house flippers & the home renovation obsession | Internet Analysis

Video Statistics and Information

Video
Captions Word Cloud
Reddit Comments
Captions
- Hello my dudes. Today I wanna talk about home renovations and house flippers. If you're on TikTok, you may have seen the recent "German Schmear" fireplace debacle - Never in my life did I think of fireplace DIY would trigger the internet so much that the app would have to turn on anti-bullying mode. - Essentially, these flippers wanted to try this technique, German Schmear, but like not really. - This isn't German Schmear. German Schmear is a brickwork technique. This is German Schmear. This is not at all what the other thing looks like. - And all of TikTok was pained to see this fireplace just get smothered beyond repair. - Where they really leaned into being flippers is the faux beam, it's foam. This is something that you would see on the showstopper of the Great British Baking Show. It's so bad. And that's not even the worst part. They mounted a chandelier straight into the foam. - This was such a classic example of why many of us are flip haters, especially DIY flippers. - Stop ruining perfectly good things for profit. - If you wanna mess around in the house that you live in, okay, sure, have fun. But the whole point of flipping is to buy a house, do the fastest, cheapest renovations possible, and get that house back on the market asap. Whether flippers are cutting costs by doing the work themselves, even if they don't have the skills or just hiring the lowest bidding contractor they can find, the result is usually a house that has been renovated with low quality materials and questionable work. Let's say they bought a house for 300,000, they put in 50,000 of work, and now they're selling it for 500,000. Maybe the fresh paint fumes will help trick buyers into just seeing new. Pay no attention to any shortcuts or mistakes. And by the way, I love watching Home Inspectors on TikTok for this reason. - They bought it for 300k and they're trying to sell it for a million. Did the cabinets in the kitchen get painted shut? Yeah, of course they did. Check out this fuckin' egress window. How are you supposed to get out in a fire? - A lot of the worst offenders are flips, but many are new builds as well. - Main waterline assembly is loose and it was never secured to anything. - They'll show us everything from dumb but fixable aesthetic issues, all the way to extremely dangerous mistakes or shortcuts that could literally kill people. Isn't it wild that the housing market is so competitive that many people are opting out of their inspection contingency. That is just so risky. Anyway, all of this is on my mind because we have been house hunting a little bit. Interest rates are atrocious right now, but we just wanted to see what's out there. And it's funny how visceral my reaction has been every time we walk into a flip. I know we're supposed to be impressed by the kitchen that looks like this, all white with black hardware. But to me, it just screams sad gray flip aesthetic. These houses technically look okay, like they're not super interesting. They're neutral. You know, you can always add your own personality and color. But my beef with flips is not just about appearance. Flipped houses are like veneers, stay with me. You are taking a perfectly good functional thing and instead of maybe doing some little tweaks, a little polish, you are doing a gut job, you're spending a lot of money, but you're told it's gonna look perfect. Well, the thing about perfect is that it can seem uncanny. The end result is a little too white, too same. Any trace of character has been removed. But even worse is what is beneath the surface, especially if this work was not done with care by trusted professionals, you might be in for a nightmare of hidden decay, constant problems, and expensive repairs. Wow, I've really enjoyed that metaphor. Anyway, I have heard enough of the I bought a flip horror stories. I want an anti flip. If I see a house that's had the same owner for the past 20 plus years, yes. If they have pink or green tiled bathrooms, gimme that. Now I know not everyone would have the same reaction. To some, these houses are hideous, everything's outdated. I have realized that my design tastes lean very grandma core. I can't help it. The first thing I notice in a listing is, oh my god, wallpaper. Look at those vintage lamps. Really though I wish everyone had the chance to buy the kind of house they love. 60s, 790, Victorian, a little bungalow, a 2000s McMansion or a modern new build? Knock yourself out. I wish we all could beat the flippers and the investors. Leave houses for people who actually like them, and please, please stop removing every ounce of character. If you have to gut a perfectly good house to fit your completely opposing vision, that isn't the house for you. - This sexy beast was sold for $1.6 million in Rhode Island in 2020, and today it's for sale for 3.8 something. Of course you could change some of this, but when you take away the original and intrinsic qualities of the house, that's when you murder something not for the corpse, which again, is very pretty. And people comment, oh, I love the after. After is great if you've never seen the before. Truly the saddest part of this house is the stairs being demolished. - And I know this whole tangent is basically