Designing a professional Twitch brand in Affinity with Sam Woodhall

[Music] hello my name is sam woodle i am a video editor motion graphics artist and a graphic designer and i am also a content creator on youtube as well as twitch i'm predominantly known for my youtube videos but i have also done heavy graphic work on twitch for high-end profile streamers such as pokeman where i developed and created several graphical assets that she uses on her live streams i also produce content on youtube that help guide and teach people how to make their own graphics for youtube and twitch using the affinity tools and so today i thought i would jump in and show you the creative process behind building a twitch brand from scratch and show you what goes into that using the affinity line of design tools we'll be creating and designing a solid brand that we can use across our twitch channel as well as our other social media platforms like youtube and twitter i'll also be looking at how the tools inside affinity designer will make that super easy for us so we're making several graphic elements they're going to be making up our twitch channel and making it that much more professional such as profile pictures banners panels as well as an offline screen for the purpose of this video i'm going to focus on my own channel and show you guys the process that i went through for creating the different assets that i use on my page while using affinity designer and affinity photo to create those different assets so let's go ahead jump in and get started to start off i'm going to show you guys how i made my profile picture that i use on twitch and all of my other social platforms and i'm actually starting off inside the affinity designer and i'm going to go over to the pixel persona over here and then i'm going to do is going to select on the selection brush right here and then what i'm going to do is select the layer and i'm going to basically increase the size of the brush and basically just select me from the background what i want to do is remove me from this white background and the easy way to remember this inside of affinity photo and design is whatever you are selecting is what you want to keep so i am selected right here i've actually gone over this little area over here as well and just made sure that this part of my arm is actually in as you can see we have some white parts of the twitch logo here that are getting kind of cut off from the background so i'm just going to zoom in and just go over these areas do something like this happens by the way and you are getting things that you don't want to have in your selection make sure the section brush is selected and then hold down the alt or the option key on your keyboard and then go over it and it will basically remove it from the selection so there we go i'm going to zoom out again and that's pretty much a very rough area that i want to use i'm going to refine this now with the selection brush still selected i'm going to the refine button right here now we're going to do is we're actually going to use this to refine the mask and go over my hair more specifically and just kind of refine how it looks and i'm going to just decrease the border with down just a little bit so i don't want much of the uh matte edges and the border width to be affecting the hair i'm going to go over this and effect this and adjust this independently i'm going to go over to the adjustment brush right here make sure it's on the matte one and then i'm going to go around my hair and just kind of refine it just so the white parts from the background that are mixing in with my hair and get matted out and adjusted but you can see that how it's kind of blended the matte just a little bit better and then we're just going to click apply and then what i'm going to do just very quickly so just go in and zoom around the area and make sure there's no parts of my head or my neck or my face that are being cut off that should need to make sure everything's kind of in a in a decent uh mat around the outside edge and then looking here as well where the white was giving us trouble earlier making sure that all works and once i've done that i'm going to select this little mask button right here and i'm going to mask me out and as you can see you're taking me out of the background and it's done a very nice job of removing the white parts from my hair you're going to lose some detail up here but for the scale in which a profile picture is on social media it's not that much of an issue and then once you're doing that you can simply go back over to the design persona by clicking on this button over here and now from here we're going to set our background so i'm going to select on the artboard i'm going to actually make a background for the artboard itself and i usually set this to be a dark background so i'm going to bring this all the way down just to be a dark background like so and then from here i actually started adding elements to this to kind of really make this work and make it pop adding different social media icons i want to go for kind of like a social media explosion effect around me and what i'm going to do to do all that is i'm actually going to use the assets panel over here with some icons that i downloaded from the affinity forums you can find a link to this in the description once you've installed these you'll have access to all of these icons over here on the left hand side if you can't see this window make sure you go to view studio and make sure you select the assets panel right here you can also make your own custom ones over here so i've actually got a few custom ones for twitch with the new twitch logos i also have some with my own logo and some of the assets that i used inside of my original profile picture that i'll be using inside of this image so i'm going to actually start off with the main logo so i'm going to go over to the font awesome icon pack i'm going to use the icons in this directory inside this pack to build up a social media explosion of sorts so what i do is drag out the ones i'm going to be using so i'm going to bring out youtube and