How Scooter Braun Went From Promoting Parties to Building An Entertainment Empire

[Music] manager label head entertainment producer Scooter Braun turned a golden ear for talent and a brilliant mind for marketing into a perpetual stream of platinum hits this is his blueprint [Music] tell me about playing basketball I know you were very active as a young man in high school with aspirations go to the the NBA my aspirations for the NBA ended when I got to high school okay because I started playing AAU basketball and I started realizing that God didn't give me those gifts but I could shoot with anybody so that was fun so I knew I could just make a team how did that inform the beginning of your career and how is that sort of evolved within you over time my dad was a coach and I used to get so frustrated with how some of my au teammates would treat my father because I knew how much he was giving up to be there for them and I would go home and see the extra time he put in to our team and to helping you know others and sometimes they wouldn't appreciate him I got so frustrated and finally I said to my dad I was like how do you deal with this and he said the thing about being a coach is the wins are yours the losses are mine because that's what you sign up for when you become a coach I'm not here to celebrate when I win I'm here to give you the win the egos but when we lose I have to take the blame and I'm okay with that that's what a coach does and I feel like my career I have to play the role of coach I have to kind of take that same mentality on and I got that from him so you show up your first day at college at everybody did you have any idea what you wanted to do where you were going with your life I chose Atlanta because I knew no one there and so when I arrived at college I didn't know what I wanted to do I just didn't want to be Scott Braun the basketball player anymore so I literally came to Atlanta took my nickname which my best friends called me at home scooter became Scooter Braun full time I had an amazing high school experience but I just wanted to be my own man you know I got there and it was until I kind of started doing fake IDs and then into parties tell me about the fake ID business so a buddy of mine was selling fake IDs I'm gonna get in trouble for this I'm sure I told my friend look this is what we're gonna do I'm gonna be your salesman you make me 50/50 partner and my rule was never telling your real name never come back and like the first break we had of the year he calls me he's like coming to New York City me meet this hotel I'm throwing a party I'm like what are you talking about and I go in and he's got girls running along to all the face and one of them walks up to me and says a fake name how are you and I realize he's keeping in touch and I was like oh hell and I never sold a fake ID again sure enough you know a couple months later he got caught that's what led me to parties because I the hustle that started okay and I ended up saying to this club owner hey if I bring people next week anything give me some money first party aid on her people came there you know what really triggered it wasn't the kalos parties it was an actor who showed up at that party who showed me the other side of Atlanta because Atlanta was segregated at that point white people were listening to techno and their clubs black people listen hip-hop and you didn't really see black and white together in a nightclub and an actor named Jason Weaver showed up my party and I knew who he was because he's always on that vh1 Michael Jackson family movie he plays a little Michael Jason said you want to see how the other half lives sounds like what are you talking about and he brought me to velvet room Tuesday nights and that's where I met Alex Godot on was the biggest promoter to that scene in Atlanta and he taught me how to promote so you drop out in your sophomore year of college after Jermaine gives me the job okay well how do you meet your meet everybody in Atlanta would come counter to my parties because I had access to all the college kids and that's a great place to break your records or see if they're working and we also just had fun parties where was just a lot of different types of people Jermaine started coming and then he time he was dating Janet and he started bringing Janet to the parties and then one day he calls me and he's like can you come meet me at Eddie Skeeter rocks birthday who's his best friend since middle school and was the head of A&R at So So Def and we go to this place this lounge and he takes me to the downstairs to talk alone and there's stools and Jermaine is is not the tallest gentleman in the world so he I'm never forget he gets on this stool and he's talking to me but I'm more fascinated that his legs are going like this because they can't touch the floor and I'm kind of just like trying to like pay attention but also being like he's not that tall he's like I want you to come you know work with me and I want to show you like the other side and like you know Russell found Lee or you're gonna be my little Lee or within six months I was the vice president marketing I ended up dropping out of school you know you're 20 years old and he puts that puffy so so deaf jacket on you got the starter in style jacket it's just scooter with the big saucer I was like I was wearing that to the college bar I thought it was the man how did your parents take you dropping out of school so for the