EXPOSING An Influencer Coach Caught SCAMMING On TikTok

hi everyone it's Isabella here and welcome back to the channel so the way I have so much I need to talk to y'all about so here's the thing I'm scrolling on Tik Tok as I do you know and sometimes I swear my algorithm I've trained it so much to where it'll show me the weirdest corners of the internet I'm talking from like humor to scams and sketchy [ __ ] okay which is good for me you know cuz I get real interested in that I come across a Creator who's talking about how she was allegedly scammed by a influencer guru like somebody who helps you grow as a content creator now me I'm like oh girl this is my [ __ ] like absolutely the way we have got to talk about this drama I've talked about influencer scams gamy courses and just other really weird things on Tik Tok and just anywhere on the internet that is like highly unnecessary okay and so noticing stuff like this I'm like I got to talk about it so we have a lot of juicy details and reactions to get into so yeah let's hop to it real quickly though for up in today's video don't forget to hit that Thumbs Up Button subscribe the channel and click the Bell button down below my merch second Channel podcast Instagram Tik Tok all that kind of stuff is uh down the description below if you guys want to check that out and hang out with me more so first of all let's get into the video that I actually saw that was discussing the I got scam so this is a Creator by it Styler kid and she's discussing the entire scam so let's start off by reacting to it I got scammed pretty bad recently so let's be transparent about it if you see this and you know that it's about you know that there's no hatred in this but I'm going to be transparent with my audience unlike you are with yours cuz that [ __ ] doesn't fly over here the Tik Tok algorithm has changed recently if anyone has noticed and it's a little bit rough so me and one of my really good friends who was another content creator decided that from one of our favorite at the time influencer who really posts like tips and tricks for social media people she was offering a service of personalized audits of your Instagram and your Tik Tok originally she sells them for $228 but they were on sale for 70 we were like perfect let's get it you pay it you send over your social media platforms and she goes through them and tells you what is working and what's not working to say we were excited was an understatement we were checking our emails every single day for this audit thinking that it was going to be this Holy Grail tell us what's working tell us what's not working then we got the Audits and almost instantly we had realized that we had pretty much received the exact same audit the craziest part about that is that we are completely two different content creators okay so quickly if you guys do or don't know what a social media audit is is pretty much like a way of let me go through your platform see what you're doing right what you're doing wrong how you can improve it looking at your numbers your content quite literally everything and equipping you on what to do in the future so I think audits are amazing and I think honestly h in someone to do an audit is beneficial I personally don't do that because I like got really obsessive over learning about this [ __ ] and I feel like I'm pretty damn good at like doing it on my own now which I love but some people don't know where to begin audits can be super helpful with understanding how to become the best content creator and adj just as algorithms growing however one thing I will say this might be a little controversial if you're growing to be a content creator I think you personally need to learn some of these things on your own so that way you know how to make those adjustments quickly instead of depending on other people to tell you what to adjust with I that's just my personal belief but some people will pay for them and that's totally perfectly fine like I do not think audits on your channels or platforms are inherently a scam absolutely not but now she's saying her and her friend went to go and get an audit and their information was nearly identical now this right here is immediately making me think of Britney Dawn Fitness core scammer in my opinion that was giving like the same exact information allegedly to all of her customers I wasn't giving like custom meal plans and workout plans yeah that this is sounding the exact same so again keep in mind we're still listening to her perspective on this first but so far this is this is not looking too good I am a beauty lifestyle influencer with a completely different audience completely different engagement completely different following she is a mom in nursing school so to receive the exact same audit was kind of shocking it was very clear oh my God then yeah there should be a bunch of different [ __ ] on those audits then if you're a beauty Creator and then your friend is a mom and girl that yeah that probably should be quite different I would say different recommendations according to different niches like I would be like again I have two different platform I have many different platforms I'm going to have different recommendations for my more lifestyle content on Tik Tok and things I need to adjust that I quite literally haven't gotten to yet versus on this this yeah this sounds real bad year that these audits were templates that are copy and pasted and then there's little things that are tweaked but not tweaked enough to where it's actually about your