How Much Money MrBeast Makes | The Full Story

if he can make a three-pointer i'll tell you how much i make off youtube well i never thought that this would happen and no i'm not talking about being stuck inside of a makeshift jail cell but instead getting an inside look into the business of one of the most successful creators of all time mr beast 96 000. 157 million views that's why when you say like do you set aside money 39 days of no video and you can still do that on a side channel from his humble beginnings jimmy donaldson was able to turn his genuine passion for making youtube videos into a conglomerate to businesses restaurants charities and investments and today we're getting an inside look into forbes highest paid creator allowing us to see exactly how he spends his day and his money enjoy when is the moment that you realize that you could turn this into a business probably when i started making around 20 30 000 a month is when it kind of clicked in my head i was just like wait a minute if i just had a helper i could do this two times faster i could upload twice as much and so then i just brought in a guy to help me move boxes and just help with the simple stuff and i was like oh well now let me go hire an editor and then i just basically hired someone every month for the last like six years yeah so we have basically cameras for different things as the videos have gotten crazier we've just built up a giant arsenal of stuff how many hours do you work in a day i would say since i was 11 years old almost every waking hour of the day i'm thinking of youtube in some form or capacity i feel like it was almost like baked in my dna like it just flows in my blood the innate urge to create videos and to build a youtube channel and build businesses it's just that's just what i do and if i like try to take time off i just get depressed and i feel like i lose my sanity but i also feel like i lose my sanity because we've cranked the treadmill so much on creating videos so it's like weird but if i'm not creating then i don't feel fulfilled i don't feel like i'm progressing then i feel like i'm wasting my time the problem i'm having right now is i struggle to wind down at night because i just work and work and i'll lay in bed and i'll think of ideas and i'll think of just like you know what we could have done better how we could edit a video better or finances or whatever so i'm trying to like actually find ways to like pull back a little bit and so i sleep a little bit better hopefully it's not too messy so i have everything i need in here um my bed my work computer a little bench press to get exercise in a toilet and a shower and that's my closet i was on the cover rolling stone recently which who cares about magazines whatever but steve jobs was also on the cover of rolling stone so i'm getting this blown up to be the same size as this so i can have like just matching posters of us both on the cover of rolling stone could you walk us through a normal day next week i'm gonna be flying to india to stay in like a one dollar hotel and then like a ten thousand dollar hotel in the maldives and then when i get back well that means gaming reacts well behind so i'm gonna have to do a whole day of catching up on our reacts videos i'm gonna have to do a day or two catching up on our gaming videos and then i've been gone so now i got to spend a whole day catching up on the creative and all our other main channel videos and then the video after that we're gonna do like the world's largest experiments like we're trying to make the world's largest balloon you know and then the beastberger festivals are probably going to want my head on a platter because i just spent two weeks traveling filming that video and i haven't been talking to them as much and then probably those meetings will probably fly into town the main channel is the priority and then around the main channel schedule the rest of my life kind of like forms with all the other businesses well these are just our english channels so then we're gonna have spanish portuguese brazil japanese hindi and they'll probably go down to like here my well of knowledge needs to constantly be expanding so i have more things to draw inspiration from from our ideas if not you're going to get the same ideas over and over again so it happens for a lot of creators that's why their videos are repetitive and always the same thing because if you're not constantly learning new things then your ideas are just limited to what's in your head and eventually you're going to drain it how many hours would you say it takes to edit the average video so our 100 million subscribers special i think we were just doing the math i think it was like collectively like 1700 hours across all the editors the thing is like i'm not the easiest to work with in that regard like i really want to make the video as good as possible and so we'll just be like well what if we try this and so we'll have to like basically re-edit the video to see if this other way produces a better story and if it flows better it's a lot of testing so we usually edit a video like you know five or seven times working for jimmy is like the most particular process if he's not completely happy with the video then it just keeps on going for like like an extra week and well just every single day it's like it's a long process but at the same time it improves quality apparently if you make a p joke it will drop your attention by around five percent no pee jokes that's just a no-go no matter how funny it is i mean i think it's funny but doesn't matter it's just a no-go like you can't do that there's just no no do you ever take days off so i found giving in to my natural instinct works best so i just work every day every hour of the day um until i just burn out anytime i try to stick to a schedule it just doesn't work because there are