right now passionate goal you attract the right things to you over and over and over again superstars come to you the right support comes you the right money comes to you the right options come to you the right opportunities come to you the right plane comes in everything comes to you when you have the right now passionate goal and you have to dig to get it energy comes to you people say to me gloria why are you so energetic because i stay in my passion goal i know what makes me tick and i stay in there it increases your focus it blocks out other things and you become so clear about what you can do what you that's why even whatever was talking about okay can you come back on okay so he knows that he needs to be there for his niece and as much as he wants to do this he has to do that and so he's gonna work it out but he is clear what he has to do and clarity causes so much and let me say this to you sacrifice sacrifice becomes easier when you have the right now passionate goal and when you have your mind set made up that that's what you're doing i can do a short term sacrifice so i say this all the time i can do it for a little while as long as i have to do it for the rest of my life and it will make a difference i want to tell all of you out there one of the reasons that you need to pay attention to what you're thinking one of the reasons why you pay for programs like this that you listen to over and over again one of the reasons you sit and you listen and you write and you take notes and you think about it over and over again is because you have a much grander capacity then you are willing to tap into and when you understand that your capacity gets cut off cut off when you don't have the courage your capacity gets cut off when you don't invest in yourself your capacity gets cut off when you don't choose to go to mastermind classes and invest in yourself and when you pay a little bit when you pay a little bit you get a little bit from it when you pay a lot you pay you get a lot from it that that's just the definition of it so you pay up so that you can pay yourself because you have greater capacity and that's why your mindset is so much more important than the execution because you will execute the wrong things and so i really wanted to make sure that you understand that you know one of the things i talk about all the time is you creating your queendom now i know there's men on here so i'm not trying to get you to create your queendom but what i am trying to tell you is that when you do more for yourself and you do more to build yourself and your mind you could definitely do youtube channels you can be a greater thought leader you can do things with interview you can ask better questions you can take control of your life you have a higher result resilience that tim was talking about when you make yourself better you're better for your family you're better for your community and you're obviously better for your career one of the things i'm giving away is seven steps to an elite status an elite status and when you do an elite status you become way better at what you're giving so i'm going to turn this back over to you grant for us to have a little conversation if there's time but i definitely wanted to make sure that everybody knows that they can have a way higher results way greater success way more energy if they change the way they think you know you know what i get from you when i watch you tell me i need everything i need [Laughter] look first of all my first uh my thank you so much okay oh my gosh how much do you guys love gloria mayfield banks huh oh my god i need to watch this again you're awesome fire amazing yes mad love pete vargas i love this guy man should not be getting the kind of success based on the models education where he came from his upbringing okay pete teaches people how to grow their business to spread their message by honing their signature talk he's been on my stage how many times now two or three times yes yes he shared stages with michael phelps robert childelni who is chill downey i don't know who that is who is that take that name off replace it with grant cardone john maxwell sarah blakely howard mandel howie mandel sally hogshead and brendan burchard okay 25 000 stages worldwide he is helping you scale your business okay by getting your message laid out so that you can actually tell a message that brands you pete vargas i know you're busy bro appreciate you being here talk to me hey buddy how are you gc you all right good i'm good i can see you perfectly man good man hey i apologize i was on our boy uh ray's stage and he was giving a lot of love to you today too so i'm literally jumping from one stage to the next but i think it's important today that's what i want to jam on i want to talk about uh grant how people can get audience right now in a post-covet world like i'm getting in more audience than i did pre-covered because of opportunities like this man and so i'm stoked to be here uh man appreciate you having me back for a second time this week bro any time brother hit it rip it tear it up yeah so hey gut hey guys so hey i know a couple y'all heard me this last week i see a lot of you on here bill and john granville i see your arms folded over there man yeah give a little love man like dude what grant cardone just pulled off the last couple of weeks is out of this world i've been on here for elena billie jean lewis howes i got to hear a lot of the speakers today and i what i want you to know is what the speakers gave today is just mind-boggling like you're talking about tens of thousands of dollars worth and so kudos to grant and his team for what they pulled off like this is a day about helping you 10x in your life and in your business but listen this is what i want to share with you today like we lost and some of you heard this this week how many of you had significant