scale that up to a decent size discord and then i'm going to search in the search box here for twitter drag that out scale it up do the same thing for instagram like so scale that up there we go and what i'm just trying to get all the assets that i need in the window so i know i can place them in the right places and then i'll go to my own custom pack that i made for twitch and then drag out the twitch logo like so and you can have as many of these as you want you can have more than one i want these to be quite large icons and then have smaller supporting elements around me and around these icons so i'm going to do is actually start putting these things into place and start cooling them so i'm starting off with youtube and i can turn off the other icons for now and just focus primarily on the youtube icon so i'm going to press z on the keyboard to bring up the zoom controls i'm going to zoom in so you have a nice clear view of the button press v to go back to the arrow tool and i was going to increase the saturation and change this to a nice red color like so as you can see here the white bit in the middle is missing from the youtube logo however i want to give this an overall outline as well but the one thing you can do is actually select the outline right here on the object and increase the color of this to a white and you can see now there's a subtle white outline all the way around the actual object i'm going to go to the stroke properties tool up here and i'm going to increase the width of this all the way and as you can see it's not really working the way that we wanted to so we're going to do is actually go down to this button right here and select draw stroke behind and what that will do is that we'll put the fill in front of the stroke so we can actually increase the size of the stroke like that and it will actually now fill in that white bit and give us a nice big outline as well it's a bit too big for my liking so i'm going to bring this down to about five pixels like so and we're still missing that bit in the middle what i'm going to do is i'm going to select the square tool over here and i'm going to make a shape in the middle of the object i'm going to say this to be a white fill so we'll set the fill option here make this white and then i want to send this behind the youtube play button like so as you can see now we've filled in that area that was once empty with a rectangle shape we're going to just filled in the empty space i'm going to shift select both of these i'm going to group these by right clicking and then choosing group now that object is completely solid is one single object that i can use and scale up and move around my canvas and put it where i want to put it so i'm going to rotate just a little bit maybe scale it just a little bit maybe put it right around here it's a nice placement i think and then from there we actually go ahead and jump into the twitch one right here we're going to actually uh reveal it back again by clicking the chat box i'm going to layer these in order go into the group for this actual icon click on the combined shape layer this outside purple legs i want to give this also an outline so i'm going to select on the outline stroke fill here give it a white color go to the stroke slider and then increase the width like so as you can see it's doing the same things before we're going to select the draw stroke behind and that will send the stroke behind the object and bring them down to about five pixels like we did for the youtube logo and i'm pretty happy with how that looks and is placed in the image the way i'm going to do this i'm going to do mostly this side and around me first through these larger icons and then focus on the smaller details afterwards so we're going to bring in discord next i'm going to bring this about here make this one a bit smaller hold on command or control then the shift key to scale to keep the size proportion and to scale to the center scale that down to about here we're then going to rotate this and put it where we want to put it give it the nice blue shade that disco would have it's roughly that color we're going to also give it a stroke as we're going to increase the stroke width and then also make sure that the order is behind on the stroke like so if we zoom in we can see that the eyes are actually filled in nicely here because of the shape of the object zoom back out and then we're going to move on to twitter next we're going to click the checkbox to reveal where twitter is press v to move it put in a nice placement to say around about here like so change the color to be more of a twitter blue shade like so and then again increase the stroke it's about five pixels and then it's in the order to make sure the stroke is behind the film maybe increase this a little bit more as well and actually look at all of these actually tell that the youtube logo is actually just shrunk down just a little bit so we'll increase the scale of that just a little bit if you are scaling objects and you want to make sure the stroke maintains the proper sizing and width throughout the entirety of the scale make sure you take scale with objects and what that does is this object now if i tick that checkbox if i scale this the stroke scales with it so it doesn't shrink the size of the stroke to accommodate for the size of the object it actually scales with the overall object so that's what i've done here i'm actually going to increase the size of the youtube logo stroke just a little bit to compensate before that i'd say about eight pixels is pretty nice of this one and then we're going to have instagram finally i'm going to bring that in let me see a little bit smaller let me shoot this back down here maybe move the twitter logo just a little bit more like so bring the instagram one you can rotate it scale just a little bit now for this one particularly if i change the color of this one to be more of a of a pinkish shape i want this to be more of a gradient of a pink and an orange tone to it like the instagram map does it's going to press the gradient fill tool over here or press g on the keyboard and