certain saturdays i'm just fired up and like god himself couldn't stop me from going and working on a video and then there are other saturdays the way i'm burnt out and so yeah i just i just kind of give in to my emotions and just work when i want to all their walls are whiteboard paint yeah so all throughout here is just all our upcoming videos this is the the box they deliver the 100 million i'm going to be 100 honest i had never even read it i didn't realize it was customized for every person remind me to read that later i thought it was just a copy print everyone do you know how many income sources you have that's an interesting one well let's see we have beastberger uh feastables we have a company where we dub channels which runs our mr beast espanol and stuff like that we do that for other people we have mr beast mississippi's gaming beast reacts yeah merch as another one honestly i'd have to like open my bank account look through it because like there's also like sub opportunities like we occasionally do things where like we built this app we had people put their finger on the outside yeah so we're building other apps in the future what would you say your main source of income is if you were to pick one thing so i'll say this because i treat you you can throw it up that uh beast burger has done over 100 million in sales and obviously that number has grown a lot bigger since then so like but again it's because it's something people can repeatedly buy merged the best margins but you know it's you just like a burger or whatever you know it's something someone can order multiple times a week merch is only going to buy like twice a year you know what i mean what about sponsorships oh yeah and sponsorships oh gosh yeah those have gone crazy recently i'll tell you over under what's what's the most you think i've gotten for brand deal three million oh well uh i was hoping you would say something lower we've definitely done deals around that ballpark yes how many people work for you it's definitely getting big i i'd say in general right between feastables and all the stuff we're doing like full-time salary probably 150 people maybe maybe 200 just kind of depends so a lot of like part-time jobs and second-hand jobs that are spun off and that's where it gets into like the hundreds but yeah this is our studio it's around 40 000 square feet studio space in america currently is in very high demand people are struggling to keep up because content creation just in general is growing year over year so having a big place like this with no beams which is what was here when we bought them there's like hundreds of these which is how most warehouses are you can't film movies you can't film content in them so it's very very hard because it's expensive it's much easier just to throw up beams to hold up the roof to find wide open space like this with none so that's why spaces like this are pretty rare do you know how much it costs in terms of running your overall business every month like on the gaming channel we probably are spending like i don't know depends like a couple hundred thousand a month reacts a couple hundred thousand a month the main channel now probably like three or four million a month um like feastables is spending probably a million or so a month beastburger same thing i mean if you're including like marketing and stuff a couple million a month i mean even like our beast uh philanthropy our charity you know i put a lot of money into that so we can have food and stuff like that so yeah it's it's getting pretty crazy who manages that um well if you go over there up those stairs you'll see a little accounting team that i walk in and i go i want to give a hundred people hundred thousand dollars they go you're crazy and i'm like good luck and here is 10 other doors and those are the people that i stress out with money the money is best spent in like just doing grander things that i find interesting that are unique original and like for the most part you can't find what we do anywhere else not at the scale we do and i think it's like that is where i want to put the money in because then that's what gets people coming back they enjoy it and then everything else benefits do they make sure that money is like put aside just for you like just in case people have been saying that since i had a million subscribers and the videos give views even if i don't upload so like if i really wanted to i could just stop spending and just live off the money 531 000 full disclosure it's late at night i haven't uploaded in a while um oh my god when we uploaded the island video we were doing five million an hour so here look at all the channels here's the other channels pick any channel you want it's 63 000 a month literally all i want to do is make the best food as possible that's why i live in the studio right over there so i don't like i'm not worried about paying for a mansion i don't drive a lamborghini i purposely have a really like dumbed down lifestyle so when because it gives you freedom like you know most people can't reinvest in a business because when they get to this level they're worried about their 10 million mansion they're like four or five cars and insurance and keeping up with that and then like their second home and all these other things i just cut it all out i have no like personal debt or like things you know that i have to pay for so i can just go all in on the business because it's like it doesn't even matter you know what i mean how much do you think it costs to build an elevator uh my guess here is probably going to be 80 grand i think that was around 200 000. why so much i thought i said the same thing i was like in my head i was like oh an elevator is like 20 grand how do you plan to expand the business ooh that's where it gets fun i think for starters you know i just want to keep making the best