Jack Harlow & Rosenberg On New Project 'Confetti' + 'Whiteness' in Hip Hop

ladies and gentlemen it's real late hot 97 my name is Peter Rosenberg could tuckies own young Jack Harlow in the building on real late welcome in and you don't stop no say you're here finally finally first time I feel like we first connected it a year and a half ago yeah I think I'm being me about a year ago something like that her son down came out it was sundown that was a joy I don't even remember how you got on my radar anymore but either way I thought it was fire we played the record here on unreal later bunch and we'll play it again a little bit and now you are popping in these streets you have a video with Bryson tiller out all kinds of hot chicks and a roller skating rink you seen that huh yeah it's hard to miss but let's let's tell the story that of how you got there in the first place cuz Lexington Kentucky correct Louisville sorry Louisville Kentucky Kentucky is not necessarily its had theirs I've known some artists over the years not considered a hotbed for hip-hop artists so how did Jack Harlow from Louisville Kentucky become that dude well like you saying it ain't a hugely historic scene for music but there's a lot of talent there there's a lot of still undiscovered talent now but you know with the power to internet I feel like you can come from Montana you can come from Alaska at this point so all you got to do is upload something that the people feel like is tight so I started rapping when I was like 12 or 13 I was the kid in middle school that was freestyling just I wanted to rap early and I was posting stuff on Facebook and in the high school I started to pick up more and more attraction but it was just really in my city kids in high school know about me so after I graduated I moved down to Atlanta linked up with KY engineering and just started working just started cooking up and me and him actually moved together my best friend Evan and then shortly after I moved down there drama discovered me I met drama so how does that happen how does a DJ drama end up as it just the Downloads is just things starting to move around on their own a little bit but just knowing the right people I guess I was cool with a couple guys that took me out to Main Street and introduced me to drama I shook his hand and I started recording in the studio and he's like y'all want to sign I like your music I remember the summer I graduated he followed me on Instagram and I was so high I'm gonna sign the DJ Jeremiah I was like I know I'm assigned to drama and I got to Atlanta so I was already on his radar but he wasn't hitting me up he wasn't you know checking for me for and then somebody actually took me up there to meet him and since then I've been working out of his studio recording and trying things up so handsome Harlow EPU that was 2015 hell yeah and how much noise did that make like what did that do for you high school saying it was just around it was yeah it just got people do exactly i B I almost be acting like it don't exist and how poppin were you musically in high school like was that your thing that everyone in school was like dis kid raps yeah definitely everyone in the city knew I was rapping and were you rapping like at any event where there was an opportunity to get a microphone and rap was it happening not cuz I can be bashful sometimes so I don't always want to rap but I choose a lot of events to rather it's okay and and from a music standpoint who got you into hip-hop in the first place who my mom really yes she was big and she's to go to Public Enemy concerts when she was in college and stuff like that she put me on the tribe called quest's so early on I was on my elitist like you tell my house on my hip-hop purest stuff so I was loving all the old school and as I got older I started to get a taste for what's newer but early on I was listen to what she listened to when she was younger but my mom's super into hip-hop that's it but that's I think a really great route to go which is not you only live in the past but that that helps that helps set the foundation get to contacts first yes it gives you context first because if the context starts out being I don't know I don't want to give an example that makes it sound like I'm dissing set artists but if your context starts in a place that aren't from the fundamentals it sort of skews your perception of hip-hop as a whole because remember each place that we're in is temporary whatever everyone thinks it is right now like this is hip-hop right now get used to it it's not gonna be that in seven years preaching to the choir 100% agree so but if you put their certain stuff the stuff that's timeless it's like it's like saying you're into rock-and-roll you know you start playing a guitar and someone's like oh well cool dude you want to learn I don't even know who the biggest rock band is right now but they would be like you'll listen to them no dude just listen to a Led Zeppelin album let's let's start with let's start with some stuff that is tried-and-true always going to be there and then it's important to continue to expand because you also want to be someone who sits there and is like yeah I think everything else new today sucks you'd want to be in that place either and you appear to have that sort of a balance between you could hear that you are a rapper who wants to rap a T rap and you can also hear that you are into melodies and you are existing in the place that we're in right now you give me man I'm happy well I mean I'd listen I just watch I just been following along from a distance and that's what it appears to be now here's here's that you know wanna know what my biggest concern for you is that's here ah this is gonna still sound like a diss whatever um I don't want you to become post Malone and by that I mean hit wait post so long