utopian because again, the housing market is so unaffordable, most people cannot buy any house, let alone their dream house. But let me live, let's enjoy imagining it. I think there are distinctions to be made between flips, your standard homeowner updates and small renovations, and then like historic restorations, right? These projects all have very different priorities and goals. Like first of all, if you are an investor, do not buy the fixer uppers and outbid the regular people who actually want a home to live in. Use your cash to buy the deteriorated properties that are in such bad shape that regular buyers couldn't even finance them anyway. Those exist and they do need work done. Address the structural issues, fix the foundation and the roof, make an unlivable house livable. Then you're actually adding some value to the neighborhood. Now these kinds of investors are probably rare because again, the goal is to maximize profit margins, but I can dream. Ultimately this video is not anti renovation. I actually love seeing people carefully fix up and decorate their home, make it all their own. But I do wanna talk about the ways that the housing market trends and consumerism impact our relationships with the places we live. Chasing trends and perfection. Last year I made this video about home decor and how we've all been tricked into believing that we need new decorations and furniture all the time. We try to keep up with trends even though we know things are gonna be labeled chewy or out of style within a few months or weeks. It is an expensive, wasteful, vicious cycle. But many of us have this constant dissatisfaction with our living spaces, especially when comparing ourselves to people online. I think the problem is twofold. One, we need to stop chasing trends and decipher our own taste. Everybody likes a trendy thing once in a while. You know, if you don't really care if it's in or out, that's fine, enjoy it. But chasing trends is that impossible hamster wheel. You will never achieve peak trendiness for more than one second. So if you find yourself following trends out of insecurity or peer pressure, seeking validation, you just wanna be told what's good, you need to unpack that. Slow down and figure out what you really like. You might discover that what you like is considered ugly or outdated, and that is okay. You will never satisfy everyone, but at least you will like your stuff. I know it can be very hard to find our personal style, especially when we're told that we all need to have a clearly defined aesthetic, which first of all, that is a myth. We are not Pinterest boards. Most people do not have one consistent aesthetic that rules their entire life. There are the rare people who do, but honestly, most of those people that you're seeing are probably influencers. They're able to do that because it's their brand and their job. For the average person, we like a lot of different things. They might not match or go perfectly well together. Maybe you have expensive taste and the things you like are unattainable or maybe your taste just doesn't align with the functional needs of your household. For example, we put these ugly blankets across the couch to try to manage my dog's fur. It's ugly, but I'm fine with it. Things may not always look ideal, but function does matter. Overall, I think many of us crave that sense of cohesiveness. It can feel amazing to dress and decorate in ways that feel like the perfect reflection of you and vice versa. The wrong clothes or spaces can give us a horrible sense of dissonance. I definitely don't blame people for seeking out more cohesion, but don't let that obsession ruin your life. And number two, we need to accept that our living space is never complete. Just as trends never stop trending, there will always be more to do in your house. Unfortunately, they require cleaning and maintenance like every day. This is such a hard pill for me to swallow. We're always gonna wanna make little changes, whether that's swapping out some seasonal decor, moving furniture around. But if you're chasing like finality, you want your home to reach a permanent apex of perfection, you will fail. Try to come to terms with that. Just accept it. This portion of today's video is sponsored by DeleteMe. Have you ever Googled yourself or someone else and realized how accessible so much of our personal information is? Like addresses, phone numbers, it's a lot. Those websites are called data brokers. They collect personally identifiable information and sell it online. They're the worst. DeleteMe monitors these sites and works on your behalf to get that info taken down. I've been a DeleteMe member for years and I really value this service. I think it is an absolute must, especially for content creators or anyone posting publicly online. But honestly, everyone can benefit. Unfortunately, anyone can be at risk of identity theft, harassment, and stalking, and these data brokers just serving up all of our information definitely worsens the problem. Annoyingly, there are new broker websites popping up all the time, hence why a DeleteMe subscription is so helpful. They will continuously search, identify any brokers with your info and get your listings removed. So I recommend protecting your personal information with DeleteMe. Click the link in my description and use code TIFFANYFERG to get 20% off DeleteMe