DO NOT PAY FAKE DEALER MARKUPS/MARKET ADJUSTMENTS: REACTION TO YAA CLICKBAIT STRATEGY Kevin Hunter

do not pay fake dealer markup or Market adjustments markups are old news it's just another fake fee to unfairly boost dealer profits hi I'm Kevin Hunter the homework guy here today with amazing Elizabeth the homework gal cars they're a pain to buy expensive to own and a visit to the dealership is about as enjoyable as a colonoscopy despite all this pain around cars kids love to play in them adults love to obsess over them like taxi drivers dealers Drive their customers away but somehow they just keep coming back so in the spirit of all things Auto buckle up for another the homework guy show as we take you back to school Liz start by explaining what exactly is a fake dealer fee markup and Market adjustment wow that was some intro Kevin the answer to your question is a fake Market adjustment or markup is essentially just another fake fee that dealer is devised to reflect a situation of low Supply and high demand as Kevin said it's a profit booster and nobody should be paying it any longer it can range from a few thousand dollars on commonplace vehicles and upwards of fifty thousand on high-end or limited production in vehicles that's just insane I've even seen situations where the markup was ninety thousand bucks oh my gosh during the pandemic when there was hardly a car on any dealer lot out there we left this subject largely alone right as Elizabeth said when demand outstrips Supply expect car dealers to mark up the price and add tons of extras during the pandemic it became the new normal however the pandemic is over Hallelujah the dealer markup is officially dead now that doesn't mean that dealers won't be still trying to hang on to it for a while they lie about everything else right right but the time has definitely come to hit the brakes on these dealer markups and pound the market adjustment into the history books be gone with it yeah it just needs to die and be gone unfortunately this past November still 41 percent of you car buyers out there buying a new car paid a price above MSRP they paid the fake markup fee either out of ignorance or failure to understand the market which after publishing 11 fake fees are a video this is the single biggest fake fee that people are facing today often thousands of dollars the minute supply issues started to ease and prices started to shift a dealer markup became fake news total nonsense it should not have been paid at this stage of the market but 41 paid it anyway hello people well dealers can be very convincing with their arguments for why they have to charge extra money and yes they won't easily give it up without a fight but as Kevin has said it's fake news at this point still there's also some problem that some car buyers have so much money they really don't care about wasting it like my old customer Jeff would show up at the dealership and said Kevin I have the itch to spend some money again yeah and paying a market adjust a dealer markup or any money over MSRP is just that a total waste of your money yes but it gets worse than that this creates more than just wasted money for you at the time of your purchase it also does harm that goes well beyond that person agreeing to pay the market adjustment because it justifies the fake fee serving to initiate a snowball effect of losses for countless other buyers you guys it encourages the dealer to continue screwing people over such a great Point by any one buyer allowing a greedy car dealer to bend you over and demand more money out of you for their car you're encouraging a bloated car market to keep rolling full steam ahead you're saying the heck with your fellow man and rewarding slimeball dealer practices essentially saying please continue we can take it it's like when the bully takes her lunch money I guess that's right you have to stop this folks when you don't put your foot down and stop the nonsense you're making life more miserable for every Future car buyer who interacts with that dealer this is a huge ripple effect yes and I hope that you've noticed we're repeating ourselves in the effort to pound this message into your head this is exactly why you need to stop paying Market adjustments and help us and help others put the nail in the coffin of the now fake dealer Market adjustments and markups over MSRP literally every new car manufacturer is seeing increased sales right now the semiconductor shortages are significantly in the rear view mirror there's zero real argument that market supply and demand problems still justify higher prices don't be a fool people everyone wants to see prices go down but as long as we're reading headlines like this one we know car buying habits are still desperately out of control it says new car inventories rising and prices falling but not much yet dealer inventories reach the highest level since June 2021 highest levels folks and this was published back on October 17th that's the only evidence you need to see to understand we're dead on the money tuna reports indicate that recent high prices could soon begin to deflate and as we've reported last weekend it's likely to be mid-summer 2023 before prices are more in line with what they once were if you want what's truly a good car deal you're going to have to be patient and wait for IT Supplies across the board appear to be catching up to demand according to Cox Automotive which shows a new car and truck inventories have reached their highest levels since early 2021 near the beginning of what became the semiconductor chip shortage U.S new light vehicle inventory reached 1.56 million units at the end of October representing a 49-day supply that figure is approximately 740 000 Vehicles higher than September 2021 Supply and up 290 000 from August alone that's plenty of new cars available enough to create an avalanche of car prices we understand that the car market is far from perfect and while Supply chains battled many pandemic created challenges the car market has also endured political obstacles when we look back to September 2019 well ahead of the pandemic problems there were around 3.3 million cars in inventory which was about a 65 to 75 