that brings up the gradient fill tool i'm going to click and drag to make a gradient for this object and you see these two pucks have been made on the object i can select one to adjust this color up here or set the other one here to just this color down here i'm going to tweak this one right here i'm going to bring this color slider all the way down to an orange look like that maybe tweak the top one just a little bit to compensate like so you can also change the orientation and how much of a spread there is when a more softer look you can now next you want to actually give this an outline as well the same as all the others will increase the width on this make sure it's into behind like so increase this although it's about five pixels and the next we need to do is also fill in these dark spots that haven't been filled in by drawing a rectangle in the middle just changing the fill to white you can actually clear the stroke by clicking on the stroke and clearing this clear fill button right here little white circle with a red line if you click on that it will empty the stroke layer resize it maybe rotate to the rectangle to give it in the right position on the right perspective drag it over send it behind the instagram logo select both of them right click and then group and there we have our instagram logo sorted and in place i want to add some more elements to the other side here but not so much social media icons i want to bring in social media elements so retweets likes and hearts things that simulate that experience on social media and i can do that also by going into the assets panel going into font awesome and then searching up retweet like so bring this asset out right here i'm going to scale this up like so maybe give it a different color maybe make it a red because my uh branding is a red white and black kind of feel so kind of want to emulate that in these icons as well i'd say that looks pretty good let me scale it down rotate it make it smaller and bring it down here and then when i start adding things like cameras so i'm going to type in here camera and it'll bring up a camera icon bring that in there as well the next thing i'm going to do is actually probably bring in a thumb icon right here so i go to the material design icons because i like the google one type in the word thumb bring in thumb up like that scale it up and i think i'm going to change this to a nice blue as when you like something on facebook or on uh youtube the thumb turns to blue and i kind of want to emulate that kind of response maybe we should bring in some other elements maybe a heart to like something as well like on instagram bring that out here scale it up give it a nice shade of red like you would be on social media if you'd like to tweet with all these things in place i actually want to start adding in more explosive elements like i have in the original profile picture things like lines circles squares crosses and triangles different shapes to add movement and show a bit more of an explosive element to this picture and as you can see already have some elements already made here that i used in the original picture and these are simply made inside of affinity design in the assets panel so what you do is if you make an element that you like you can select it and then drag it into the air assets window right here and it will store that asset for future use so that's what i did for my original profit picture i made all of these store them as assets and i use them in other elements of my branding so i'm going to delete this to kind of just move on and just show you that example we'll start bringing these elements in and start layering them in the specific parts of the image that i want to bring them into so i'm going to start off with the square drag that in zoom in just a little bit and then just scale it down like so and we can put this image just over here what i'm going to do with these i'm actually going to send these behind the final picture but i'm just going to put them in the space that i really want to just you know lay them out in start with the square from there make a copy of that by pressing command j on the keyboard dragging it over and then maybe changing the rotation a little bit like so now we're going to bring in the cross elements like so drag this one in scale this down let me put one underneath the twitter logo like so i'm zooming in giving it some rotation and just zooming out again then maybe command j again drag this over put it next to the twitch though just a little bit scale make it a little bit bigger varying the sizes of all of these elements will add to the uh that's the explosive randomness of this you're going to tweet the size of the square just a little bit as well i'm going to move it over here just a wee bit there we go and then from there we're going to add some lines we're going to click on the line drag it out scale it down like so put in the position i want angle the line in a particular direction like that maybe make another copy command j bring it over here i'm trying to create randomness in the image in different ways so changing up the color for example giving some randomness maybe scaling this down having a smaller spike right here every we're changing the color of the square changing the stroke of this to also that red as well that looks pretty good to me maybe make this one just a little bit bigger this line and then we're gonna move on to these other circles like so we're gonna drag this one out actually make this one red as well so i'm going to scale it down click on the fill change it to red scale it down just a bit move it over here put it about here i would say maybe duplicate that again move it over here make it a little bit bigger change it to white like that maybe command j move it over maybe put it put my head right here maybe scale it down just a little bit i will move all these elements behind my head once the uh once these final placements are done maybe bring down the discord logo just a little bit now i'm gonna bring start bringing in these smaller dots and this will just kind of just make up these little spaces