US consumer plans. Continuing on, the home renovation obsession. A lot of what I'm talking about in this video refers to homeowners, but the home renovation obsession definitely extends to renters as well, potentially even more strongly precisely because we can't control the actual space around us. There has been a massive boom in content about renter friendly DIYs and these can be a great way to personalize your rental, make it feel more settled and homey. Of course, if you are into home design though, the ultimate dream is buying your own house and finally getting to enact your creative vision upon every inch of the place. And of course, it's not like you buy your house and you immediately have the budget to actually renovate everything that you want to the extent that you want. But until that day comes, we live vicariously through others. This is a huge part of why HGTV is so successful. Renovations are extremely satisfying to watch and it is nice to not have to deal with the stress and mess personally. Step one of a renovation or a renovation TV show is identifying everything in the house that needs to go. Amanda Mull wrote this great piece. "Do You Really Want a New Kitchen Counter?" "On real estate TV, brokers and buyers wince and gag over dark cabinets and white appliances, all relics of trends past. Houses with idiosyncrasies or personality or even just somewhat dated but easily changed design flourishes are mocked relentlessly only to be turned into pristine camera ready monuments to sterility." And this is something that fascinates me. Why are we so deeply disgusted, disturbed by outdated features? Now obviously we just talked a lot about personal tastes, so like clearly everyone has their opinions and I understand how shopping and being like, oh, one day it would be nice to update the bathroom into something more my style. But a lot of people, and especially in these shows, they act like you could not live in this house for one second. But I think if it's clean, safe, and functional, we should be able to handle that, right? Like, again, why are we having such a strong reaction? Let's play a little game of how does this make you feel? Okay, first up, a warm wood kitchen with white appliances. Personally, I'm like, okay, the kitchen looks like a decent size. There's decent storage. I don't love white appliances, but nothing in this is horrific to me. It looks clean. I could definitely live here for a while without rushing to renovate. Next up, dark wood paneling. Okay, I know wood paneling, very divisive. Well, actually, I don't think a lot of people like wood paneling these days. Paneling would not be my choice personally, similar to rooms covered in mirrors. But really with the mirrors, like just take them down. Paneling, you've got some options, okay? You could keep it, design around it, lean into the vibe, you could paint or just remove it. Things can be changed, you know? But I am overall a fan of wood features, though I don't exactly wanna feel like I'm in a cabin. - What is this, knotty pine? - Okay, what about this? No surprise, I love this. The wood, the windows, the lamps. I wouldn't keep all the furniture, but I think it's a great space. As I was going through all these articles of outdated features, I was like, wait a second, I actually don't mind most of these. But how about some bathrooms? Vintage, pastel, pink. I love. As long as everything is in good shape and is working well, literally the only thing I would change is taking off the fuzzy seat cover. This article says, "Pastel fixtures may only appeal to a niche buyer who likes fads from the disco era." And I'm like, okay. And guilty as charged. Niche buyer. Thank you. At this point you might be wondering, okay, Tiffany, would you accept anything? Mm. I do draw the line at carpet in a bathroom. We would rip that out immediately. Okay, now this one, I do not find this bathroom inviting. Honestly, it kind of depends on how it feels to actually be in there. If it feels like icky or stuffy. Do you know what I mean? I guess I just feel like basically any space could be spruced up relatively easily and maybe I just have very chill or low standards. That could be it. I don't know, maybe it's the renter in me, you know, just thinking like, oh, that's the bathroom that comes with the place. Put down a bath mat and call it a day. Okay, lastly, another kitchen. We have honey oak cabinets. And again, I love this. I like, honestly, this is a great looking kitchen. I wouldn't choose every feature exactly, but I wouldn't feel compelled to change anything for a while. I do love warm woods, as you can see from my entire office. But I am curious, would you personally rather have this kitchen or a white kitchen? Let me know. I'm very interested. I could play this little game all day, but let me get back to my point. Again, why are people disgusted by outdated features? I think primarily because we think it makes us look poor. That sounds harsh, but I honestly think that's why people feel this way or they worry that others would perceive them that way. Specific home features are class signifiers, you know? Was your family well off in 2006 but hasn't renovated the house since? You might have a Tuscan kitchen? Do you have old things in your house that are like more vintagey? Okay, but old as in outdated and just yucky? Unacceptable. We believe if you