first year they didn't know where were those tuition checks going well I was paying oh okay I said to my parents you know because I'm doing this business and you guys don't really understand it I want to show you how lucrative it is I want to pay the bills but I wasn't going to class and I didn't want to tell them so I wanted the mail to keep going to them so I actually paid until they kicked me out because I was so afraid to tell them but I wasn't going to school I was dropped out but just paying memory to send my parents mail and they called me in to meet with this academic adviser and I go and I sit with him and at first the first couple minutes is him like trying to see if I have a drug problem or see if there's something really horrible going on in my life like what is the cause this drop and I said no it's nothing like that I'm actually an entrepreneur I'm working I'm trying to build something for myself and Emory isn't conducive to the lifestyle that I'm living trying to do this and he stops me and he says I want to tell you a story and he tells me this story about Robert Woodruff who's the number one endowment to Emory University I'm sitting there thinking this is amazing he gets me this guy is going to help me be like Robert Woodruff and at the end of it he looks at me and he goes and I want you to understand stories like that are amazing but they're one in a billion so I want to get you back on the right track and I just kind of like got real quiet it hit me that he was basically on my dream I'll never forget I raised my head and I said I'd really understand what I have to do now and I really appreciate you taking the time he says we're gonna get you back on track I said with all due respect sir I think I have to do something for myself for some I'm withdrawing from Emory University what is it like working at so sadef in what is this 2000-2001 like yeah 2001-2002 yeah peak era it was awesome I mean a lot of people don't know this about Jermaine Dupri but he broke Quincy's record he had 16 years where he had at least one number one on the Hot 100 chart straight they know he's a great producer but they don't give him the credit for what he really achieved as a producer he's one of the best that ever did it and he gave me a shot he put me in the game and I was kind of his right hand I was fine I was helping with the music marketing but I was also finding other opportunities for him what does that mean yet I mean to run marketing and a sort of boutique label like that I mean look we told the label what we wanted to do something on the way my company does now so when we had a project we kind of I'd write the marketing plan I'd kind of figure it out the funny thing was though Jermaine was afraid that I would get hired by one of the companies in New York so I would have to write my whole marketing plan then I'd have to sit with Jermaine and walk him through everything and then he would leave me in Atlanta and fly up and present because he didn't want them knowing I existed but then people slowly started to figure out and like a lot of our artists were saying like I was their go-to guy because I spent the most time with Jermaine so your time with Jermaine Dupri comes to a close somewhat abruptly what exactly happened um I think the last year working for Jermaine I had all these ideas about how to use social media to break Acts and really no one was listening to me and I was becoming repeatedly frustrated and I I got really good advice from two people one was my dad again who told me look if you're gonna work for someone else at the end of the day you could be frustrated but it's their company but if you want to do it on your own your own way you got to leave and do it your own way and the other person was a little job so I'm in London at a place called Cabaret which was like the hot nightclub of London at the time John and I started talking and a lot of people don't know this but John actually worked it so stood out for 12 years and as an A&R and he used to have something called associative bass all-stars which was the beginning of little John he told me for 12 years I tried to get Jermaine to let me be Little John and do that but he just wanted me to be an A&R don't take 12 years that really sat with me of like you got to do your own thing but I was a kid I'm the youngest VP that you know in music at a boutique label but the hottest label around and we're killing it Jermaine's executive producing uh sure confessions and emancipation of Mimi for Mariah and we're having all these hits and I was afraid to just leave like you get you get stagnant because you work so hard to build an identity it's hard to walk away so one day I came in the office and Jermaine's mom was there and she liked to be involved with the business stuff and she just kind of starts telling us all that we all are just using her son that he could do this all without you guys and just kind of random like she's just saying this stuff and it was a little frustrating so I said look Tina I already had a business before this like I don't really don't appreciate you saying that because it's demeaning to me and the rest of the staff like I don't know why you're doing that and she said something that was very uncalled for that out of respect for Jermaine and to her I will not repeat it I told her that there's a lot of things I could say in response but out of respect for her and her son I'm just gonna leave because I don't want