financial loss or health loss or some type of loss when covet hit i want to see in the chat on facebook youtube like what type of loss did you have i'm curious i want to see some of this i want to see some of this health loss financial loss health financial money how much what'd you lose lost half of my income half of my income lost so a lot guys i'm completely there with you and what i want you to know is we lost five million dollars of top line revenues five million dollars of top line revenues and i want to tell you and grant was drilling down on me the other day on this one thing i want to share with you how you get more audience because this one thing i'm gonna teach you today this one thing i believe can get you more audience than you know i'll tell you i'm approaching a hundred thousand people live in the last three weeks that have heard me speak about my business because of this one strategy and so i want to show this to you guys right now i want to show a picture that i don't think grant's ever seen either but listen these are what i call other people's digital stages and my question to you is folks like grant cardone are spending millions of dollars to give you what he's given you the last two weeks do you realize he's dropped millions of dollars on a challenge on an all-day livestream wherever it's at wherever live stream is at on here summit an all-day summit today like he's dropped millions of dollars on these and when i was in a position to say okay not only did all my physical events that i had but all of my physical events that i was supposed to be on went away overnight i lost the stage with grant and i's buddy eric eric worry that i was supposed to be on that was literally grant gonna be about a million dollars of revenues for us like all of the physicality went away in this world and what i want you to know is i don't know when it's going to come back i'm sure it'll probably be the last week of february that's probably when the first event is going to come back in person but this is what i did i did two things number one is i went out on other people's stages i provided value i created wins for them and literally by being on other people's stages it offset multiple seven figures in my business and guys they're like what does that mean to me well you all provide value in sales in marketing in business in some capacity you provide value to people and out there there are folks like grant how many of you want to be on grant stage like literally how many of you want to be on grant stage like three of you that's crazy like yeah that's crazy facebook youtube how many of you want to be on grant stage i'm about to make that happen i just got the text that i could make that happen today because i'm going to let you see how grant stage changed my life and i can't wait for grant to see this picture in a minute but listen the first thing that i did was go out and get on other people's digital stages podcasts webinars challenges social media lives youtube channels i was on you know virtual events and in the course of the last four weeks grant a hundred thousand people have heard me live and many of them had no idea who i was because listen i don't have the fame and notoriety of a grant or uh you know whoever else you think is big out there like i'm not big like those folks but i have value in what i offer the world and you have value and what you have a tall for the world and right now i'm in my home and usually my four kids are running around upstairs while i'm here on a digital stage in front of eight to ten thousand people right now today and so what i want to encourage you to do right now is guys think about all of these digital stages that you can be on that's the first thing like think about all of those and go get on them but the second thing is i want you to embrace this virtual world you realize grant is doing a virtual boot camp i saw the mock-ups and drawings of this there's gonna be a thousand of you that are gonna be on front row what does that mean grant's gonna be able to see a thousand of you at this virtual event front row he will never see that many people at an event and so grant has embraced this idea that you know what in the short interim i'm going to embrace the virtual and the second thing that i want to tell you guys today is embrace the virtual we embrace the virtual and ran our own events virtually as well so simultaneously while being on other people's stages we ran our own virtual events and what happened we created more revenues in one month then we did all of 2019 19 combined from those two things you want to see how grant runs that virtual event be at the virtual event so that you can also run a virtual event so here's the thing i want to do today i want to make something irresistible to you i i know a lot of people have given a lot of things grant but i have an entire course on how to land these 11 stages a case study on how you can go i give you the scripts the templates the tools on how to land digital stages in a post-covet world and you could be in as on as many as five at one time in one day five or ten of them in a day and not have to leave your home and so i want to gift anybody that buys boot camp anybody that buys boot camp i'm gonna gift our 497 dollar course how to win digital stages on demand for anybody out there that buys our boot camp or buys the boot camp any three of the levels cool yeah i see maggie getting excited about that but gc i want to show this to you do you see you there i want to show this to you as i kind of wind up today because hey listen hey you checked it what's up yeah i said you know what i'm doing right now i'm like in front i'm really close i'm not in my chair because i'm sitting there literally looking at your studio we have everybody in here i wish you could see my camera and i'm looking at every little view you got like show