buy a home, it is now a reflection of you and we want to avoid that dissonance. Again, I don't blame people for wanting their home to suit their taste a bit more and it makes sense to update or change things as you go. Home wwnership is about the long term, you know, you've got time, but I definitely believe that outdated features do not necessarily have to be gutted. Especially with HGTVs influence, we've been told if you don't like anything, you should just gut it. Gut the kitchen, knock out the walls, and sometimes that makes the most sense, but it's not always the solution. It is very possible to make changes that fit a space rather than fighting against it, which can be a lot easier and more affordable than entire renovations. Let's use another warm wood kitchen as an example. Often people would go, okay, if we're not renovating the whole kitchen, the easiest choice is to just paint the cabinets. Paint them white, paint them something. Just get rid of the warm wood. And this is a designer Julie, that I really like on TikTok. Because the client liked these cabinets, but wanted the kitchen to seem not so overwhelmingly warm toned, Julie made some other suggestions. - Oak cabinets really aren't the issue when it comes to a dated kitchen with honey oat cabinetry. It's really about what you're pairing with the cabinetry that becomes the issue. So there is such a thing as too much warm tones in a space. And this is a good example. We have warm cabinetry, warm wall color, warm flooring and warm lighting. If we're going to keep the warm flooring and the warm cabinetry, it's about eliminating and swapping out the other warm tones for cool ones. - I find her videos so fascinating. I love that she maps out these walking paths and any pinch zones in a space. It's just really helpful to visualize the flow of a room and how it will actually be used. - To recap, we have our before entry and unknown zone to our after, our very warm honey oak kitchen to our cool and warm honey oak kitchen. Our before living room to our very cozy after, which is exactly what this client wanted, was a clean, cozy space. And here's another good example of the power of a good color palette. - It really goes to show that moving some furniture around, changing a few pieces can make a really big difference. You can have a major transformation without a gut and rebuild. You don't need to burn everything down and start from scratch. Continuing on, in this next half or part of the video, I want to discuss HGTVs impact on our taste and our expectations of what a home should be. This script was actually way longer, which is why it took me so long to make this. It ended up being like two videos worth, so I'm splitting it in half. The next video will be specifically about HGTV and gentrification, taking advantage of the housing crash. If you know Tarek El Moussa, he will be featured of course. So let's continue. First of all, HGTV will convince you your house is hideous. Caitlin Planagan wrote this piece, "Beware the Open-Plan Kitchen." "Although watching HGTV is a soothing experience, it's also a fomenter of deep feelings of discontent about one's living arrangements. Why have I allowed my attic bonus room to remain covered in the exact type of wall-to-wall carpet that repulses Joanna Gaines, Christina El Moussa, and both Property Brothers? And what failure of character is revealed by my closed-plan kitchen?" And that is so true, like we personally might feel totally fine or neutral about popcorn ceilings or carpet or a warm tone kitchen, but suddenly we begin to feel self-conscious. It's not just what would Joanna Gaines do, we're thinking like, what do my family and friends think of my home? How does that reflect on me? Rachel Kurzius wrote, "What happens when people consider how their own homes might fare under this kind of scrutiny? They're seeing everything that's wrong with their home and imagining when other people come in that they're also criticizing and scrutinizing and judging. It really makes people feel quite uneasy about the decisions that they make in their home. And so they're always kind of fearful about getting it wrong." Really, who is HGTV to decide what is right or wrong? I'd love to know whether these shows are setting trends or if they're just spreading what's already popular in the world. But regardless of which came first, chicken or egg. If everyone has come to this unanimous decision that's certain features are ugly, how embarrassing that I didn't get the memo and act on it immediately. Next up, renovate. Rachel Kurzius wrote, "Homeowners are torn between two ideas of what the home should be. The common wisdom is that ideally buying a home has two main benefits. You can build wealth and you can modify your space to your unique tastes. Grant's framework shows these two benefits in conflict with one another." When looking at your house as a wealth building tool, we are often reminded that renovating may help to increase the value of your house. In some ways it pays for itself over time. So yes, build your dream kitchen. But this idea can be a slippery slope because it can be easy to stop focusing on your own preferences, taste, or functional needs, and instead become obsessed with future resale value, even if you're not planning on selling anytime soon. - This idea that everything is like supposed to be beige and gray and