videos possible i have to reiterate i'm going to sound like a broken record but everything i do stems from that because if i stop making the best videos people stop watching and then festivals is relevant beast burgers are relevant all the companies are just literally irrelevant so that and then stemming off from that um next i really want to get into making mobile games i think that'd be a lot of fun because we have a gaming channel that gets like 20 million views of video and then i really want to scale up feasibles launch new products we're going to launch cookies and then beesberger we're getting into building physical locations so in two weeks we open our first physical piece burger we have 2000 virtual rebuilding that and then based on how that goes i want to build 10 and then 50 and then 100 physical locations um and just you know keep leveraging the brand i like pushing myself and i see it as a sport and like going hard in business and building them even though it's stressful and it's very difficult and like sometimes i'm like you know you have a mental breakdown you're like why am i doing this why did i push myself so hard but then when you're not doing it you're just depressed so it's like a weird system a weird situation but i love it but sometimes i don't we're gonna try to do uh world's largest hydraulic press versus a lambo see if we can squish it then we're gonna do uh we're gonna put a rocket on a car and see how many buses he can jump over um and then what's largest elephant toothpaste world's largest paper airplane what's your biggest insecurity like our videos are very fast-paced and so sometimes you do have to give up a little bit of the story in order to keep the videos moving of anything it would be that like a lot of people think the only reason we get views is because i just throw money at it and they don't realize that you know we spent a decade just studying what does well um you know studying figuring out our own style figuring out our own way to do things and that amount of hours i put into like just expanding the inspiration in my brain just so i can come up with the original ideas and the like the months and months we spend building the sets and working on it and the weeks we spend editing and all this and then you know they're just like oh he just spent money that's it that's there's nothing special you know what i mean speaking of which yeah you want to see where we store our money let's see almost every area of the internet points to youtube so i think youtube's going to keep growing it's mind-blowing and you can leverage that to build businesses or you know like do things like be philanthropy or whatever i think like people don't realize just how crazy it is for us we have a hundred million people on average that watch almost everything we put up does that ever worry you that you have that much influence on so many people we did team trees we do team c's typically our stuff centers around doing good and um no actually it excites me because i've had hundreds of parents probably even a thousand at this point tell me stories of like their kids watch that and then when they get tooth fairy money they want to go donate to charity or like their little 12 year old kid wants to go volunteer because they watch the peace philanthropy video no i feel like we're doing a good job in inspiring people to to care and you know um yeah maybe it could be perfect but in general i feel like compared to other stuff we're doing a pretty good job oh my gosh we're about to hit one point or 103 million that's yeah it's hard to say so i'm curious on this one how do you balance having a relationship with my current girlfriend she's actually from south africa so that is the hard part because i live in my studio i don't really ever do anything fun and i work 99 of the time so one thing is like i also i'm obsessed with learning and so it was very important i found someone that also likes learning so she loves reading books she loves like experiencing things so like i don't see like taking like an art class as a waste of time because that might creatively inspire me or like a pottery class or even going and shooting guns or whatever some some new thing so uh usually it's like us doing something like that where in my head i'm learning something and i can kind of justify the time you know what i mean yeah to my like business obsessed brain cell so it's that and that and it's also good to unwind um and you know so you can actually go to bed at a reasonable time and not just lay there working in your head to be a good business owner don't you have to know like where every penny in your company goes or something like that you would think but you know what if you hire someone else to do that for you then it's like yeah i just want to focus on making great videos so like i'm not as like involved oh this is pretty cool just the laser-like focus and obsession is just kind of what i aim to like implement in our videos because it's yeah it's just beautiful to see hey you should subscribe right now that you know a lot of people who wouldn't have done it because they just didn't think of it are now thinking about it and it will convert like 10 or 20 000. so literally just say it and you're good subscribe

Channel: Graham Stephan

Views: 4,388,971

Keywords: investing, investing for beginners, investing in your 20s, how to invest, how to invest in real estate, how to invest in stocks, stock market investing, stock market investing for beginners, stock options, robinhood, robinhood app, best stock trading app, how to be a millionaire, how to be a millionaire in 3 years, credit score, credit score explained, credit card, credit cards for beginners, passive income, how to build wealth, how to build wealth in your 20s, real estate 101

Id: yADi4cs4Dhw

Length: 14min 14sec (854 seconds)

Published: Mon Sep 26 2022