here where we can kind of get a bit more detailed a bit more this one really small command j just whenever we scale this one just a little bit maybe change the color to like a red like so maybe moving this one over here put in the space maybe instead let me again duplicating it again putting it up here scaling it down moving into a different part of the image and then i'm just doing that for other elements that you think might work well maybe changing up another line putting it here you make the camera just a bit bigger and just tweaking these elements until you find something that you're happy with and something you can kind of use and work with in a bit more detail one thing i don't actually have an asset for is the triangle that i used inside of my original picture so i'm just going to zoom in right here and i'm going to click on the smart object tool right here click on the triangle tool and i'm going to make a triangle shape we're going to clear the fill and make the outline a solid white to make the stroke of white then the structure is going to change the joint from a rounded joint to a miter joint a meter join i can't pronounce that properly but it's this joint right here i'm gonna change this to a six to eight little bit more of a spiky appearance and then we can adjust the size and the scale we tweak how it looks through the rotational bit like that and kind of filling that side with a different shape and a bit more dynamic to it also then you duplicate that again and bring it over this side maybe even flip it so right click transform flip horizontal and that will then change that may change the color to red as well and bring that down just a little bit every more variety with the shapes that we have i kind of want to replace this small dot with another line so i'm going to delete that and then i'm going to command j on this line and bring it up and then scale it down like so zoom in just a little bit let me bring it about here like that maybe shrink this line down a little bit you change the color of this one to a red also add some variety like that and then you want to start doing add some foreground elements all these elements right here are meant to be in the background so what i'm going to do is select my original image layer shift command and then the right square bracket will bring that layer all the way to the very top or you can do layer arrange move to front and that will basically bring the layer you are having selected right to the very top of the panel you've seen if i click in here and i then find this square if i move this you can see now is behind me a couple of other assets that i want to add to this are actually just some things in the foreground so i'm going to make a little cross layer increase the scalars and change the cap to be a square cap like so change the color to a white and then we'll just press command j on the keyboard to duplicate and just rotate this in 90 degrees like that so we don't have a cross layer and then what i do is go to the layer expand stroke and what that will do is that will then make it into solid objects so no longer stroke layers they are basically rectangles and i'm going to both of these go up here to the add button that will then merge all of the shapes together and then when it was actually position this in the way that i wanted to let me make this one at an angle so you do like a 45 degree angle like that let me put it right here create some foreground elements you know make things feel like they're in front of me and behind me through the entire picture maybe duplicate that by pressing command j again moving it up here shrinking it down and kind of giving it a rotation like that and then bringing that just about here i can actually go into the other elements here move these around to accommodate for the new shape and find out the right kind of placement for it once you're happy with the overall supporting elements what i like to do normally is add some color correction and add some extra details that kind of help separate background and separate layers so i'm going to do first of all is actually select my actual image go down into the adjustments layer right here and add a curved adjustment just going to give me some contrast and some color i'm going to adjust the contrast on my face just a little bit tweak the the kind of dark a little bit more play around with the highlights just a little bit make a bit more of a highly contrasted image and i am looking a little bit blue in the face when i create my skin tone just a little bit just want to click on the layer again go into adjustments and select white balance and i was going to warm up my skin tone just a little bit like that from here the next thing i want to do is actually create some background elements to this so what i'm going to do is select my layer click on the effects button right here and i'm going to start off with an outer glow and i'm going to increase the radius of this between the intensity bringing that down i don't want i want a subtle glow i don't want to be too intense i'm going to bring down the intensity as well i'm going to change the color to a red so i'm going to select the little eyedropper tool here click and drag on the same red as the youtube button and i'm going to click the little fill and it will change that to a actual red color and then from here what i actually do is actually use affinity photo before the next step and so i'm gonna do is actually go to file edit in photo and what i'll do is i will then send the whole document into affinity photos loading a photo right now and it will pull in my affinity design document inside affinity photos probably the most powerful things inside of the infinity street is being able to jump between one and the other and so what i'm going to do here is create a duplicate of my original image so i'm going to click on the layer command j and then we're going to do from this actually create a new square shape and select the square tool and i'm just going to create a square roughly the size of my overall image so i'm just going to click and drag and make an image this size like