>>> WELCOME BACK TO "SQUAWK BOX." NEW THIS MORNING, ARTIFICIAL INTELLIGENCE COMPANY, PERPLEXITY, RAISING NOTABLE FUNDING, AND JEFF BEZOS HAS BEEN IN THE COMPANY AS WELL, AND JOINING US RIGHT NOW,THE PERPLEXITY FOUNDER AND CEO. GOOD TO SEE YOU THIS MORNING. CONGRATULATIONS. I TALK ABOUT YOUR COMPANY A LOT BECAUSE IT'S REALLY COME ON IN A REMARKABLE WAY. IT'S PRETTY AMAZING TO WATCH WHAT YOU'VE BUILT. TELL US WHERE YOU THINK YOU STAND IN THE STACK, IF YOU COULD, OF HOW WE THINK ABOUT YOUR COMPANY VERSUS THE OTHER COMPANIES IN THE AI SPACE? WE JUST SPOKE TO THE CEO OF AN THRAUPIC, AND OBVIOUSLY OPEN AI, AND WE CAN GO DOWN THE LIST, GO GOOGLE AND NOW AMAZON TRYING TO BUILD WITH OLYMPUS AND OTHERS. >> THANK YOU FOR HAVING ME. WE ARE AN APPLICATION COMPANY, AND WE TRY TO BUILD A PRODUCT THAT USES EVERY USER, EVERY PERSON ON THE PLANET, GIVING THEM ACCURATE AND RELIABLE ANSWERS TO ANY QUESTION THEY CAN ASK. THE OTHER DIFFERENCE FROM OTHER COMPANIES, WE WOULD RATHER TAKE A MODEL AND SHAPE IT AND PACKAGE IT. >> WHO DO YOU LOOK AT THE BIGGEST COMPETITION? >> GOOGLE, THE INCUMBENT, AND WE LIKE PREVIOUS COMPETITORS TO GOOGLE THAT LIKE TO TAKE THE SEARCH ENGINE MARKET SHARE, INSTEAD OF CREATING A NEW CATEGORY, WHERE YOU GET A DIRECT ANSWER TO ANY QUESTION YOU ASK AND IT DISRUPTS THE WHOLE USER INTERFACE, AND GOING TO BE AGGRESSIVE ON THE NEW USER INTERFACE WILL TAKE AWAY THE CASH COW. >> LET ME ASK YOU ABOUT THIS, BECAUSE THERE'S AN ENTIRE ECOSYSTEM AND ECONOMY OF WHAT COULD BE DESCRIBED AS THE BLUE LINK ECONOMY, THE SEARCH ECONOMY, THAT ALLOWS FOLKS TO SEARCH FOR THINGS AND THAT'S HOW THE SEARCH ADVERTISING BUSINESSES WORKED, AND THE ORGANIC NATIVE LINKS THAT APPEAR IN SEARCH RESULTS. THERE'S A REAL REQUEST MARK ABOUT WHAT HAPPENS TO THAT ECONOMY, NOT THE SEARCH ADVERTISING PART OF THE ECONOMY, BUT THE ACTUAL ECONOMY OF THOSE WHO ARE CREATING THE UNDERLYING CONTENT THAT EFFECTIVELY IS BEING SCRAPED, IF IT ALL GOES BACK INTO A SYSTEM LIKE YOURS, AND YOU PRODUCE THE EFFECTED RESULTS AND NOBODY IS GOING BACK TO THE ORIGINAL SOURCE OR WEBSITE, WHAT THAT DOES TO THE SYSTEM? WHAT DO YOU THINK ABOUT THAT? >> SO PERPLEXITY HAS BEEN REVOLUTIONARY IN THE FACT THAT EVERY TIME SINCE THE FIRST DAY WE LAUNCHED, WE ALWAYS SITE OUR KW QUERIES, AND A LOT ARE LOOKING AT THE TRAFFIC FROM PERPLEXITY. UNLIKE OTHER CHAT BOTS THAT TRY TO TRAIN MODELS ON THAT, WE DO NOT DO THAT. OUR GOAL IS TO SYNTHESIZE INFORMATION FROM DIFFERENT SOURCES AND GIVE THE USER A GUIDANCE -- >> IF YOU ARE DELIVERING SOME REFERRAL BUSINESS, FAIR TO SAY THE REFERRALBUSINESS, LONG-TERMF THE ANSWERS ARE AS GOOD AS I THINK YOU WANT THEM TO BE, THERE SHOULD BE LESS REFERRAL BUSINESS ULTIMATELY? >> YEAH, SO THE QUALITY OF THE REFERRAL IS MUCH HIGHER HERE, AND DESPITE READING ALL THE SUMIZED ANSWERS, THEY ARE SPECIFICALLY LOOKING AT