Craig Federighi the Comedian? - WWDC 2014 Supercut

you guys are fantastic you know it was just a year ago here at WWDC when we narrowly averted a major os10 naming crisis you you may remember that we were able to deftly shift from names based on big cats to names based on beautiful places in California so we collected our crack product marketing team shove them in their VW minibus and set them out on the road now they first ventured south discovering OS 10 Oxnard this wasn't quite right but undeterred they headed east landing at OS 10 and show Cucamonga still we hadn't quite hit the mark so they boldly ventured North landing at OS 10 we'd now strangely this one had large pockets of support within the product marketing organization and check out these beautifully crafted new icons so clean and yet so fundamentally still Mac and check out that trash can that is a gorgeous trashcan you wouldn't believe how much time we spent crafting a trash can so or even reminders so here I'm supposed to practice for a demo and I forgot to do that but it's too late now so we'll send that one on its way our meeting at the campsite and good I see that a Jeff and Johnny are both in on the trip as well and I'll tell you you you just have not had chili by the campfire until you've eaten it with one of Johnny's custom crafted aluminium spoons it's uh it's the diamond-cut chamfered edges that really make the experience so uh so I'm working on a document as well to help plan our trip loud drive now okay intriguing and what the heck we're throwing in windows too I'm going to type in I hope the Rope is wait for it multi-threaded how about that parallel programming joke you did not see that coming next something entirely different we all love iMessage we can continue our conversation seamlessly from device to device but then we have these green bubble friends and you know they have inferior devices and they insist on sending us messages and we don't want to hold it against them but the problem is that those messages don't show up on our other devices so I want to give so if you're up for it I'd love to give you a demo now next up felt phone calling uh hold it one sec well this is from my mom now she she is surely wants to grill me about the newest fourth tier LLVM compiler in Safari but this is not the right time I know you'd all love to hear from mom but I'm gonna scream I'm so I'm sorry she's a wonderful wonderful woman but that's it this is this is my space um so so I wanted to make a phone call to a new Apple employee that's that's joining us is something we do from time to time so let me just bring up uh this here we go a little little welcome Paul let's give him a WWC welcome so what's up let's have my Mac dial via my iPhone I I talked to people like him all the time of course very normal for me I missed you guys so what let's talk about iOS 8 and sometimes you receive notifications that you just really don't want to deal with right now and you can just flick those away like that that's really handy now here's a nice message I don't know who this fellow is but he says great collaboration you and Johnny have really come together really well let's take a look at that one oh dear God well this would be a good time to demonstrate our quick delete feature so I can drag all the way across and delete at a glance I'm certain that message won't haunt me on the internet for years to come leave your messages on your iPad and when you receive a call from someone going like this you can pick it up right on your iPad if you don't want to have to clean these up audio and video messages can take up space the self-destructive less you choose to keep whoa what's this so Craig should be backstage but he apparently has sent me a message and it looks important so if you don't mind I'm going to play it back and I can play it back in line even if the video message here just we've got a serious situation about me back here I can't control this right I got to do something I got jaws I'm gonna need your eyes more time needless to say hair like that doesn't come easy so while he's doing with this crisis backstage oh look I've actually got an audio message from now what's really cool is I can actually listen to audio messages and reply to them from the lockscreen simply by raising the iPhone to my ear hey Joss we got the crisis contained back here I'm good to go so wrap it up whenever you're ready and that's that easy to listen to a message and I can reply to it the same way Craig it's good to hear that you survived the great hair crisis of 2014 I'll get things wrapped up here and we'll get the show back to you lower it and the message is sent super easy so okay so next up iCloud Drive for me enterprise that turns out that iOS yeah they got one enterprise guy over there i'm so iOS is a huge hit in the enterprise in fact 98% of the fortune 500 uses iOS and we're going to get the last two and it's in part because of these great I Oh s tailored applications now we also improve our management yes the enterprise guy back there so I mean our refrigerator looked just like this except the kid had gray hair but we've now in iOS made it that easy to set up your family this is clearly some kind of endurance training thing to him is doing to me so cloudkit is effectively free with limits so next I want to move on to something huge in the area of 3d graphics and it's called metal so as you know it's incredible graphics they were able to achieve end I think we're all feeling very zen now so that's very good so that's metal the language is called Swift and it totally rules Swift is fat

Channel: iconredesign

Views: 598,375

Rating: 4.9308476 out of 5

Keywords:

Id: AN5tEJgfM-E

Length: 8min 2sec (482 seconds)

Published: Mon Jun 16 2014