really simplified, really bothers me, and part of that is decluttering your home so that the resale value is high and that's easy to sell in the future. What a weird thing that we've encouraged people to feel temporary in the place where they live. - A lot of people are wondering, hmm, would future buyers like this feature? Maybe I'll pick something safe just in case. Amanda Mull wrote, "If you're required to plan your financial future and your most private spaces around how much strangers might be willing to pay for your home one day, then your home isn't really yours, even if you're the one with the keys right now. You may own it, but so do lifestyle media and the housing market." And what is safe for future buyers? The most bland, inoffensive aesthetics. Extreme neutrals. This is why so many flips look exactly the same. Gray laminate flooring, all white kitchens, really just gray and white everywhere. The most sterile, cool, toned home imaginable. I really don't know who decided that these features were the signifier of what is nice these days. But because we see these features in newly renovated flips or new build homes or like luxury apartments, we associate them with newness overall. In the HGTV-ification. I can't say that. In the HGTV-ification of America, Amanda Mull explains, "The feeling of newness is largely relative and the only real key to creating it is banishing the things that people expect to see in a dwelling built decades ago- landlord beige walls, all white appliances, dingy carpet, laminate counters, wood so warm toned it's practically orange, gray floors and all of their comorbid design phenomena are cool and crisp and modern by comparison, even if they are also crushingly boring and totally character free." The wild thing is that many of these features are not actually even high quality or nice. If anything, they're often cheap materials and finishes. They were chosen because they're cheap to install. Again, flips and new builds are always looking to keep costs as low as possible. But we've been convinced to admire these features because they're less expensive, but still look high end. Consumers do associate them with being new and trendy. Though I know right now, like it's been the last couple years, so maybe it's not new and trendy right now, but most buyers would still probably be like, yeah, I would be happy with an all white kitchen. You know what I mean? So your house is hideous, you're renovating, you might as well become a flipper or a landlord. Now that you're an expert on renovations and maximizing the resale value of a home, you should become a professional. Just go buy some houses and fix 'em up. The thing about watching HGTV is after a little bit of time, you actually feel knowledgeable. It's way too easy to think, hmm, maybe I could do this too. And we see this online such as on TikTok and on HGTV, there are plenty of shows about new or established professional flippers. And this is a problem. I don't want more people to be encouraged to just try out flipping, go see if maybe they can figure out how to do construction. How many houses are currently being butchered into flip monstrosities by people who are absolutely not qualified to be doing that work. And even aside from your skill level, again, please leave the houses for people who actually want to live in them. You're just gentrifying the neighborhood and raising prices and making it unattainable for regular people. I wanna chat through some flips that I found or assumed flips because I don't know what the befores were. Just using some context clues. I picked Phoenix as a location because Phoenix has been, I think one of the fastest rising markets for people moving in, buying homes, home prices increasing, flippers flipping. So here we are. I found this one, which immediately black and white gives flipper. Having a black roof in Phoenix seems like a bad choice. Does that not make your home even more of a heat magnet in one of the hottest places in the country? I always like to look at the price history and the sales history. So this was last sold in October of 2023 for 386,000. Then this house was listed for sale six months later in April, 2024 for 799,000. Okay, so the home price has doubled. What did we get? Let me see this house. White, gray. The kitchen is exactly the current flipper style. The white and the gray is just so overwhelming. It's so cold. And even in pictures, it's like it's bright, but like in a jarring way. It's funny in comparison, how much like the ceiling fan lights and the other lamps that are warmer stick out, like it looks so bad because everything else is so overwhelmingly cool toned. Again, bathroom giving the exact same boring, nothing aesthetic. I just can't believe like out of everything, you could have picked this. And then you see the overview of the neighborhood and you can really tell how much this house sticks out compared to the neighbors. It doesn't look Phoenix at all, it doesn't look like Arizona and it just looks so gray and sad. Like, hello, you're in a desert. You need some warm colors. I see other sad black and white flips in the distance though. Next, I found another one. This one's in Scottsdale. Let's look at the house first. First photo is this horrifying gray and white nightmare. This is just like the most cold and least inviting house I've ever seen and I'm only one photo