personal platform and I was quite shocked because prior to buying this audit I had went through the reviews on it and there was outstanding reviews nothing below four stars she had all five stars people loved it and then unfortunately I found out why that was the case and this is what pissed me off after you emailed your audit you're also emailed this page that's like oh leave a review so I left a very honest review a very nice honest review for business I learned that for every negative comment you give you give three positive so I started off the review and I wish I had a screenshot of the review and I'll tell you why because the review no longer exists you can put two and two together already so I leave this review I gave it three stars and I said as much as this was very very helpful it was kind of like upsetting that audits are copy and paste it it did not give me The Vibes that you went to my profile and watched my videos and went through my analytics and the algorithm for me and then broke down what specifically wasn't working okay yeah I kind of understand that in a way I don't now don't get me wrong there are certain aspects of audits that are very very similar to each other like I will agree with that but I do think maybe some recommendations might be a little bit different or if anything hopefully the information was like ridiculously in depth if it's extremely copy and pasted though I would think that was a bit of a issue I think it kind of [ __ ] it does depend cuz I know some people have very similar things but I would hope there's some uniqueness to it but if she if there's no uniqueness and if they're identical then that is a problem if there is uniqueness per then I would understand but if it's directly copy and Pie it that is an issue now she's talking about how she gave a very pretty good review yeah if you're not happy but you're still giving like three stars and I think that is quite reasonable oh God like if you're a business owner you're going to kind of accept like some bad reviews here and there you know for me didn't say anything hateful I simply stated the truth so after posting that review I want to say with within an hour to 2 hours I received an email from the girl I have the email I don't know if I want to put this in here though but it was basically like I appreciate the feedback basically what the audits are is General to root problem Solutions so basically what she's saying is that all content creators on a general basis have the same root issue and that's why our audits are the same well then I wouldn't call that a personalized social media Bingo yeah there are some things that some people genuinely like don't do like some people maybe genuinely don't post up consistently or maybe like some people have it maybe had specific aesthetic or Focus that they've made on their content that a lot of people don't do yeah I understand that I would hope though that there's some specific recommendations like for example if she's a beauty Creator like hey maybe make content that follows these categories in Beauty because they're trending right now hey if you're a mom and a nurse content creator maybe make topics like this and here are creators that I would be inspired by because they make com content that's similar to you here's where you can get that inspiration here's where you can focus on that and provide something that's trending but stilling your Niche that would out for some uniqueness I would say audit if you were just going to tell me the exact same thing that you told somebody else with a whole different kind of platform skip past that BSA because I'm getting I'm getting worked up when I received that email I had this feeling and I had said to my friend an do you think she deleted my review and I go on her profile and she had deleted my review that's when it clicked to me I was wondering why I was so upset by this audit and there was all these other people who weren't with these five star reviews how many reviews did you get like mine that you deleted and as another business owner that is such [ __ ] bad business like I as a business owner if somebody left me a review like that very nice but very honest I would have looked at that and been like okay I need to fix some things I'm not giving if someone's leaving you reviews like that you got to ask questions because shit's going to happen now there's going to be the Kens on there that are like it was great but it was the wrong color like stupid [ __ ] like that but like you kind of have to accept that as it goes like there's some people that have give me like really good constructive criticism on even my own videos right and I've been able to take that and keep growing like it's that's part of life like a a bad review isn't the end of the world it's what you do with it after that you are able to improve and become the best person possible I don't see like I don't see how this is an issue or why she would get rid of it especi three stars is not even awful is it amazing no but is it awful no that's fing nice as hell satisfactory work even if a thousand people like it and two people don't okay well now I know that people like this don't like it I can adjust it however but you then send me a BS email trying to explain the reason why the audits are the way that they are trying to justify that you send templates out with a little bit of a tweak for almost $1100 let alone that's on sale so you actually sell this for $228 you sell a template for $228 you're a money grab business you delete anything under four