so i'm then going to go press g on the keyboard with the gradient tool and i'm going to go create a gradient from one side of the screen to the other and i'm going to say this one to be white and this one to be black because we have an outline right here as well we don't exactly need that so i'm going to go to the stroke color options and press the clear stroke button right here and next i'm going to do is actually then add a half tone live filter to this so i'm going to select this click on this button right here this little live filters button scroll all the way down and click on the half tone filter what i would do to create these loads these little dots little shapes in here and it can get quite disorientating so i'm going to play around the cell size just a little bit and i actually want to adjust this and reverse this because i want the darker areas to be the top here so it fades down into the more solid white so what i'm going to do is going to press g on the keyboard and then click on the reverse gradient button right here and that will just reverse the gradient surface a dark to a white so what we're gonna do next is actually cut this out and use my original image as the mask layer for us so i'm gonna do a set on the copy that i made earlier click on the effects button turn off the outer glow close this and then we're just going to select the layer click and drag and move it on to the cell shaded half tone look as you can see it's creating a clipping mask around that layer if i let go of this we now have the half tone layer that's being masked out by my background image my silhouette as it were so i'm going to actually set this behind my original layer like that and i'm just going to offset this i'm going to hold the shift key and the arrow keys i'm just going to move it along to a point where i'm pretty comfortable with it i'm actually going to move it around and move it up just a little bit more like that and then what i'm going to do is going to right click and i'm going to group this into its own little group just the half tone silhouette layer and then from here i'm going to do is actually go into the effects button right here and i'm going to give it a color overlay and then i'm going to give a different color so i'm going to select the color drop down here again select the red that we've been using and click the eyedropper and then i set the blend mode and i'm going to click on darker color like so what i will do is that will then change up and only use the white section and leave the dark spots that we have here on their own a couple more adjustments i want to make to this to actually go back to affinity designer click on file edit in designer and i'm going to just fade out these areas over here so i'm going to select the artboard and go into the group i'm going to go to the glass icon right here which is our transparency tool i'm going to click on that and then we'll do is actually just drag out from the middle and where it wants to fade out to so we're clicking drag from here it will actually fade out the element if i show you here it will create a transparency gradient around the object so if i just do it from here to here it would only have this section of my outline i can then adjust the kind of fade in the taper like that and that will hide the section of the silhouette and then what i want to do is actually create some separation and some different layers to create a sense of depth in the image i'm going to click on the rectangle tool right here and i'm going to click and drag and make a new solid right in front of me i'm going to press v i'm going to change this to just a simple black element like so and then using the same gradient transparency tool we used before which is this button right here or y on the keyboard we can then click and drag and move up and create an element of some kind of vignette that kind of helps draw focus up here and kind of creates a nice fall off for the actual image then what i like to do is actually duplicate this and put it behind my entire silhouette and my entire outline so this area here and my solid and i'm going to actually extend this up just a little bit like so maybe move it up just a little bit as well so we have we have some fading elements in the background so these elements here aren't as strong and aren't as important i can press y on the keyboard and adjust the fade on those just a little bit so it brings more of a focus to my face and the background elements are still there but they're not the main focus of the image and then what i like to do is actually do an overall levels and color adjustment so i'm going to click on the adjustment layers go down to the curves and then play around with the contrast of the overall image with all of the elements underneath it that is pretty much a breakdown of how i made the profile picture for my social media channels and then from here what i like to do is actually use the same document and the same project to create a new artboard to actually start making the other supporting elements for my online brand my twitch brand so i'm going to do is go to the artboard tool over here and i'm just going to create a simple artboard using the document size for now and click insert artboard and then i want to do is actually adjust the properties and the sizing of this so the transform controls over here i want to change the width to be 1920 by 1080 and that makes us a nice hd artboard now what the primary focus is artboard is gonna be it's gonna be our offline screen for twitch i like starting with the offline screen because it's a nice anchor point for the overall channel it's the main thing that's gonna be visible whenever you're not live it will be there all the time so i like to design this first to find a theme to find a kind of general presence and to find an overall look and feel for the rest of the brand so i'm going to do is select the artboard and i always recommend naming your artboard specific names to the things you're working on and they want to do is actually you know make this a dark background not a completely black background i like to go for