day supply as compared to the 1.56 million or a 49-day supply like we have now by the way folks we will never see 3.3 million cars in inventory ever again manufacturers realized it makes no sense to flood the market with cars that said everything is moving quickly in the right direction even better news every one of you watching this today can play a role in helping that momentum continue and Go even faster how by staying out of dealerships and at a minimum refusing to support the fake markup if you do go car shopping do not forget you can help by refusing to pay a red Cent over MSRP no more Market adjustment stuff folks help us and help everyone else to make it die on the vine Cox automotive owned Kelley Blue Book also found that the average transaction price for a new vehicle dropped in September the 48 240 average represented a small 0.3 percent decline worth 146 bucks but it was the first decline in five months what a pittance yeah but with interest rates up average monthly payments went up too meaning affordability of cars are actually getting worse right and speaking of Supply chains opening up even Tesla is showing much improved response times to new vehicle orders the lead time for a new Tesla has dropped to a few weeks or as much as 60 days Tesla Lead times were five times longer the same time last year Honda's the Vice President of Sales was on record saying while the Auto industry seems to be hit by one challenge after another with Transportation issues and parts shortages the efforts of our dealers helped achieve strong turn rates that maximize the available inventory for our customers now the pipeline is getting stronger with the expectation that increased production in the fourth quarter meaning now in 2022 will support important upcoming all-new model introductions like the CRV CRV hybrid and pilot let me repeat the pipeline is getting stronger be patient folks and give it a little bit of time Hyundai is another Supply success story Hyundai has been crushing it lately with new product introductions it's award-winning ionic 5 battery electric vehicle had a strong launch during the worst of times and continues to enjoy delivery levels on par with its peers here's what Randy Parker Hyundai Motor America CEO told Park news we have a strong product lineup our company has done an excellent job of keeping the pipeline moving along with inventory management coming out of Korea and are plant in Alabama through the challenges of fighting the pandemic and microchip shortage Hyundai continues to make sure we are getting products to our dealers and taking care of our customers again I repeat his comment our company has done an excellent job of keeping the pipeline moving along be patient again folks give it a little time recently we acknowledged that there are many good content creators who have joined us here on YouTube and we do welcome them all but I must caution people against putting too much confidence into creators who are in the business of publishing click bait titles for example I laughed when I recently saw a video titled wait at least four to six weeks to buy a car and save thousands save thousands in four to six weeks that's ridiculous yes ridiculous clickbait and that's another thing that needs to Die YouTube does reward The Click baiter unfortunately and those who clickbait really hurt us I laughed when I saw that video too but then it seriously pissed me off so I checked it out anyway because I was curious what they were basing such an outrageous claim on because as we have already made clear right now including the next four to six weeks is a terrible time to visit dealerships and that will be true for several months the advice on the video drawing on typical year-end deals essentially would be correct if we were looking at a traditional car market right I'm talking about well before the pandemic end of year deals were traditionally the best deals to be had but the end of this year it's far from traditional and it will offer no real serious savings or deals that would appeal to any kind of a Savvy car buyer and producers of the video totally know it but 102 000 suckers fell for it so the click bait worked sending car buyers to dealers and giving them false hope of a good deal and thousands in savings is just irresponsible on so many levels what's worse folks it's not just us calling them out they are being chastised by their own viewers Scott Michaels recently commented on their Channel these the sky is following click bait titles make you guys look like you'd do anything for views and likes so true so why would someone trust ya when you guys are being as shady as the dealers that you constantly rip you're doing the same job of bait and switch that car dealers are doing they give you one price and when you show up the price is different you guys put out a gloom and doom title prices are plummeting or save big in four to six weeks but when you watch the video it turns out prices have come down some hypocrisy is not a good look or a good business model do better Scott Michaels We Salute You and loudly absolutely applaud you for calling out the absolute BS strategy of putting out click bait titles all for a buck you got it the greedy former dealer hasn't lost the greedy character and deserves to be called out for it and amazingly folks they just put out a video admitting to the fact that Zach has a specific strategy around clickbait all-around concerns about money making as much money as possible because they grew their staff too fast in the weight of payroll is their excuse for dishonesty and many of you have fallen for their click bait I've had my doubts for some time if the old man ever actually had a coming to Jesus moment and a true Awakening of his conscience or if these two were just here to turn a buck now that the truth is known the trust of many of you has been betrayed these kinds of videos are leading to a lot of frustrated viewers to this point after we made an attempt to complement other content creators even mentioning yah positively we received a comment on a recent video from Suzanne bosta she writes in the market looking for the past two months binging YouTube and never been more