stars how [ __ ] shady is that Lally I'm getting stress hives as a business owner I don't get it constructive criticism is what grows a business it's what tells you what works and what doesn't work I did an email back I just unfollowed the girl cuz because when I tell you that me and my friend looked up to this girl for so long we loved her content we love the little tips and tricks she gave us and so when we ordered this audit we were so excited and to be so let down and and then to see the true Shady Side of her I was like wow I wonder God forbid how many other content creators have come to you for those Audits and got their reviews deleted nobody likes shitty shitty business especially not here on social media so moral the story if you're a content creator like myself please be careful of the people you look up to on this app I completely agree with her and now I one thing the only thing I'm going to give like credit to is if like somebody's not giving reviews in a person genuinely like thinks that everything is fine and no one's being honest with them then like I would get if they are a little like I think I'm doing really really good with something but either way if someone's bringing it to your attention I would at least take it into consideration of some kind you know so that was what we were seeing at first with all of this so the comments in where we're like who's at Lauren web so I'm like okay is this the individual we're talking about and then a comment goes the fact that someone would pay $228 full price for a template is crazy sorry this happened to you she said I hope no one did but I'm okay thank you another one she put your review back up dot dot dot probably to make you look like you're lying I'm sorry so these are a few comments that she was able to get and so again Lauren web I'm like okay this is maybe it's popping up in the search I'm not going to like openly be like this is the person I have to dig and make sure it's the person so then I saw that she actually responded this is Lauren web and she has a bunch of content and information that is giving you tips on how to grow which again I think that's perfectly fine I think personal Audits and like one-on ones are not an issue I think that's catered to I think that's customized I think that's like one-on-one talking with somebody seeing what you can do to help them I think that's like really beneficial cuz it's about the current time at that point of what's happening on social soci media talking with that person specifically asking what their goals are with their social media giving them tips on how to like perfect and make things a little bit better for them and then after that it's kind of depending on what they do with the information you give okay I get that but I was very curious about this individual and what she has posted or what she has to offer on social media so let's give a little bit of a backstory on Lauren web it shows honestly like her edits on here are [ __ ] phenomenal can I just say but I'm showing you guys this so you can get a good idea now she is successful on social media so that is good she's making money on social media she's successful she's doing good I think that's pretty good qualifiers just know what the [ __ ] you're talking about okay um book a one-on-one social media review follow my new IG YouTube channel grow on Tik Tok content courses how to land on the pr list all this kind of stuff okay so some of these things are not a red flag to me a one-on-one is not a red flag social media review is not a red flag but let's look at everything she has to offer if you click on shop and social media course the content Queen's cheat sheet is something that she has available and it's $29 so she says want to love up your social media are you wanting an actual full-time content Creator's tips and tricks on how to monetize whether you are on social media already or just starting out this course is For You 32-page full of my life hacks stop sleeping on your social media it's never too late to learn and go on and on and on it says what you get a 32-page workbook includes tips and hacks on how to level up your social media platform from a full-time content creator my favorite apps an easy aesthetic layout with modules on relevant social media trainings my exact strategy for securing brand deals with Brands like drunk elephant mirit fashion NOA da da da da da must house for being taken seriously on social media how to get paid on socials ugc up and cominging creative platform this is making influencers money and then it says no refe funds on there 29 is not awful for that I would say um I do think that a lot of these things you can learn um online personally like if it's if it's personal I get that if you're focusing on helping one person that's different but I feel like the generic let me give you tips unless you're giving it for free in my opinion I think is stupid here's another thing here's some more things that she has now that apparently she's list did off PR list 101 a mini so it's a miniseries a n page PDF that she is selling for $12 on prer list and collaborations it says are you wanting to land more collaborations get on PR list even as a smaller Creator this PDF has some of my value tips as well as a list of Brands and exactly how and where I've connected with them I actually have a serious issue with this because giving off email list is so [ __ ] stupid I'm going to tell you right now any Brands I've contacted I looked on LinkedIn I would dig into and this is before I have management