five percent gray on my background it's not completely black then i have some leeway to kind of add a bit more detail later on in offline screens i usually recommend having the fact that you're offline on the screen so i'm gonna go into the text tool i'm gonna create a text layer and i'm gonna call this one currently offline like so we're gonna then gonna change the text color to be white and we're gonna center this using the alignment tools appearing in centers the middle and the horizon like so changing the font of course my current d4 font is sf pro display but feel free to use whatever font you feel comfortable with or whatever one suits your brand we're going to change this to them be a black i want this to be quite a bold header like so and doing this has obviously adjusted our position so we're going to make sure these are all realigned again and the next thing i like to do is add a little bit of kerning to this little space between the letters little spaces is what i call the kerning you can do that by adjusting the character options right here if i move this window you can probably see it'll be better this option here is the kerning it's the tracking of the letters and actually increase this and increase the amount of space between the letters before we do that though is to make sure that our text is center aligned so we're going to click on the center alignment tool and that will make sure that when we do our tracking it isn't going to go off this way it will do it from the center outwards so at least you have to make this quite a large tracking so maybe like a 200 or 150 125 is a nice kind of middle ground so we're going to stick with that and then like to hold in the command key or the control key on windows and let's click and resize this and get a nice kind of feel and look for it maybe even raise it which is a little bit it's above the center line then what i do is actually have in my times when i'm offline or when i'm online so i'm going to click on the text i'm going to just pretty much use the same text delay we're going to duplicate this so pressing command j on the keyboard bringing this down we're typing when i'm live on twitch so i'm live every single tuesday and thursday at what time let me show you live around 6 p.m on my channel uk i like to put uk timer than bst or gmt because of time zone differences nobody's actually scale this down so just a little bit smaller than the currently offline text i want this to be the predominant uh text layer in this overall image the next thing you want to do is actually change the hierarchy of the two text layers so remember this one the more important one and this one not as important but still relevant to the overall composition so i'm going to select the choosing thursday text layer i'm going to change the weight of the font to be a semi-bold so you have a little bit more of a hierarchy of which one is more important which way to read this i'm going to scale the gems again just a little bit more because i quite like having smaller subtitle text to a header text i think it looks quite nice the next thing i want to do is actually indicate that what this schedule means and what does it mean to the person's actually viewing this it just says tuesday and thursday so i'm gonna do is actually include a live button or like a little live indicator to show when i'm actually live on these days so i'm gonna create a new little asset here and for this one a little bit different to what i currently have it's going to make a nice little live bubble so i'm going to go ahead and select the rounded rectangle option right here the tool right here click and drag and make a nice little red rectangle like so i'm going to line up roughly with the top and the bottom of this text if you have some more precise control you can make a guide making dragging and making the guide come out like that play around with the height then just bring the guide out of the way play around with the width just a bit later on but the next thing i'll do is actually create a copy of the choosing thursday text by clicking on the text and pressing command j and then we're just going to drag this over i'm going to rename this and we're going to call this one live like so and then i'm just going to bring that over the top of the actual button and shrink it down just a little bit and play around with the scale of the square i'm going to hold in the command key and i'm going to drag in from the center in like so and i'm going to select the live and the rectangle layers and i'm going to make sure they're aligned horizontally by click on the align horizontal centers and they align vertical centers like so so that is now centered within this bubble and they're going to run off the corners of the rectangle so i'm going to click on a rectangle shape press a on the keyboard to bring up these nice smart controls up here this little orange pip and then click on that and i'm going to bring down the amount of the roundness like since they have a nice pill shape icon like that and then what i like to do is actually group the bubble or the little pill shape icon in this case and the live text all in one little group so i want to do is actually right click and click group on these items and then we're going to do is something that's really really cool we're going to erase the live text from the pill now you can do this by converting the text into a group of objects or you can do this another way which i much prefer doing in my workflow and just changing the blend mode to erase so we click on the live text go into the normal blend mode up here and select the erase tool right here and then what that does is it keeps the text alive i can change this to be a different word like hello and it will still erase the rounded rectangle shape behind it i can actually move this group around you can see we can see through the actual pill shape it doesn't actually change it's it's live and it works really really well and i like to do this because it keeps things fluid i like to change my mind occasionally it gives me that control over the artboard that i don't get anywhere