WHAT LINK TO CLICK ON, OR THE SUMMARY WE PROVIDE YOU IS A MOVIE TRAILER OR A TEASER, CAN YOU SAY, AND PEOPLE WILL STILL GO AND ENCOUNTER THE ACTUAL MOVIE, AND THAT'S WHAT HAPPENS HERE. YOU LIKE WHAT? IT'S AN ENTERPRISE BUSINESS WHERE PEOPLE ARE PAYING $40 A MONTH PER SEAT. THERE'S AN ADVERTISING COMPONENT TO IT. THAT PRICE COMES DOWN AT THE CONSUMER LEVEL. WHAT DOES LOOK LIKE TO YOU? >> SO SO FAR, WE'VE BEEN DOING DIRECT CONSUMER SUBSCRIPTIONS, AND THAT IS GOING VERY WELL, AND NOW WE ARE READY FOR THE NEXT PHASE, LIKE EVERY BILLIONAIRE, THEY'RE ALL USING PERPLEXITY, BECAUSE THE ONLY THING THEY DON'T HAVE PLENTY IS THIRM. THEY'RE ALL IN THE PURSUIT OF ACCURATE SOURCED KNOWLEDGE. AND EVERY KNOWLEDGE WORKER IS MAXED OUT ON TIME. PERPLEXITY ENTERPRISE WILL BASICALLY BE THE CONSUMER PRO, EXCEPT IT WILL COME WITH ENTERPRISE BASED SECURITY, COMPLIANCE, SINGLE SIGN-ON, USER MANAGEMENT, ALL THE FEATURES YOU NEED FOR COMPANIES TO FEEL COMFORTABLE LETTING THEIR EMPLOYEES USE IT AT WORK. >> THE BIG QUESTION IS IF I PUT MY PROMPT OR MY QUESTION INTO PERPLEXITY, WHO OWNS THE PROMPT AND WHAT'S THE SECURITY AROUND IT, PAUSEBECAUSE THAT'S OBVIOUSE BIG QUESTION. EVERYONE IS SAYING, CAN I PASTE THIS PART OF MY DOCUMENT INTO THIS PROGRAM, WITHOUT WORRYING THAT WHAT I JUST PASTED IS NOW GOING TO BE USED TO EITHER TRAIN OR TEACH THIS PROGRAM TO PROVIDE SEARCH RESULTS IN THE FUTURE. >> SO THE ENTERPRISE REALLY SOLVES ALL OF THESE PROBLEMS. WE'RE NOT GOING TO TAKE YOUR PROMPTS, EVEN IF OUR CONSUMER PRODUCT, IF YOU TURN OFF THE AI DATA, YOU'RE NOT TURNING OFF ANY OF YOUR DATA. >> WHEN YOU LOOK AT THE DISTINCTION, FOR THOSE VIEWERS WHO JUST HAVEN'T PLAYED WITH IT YET, AND IT REALLY IS A REMARKABLE PROGRAM, THE DISTINCTION BETWEEN WHAT YOU THINK YOU DO, AND GOOGLE DOES TODAY, GIVEN WHAT THEY'RE TRYING TO DO WITH GEMINI AND WHERE YOU THINK THIS GOES. >> YEAH, FIRST OF ALL, LIKE I SAID, GOOGLE HAS BEEN THE MOST WIDELY USED ENTERPRISE TECHNOLOGY, YOU MIGHT NOT EVEN SEE IT AS AN ENTERPRISE TOOL, BUT IT HAS BEEN THE MOST WIDELY USED ENTERPRISE TECHNOLOGY. EVERYBODY USES IT NIMULTIPLE TIS A DAY. YOU ARE PAYING IT THROUGH YOUR DATA, YOUR LOSS OF ATTENTION, YOUR TIME, AND THAT'S WHAT PERPLEXITY ENTERPRISE SOLVES. YOU CAN ASK, WHY WOULD GOOGLE NOT DOING SOMETHING SIMILAR WITH GEMINI? THE REASON IS THAT MORE AND MORE PEOPLE START USING GEMINI, AT LEAST PEOPLE IN THE UNITED STATES, PEOPLE WHO ARE ACTUALLY CAPABLE OF PAYING A LOT, PEOPLE WHO ADVERTISERS REALLY WANT TO TARGET. IF THEY STOP USING THE USER INTERFACE AND START GOING TO GEMINI, IT JUST REALLY LOWERS THEIR MARGINS ON THE ADVERTISING BUSINESS. AND THIS BUSINESS, THE SUBSCRIPTION BUSINESS, OR THE ENTERPRISE BUSINESS CAN BE AMAZING FOR A NEWCOMER LIKE US, IT CAN BE A POOR IDEA FOR GOOGLE TO GO AGGRESSIVE ON, BECAUSE IT MIGHT BE A WORSE BUSINESS FOR
