- In this video, I show you exactly how to add a YouTube
watermark subscribe button to all of your videos
in just a few clicks, like this one right here. As well as how to create
custom branding watermark to match your YouTube channel,
just using free software. Hi, it's Justin Brown
here from Primal Video, where we help you grow an audience and scale your revenue with online video. If you're seeing value in this video, make sure you're giving it a thumbs up, it makes a huge difference. And all the links to everything
I mentioned in this video, you can find linked in
the description box below. Let's jump into it. Now, if you're wondering
why you might want one, we'll outside of being just
another branding element, that little watermark
becomes a super accessible subscribed button, giving viewers an even
easier way to subscribe to your channel. So it's a cool element of optimization that can help maximize your subscribers. So we're gonna start off
with a quick overview of the key things to keep
in mind, before diving into how you can easily
create a custom watermark for your channel. But if you've already got that
sorted and you have an image that you know you wanna
use, that's ready to go then just skip ahead. Because in the last section, I'm gonna show you how to add it to all your videos in just a few clicks. So just check out the time
codes in the description below or the chapter markers on
the bottom of this video. Okay a couple of quick things to note about your YouTube watermark
or your little subscribe button is that it's going to be small. So the goal of it is
to get people to click and to subscribe. So you wanna make sure
that is not too bright and distracting, and also try not to have
too much text on there, that is going to be hard to read. But really you can put anything
you like on this image. It could be your face,
it could be your logo, but because it is a subscribe button, for us we like to make it look like one. So that's what it's
obvious that it's there for and that it's more likely
people are gonna click it. When you're creating it it needs to be a square and
it needs to be a maximum of 150 by 150 pixels. And don't worry, we're
gonna cover this very soon, but also when you're
uploading it onto YouTube, you actually get to control when it's shown inside of your videos. Now these will show up
and where can be clickable on a desktop. They do show up on mobile devices only when it's in
landscape, not on portrait. But even on landscape they
aren't clickable on mobile device and it's gonna show
really small on mobile. And they also won't show up if you're using another video player to embed your video on say
your website or somewhere else. So they're primarily made to
work on desktop and on YouTube. Now, in terms of creating one, you can really use any
graphic software out there. You don't have to be using Photoshop. I'm gonna take you through it and show you how easy they are to create just using a free service called Snappa. All right, so we're over
here at Snappa's website. Now, if we just bring up the pricing, you can see that there is a free plan that gives you three downloads per month. And it's ridiculously cheap. If you do go above that, but this is all we're gonna
be using for this one. So I'm gonna go ahead and log in. And then in here, there's
lots of presets and templates and things that you can use, but we can go up to the top here and we're gonna type in our
width, which is 150 by 150, you can go create. So we're left here with an empty canvas. So this is going to be our graphic. So I'm going to come
over here to background. And in here we get to
choose any of the photos or anything you wanna use
patterns, you can upload graphics, but for this one, I'm just
gonna pick a basic color. So we're going choose a background color. Let's pick some sort of
red, let's go to custom, something around here and
let's close out of this. So we've got our red background there. Now let's go ahead and add in some text, let's go a heading is
gonna come in massive. So we wanna shrink this down. Let's just try around 20, 22. I got a lot smaller. Let's go, we can resize this afterwards. We want it small enough so
that we can see the text box. Let's double click on it
and let's type in subscribe and select this. Let's change the font here. Lots of different fonts. Let's just go with this one here. Anton, you can make it a bit bigger now. Subscribe. Now let's change the color to
white so that it stands out. Bring this down here. Again we can move these
things around afterwards. I just wanna get everything in there and we can start playing around with it. Now to keep it simple let's
bring up a play button or something in the top
here, or a YouTube logo so that it looks like a subscribe button. So we can come across the edit graphics. And in here, there's lots
of different graphics and things that you can use. So you've got icons, you've got vectors, there's photos, or again,
you can upload your own. So let's come back over here to icons. And then here you could
type in something like play or YouTube, even. So YouTube. And we've got lots of different
play buttons and things and YouTube logos that we
can use on our graphic. We're gonna pick something simple. Like one of these here,
let's go to this one. Then we're gonna double click on it and let's change that to white. And now let's make this one bigger. That's it pretty simple. Now obviously you can go through and customize yours out more, but this is literally
pretty much all we're using on our channel. So then what you wanna do is hit save. So they are saved in your account. Then just wanna come up here to download now, because this image is so small, you can really use any of them, but I'm gonna choose a retina JPG, just so it's a high quality
version that's coming out. We're going to save that on our desktop. Let's go YT, watermark, and hit save. And now we're gonna go and upload that onto our YouTube channel. So you wanna go over to YouTube, open up at your studio dashboard area. Then down on the left-hand side, you wanna choose customization under branding at the top here. This is where they've moved it to down the bottom here you
have video watermark. So in our case, we
already have one up there. I can remove that one so
that we don't have one. And you can see in here that
it's got those requirements again, 150 by 150 pixels is recommended. So we come down here to upload. We'll go ahead and select
our file here and go open. We can crop it down if we
need to, but by default, we've already made what YouTube is after. So we don't need to crop or
scale it let's choose done. And our little graphic
image there is shown. Now next to that, you can actually choose the display time or where this is going
to show on your videos. So the default here is just to
show at the end of your video in the last 15 seconds of your video, you also get to choose, if you'd like it shown
for the entire video from absolute start, right
through to the finish, or you can choose a custom start time. Now this is normally
what we have our set to so that it shows up at
around the 32nd mark, after any ads have popped
up or anything like that, then it's going to show up on the screen. So that's where we have our set to. Then all you need to do to save this is just come up the top here to publish. And that is now saved and
showing on all of your videos. So let's just check out one of our videos and it will show you if we
go to around the 32nd mark, you'll see it appear down the bottom here. And when people put their mouse over it, then that's where they can subscribe. So that's how easy it is to
create your branded watermark. And so now that, you've got your YouTube
branding watermark sorted, if you want to find out how
you can grow faster on YouTube strategically, by doing
some keyword research, then check out the
video, linked on screen, taking you through three
tools that you need to know for best results. I'll see you in there.