else i'm going to play around with the weight of the text by clicking on the text layer going up here maybe giving this a heavy we need a black like that and then i'm going to zoom out and you can see it's a nice alive indicator that you can have sitting next to the text like so it says live tuesday thursday 6 p.m uk time it's a nice indicator it looks really pretty and it gives you the information at a quick and easy glance once i've done that though we need to make sure these are all centered together so when i click on my two objects here the live button and the actual schedule layer i'm gonna right click and choose group and they're gonna do is actually then just center this horizontally and make sure that all looks well with the overall artboard and make sure everything is centered together the next thing i'll do is actually bring in my logo next and have that on the offline screen so it's going to go to the assets panel right here click on my logo drag it down and let's put it in the middle roughly of the artboard and change the color because my branding colors are red white and black i'm gonna bring that in the center and use the little horizontal centers button right here to make sure we are aligned perfectly it's a nice clean and simple way of making an offline screen the next step in this process is creating a banner for our twitch page and the resolution for the twitch banner is exactly 1200x4 480 so we're going to create a new artboard but this time i'm going to do is actually create an artboard i'm going to make a new artboard right below our offline screen i'm going to click and drag using the artboard tool and just make a rough shape like this to actually be more refined over here and also the width to be 1200 by 480 like so and that there is our twitch banner twitch has an interesting way of doing their own branding when it comes to banners and how the website works switch has an accent color that you can apply to the entirety of your channel as you can see here on my channel it's red however this color also changes the background of the web page as you can see when the accent color changes so does the background of the web page so we actually need to be aware of this and be careful that when we do our banner that we don't have any colors that can't be achieved inside of the twitch ui so things like gradients and gradating colors from one to the other we can't exactly do that but there are ways to get around that and i can show you in this video so we're going to actually start off by making a solid color banner what i like to do is have an alternating color from my offline screen because it's gonna be the primary thing people see when they first visit the channel i want something that pops really really well so insert the banner and i was gonna make it a nice big bold red shade like that now this will be the area that you have for your video your channel trailer and things like that and more info about your stream so feel free to stylize this as you want and you could in some cases bring in elements that i did over here back into the offline screen because i wanted to be quite a clean quite a minimal look to my channel i want to change things up just a little bit so what i'm going to do is actually bring in my logo and actually bring it in again just to the offside here of my page and i want to do is going to zoom in and position it just above the actual bottom here because what we should do is they have a section here where mostly where this guide is where we cut off on the final image so don't go below here to put your image because it will get cropped off i would say raise it up to about this say this kind of upper third this other half of the image of the banner is probably safe so from here the next thing i want to do is actually just change my logo just a little bit do a small minor tweak to the thrusters here on the logo i don't mean just a little bit longer just give it a bit more of a sense of movement a sense of velocity to the logo so i'm going to select the curves layer right here i'm going to press a to go to the node tool and i'm going to select the thrusters right here if i zoom in you can see we just selected the bottom half of these lines right here i'm going to hold the shift key and then use the down arrow keys on the keyboard to bring them down just over actually just past that little line that will get cut off by twitch and that just changes up the look and feel of the logo let me shrink it the logo down just a wee little bit maybe move it over a little bit more as well maybe crop off that half of the wing it's quite stylistic quite interesting way of composing the logo on the banner it's not just slapped on it's actually got some kind of perspective some kind of composition and with everything else on the banner it will work really really well now it's pretty much the simplistic way of making a banner you can also go above and beyond and make something really cool and really really unique maybe have some framing around the edges here to demonstrate where the actual video frame for your channel trailer will be maybe include some social media icons underneath of that video so you have something there to show the audience show your viewers where your community is based so you've done this and you use gradients in your color scheme you want to have those for your banner as well you can do that the only thing you need to make sure of is that the base color at the bottom of the gradient is the color that you're going to be using for the accent colors on your channel so say for example i want this red to be the accent color for the channel press g on the keyboard to bring up the gradient tool and click on the artboard itself and then click and drag all the way up to the top i can then change this color book at the top here make it a different color and play around with the overall look and feel the banner but this bottom color hasn't changed it's still the same x value in fact i've already increased the distance here and have a little bit of a space for the bottom here because on twitch this color will be the color for the