to say something I regret and I left the office to you know just stay calm actually saw Jimmy that night hung out next to a show up at the office and there's a letter you know in my mailbox in my office and I take it out and she has released me from my job and it's signed by her but then I look over it's also signed by Jermaine so she went to him and said so I'm just like are you kidding me and there was no vibe like this when you were hanging out the previous night no so I I literally go back and I'm like dude what and he's like man just give it a few weeks that was it for me you know I was kind of like given a few weeks like I've dedicated myself to this like I've killed for you like your big bro you know I don't I don't like that feeling so I said I got to go out on my own a couple other things happened you know there were very life-changing for me someone who had done business with her I was friendly with got killed and I was within 15 minutes before it happens just certain things in my life that made me say are you living up to your potential and my brother who's backpacking countries randomly I kept reading his blog entry because that's how I keep up with him he'd go to a cafe and write something and he's a great writer one day I just wrote him back and I said how much to meet you where you are and what do I need and he sent me a list I went to a store I filled the backpack up about a one-way ticket to Chile and I get to this hostel and my brother's like yeah just put your bag there and we sleep there and these strangers who are showing up sleeping the other beds and I'm like they're gonna rob us while we're sleeping my brother looks at me and he's like you just got to trust people that's the whole point of doing this and I was like this is stupid in Atlanta Atlanta made me hard you know there were no contracts as a cash party promoter so it was like your word was everything and you couldn't really trust people so you're always looking over your shoulder looking for you know who's the snake but it by the end of the trip I understood that shit's gonna happen no matter what you do in life you can be preventative to a certain extent but you also gotta like put your trust in people too you know it's better to go through life believing in the goodness of people and that shift happened for me when I came back I was rejuvenated and I was ready to start my company and that's when I started it I signed Astra and four months later found Justin the universe responded to scooter once he found his emotional center he'd mind two diamonds in the rough but now he had to polish them in order to convince the world when you found those two first acts what was it about them that made them jump off the screen so Shaka Zulu Ludacris's manager and I went to a Hawks game and we were talking about how I'm starting my own thing and he said look most people get one their whole career lucky if you get two so really just focus on one so I was like I'm gonna get two because then I'm gonna show people that come for real so I basically sat down I looked for a gap in the marketplace and I chose three different types acts one was what Asher was which was someone who could really really rap but spoke to the white boy that Asher was that loved hip-hop but didn't have anybody like them in hip-hop like you know wearing flip-flops the other was this idea of the young Michael Jackson big Michael Jackson fan so when Michael was seeing these angelic songs you actually believed in love before you became an adult and got jaded because you had the angelic voice of a child speaking about love from the time you remembered it and that's the whole you know Justin filled and then the other one I never found and it was just uh it was like Britney meets pink the best way I could probably describe him and I saw Astra on MySpace by chance by mistake actually and I heard him rap and I was like what is this and at the time like the image was all wrong because he was just trying too hard what was the image it was like he had the hoodie real low and like he was you know he's trying to be hard but when I met him he was just a kid hanging out of college like wasn't hard at all and I was just like I want you to be that be the college kid and when I found Justin it was also by mistaken a lot of people know that story finding him on YouTube it's sixty thousand views you know I was just like man this kid could sing with such soul and he has this angelic voice when I met that was that he was the most charismatic kid I'd ever met in my life so I was like I'm gonna focus on these two I had my life set out for 13 months before I went broke and I said no more parties cold turkey month 11 I had Justin and his mom living in a tiny town house around the corner from me that I'm paying all the bills I got all the furniture in there from Aaron's rents I'm paying his schooling I'm paying hockey like everything's coming out of me and all this money is my money from parties and from what else does it have like God and I have Asher in a house a block away from him with his buddies that he brought with him I'm paying all their bills they're right there everything and I'm month 11 of 13 when I'm done I'm broke my dad actually called me I was 25 and he's like how's things going we started talking and I just broke down crying and I was like dad I'm done like I'm two months away from being done and I'm a failure and no one knows and my dad was like you've come this