them that view pete you gotta give this idea your screens see guys this is the beauty of when you learn when you get around masters show them that shot right there pete well go big guys so i can see another one another one okay so when you're around a master shut up listen and start taking notes pete vargas how old are you pete 42 we're good okay jesus was 33 alexander the great was 16 and everybody couldn't learn from them and i'm learning i'm 62 i'm 20 years older than he is and i'm learning from you because i'm like hey guys i want that angle and i want it in our studio we're all in here sitting there looking at little things the little things matter and so i just appreciate you being a genius bro yeah and gee this is at my house man i mean this is in my basement and got and listen this is what i want you guys to know which camera am i at guys um this is what i want you guys to know i want you to know that i just came off of a digital stage a guy who invests a hundred thousand dollars in grant the guy spends a hundred thousand dollars with grant i was just on his stage two thousand people g two thousand and he's like pete talk about talk about a similar product that i just bonused in here grant it's different than this one but it's similar to what i'm bonusing into everybody who buys boot camp he said tell my people about it i was like cool told his people about it in about five minutes grant have about 60 70 80 maybe 100 customers from that stage that i was just on a couple an hour ago 30 minutes ago six figures one stage in my home few hundred dollars few thousand dollars for you to set up a setup like this and you can outsource it all and you guys are gonna get to go behind the scenes with grant and see that like that's crazy like crazy so here's what i want to do listen this was me four years ago scared out the wazoo right here like i'm sweating i'm gripping that that that mike tight that my tight i'm worried i'm sharing i got three minutes on a stage i spent a couple almost two thousand dollars to be on that stage and i was scared to death to make that investment and you want to see something else what a difference four years makes yeah you guys know that like sweating out the wazoo but look at the difference in the guy what's the difference between there and there that guy invested in himself and that guy went and got wins on other people for other people you know i got on that stage because i helped grant win helped his team win and then obviously i win too so here's the deal here's what i don't love that hasn't been talked about today do you realize that the vips get the opportunity to pitch grant on their business and there will be three winners at the virtual boot camp three winners ten thousand five thousand 000 1000 you get to pitch your business if you are a vip and move from a semi-finals to the finals where everybody in the virtual boot camp will see it including grant and elena and grant will pick the top three winners and i just got confirmed five minutes ago that grant was going to bring all three winners up on the 10x stage and ask the first place person a few questions about their business grant this stage changed my life bro this change stage changed my life and i believe for everybody that comes out to the boot camp yeah cool you're going to get how to win digital stages and all of the other speaker bonuses today be crazy not to buy the 297 even if you're out of the country like buy it but for those of you that are like pete i'm serious in the vip you're not only getting to be a part of the pitch off which all the details grant's team will get you three of you are going to win that pitch off and three of you are going to be on the growthcon conference talking about that so guys the difference between that guy and that guy is that he invested in himself just like grant does just like ray does grant i'm stoked man you know i got to get out to the airport man but thanks for having me guys and i i can't wait to see the pitch off winners grant i get to be a part of that pitch off i can't wait to see that gc let me tell you i'm sorry that you're having to get off to an airport man that's that's a shame we got to fix that situation but uh where are you going pete where are you flying off to i'm heading out to vegas just for the night okay uh we are we are figuring out how we can go from three to nine people just so you know and from wow how many did we say from 10 people to 30 people so we're going to try to do one of those every night and and i forgot not i've been here how many hours 10 hours eight six hours seven hours whatever i have not one time today talked about the pitch off you you want to just talk about it one more time not one time yes i've been up here all day so let me just tell you what he just translated to me i didn't know this gc you can hear me right can you hear me g yes okay guys so last on monday we said hey let's do a pitch off i convinced grant on monday to do a pitch off he's never done that and so everybody who's everybody who's vip gets to be a part of the pitch off so they'll be probably it'll probably be capped at about 200 so we only have like or maybe 300 but we only have a couple of dozen spots left is what jared just texted me a little bit ago so what happens is the 300 is gonna they're gonna they're gonna get to submit a video and it's gonna be a process and then we were gonna narrow it down to a top 10 and the top 10 would get to share at boot camp in front of grant and everybody and then the top three we would give up there would be prizes for grant just extended that today said no the top 30 will get the pitch over the course of the three days at boot camp and i'm gonna i'm gonna up them one and the top ten will get prizes not the top nine because it's 10x baby why would we do nine winners when we can do ten winners so i just upped it once and then