okay now I have manag very thankful for it they do that for me but before literally look up people on YouTube who talk about this they'll tell you how to find it there are people on Tik Tok who give this info for free away so you don't need to buy a list that's stupid I personally think that's a waste of your money how to land brand collabs including list of Brands you can work with this one is $29 apparently this is similar but a bigger opportunity or a bigger list in one way I don't like this I don't think this is necessary to buy aing email list and maybe that's just me now this other one this is a social media optimization so it looks like she has changed some of this stuff it looks like this is what she offers now for a social media review it's $70 it is a social media review of she reviews your Tik Tok and it gives you advice on why she thinks you're not growing she's like this ad advice may be advice given to others who struggle with the same things oftentimes creators struggle with the same core issue which affects the trajectory of their content decreasing their ability to have successful platform in 2024 this is coming from someone who has worked on social media for 5 plus years with Brands and influencers started taking my personal Tik Tok seriously last year she goes down and talks about what the review will look like she responded to what the original Creator said and oh my God I'm going to set the record straight and explain exactly how my processes work for my audits for anyone who's been given misrepresentation and misleading information I will also be deleting any negative comments that I receive because I don't condone bullying online especially when majority of people know nothing about me let's remember to cheer people on in 2024 this is not my usual content but it's been highly requested as most of you know I do social media audits where I look at your social handles like Instagram Tik Tok Pinterest and let you know what I think you're doing wrong I let you know my personal opinion of things that I think you're doing wrong that are affecting your growth my formats hold valuable information that tons of creators don't do to progress their growth hence a lot of the information and feedback can look similar okay so I again I understand and comprehend how some information can be the same however when you are doing an audit I would assume that you look over at like things are way way more specific like when if a if two creators are saying something is too similar that means there's probably too much too much similarities if you're talking about this Creator's aesthetic and then this Creator there should be different perspectives unless they have similar Aesthetics okay there should be different recommendations there should be other recommendations of here stuff you should be inspired by your examples of what I think you should do there should be a [ __ ] ton more creativity to give them value so I don't believe this in my opinion this is just me okay I feel like this would requ give you like you would have some similar tips yes but I think overall you would have way more different recommendations to give somebody because they are a unique content creator it is one thing if you have like creators in the same exact Niche popping up and maybe they really are completely bombing in the exact same ways I kind of get that but at the same time for two different niches two different creators and they got almost the same [ __ ] I'm not buying this babe I'm just I personally am not simar or the same when I view these accounts with with core root issues trending audios not making connections content that's all over the place not niching down not having valuable hooks my audits are generalized but personal at your social media page listen to your openings watch some videos despite having different niches people's core issues can look a lot alike this doesn't diminish the value of the audit there's always information to walk away with and Implement in fact people whose content do not look like this and their content is thriving and doing amazing I transfer them at zero cost us to a one-on-one where we're able to actually talk through the situation cuz I'd rather talk through something than give you an audit that you may not benefit from because your issues look different but if they don't need the audit and you're charging them still wouldn't that still kind of be like messy I don't know like if they're doing so good maybe I would be like hey let me return let me let me give you a return of a certain percentage of the money and then like let's just talk like what are you struggling with you know like refund it all and be like hey actually I think you're good like you're doing really good I don't know if you're having some impostor synd them if you want we could talk about that from Creator to Creator but if they're doing good why would you keep the money like isn't the point of giving something if you can't offer the service to them and give them any value then I would assume you refund it you know I don't know that's just me anyone who's upset that audits can look similar or have the same information are missing the mark on what really is happening with the trajectory of their content their content isn't doing well because in 2024 things are different in what's required for you to see success and growth so many people do what's been done in the past that has worked for them and they're not complying to the new algorithm shifts my audits are different from my one-on ones where