far to see it through you said you got two more months see what happens the next day Asher came in and played me out of college and the publishing deal saved our company it just shows you how close success and failure lie you know and that when you're at that really that breaking point that's when you push a little bit further when you find Justin what is your wildest dream of what is gonna happen for you I knew that I can make this kid the biggest artist in the world like I knew exactly what to do it was like the big man upstairs through the whole game playing in my head what was it like trying to articulate and convince the rest of the world because I imagine that you know it seems like a foregone conclusion now but at the time Oh yet for two years no one listened to me like I didn't Justin's first single didn't come out till he was 15 and a half I found Justin when he was almost about to turn 13 I found it was 60,000 views I named it show uh sure until it was sixty six thousand sixty-six million views and usher the truth when I walked into LA Reid's office and we pitched Justin uh sure wasn't even a part of the project he set up the meeting and I said if it goes through I'll make you a part of the project so that's actually how it happened like I was talking to him and Timberlake at the same time trying to get one of them to bite because I've like put my all into this kid and I believed in it so much and I just found like Justin was my family when he was 13 I made a promise to him I would never let him down never leave him and like I felt like I had to keep that promise and everyone said no to us I mean the funny thing like belly read in the meeting was like I want the kid but why didn't the contract come for six months because he didn't want the kid he was telling the ANR who I was close with they're like what am I supposed to do with this kid but I was forcing it down his throat that he was gonna take him and I literally when he to forget the contract finally done I went to Tricky Stewart and basically made the first album between friendships that I had in Atlanta and brought it into LA and said the album is now done all I need you to do is sign it and put out a video what was the point that you felt like this is all going to work I know from my mom when she finally understood what I did for a living we were at the garden we were at z100 Jingle Ball and Justin was like the fourth act in it was his first Jingle Ball and John Mayer while he was performing they started chanting just and just and and John goes I know what you guys are here to see I'll do one more song and I'll leave and he leaves and they just chanted for him and my mom looked at me and she goes I get it now when you look at your business and how it grew what do you think the sort of most important inflection points were for you I used to think when I was younger that fear was my number one driver like fear failure and as I got older and I've actually reflected on the moments my life they were most influential fear has never been the driver I've always been the way I am the number one driver is disrespect when people disrespect me I make a move when people told me I couldn't make something out of social media with artists and couldn't do the A&R it I did that when someone told me when I had these artists where they were yeah he's good but he's only done that I immediately was like what so I went out and signed you know wanted with glad you came call me maybe with Carly Rae Jepsen and Gangnam style within six months of each other because I wanted acts that I could break immediately just to prove that person wrong and then they were like oh no they're you know those you know acts that it just comes real quick like I was like okay I'll sign career artist I'll sign acts that I build over time I'll sign Tori Kelly you know I'll build Martin from a 17 year old kid to one of the top deejays in the world in this company and like oh you can only do one genre okay EDM with Martin Danny Shea three number ones a country like I never really made a five year plan I just wait for people to talk after Justin's initial success his career in certain ways continues to go through the roof with the movie and all of these things but eventually as he becomes a later adolescent and turns 18 we had a rough patch so every time yeah let's talk about so we actually did a cover right around that time for complex what happened look I think that's his story to tell and I think at the right time he'll tell the complete story I think you know funny enough his perspective and maybe some of us who were there are gonna be very different because a lot of it he doesn't remember you know it was a just a very tough time and what I can tell you is I learned a lot during that time about patience I learned a lot about dealing with someone else who's going through that at the end of the day I failed because it was up to me for a year and a half none of that would have happened but for a year and a half I tried everything and I failed because he was still in that dark place and it wasn't till one day something happened that he called me and he said this happened and enough is enough I need to make a change and he asked me to help him with that change because I've been doing the research and had the resources to do so and I helped but what you learn in that process is that you can help someone as much as you want but they have to make the conscious conscious decision