by that I mean post Malone is an exceptionally talented kid and even though I've been hard on him before I think he's an incredible talent right and he deserves what he's getting my problem with with post ends up being white audiences you know it blows my mind white audiences really love white people like they really gravitate towards white people way more than it sounds like you or I ever did when it came to the artists we were interested in and so like someone like post now he goes to a concert it's nineteen thousand white people like I'm not saying black people don't mess with post Malone I sincerely think there are people who do but sometimes white people have a tendency to completely take the white artists as theirs and it can be maybe it's just me overthinking things but frustrating cuz I'm sure you want to have a diverse fanbase yes I totally agree I think you know this is a very interesting conversation because it could go deeper but honestly I mean why people see themselves on hand just like they see themselves on me I got a lot of white fans of course because they feel like oh I could be that mm-hmm so I have black fans but I don't know if they ever have a moment where they say oh I could be that right I see myself in so as what it is I don't wanna be post Malone either not because I dislike post Malone because I want to be me but I think we're on the same page I think the key is to make sure you have some rap records on every album right you got it you got that that is a major key to because the more you come with bars and rap and you stick to your and again stick to those fundamentals you were raised on to some degree the more you're gonna draw an authentic audience and that also doesn't mean there can't be authentic white fans so let me be clear about that too but I just don't think you know when postie does the the Barclays Center for 19,000 people and these songs that he's playing are air on every single pop station you're gonna end up getting a certain audience and you know my least favorite fans that he wants to say you know how like hip hop but this is all my nothing makes you cringe more in court Eminem used to get that all the time and people used to say to me and I talked to Eminem about this too people would say to me yo I don't normally like rap but that Eminem and I'd go a movie if you don't normally like rats so where's disclaimer der is when he's the most rapping his mother there is why would you if you say you don't like rap and then you go but I like Eminem you realize that he is literally maybe the most rapping his human being of all time why would he be the person and yeah and then you have to look at them and watch as they're like hmm I don't know oh yeah we could have Caucasian or late moment solid I know the frustrations that exist that are like oh um now musically how did the Bryson tell everything come together and what's he like he's Bryson's a bit of an enigma he's only been up here one time and when we interviewed Bryson there were no cameras it was an audio only interview that's the only time I've ever done that I salute him man that's his way if you don't want to be you don't wanna be seen sometimes yeah it was very cool he kept his brand very the way he wanted yeah he still does Bryson's shown me love since I was in high school he sent messages showing support he would retweet occasionally so he's always shown love just off the hometown thing doesn't say it so yeah that that's where he always had respect cuz I never said yo I need you to post it so we got cooler this year I sent him a new record that I liked and he loved it he loved the rapping you know he's more known for his singing but he heard the rapping on through the night he's like I wanted I want a rap so he knocked the record out and he loves and we've been getting cool since but he's a cool dude he's down-to-earth he's he's regularly he's you know a good person speaking of through the night let's play that record right now this is the this is later on in a little bit Jack's gonna wrap this is the Jack Carl oh you know I'm saying bopping and the rollerskating Jam joint no to vibes this is the vibes record is Jack Arlo and Bryson tiller it's really hot 97 really hot 97 Jack Harlow is in the building long time coming were you still living in Louisville I live in Atlanta now you live in Atlanta full-time user and how do you like that how's it landing life I like it I think it made me grow up a lot you know I got down there and gained a bunch of vices and learned a bunch of new things was going to strip clothes open it made my music better so overall just it made me evolve what other vices besides the strip club you know just substances I was trying things in high school I was always like a very clean kid and I got down there I think there was so much to offer that I just wanted to experiment and I wanted to feel different in the booth so I was feeling different did you find a middle ground that you're happy with yeah I'm there right now I think you're in a good clear space I could be more middle but I'm getting there um how old you know 21 21 21 years old and was at what point did this become the plan not just like I like music but I got this I was like 12 or 13 before I got to high school I was like I don't want to go to college but it's always my plan I knew what I wanted to do do what was the first place you ever wrapped publicly talent show and middle school I guess that in public though no that's probably yeah in front of in front of the kids in middle school yeah in front of teachers they're mad at me out cuz I was kept grabbing my nuts when I got off the stage that was their biggest complaint as I kept holding my nuts we like what you're doing jack but you please stop grabbing I didn't get that first part though really stop great yeah do you remember the rhymes