grant you can decide out of those top 10 which ones come on stage at growthcon but i know the first place person grant your stage at growthcon is going to change his life or her life actually i hope it's a powerful woman man i hope it's a powerful woman like elena so grant that's what happened so dude they better pick up that vip because it will sell out today gee yeah what do you think that stage was worth to you uh in your career and today and going forward eight figures easily and and possibly nine because you're helping me up level my thinking just with some other things i wasn't thinking big enough go people you're going to do some big things together bro you are part of 10x worldwide folks you heard it from pete okay this guy's got a multi-million dollar business that is going to grow 10x and then 10x again and 10x again go get you go get your airplane i know they don't fly they used to fly every 30 minutes to vegas but now it's like twice a day or something it's freaking sad and why we are doing this event for you guys by the way pete has given you his two thousand dollar program when you sign up at any level 297 497 or 1997. when you go vip guys you get a chance to be in the pitch off when you go to the 12 500 you're guaranteed to be in the pit shop we have two spots left at the 12.5 that's called grant cardone.com forward slash baller you're like man you're always selling something yup and you should be too real quick wrap up last wrap-up okay comments what's your biggest takeaway from today what was your biggest takeaway from today i know what mine was what was yours i got i got a you know what we ought to do i'm going to put all my notes together from the last 15 days and we're going to include that in the in the workbook uh hello from tucson i'm from sweden okay what's your biggest takeaway by the way you guys in sweden man i wish we were never shut down oh yeah was it yeah wow well annie said the fact that i'm scared i'm not you know i'm worried i'm not gonna make it see you guys think i made it but it doesn't matter what you think you know because you're not in my head let's see 99 new messages uh biggest takeaway action over fear support means to bear the weight of yeah elena did a great job didn't she biggest takeaway was being able to pivot grow and help the unemployment rate uh lisa calkins quantum leap god how much did you guys forget already t gourd create before you consume i love that gloria mayfield banks is so classy that's your takeaway find a tribe and grow it uh boy did y'all love marie forleo yeah man i got huh i love money i love money okay yeah sweden didn't shut down and that's why i made that comment i want to thank everybody how many of you here came every day all 15 days dude well done well done i just want to acknowledge you well done okay if you were able to figure out how to show it for the last 15 days well done and i hope that you show up for this boot camp it's a game changer because now we can we can go deep on some topics that everybody knows they're coming for and let's face it okay a lot of people coming and going on this thing we see it we see the numbers go up and down on this three days just give me three days you gave years to college you gave 12 years to high school you sat in a chair every day for the first 12 years of your life just give me three days last time i'll ask you to give me three days know that there's a money-back guarantee on all of our boot camps so if any point the first four hours you're not satisfied you go to the store say i'm not satisfied we refund you the money you can go go about your way unless of course you've taken all these great packages already that wouldn't be fair to anyone right okay hey i love you guys i appreciate you being here any other stuff i need to clean up uh just another another big thanks to you for being here for giving me this much time whether it was just today or for the last 15 days or 14 days or whatever it is appreciate you a blessed i i'm blessed to have you in my life i hope you do great things with your life i know god has blessed you to do great things i know the genius is in you to do great things the uh nine characteristics of successful people are in you i know they're in you don't let anybody talk you out of it you're not lazy you don't have any deficits there's nothing wrong with you okay your only illness is that you're living below your potential if i can help you get there i want to help you god bless you be great 10x everything okay i'll see you on the other side [Music] y'all [Music] and i just feel like you got that for me another deal right before the morning talking credit of cash every question they asked we gon get to the bank but they don't believe what they say how he achieve what they say say getting rich is a fantasy uncle g what they say watch where you getting advice get you a millionaire do you summa get that math and multiply like chapter 5 then i got one question hold on two questions can you keep it 100. do you want [Music] that money [Music] i never [Music] the information is phenomenal when people are committed they figure out how to make it work this boot camp's been quite good because it's more detailed and there's a lot more we're really taking detailed notes on the things we need to change in our business to be better [Music] we look for those things that maybe you can't see that are costing you money get closer to him and his team as best as you can [Music] i am now making two thousand dollars a day come over to the next boot camp you're gonna love it [Music] you
Info
Channel: Grant Cardone
Views: 38,694
Rating: undefined out of 5
Keywords:
Id: nMEZb1uh0Zc
Channel Id: undefined
Length: 200min 14sec (12014 seconds)
Published: Wed Oct 14 2020
Related Videos
Note
Please note that this website is currently a work in progress! Lots of interesting data and statistics to come.