that they want to make a change did you ever feel like this might be over to me the only point where I had where is it over wasn't a scary career over I thought I was gonna lose him I thought he was gonna die you know and that was the scariest point because he was an adult so he could go away from me I couldn't force him to stay next to me and there were points where I didn't know if in the morning he was gonna be there and I was petrified and I was doing everything I could and and I think he knows that and I think you know at the end of the day for him to come out of that and be where he is today is a testament to his strength a little over a year ago you took on Kayne West as a client it seems like the two of you have formed a real kinship what is this sort of secret to the success of that relationship I think the secret to that relationship with a secret to any relationship is respect I have the utmost respect for him I've worked a lot of different people and he is very special he's a genius like creatively he's an absolute genius he's a really good person and there's a good guy you know have these moments publicly behind closed doors the guy's an amazing listener and just a good human being I don't want to speak too much to it because I have a lot of respect for him but I but I can tell you for all those fans out there who are constantly you know rooting for Kanye he's worth rooting for he's a great guy when you started you had Ashley living around the corner Justin living down the block he was probably fairly easy to give them your total focus and attention and you know they probably felt that you now have you know a dozen acts with perhaps more more than two-dozen TV shows charity relief things rumors of running for office all kinds of stuff going on how do you make each client feel your presence you know a lot of it is their day-to-day managers and making sure their relationships there and they know that I'm there for the big phone calls you know this struggle is meant where your priorities lie you know because I want to help all these people and I want to stick to my commitments but also the climate of the world has changed look politics is the best place for us to talk about it because that's where our world leaders are in my biggest issue which I wish I wish I could ignore because then I can focus on the real issues like like climate change like bail reform like education like all these things that I really care about my biggest issue is that I got kids and I'm living at a time where if I put my kids in front of a television and the president united states is speaking I'm afraid to leave them alone in the room because of issues of morality you might not like the president nighted states but I think we all agree there are certain moral standards that we expect from the most powerful position in the world if my son comes to me and says daddy I called a girl a pig I'd be like why we do that well the president said it you know daddy you know I I said this about Mexicans I do the president said it daddy are all Muslims like do we need to make sure they don't come here so we never let a Muslim in our house why you say the president said it what I'm tired of is that person making it seem like the people that were yelling at our people we should be yelling at it's the same people were claiming to help it's a distraction do you see a role for yourself in government right now I have a responsibility to the people I make commitments to and I have a fiscal responsibility in my company and that's what I need to do and as a private citizen I need to stay where I am and I also need to continue to do things as a private citizen that I don't have any red tape well you know what would happen in Manchester and what how we reacted I don't think many politicians could do because there's so much red tape what happened with our telethon where we were able to take action within ten days there was no red tape bun be called me we went into action that was that so I think there's a lot of things people can do as private citizens that I'm gonna continue trying to do with vision persistence and a dash of stubbornness scooter silence critics with success but along the way he learned that each client has their own goals and their own road to travel so what happened with Asher they say the oldest kid you know all the mistakes are made on if I made mistakes I made mistakes with Asher I got it to a certain point and then I started kind of just trusting the process of the label but how we got there was just doing it our way and then when we got around that Asher was just the fame came so quick that he didn't really want that Asher wanted to be an elementary school teacher so he kind of slowed it all the way down and was like I don't want what you want you want me to be one of the biggest acts in the world I don't want that and he and I actually had a very probably one of those interesting talks and you know for me in my life where we were hanging out probably like six or eight months ago my house one thing led to another and I just said listen I just got to tell you I'm sorry because I just feel like I could have taken it further and and he looked at me and he's like are you crazy because you called me out of house in the middle of nowhere in Pennsylvania I thought I would never leave that area I just got done from a European tour and now I got my own life he goes you don't owe me anything and he said he