no do you remember any of your little kid bars do you have any like go-to joints you always used to go to yeah but none I'm trying to share right now um and did you have like a little rap crew where you were completely solo just you another solo early but we got a collective now it's called private garden it's out of Louisville these two eggs Jack Harlow and the homies it's made up of like eight creatives he's one of them bunch of producers artists so we got a collective right now a private garden that's pretty dope and these cats come mess with you in Atlanta yeah some of them live in Atlanta some of them moved they're with me but it's a collective of creatives one of them directs the videos he also wrapped some produces but it's all in-house how much are you enjoying things right now are you having are you having fun on a regular basis doing a decent job I really care about this so sometimes I think it'd be hard for me to have fun in certain moments but in the studio eyes where I have fun I really love making music so walls gonna say what would you say you care about this what are you referring to what's this specifically I really want to make a career out of this I want to do a good job at it like I care about my music like I want to make excellent music it's really important to me it makes me feel good so it's it's the feeling I'm chasing it's very it's it's hard for me sometimes talking to artists who as I get older and artists continue to be the same age it's hard because I do not remember the V my mental at 21 years old like I really don't I'm 40 Shawny do you remember 21 that you really remember where you were at at 21 mentally like I don't remember how I saw life though I mean I know I had goals I definitely had goals I took my job seriously I was working in radio already and I took it seriously but I don't remember like I was heavy rasta oh yeah you were you were different I was happy you were d I wish I met that Sean he's like 7/8 blunts a day Bible dreads on fleek I'm sad I missed that Johnny but my point is I just don't um when I hear about someone being so focused you know and like trying to make like you're making real career decisions that impact everything at 21 years old and I guess in retrospect looking back well I guess I was too but it just felt like the scale was smaller you know like yeah I was at a radio station in DC at the time it felt like a really big deal was a big radio station in DC and I guess had I gotten fired from that job it would have thrown off my trajectory maybe it was more relatable than I think it was but for me at the in the moment I'm like damn 21 years old and you're already sought you have a deal you have a video out like these are this is the time where things are set up it's to me it seems overwhelming but you don't appear to be overwhelmed well good appear to be yeah that would be terrible if you walked in like all like you know concerned and nervous and then my biggest priority was to come in here and not look over well you nailed that but so now when you say it's important for you to do well do you do you have a certain level that you're trying to play at as an artist like a certain level of Rushmore status you really want to be I'll be one of the best up there yeah so who do you think's up there then who were some of that you don't have to give me an order or anything like that I'm not gonna make you do go through your top 50 list who do you who do you have the one your rushman jerseys the coat greatest all-time he's your greatest ever yeah greatest ever watch and what's your favorite Drake album scorpion really scorpion Wow interesting okay and who else up there jay-z Wayne hmm trying to look up scorpion right now I'm Terry 3000 andre 3000 is my favorite rapper ever but Drake's the greatest artists which scorpion disc did you prefer one what you mean scorpion was two discs right yeah no I didn't prefer one of them I like the whole thing I got to be honest cuz I thought cuz both of them have disome a zhing songs yeah I thought scorpion disc one was his best but this to us such good it does you know no I was just looking at it from the rap standpoint it did had it had great tunes but you know I didn't need a ratchet happy birthday it's not Mike it's just not for me I wouldn't my fav song whereas whereas the first the first joints got Sandra's rose and survival and the intros crazy yeah God's plan is ultimately a crazy song it's gonna here's the thing talk up with hope a lot of people treated that like a mediocre album and listen how I thought I would make this statement we can move on and try and turn this into a trake interview although I am a stand um the thing is in five years this is gonna age is his best help unless he tops it with the next one because you think about all the hits on it I don't know our album is it has more hits on it and that's what inevitably is what people are gonna look back I like Dan that was a hell of a song it's played out to people right now but right give it time yeah I had it had a lot of hits on it that's a you know what that was a really good I liked your your sort of expanded Rushmore there I think it's a very diverse you know you get the Drake and Wayne which is sort of the the younger the younger man's choices for people to be up there though totally reasonable choices in my opinion but then you still have home mmm Andre 3000 yeah that's our well that's a well-rounded mix of well done Jack Harlow thank you we did not prepare this beforehand by the way oh I did and you Jack might have I don't know how much research I was like what are the five he's gonna like not dealing with this uh Kentucky basketball that's why I thought Lexington's the beginning all over the basketball so I was gonna say so you're so you were a Louisville guy and anti so me saying the words Lexington but makes