they're less detailed and less personal one-on ones we're able to chat face to face we're able to have a conversation and walk through your work hence why one-on ones are more expensive let's keep in mind that I get hundreds of audit bookings weekly I don't have to write out an issue that I see multiple creators missing I'm going to say the same thing this is not to say that I don't look at your profile and your content it's not to say that I don't give you tangible tools and examples of what I am seeing on your page that relate to what I'm saying so I'm not really sure where any issues would lie that does make sense if you see a bunch of people that are messaging you and you have very similar problems that they have copy and pting maybe that wording isn't always inherently wrong if that is an issue that's happening I would say though if you have I I I'm getting a little alarmed here with you have hundreds of people messaging you if you can't really take the time and accurately do an audit then I would hope and I'm crossing my fingers this creator doesn't do it like doesn't take on the audit if she's incapable of taking it on so my personal belief is yes I get some things can be copy and pasted but I don't I don't think the Creator that we saw previously and her friend would be so annoyed if they didn't feel like everything was completely spot on again I really I can't comprehend how it be 100% spot on or really spot on if I look at a friend of mine and they're making content this way and then I'm making content this way I'm still would say that we would have to have recommendations that are different with kind of content that we would make like what we would do how we would Embrace that maybe certain topics that we cover it would be really different unless we are really similar content creators with Aesthetics and everything that would be the only way I would understand this I still think the original Reviewer is right in what they're saying I don't think she's 100% wrong in having some copy and paste aspects of it because they are literally identical to like if you see 20 people a day that are not using trending audios or specific tags or are not focusing on things that will benefit their platform I get being like okay all y'all are not doing this you got to do it come on now like this this is what I would do here are examples of it here's how you can make sure you're consistently doing it it's a problem when all of it is completely copy and paste that is where I would have the issue so I think in a way both of these people are slightely slightly correct on this let's also take into consideration that my audits provide personal information and value things that have worked for me that I want you to apply every single audit holds my exact formula that I use I've helped numerous people grow their accounts and find success on social media I more recently have actually had an email asking people for reviews which I should have done so long ago and one last thing my audits are $7 70ish which is a lot of money compared to tons of other content creators in my similar space who charge upwards of $300 I'm giving you bang for your buck I don't like that actual rationalization cuz there's some people that are giving audits that shouldn't be charging $300 either you know like oh my god well you could be spending a lot of money but you're getting it cheaper here not all of them should be charging that much either you know what I saying I don't think her pricing is awful but I think it should be wildly in depth then if you're going to do a super specific audit like it's got to be like a lot of information given to really make sure that they have a game plan on what to do maybe that's just me this is kind of what I'm feeling as I'm seeing this kind of stuff here's my problem she says let me set the record straight for online bullies I don't know why it's the topic of online bullies maybe it's people that are coming to her comments saying that she scamed people either way I think I would immediately if it was me be like hey dude like okay let me be super honest this is what happened this is what I did I get why you would think that someone was scammed like let me I just be transparent I don't like the defensiveness in like you got to understand there are scams out there there are people who do things and charge money for [ __ ] that they shouldn't so I like you got to tread lightly when you do stuff like this you know what I mean and I make it $ 70ish doll because I'm still growing and learning on the platforms this is my business I work really hard at it for those who support and find Value from it I'm truly grateful and those who don't can just go mind their own business you may know one piece of a puzzle you don't know me and you don't know what I have to offer and cyber bullying is never okay hopefully this was helpful love you all let's go back to the actual audit page that she has available now so it does show that it is $70 and it does discuss how the updated version that she has put up I guess ever since the situation happened is showing you the process and what it looks like when she does this she reviews your page and looks at your views likes followers advice based on this may look like the same if others have the same core issues a review of two to three videos dependent on content issues a review of two three four two to four videos that doesn't seem like enough dependent on content issues review two to four videos is it hard to scroll through all of like a [ __ ] ton of I mean I