How To Start Selling Software Services & Get New Clients

are you selling software services into small to mid-sized businesses custom software sas products product design and the like are you looking to secure new projects get new clients and scale up operations well in this video i'm going to share with you three key elements that you need to know to get more customers into your business more consistently month after month [Music] you know not being able to get new customers into your software business consistently month after month can be a real pain point it can prevent you from scaling up your business to the heights that you actually desired and this is exactly what i'm going to share with you right now three key elements that you need to know to start getting more customers into your business asap so the first thing you need is a solid offer essentially a proposal that you make to a client and you know each of these offers contains specific terms and conditions so it'll have certain deliverables that you have to deliver on and a certain scope in the projects and also a pricing structure as well the key elements of an offer it actually actually provide value to a customer over a specific cost so for example if you're developing custom software applications or or systems that help a company to improve their workflow and save you know hundreds of thousands of dollars in efficiency or lost efficiency gains then you can adjust your pricing model to fit into that the second thing you need is proven client acquisition strategies so i want to share with you a just kind of a personal story i had a conversation with a custom software agency he was saying he was really like struggling with sales and i was asking a bit about his you know sales process and conversion rate and his actual sales conversion rate was ridiculous it was almost every three out of four customers he would sign meaning that he had a 75 strike rate or close rate which is insane so sales the process of actually closing the customer wasn't a problem to him and what was actually the problem was attracting new customers into his business because if he actually attracted new customers into his business and got key decision makers in his case as small to medium-sized business owners and founders he had a high probability of actually closing those deals so proven client attraction strategies are absolutely key to actually turn people outside of your network into a one-to-one sales conversation and just to jump in here if you're actually interested in learning proven client attraction strategies we have some spots open for our client acquisition accelerator so this is a program specifically for btb id services businesses selling software solutions into other small to medium-sized businesses and in this we show you all the strategies we used under our agency for our other clients to attract new customers into their business so there's a link in the description below if you're interested in learning more about this uh please apply and we look forward to speaking to you soon and so the third thing is a sales skill when you get a customer into your business you need to be able to convert that and turn that into a new partnership or a signed deal and the thing about selling you know selling is a skill and skills are actually learned by doing and learn by studying grades and then actually practicing in real life you know there's a lot of resources out there from online courses and there's probably more books than you could ever read on sales but remember this is all theory guys and theory is great to learn but you need to be able to do this stuff in practice you know in a real life firing line okay so there you have it three key elements to start attracting more customers into your software business more consistently month after month i hope you enjoy this video and i look forward to talking to you again soon [Music] you

Channel: Kieran Moloney

Views: 3,180

Keywords: selling software, selling software online, technology sales, marketing strategies for technology companies, selling software development services, selling software solutions

Id: fIgYoM0wdeQ

Length: 3min 40sec (220 seconds)

Published: Tue Sep 08 2020