in. And I get, modern is a style, but like this doesn't seem appealing. This looks bad. The kitchen, okay, it's black and white and stainless steel. This is the exterior. I love this is another thing, checking the price comparison from last sale to present is one thing, but also I love how on Zillow you scroll through and then you see the Google Earth and then you can usually see what the exterior used to look like. And yeah, this one obviously of course had to be painted white, though I don't find the exterior offensive. I like that they at least have the little paver rocks if you're gonna walk like diagonally to your door. But at least they tried to do a little something with the landscaping. But I still think there's a disconnect between the outside of the house and then the inside. You walk in and it's, again, overwhelmingly cool toned, super white bright lights, hospital vibes, shiny hard-ass floor. Ugh, I just want to put rugs down everywhere. Then we move through the rest of the house and you start seeing these blue doors. Little pop of color, hey, we're fun. This house, this modern cooled vibe. Why would anyone want a sky blue, Tiffany blue, little bird egg blue door, and that's not even the only one. Wow, we've got painted white brick in one of the rooms, you've got the gold hardware. More blue doors. That's really such a choice. It's just funny to go for like such a specific style and then be like, what if we spice it up? I've got an idea. That same blue on this, I don't know what that is, accent wall in this room and the blue barn door as well. Cursed. Atrocious. Oh, it's barn bathroom doors. All the paint they used. Black, white, blue, and then the backyard, again, standard Phoenix, you've got your rocks, you got a pool. Oh, oh, oh, we didn't even talk about the price yet, hello. So this house had been listed for sale in 2022. They tried to sell it near 595. It sold for 550. Then it sold again in 2024 for 458. So there was a little bit of a loss there. So that's what the current owner bought it for, 458 in February of 2024. The next day it goes up for rent. Two weeks after purchase, it's listed for sale again at $975,000. They just bought the house for 458, two weeks later it's listed for 975, which is over a 112% increase. What could they have possibly done in that two weeks to justify doubling the cost? I want to know the details so badly. So 975 was obviously a reach. So now every couple of days or week, they've been dropping the price and now it is down to 856. I don't think anyone's gonna buy that for 850. It's crazy actually looking at the intro where it has some of the interior and exterior pictures. The interior literally looks like gray scale. I'm like, oh yeah, those pictures are in black and white. No, it really looks like that. You just walk into gray scale. I'm somewhat proud of this person for making choices. They didn't just go with the safe usual design options. But the choices they made, I guess this is the risk of like, oh, actually going with your personal taste. But if you buy this house, you've gotta be into the concrete floors for one. Anyway, that was my little foray into Zillow. I could do this all day because it's very satisfying to laugh at these listings and just be like, you know what? I hope you lose money. Best of luck making your sale, but I hope it doesn't go well to be honest. Especially because looking at the neighborhood comparison, you've got things from like, yeah, the low 500s to mid 600s and you're trying to sell this house for 800 something thousand? No, it does have a very walkable walk score though. We love that. But it's, Phoenix might not be walking a lot during most of the year. Anyway, that's all. Let's end this with another quote from Amanda Mull. "In the hands of flippers and landlords, these choices are generally made not by people who want to fill the world with the best, safest, most comfortable homes possible, but by those looking for a return on the bets they've made on the place where you'll live. They've chosen these things just as much for what they aren't as for what they are- inoffensive, inexpensive, innocuous. These houses aren't necessarily designed to be lived in. They're designed to go into contract." Banger, banger. Obviously, I aligned with a lot of Amanda's Mull's writing while researching this. But anyway, that is today's video. Again, stay tuned for part two, which will be an expansion about HGTV and the negative impact it's had on society dare I say. Another reminder, housing is a human right. We have more than enough empty homes in the US to house every unhoused person, and it is a travesty that these conditions exist and people are still homeless. And also, please, if you're ever in a position to be selling a home, please don't sell to investors. And thank you again to DeleteMe. You can check the link in the description to get 20% off your plan. Okay, thank you for watching. Stay tuned for future internet analysis videos. Okay, thanks. Bye.
Info
Channel: tiffanyferg
Views: 244,893
Rating: undefined out of 5
Keywords: Tiffany Ferguson, tiffanyferg, internet analysis, commentary, video essay, HGTV
Id: MOdOz0VpHgI
Channel Id: undefined
Length: 31min 27sec (1887 seconds)
Published: Tue May 14 2024
Related Videos
Note
Please note that this website is currently a work in progress! Lots of interesting data and statistics to come.