you sick borderline sick Jesus I'm gonna be honest if it's a little funky talking in the championship I'm definitely going for Louisville but if Lua was not in the tournament Kentucky's up there against West Virginia something you're not like to see Kentucky to win okay I can't say a lot of fans are like that I was gonna say that most people not like that Louisville a Louisville fan I'm from Louisville there's no reason for him by in Louisville to be supporting Kentucky but there's plenty of them and there too right here know you roll with to Kentucky loving hacks oh yeah got a diverse circle um now how much is this a thing in Louisville like how much is that a conversation everything it's huge huge I just love finding out about cultural things like that that exists in the place no it's a basketball state right I mean actually is said to have the big we don't have an NBA team but it said that the biggest NBA audience in the country that's crazy people love basketball in Kentucky and do they end up rooting for play for teams that kids from Louisville and Kentucky went to a lot of times I mean D'Angelo Russell like we know him personally a lot of me and my friends so people are now Warriors fans and they were Nets fans last year right those rodham player fans and with I mean listen I want to say anything crazy but you know with Kentucky they do have a lot of players there's a lot of options of who to follow is there everywhere Louisville only has a few Louisville still is a great program but they don't have Kentucky's an MBA machine I had to just pump him out that's what they do there's no amount yeah there's no there no there's no feel that's why the goat attaches himself to him champagne poppy yes yeah that's what I'm saying cuz they this is what they do that's why I'm Louisville um now here's we're gonna do I'm under well I mean reach into my phone real quick I'm gonna pull a beat out here what are your thoughts on doing the raps let's do two wraps that's what we came to do I'm not 97 man we're done come on man you came all the way from Louisville Kentucky you know the vibes so let's just let me get this right Shaunie is my uh they might thing up my bluetooth okay you playing off your phone don't let it the phone turn off and this because I'm gonna get this right turn that beat up a little bit up a little bit Jack Harlow's in the building Louisville Kentucky I went back down turn it back up a little bit we're gonna check your hat ball teacher your headphones up raise it up in front of you I'm gonna braid back yeah is that better yep okay I miss y'all never gets clean ladies gentlemen know what it is it's I don't want us to be peeking too much ladies and gentle you know what it is it's real late hot 97 Jack Harlow's in the building what's this Coughlin dude I think nothing in theory would alight it when I want to call no try try no no you still there [Music] oh it's a Sunday night in New York City jack Harlow's in the building shout out to DJ drama yeah y'all don't know the half of it they be trying to be like me bird ain't passionate I was dead for a second I'm back from it I got brothers I wanna feed we got rags to get pissed off acting like they activists they pissed off so much it's like they practiced it when I slipped out I can feel the Magnum slip I had to go back fishing just to grab his embarrassing I gotta had to share it's him I Brody in the other bet we both sharing twins Oh feeling like that hair is since wins if she had dime trust me I could spare the tents since I passed that smoking out a pound no hash tag 25 just to do the show in that step this that to make them all want to backtrack and ask if they on the same level two jacks that wouldn't know to be honest though as to where she came from she said Monaco I said where is that in France she said on the coast I don't like to jump into things when I'm on the go but when I heard that eggs and I said you run them over I think that I'm in love and I think you ought to know I'm in the pocket making plays calling audibles I'm sick of all the the I'll be serving up with your girl she with us and she turning up waited all night for Shane turning up I ain't used to it but I'll drink the Bourbon up cause that's the only thing that my that's the that's the only thing my pops lets it out she got homework that she stressing about as for me I'm globe-trotting I was stepping about got a Mexican in my house and she stretching me out you dig you know I'm in here we'll Rosenberg man about ninety seven five shout out to the Ville coming here where urban what up urban Jack Barlow Louisville Kentucky ladies and gentlemen what's a project coming Jackson two days Friday I don't know when those interviews coming out so two days ago it's out now it's out right now and and we this is a fault is a full-length project you better believe it the whole thing is a link so and what's the name of the project confetti so confetti out in our project of the year how many joints on here twelve them all right so here's what we're gonna do let's play a couple more joints nothing would make me happier all right we're gonna play a couple more Jack Harlow records go get confetti right now bro I wish you the best I'm glad you came through thanks for having me man you're the first one to have me up here alright means a lot come on man always I'm glad that uh whoever put me on I'm glad they did cuz I'm enjoying what you're doing Jack Harlow Louisville Zone we're gonna play a couple more joints from him off confetti throw backs up next it's real late on hot 97 [Music]

Channel: HOT 97

Views: 126,117

Keywords: hot97, hip hop, New York, NY, US, United States, HOT97.com, #hot97, breakfast, club, power, 105, Real Late, Rosenberg, Jack Harlow, Confetti, White Rappers

Id: aZeIX-5J21Q

Length: 22min 8sec (1328 seconds)

Published: Tue Sep 24 2019