confused totally to our fellow content creators over at yah you're embarrassing all of us and hurting all of our reputations and you must knock off the crappy click bait title No Excuses Zach knock the crap off making an excuse that you're beholden to YouTube that you need the money and blaming the platform for having a click bait problem is pure B es I'm wondering did the old man totally lie and screw over his customers with the excuse well since other dealers are doing it and the dealer environment drove it that he was beholden to doing it too yah is proving by their own admission that they were wearing the same mantle as the Crooked dealers that they are pretending to warm consumers about it's crooked it's dishonest and it's a betrayal of the trust that people put in you and you have the audacity to admit it's just about the money generating ad revenue for you we called out yah on this before and got a little Guff from our own viewers saying it's not a good look to be chastising other YouTube viewers well we received the very fake apology from Zach car buyers are already being hosed by car dealers they don't need to be taken advantage by YouTubers too nobody should be treated to such nonsense if you can't tell Kevin despises dishonesty one thing we promise we will never do here on the homework I channel is betray your trust by publishing content just to get you to give us a view in the hopes of generating ad Revenue we are beholden to nobody not to YouTube or anybody else just the truth we live responsibly we grew our team responsibly because Kevin and I aren't just advisors to car buyers we are Savvy business people who understand the responsibilities of running a smart business The Click bait stuff from yaw does really piss me off but honestly I do hope they get their act together for the good of everyone if not they deserve to die on the vine just like a crooked dealer they had the opportunity to be a good reliable resource to people not the fake counterfeit they've turned into okay back on topic with a review of what we've covered on this video whatever you do folks if you should happen to go to a dealer well ahead of the time frame we're suggesting do not pay a red Cent over MSRP follow an example of our viewer Bernard Hammonds he writes my wife had to have a new vehicle and ended up going new because the 2021s were more than the 2023 totally and the credit union made the process so easy great advice guys I told them immediately take the markups off or else we are leaving and they did so without a blip move on the credit union Bernard so folks do yourself and your fellow man a favor if you go car shopping follow the example of Bernard and his wife and refuse to pay a markup move to another dealer if you have to and go further away from home if needed but do not pay a market adjustment under any conditions the dealer markup is dead and if you can the best case scenario is to be patient and wait until next summer just do it could I ask all of you to do us a favor visit our website at thehomeworkguy.com and leave us a review on our social media pages with a few thoughts on what you've learned over the last 13 years from us also while you're there you'll find information and links to order the X caps and Amsoil if you wish it's where we will publish the info and links on those products for future reference it's a great way to save on gas expenses and keep your used vehicles running in Tip-Top shape 13 years on YouTube has been an unbelievable Journey folks and we are absolutely delighted to say we've never published a video designed for clicks we've never lied to you like The Click bait content you've received from yaw and unlike the former dealer will never betray your trust I don't mind reminding you that I got fired for being too honest and then refusing to take down my channel that was helping car buyers I was willing to pay the price for being honest if you'd like to send us a tip showing your appreciation for 13 years of trusted service to the public the links appearing on the screen will be easy to find Down Below in the description box PayPal cash app and now venmo so many of you have tipped us over the years it's been humbling and mind-blowing yeah we really appreciate your thoughtful kindness and it does provide a good indicator to us to tell us how well we're doing and how much you appreciate what we do because you owe us nothing right I also want to say something to disenfranchise viewers over at yaw you don't have to spend your hard-earned money on their membership to get help on your car deal especially from a dishonest former dealer instead I'm going to make you a very generous offer free help send us a text to 701-441-339 9 with your name and will be on standby the next time you visit a car dealer will not let a car dealer rip you off and will do it because we love our loyal viewers and we want you to be taken care of not betrayed it's never been about a buck for us and never will be all right if you're new here at the homework Guide channel don't forget to subscribe and ring that Bell we welcome all of you to our family and of course please share our videos on social media because we aren't clickbaiters YouTube hasn't done us any favors of late seriously throttling our content down after just one day that it's up help us blow this one up folks thanks everyone for coming back into all of our faithful followers out there you guys rock God bless you all I'm Kevin Hunter the homework guy signing off with amazing Elizabeth the homework gal once again we're still earning your trust see you next time we gotta go

Channel: Kevin Hunter The Homework Guy

Views: 11,763

Keywords: Car prices, news, car loan calculator, Auto sales, Used cars, Car, Cars, Car dealers, Automotive news, Car news, Car news USA, Automotive, How to buy cars from a Dealership, Car Buying Tips, What to look for when buying a car, cash, car dealership negotiation, car negotiation, car dealership rip offs, whiteboard finance, car financing, dealership scams, used cars for sale, car prices, car market, chip shortage, used car prices, car sales, used cars

Id: O7Xrkh-qeCE

Length: 17min 34sec (1054 seconds)

Published: Tue Dec 06 2022