accents for all of the elements for when somebody subscribes when you have vods in the channel it's the accent color for the background as well so make sure that those two colors are exactly the same you can change whatever you want to the top to make sure it's fixed at the bottom moving on to panels now my panels are a little bit different on my page and i'm going to show you guys how i made the panels on my twitch page and how i've done them in such a unique way that lots of people have actually commented on them and i've said how they look really really cool and really really unique and trust me people like to uh see those panels and take inspiration from them so i'll show you guys how you make them in this particular project now the max width on panels on twitch will be set to 320 pixels wide so it doesn't matter how wide your panels are insert your artboard twitch will shrink them down to 320 pixels so recommend actually making your panels 320 pixels wide because if they're any larger and you have really really fine text then it's hard to read all the information but the height on the hand is actually a bit longer so you can actually have vertical panels like i have on my shoe and my panels this is a 320 by 500 so i'm gonna make a panel size of 320 by 500 like so just drag it a normal artboard and i'm going to change the width to be 320 by 500 and then from here what i did is actually created several different looking panels and used images to differentiate between the two so for example if i create the twitch panel that i use on my page actually use this picture funnily enough so what i'm going to do is actually i'm going to make a rasterized version of this image right here i'm going to click and drag and select all of these layers and then going to group them all together duplicate them right click and then choose rasterize and trim and then i'm going to bring that into the bottom layer here for this panel let's shrink it down put it over here as you can see we are working with a transparent image as well so we need to change the color of the panel as well it's going to select the color of the artboard bring that all the way down just a bit as well next from here what i'm going to do is actually then go and make an overlay for this image i'm going to select the rectangle tool right here click and drag and then make a solid rectangle over the top of everything and then what i'm going to do is actually set the rectangle and change the opacity to about 80 i believe it was for my original panels that creates a nice translucent and transparent effect for this panel from here what i'm going to do is actually click on my original pixelate here this rasterize layer for the background i want to click onto the adjustment layers now let's make it black and white spiking the black and white filter like that maybe change the red just a little bit bring that down and actually have some differential effects going on maybe do the same thing for the blues in the image as well i like that looks pretty nice and then from here what i like to do is then add some text i'm going to do is going to click on the text tool and now was going to have a simple text there that just says subscribe like so and this will be for my twitch panel that i have on my page and it's going to be a simple little image it just tells people to subscribe to the channel if they enjoy the content i'm going to bring this down and i'm going to change that from black to be heavy make sure it's centered horizontally and then when it's actually bring it down just a little bit i don't want it vertically centered in the middle of the panel so i want to bring in the twitch asset we used earlier the twitch logo and have that in the middle of the panel like so shrink it down just a little bit and then bring the text up just a little bit as well and that is pretty much how i made the panels for my twitch pages replaced the image behind them and did different ones for all of them from here what i'd also do is actually render off the corners of the panel the user of doing that is by actually rounding off the corners of the artboard by selecting the artboard and click on the corner tool right here and then i select all the corners that i want to adjust and i'm going to adjust the corners by clicking and dragging and moving open as you can see what's happening here it's rounding off the corners from a sharp edge to a rounded edge so i used this about 20 pixels you can actually click up here and add in the number itself and that is pretty much what i did for my panel so if i click on the air move tool right here you can see there we have a nice rounded panel and then all i did then was is i just duplicated the panel over and over and over again by going up to edit duplicate and then moving this one off to the side like so so you have now two copies i can then rename this one to be my youtube panel like so i can then change the icon here in the middle and go back to the font awesome drag in the youtube icon delete the glitch purple one and then there we go we now have a youtube button we can then change the text that i have on my channel to be watch again make sure that is centered horizontally and then you can just change the picture behind it or have the same picture you have a theme that you're going for and then that is how i created the different panels that i use on my page thank you guys for watching if you want to learn more about twitch design video editing motion graphics and overall graphic design i do stream on twitch every single tuesday and thursday my links are all down below and i hope you guys enjoyed the video and learn something from it i'm super excited to see what you guys can make yourselves thank you so much for watching and until next time take care

Channel: Affinity

Views: 14,417

Keywords: Designing a Twitch brand, Twitch brand tutorial, channel branding, creating a profile picture, Affinity Designer, Affinity Photo, brand design process, photo editing, design software tutorial, Sam Woodhall, content creator

Id: XNh_BeCLimE

Length: 46min 27sec (2787 seconds)

Published: Thu Oct 08 2020