literally yelled to me he's like that's your problem you think you gotta put everyone else's dreams on your shoulders he goes you already changed my life I made my own decisions he goes and if you can't get everyone where you think they need to be that's on them not on you and it was kind of eye-opening because this whole time I thought there was some kind of resentment we were friends but I always felt like I let him down and he let me know that it wasn't anything like that how do you navigate giving people you know the artists you work with honest feedback without sort of messing up their mojo one of my mentors taught me a long time ago that every single artist that I helped and that I love will and could eventually me over I've come to terms with that so if I have to tell them the truth and that is my demise okay Soviet you you know whether it's you know Justin or Ariana or people I'm so close with that are like family one day that is gonna happen it has it had ever happened yet Arianna Arianna left me because I told her the truth and she got very upset with me and like which I told her my truth might not have been her truth but I told her my shirt then she got super upset I can't go into what it was but basically she fired me and six months later I took you know I didn't badmouth or didn't say anything six months later she came back we had a talk and she's like I'm sorry about that like let's get back to where we're and we're actually closer than we've ever been and I've always understood their life is like this so I'm fully ready to catch a brick at any moment and at this point my life like I think catching a brick is inevitable like I had a really close friend of mine Benny Blanco here yesterday and he brought Mike Posner's another close friend and I said to them you know I really feel lately like I've had a target on my back like people just want to see me fail want to see my axe fail and Mike without even delaying goes oh yeah and Benny's like yeah I definitely heard stuff too but I feel like it's inevitable I feel like you know just that you got a you're gonna miss and I feel like I'm gonna catch a brick soon and the fun part is that's okay because that will mean another transition is happening and there'll be another you know obstacle to climb you know now that I got my wife and I got my kids I'm playing with house money like you can't beat me as long as I got them you can't beat me I could literally have every act tell me to off I could drop everything everything else but I have stability in my life now in a way that I've never had before so I can't be beat because you can't kill my happiness because my world used to be work so whatever happened in my work life was my happiness now I'm finally having balance in my life where I'm still a workaholic I can't change who I am asking for a friend how do you manage that you just keep trying and knowing that that is your true salvation you know that that is the real balance that like why do we do this actually for this just don't blow this and I'm constantly screwing it up as far as like getting sewing you know entrenched in myself that like luckily she helps me get out of that and my kids help me get out cuz when my kids show up no matter what I'm going through work how much success I'm having and how much failure they don't care they just want daddy you know so that's an amazing thing for balancing having achieved what you've achieved do you ever think that there could be as a number or something that would you just say this was great I mean financially yes ooh actually we talk about this all the time because I asked people to say number to me I never okay that's a good question what what is the number that you would just check out and go hang out with your y'all day long I had a number I wanted to be a billionaire when I got to college you know I started doing business and then I was like y'all making five grand is really hard so I changed my number I met somebody who had a life that I admired and wasn't like on any list but I just thought wow what a great life what a great guy and I asked him how much to get to here and he told me and when I was 20 in that number in my mind was I'll get there when I'm in my 50s I'll work my whole life and eventually I'll get there and when I was 27 I was driving down Peachtree Road by cactus carwash and my accountant called me and about some investment I made it came back and I said how much money do I have across my you know and he maimed a number higher than that number I was 27 I caught up the phone I kept driving and then I pulled over and I called my dad I seemed to call my dad a lot during it I said I want to tell you something and now I'm telling my father I'm the richest person in our family by far and he's blown away he's excited and he goes how do you feel and I said I feel really depressed he goes why I said because I drove for a couple more minutes and I didn't feel anything I wasn't happy it was a satellite just my day kept going he said I want you to call me back and tell me all the things that made you happy over the last year just calling back think about it hung up thought about it calling back I was gonna say class sounds cliche it's when I'm playing ball with my friends when I'm just hanging out when I'm going to a Children's Hospital when I'm talking to people randomly on a Facebook message board and like helping them out like when I'm going you know giving out tickets at the shows