Contestants Pitch Their Designs to Anna Wintour and the Judges | Vogue

okay I'm actually gonna close the store beautiful reveal actually I do one caretta caretta she just meant to microwave a desktop today it's one of the biggest days for the designers they come we give them five models they brought five looks that they think best illustrate their brand who they were in the past who they are now and they can be in the future and they will walk into a very intimidating room and look at the Mount Rushmore of judges and basically pitch them on why they should win the fashion fund but as soon as models already you can start dressing your people it's like a first date some are cuter some have cuter personalities it's really like a first impression that sets you up either for success or to be digging yourself out of a hole for the next five months I watch the previous season of the show and go through the possible questions we came up with 14 questions amongst us if they ask you know what were your sales last year a million times before but now it's very fitting for their people this really is us it's our DNA I don't know there's anything else we could talk about more passionately or confidently I went through a lot of looks to sort of decide on the final five this is sort of like the hardest part to be in the competition no I'm definitely nervous I mean multiple different emotion is nervous excited you've been doing on so much prep like leading up to it Oh smooth Li and I'm waiting for the other shoe to drop are you feeling I am looking for D on them oh he's a model no that's good tell me I lost my model on the loose and will be here in like five minutes if we can have all the food away everybody's just doing what they're supposed to be doing just say we have to think of you a different question I know the same way the judges really grill the designers but they like to have a little bit of fun with it what do you think about brexit this is the biggest moment for these guys to really impress the judges need to crush it we started with his hand build mobile crew cart which is like a mobile sales card and now we have a beautiful flagship store in the heart of the French Quarter do you hope to expand beyond glasses without a doubt so we launched a small optical test about a year ago and we're gonna launch optical in 2017 Carolyn you seem to have it all figured out what what can we help you I wanted to create a line then it's classic and timeless but still with a lot of details and you can touch it's a very cluttered market by did you started what did you think they did something different to say I love shoes so I will not imagine doing anything else and I feel there's a lot of men designing I feel I have sensitive more feminine point of view thank you so much guys my main goal is to show that lingerie can be fashion I'm Morgan Curtis my brand's called Morgan Lane and I started painting dolls and used one of the dolls as my brand news Laney I do all custom hardware if you have turned around if you were to win how would you use the money the exposure I used all the money that I made to launch it literally every single penny I would love some direction and to expand the team good luck I could see that whole doll thing working in a bring samples of shoes the first look is the foldable shoes we actually tapped into making cashmere socks very nice you guys are sisters sisters from Iran and do you make money No [Music] the model got arrested he was arrested I'm gonna walk you through five looks come a little bit closer everyone take the jacket off this is elastic what do you think your customers attracted to your brand from like the super fashion kid to the kid in Arizona who wants to be the fashion kid it kind of hits like multiple different like demographics and Ely I would love to do like a vertical business I would love to do online I would love to do in-store only good stuff okay so should we jeans worth something we wanted to do for a very long time we're happy we sold a thousand pairs we wanted to design evening gown it was approachable you're designing for new design in fact yes my name is Beckett and this is Patrick and we design area we specialize in textile development we partially construct the garments and put them into the Machine and embossed them this suiting is actually also hydrophobic red wine water it will just fall directly off which yeah please touch her are you interested in doing performance clothes Rihanna weren't wore some stuff did you mean performance like sport orbit active wear I love arts and crafts I was raised in arts and crafts you'd have a little bows for all that sweaters yeah the level pom-pom love a bow often they say Adam Salman is big coat little dress what did you apply why did I find I mean I need the mentorship in the money like I am hustling you know what I mean like day to day it is really a struggle thank you so much guys Rochambeau men's we were like what are all these buttons this isn't our star like looking at stream iring the brands that were making things had we're also looking overseas at what was going on we were like there's got to be a different style here I consider him a dreamer in a sense I have to rein him back a bit because he'll go crazy at times they may have to dress for the next know you the mothers go did you already tell us he didn't come up our air depends how much you wanna show there are some more sudden exposures there's a user asleep there's more opening so more like the body shapes then you know the boobs and butts and things like her shoulders but you want a glass of water yeah maybe thank you looks like she's gonna faint and who would you like your mentor to be my mentor I don't know the options so now we'll give the judges a few minutes to deliberate and put their thoughts together about who did well I think she has I don't like her who didn't we like area I struggled with a middle oh my which is area it's a kind of very specific generational idea of glamour and I think that we could help them an atom really impressed me [Music] do you think you can survive I think he could survive he needs to get like a big partner and we'll put him in a contemporary space what do you want friends between stamps and Roshan believes in the Rochambeau show I didn't understand how any of it really went together I think stamped is more thought-out and I'm surprised I've never heard of it that girl didn't like Chloe Shu so much no I thought she was impressive Mugen lanes eight o'clock in the morning up seeing those walking up next to it at my perfect couple and they're so beautiful and they don't fight I mean had the right balance of wearability interesting ideas we all loved Brock and we all loved Stirling's it's not like anything else in the market and it's a scale and it's probably just tell us who is best backstage I would say Miriam and Marjan from new bark are the most proactive I got 80 emails between the two of them I think Morgan is very quiet but the more you talk to her I think the smarter you can tell she is it's very interesting it's gonna be fun to see how they progress what an impressive crops thank you very much thank you all so how do you feel like a win I feel like it went really really well they certainly know that the designers a lot better after this morning they know their clothes they know their personalities so the next thing the designers really have to gear up for is the design challenge [Music]

Channel: Vogue

Views: 3,326,494

Keywords: 10th anniversary, adam selman, anna wintour, behind the scenes, cfda, cfda/vogue fashion fund, david neville, designers, fashion design competition, fashion fund, marcus wainwright, project runway, rag & bone, runway, the fashion fund, vogue fashion fund, clothing designer, wintour, stampd, anna wintour fashion, cfda fashion, best designers, best, fashion, beauty

Id: Y82TpuAdTHY

Length: 8min 48sec (528 seconds)

Published: Fri Nov 11 2016