if their content is that long you could scroll a decent amount and be like like okay this is a [ __ ] ton of your content Tik toks are not usually that long this is what I think you do better Etc two to four videos doesn't sound like a lot SEO strategy advice given to everyone my formula for growth how I have helped my influencers and brand growth given to everyone General tips given to everyone IG is shifting from aesthetic to Value so a lot of thep TI Tok information complet implemented into Instagram final statements pieces of advice if you want more in-depth analysis please check out the 101's where we chat about any and all of your questions and game plans okay I don't like that I would assume if you buy this you would have us like a part where you're like hey what are you what do you think you're struggling with what's bothering you right now let me figure that out let me dive into it let me get back to you and like this I also would it would kind of make sense to also hop on a phone call with that person to be like hey this is what I noticed this is what I think you could do better what are your thoughts on this because because also it helps to make sure that the person like fully understands you so I still think in a way in my personal opinion that this could still do better now she says make sure your email on file is correct once you receive my email you will be given five business days to respond with your social handles if there's no response unfortunately it's considered invalid you will have to purchase again if you need the review done approximately 7 to 14 bit I don't like that either if someone purchases and doesn't you don't do it then you still charge them full they didn't really waste your time then cuz you didn't get to start I don't like that either 7 to 14 business days for a full onepage written review to be sent back to you once we have your social handles I received tons of orders weekly and I want to take the time to go through everyone's socials thoroughly to ensure the advice given is IR relevant if I see your socials doing well I will a just switch you to a oneon-one no extra charge so we can talk through what is happening I appreciate your patience and I'm looking forward to be part of your success story on social media this year this should be a given but I'll disclose it anyway I don't ever guarantee you'll have growth I provide insight and advice on things that factor into why you may not not be seeing optimal engagement which is true yeah like if you can give advice to someone but that doesn't mean they're going to take it to wrap this up what do I think about all this I personally am thinking that some of these things are right on one end and some of these are not I think some of the things this individual is selling I personally would not waste my money money on like whatsoever there's too much free stuff on the internet for you audits are one thing but I think the way that this audit was approach was kind of weird like I don't really like the idea of oh if you don't submit your information to me in a certain day amount of days like that's it and they're not going to get refunded like I don't personally like that unless there's somehow some like something different that I missed it says no refunds and then she's like it's not going to happen you're going to have to purchase another one I don't like that like I think that's messy I think you should get a refund back if they're not providing you an actual service I mean yeah I would hope that you don't like message someone and make an order and then I'll do that but I like if they haven't started any work I would assume that like you know they haven't technically wasted much time I don't know maybe that's just me I don't like that whatsoever I think some of the things that she's posted are kind of weird I do th and realize that there's a lot of influencer gurus out there who are problematic as hell and personally I think this Creator should yeah be mainly focusing on content that gives free tips over having people buy stuff because I think you can personally do really good as a content creator that does stuff like this without selling things that are highly unnecessary in my opinion like the brand list uh I think this is sketch in my opinion do I think that she can offer really good advice with audits yeah so I think some of the like overly exact information to audits sounds a little too sketch to me that's my personal belief on that okay I think that two sides can be very like I think some of them both have things that they are right on but either way I personally would just be super duper careful with these kinds of things cuz you never know some people aren't going to get be detailed and some people will and then you're [ __ ] out of money which like super duper sucks so that was it for today's video thank you guys so much for watching don't forget to like comment share and subscribe to the channel uh yeah and I will see you guys in the next video bye [Music]

Channel: Isabella Lanter

Views: 120,544

Keywords: influencer scams, scam, fake guru, tiktok live, tiktok, tiktok scams, tiktok scammers, tiktok 2024, tiktok drama, tik tok, reaction, tiktok influencer, scams, drama, commentary, tiktok shop, tiktok shop affiliate, tiktok shops, tik tok shop, tiktok shop 2024, tiktok scam, tiktok cringe, scams on tiktok, tiktok live scammers, scammers on tiktok, tiktok trends, callum markie, markie, Lauren Russ, Lauren Webb

Id: tcr5X-7BAPI

Length: 26min 14sec (1574 seconds)

Published: Sat Feb 24 2024