the cliche corny stuff mm-hmm my dad goes money is an avenue to freedom you have an opportunity to implement more of that into your life to make you happy the money is not gonna make you happy and I never forgot that so as I've continued to go on and on and on the answer to your question is I got there a long time ago but I'm not doing it for money I'm doing it because I feel like I should I still feel like there's a need and it's giving me ability to aim or implement more happiness into my life every single year as I get better at balance what do you think the characteristic in you that has inspired people to want to invest in you I think they've invested in me because they see some of them self and me but also you got to share a common interest with someone you know you got to share a love of family a love of sports a love of music like there has to be something you share a common interest so that there's a reason for them to enjoy the conversation the biggest thing I've learned though is that the mistake of youth is thinking that that the mentors you need are older than you that you that you should work hard on getting in a room with some powerful person because that's gonna change your life this is not the truth what changes your life is your peers because if you go to any powerful person and you ask them a question or ask them to help you out you know what they do they say the same thing every time oh let me call them I've been friends with them for twenty thirty forty years the people you rise up with are your power base not the person who's already done it you talked a couple times about the role that social media played in your in your life it created a ton of opportunities for people in our generation completely as you get older though you know the edge that you had from being right there at that moment starts to ebb right how do you deal with that [Music] I'm not naive I acknowledge the fact that the older I get this is a youth driven business and the older I get I got to take on new adventures and I got to hire young people and say trust your gut like it doesn't last forever you know and if I'm holding on to one identity for the rest of my life that's pretty shitty all I can do is find the next young person and be like look I'm gonna let you skip a step I didn't have I didn't have a mentor I didn't have somebody backing me I got to figure out my own you don't need to waste that time like I believe in you go like use my rolodex you know use me though and that's probably the best way I stay relevant when you look at your career from you know throwing the parties working as oh so deaf working with Justin - throwing charity fundraisers telephones like what what are the attributes about your personality that you think are most important for your success and along the way it's like imagine you go to Yankee Stadium they hand you a bat and a song a ward winner is standing you know they're pitching and they say if you're gonna hit our home run off the side Young Award winner you win the big prize and but here's the deal everyone in the world can take as many swings as they want and get in line as many times as they want so of course everyone in the whole city people are driving in they're all lining up most people aren't even in a swing they're gonna say there's no way I can help him out for cider on the ward winner they're gonna stay home then people are gonna come and they're gonna take one swing here everybody booing them give it someone else a chance and I can put the bat down and they're gonna leave then you're gonna have the person who takes ten swings and the place is gonna be booing like crazy give someone else a chance you bomb there's hundreds of people thousands of people waiting in line and they're gonna give up with the bat down then you get the one person who literally hears the booze here's the hate and keep swinging and keep swinging and keep swinging and everyone is like this is the worst scumbag in the world I hate you give someone else a chance what you're such a jerk and and for six hours this goes on and finally they hit a home run no one remembers all the nonsense they say that guy stuck in there and he or she hit the home run most people don't want to keep swinging they just hear all the noise around them and they give up I think kind of the mentality my parents put put in me is I want to keep swinging I don't really care what you're talking about I don't care if you're hating on me you're talking trash I know what my mission is I know what them they're to do and that's what I'm gonna do so I hope people get that like if you want success you just gotta keep swinging and there's gonna be a lot of noise and a lot of hate along the way but when you get that one hit at one home run that's all anyone remembers anyway [Music] [Music] so [Music]

Channel: Complex Hustle

Views: 164,723

Rating: 4.894134 out of 5

Keywords: motivation, inspiration, success, entrepreneur, hustle, career advice, how to hustle, complex hustle, tech news, business development, tips, advice, start up, new economy, new success, Scooter braun, ariana grande, the wanted, justin bieber, carly rae jepsen, psy, gangnam style, asher roth, blueprint the show, noah callahan bever, complex, complex news, hennessy, call me maybe, pop music, social media, management, business advice, lil jon, jermaine dupri, atlanta, so so def

Id: VhHxpBufn-w

Length: 37min 51sec (2271 seconds)

Published: Mon Nov 13 2017