>> WHAT BEER ARE YOU GOING TO DRINK ON THE 4TH OF JULY? >> WHAT BEER? >> ANYTHING BUT BUD LIGHT PROBABLY HEINEKEN LIGHT. >> SAY NO TO BUD LIGHT. >> NO BUD LIGHT, NO BUD LIGHT. >> ANYTHING BUT BUD LIGHT. >> WE ARE NOT DRINKING BUD LIGHT, THAT'S FOR SURE. >> THANK YOU, THANK YOU VERY MUCH. >> YIKES, AMERICANS ARE NOT QUITTING THEIR BUD LIGHT BOYCOTT AND THE BEER BRAND'S VALUE HAS DROPPED SO MUCH, SOME STORES ARE SELLING A 30-PACK FOR JUST 8.99. >> ONE WAREHOUSE MANAGER TELLS THE "NEW YORK TIMES" AT THIS POINT IT'S CHEAPER THAN SOME OF THE CASES OF WATER WE ARE SELLING IN THE BACK. IT'S JUST NOT MOVING LIKE IT USED TO. TOMI LAHREN JOINS US NOW. HAPPY 4TH OF JULY. THIS INTERVIEW WITH THE WAREHOUSE MANAGER WAS REALLY ENLIGHTENING, HE ALSO TOLD THE "NEW YORK TIMES" THAT ANHEUSER BUSCH HAS MADE A MISTAKE WHEN ITS MARKETING BROKE WHAT HE CALLED THE BAR RULES. THAT MEANS NO POLITICS AND NO RELIGION. >> YEAH, EXACTLY. AND THE REASON IT HAS SUCH STAYING POWER, THEY FOUND SOMETHING THAT CONSERVATIVES REALLY CARE ABOUT, AND THAT'S BEER, AND THAT'S OK TO SAY. LISTEN, NOT A LOT OF BOYCOTTS WORK, CONSERVATIVES, WE MOAN, GET ANGRY ABOUT THINGS BUT DOES NOT TRANSLATE TO MUCH. THIS, THEY FINALLY STRUCK A CHORD AND I THINK GETTING TO THE CORE OF THIS, THIS HAS BEEN GOING ON SINCE MARCH, RIGHT, SO THIS HAS BEEN GOING ON FOR SEVERAL MONTHS, AND A LOT OF PEOPLE FORGET WHY THIS IS HAPPENING. IT'S NOT JUST BECAUSE YOU HAD A CAN WITH A TRANS INFLUENCER ON IT. IT'S BECAUSE YOU HAD A TRANS INFLUENCER ENDORSING YOUR PRODUCT THAT MARKETS TO TEENAGE GIRLS. PRETENDS TO BE A TEENAGE GIRL. WE NEED TO GET BACK TO WHY AMERICANS ARE SO UPSET WITH THIS, GOES TO THE CORE OF WHAT BUD LIGHT MESSAGE WAS SENT OUT. THEY PUT OUT PATRIOTIC ADS, TRY TO SWEEP IT UNDER THE RUG. UNTIL BE EXPLICITLY ADDRESS WHAT THEY DID, THE HEMORRHAGING WILL NOT STOP. >> BUD LIGHT LAUNCHED A NEW AD CAMPAIGN WITH TRAVIS KELSEY WHO PLAYS FOR THE CHIEF, AND SOME SAY IT'S VERY DESPERATE. WATCH THIS. >> OH, YEAH, AAHH, YEAH. >> TOMI, HONEST OPINION, YOU THINK BUD LIGHT CAN DIG THEMSELVES OUT OF THIS HOLE THEY HAVE CREATED? >> NO, THAT WAS A GREAT AD. HAD THEY NOT DONE WHAT THEY DID IN LATE MARCH AND EARLY APRIL, THAT WOULD HAVE BEEN A GREAT AD. THEY ARE NOT ACKNOWLEDGING THE PROBLEM IT DOES NOT MATTER HOW MANY PATRIOTIC ADS THEY PUT OUT, HOW MANY CLYDESDALES, AND HOW MANY BARBECUES, THIS WILL NOT STOP. IT'S SO SAD, SO MANY GREAT AMERICANS THAT WORK FOR THE COMPANY BUT UNTIL THE HEAD HONCHOS OF THE COMPANY, UNTIL THEY DO SOMETHING, THIS IS NOT GOING TO STOP ANY TIME SOON, I PROMISE YOU THAT. >> TOMI, HAVE TO ASK YOU ABOUT THIS. CALIFORNIA GOVERNOR GAVIN NEWSOM WAS JUST IN IDAHO, NOW HE HEADS TO MONTANA AND UTAH. HE'S CAMPAIGNING FOR PRESIDENT BIDEN, THAT'S ARE ALL RED STATES. SOME PEOPLE ARE WONDERING, IS HE REALLY CAMPAIGNING FOR BIDEN OR BUILDING A BASE FOR HIMSELF? >> YEAH, I MEAN, GAVIN, TELL US YOU ARE RUNNING FOR PRESIDENT WITHOUT TELLING US YOU ARE RUNNING FOR PRESIDENT. THERE WOULD BE NO REASON FOR HIM TO TRAVERSE ACROSS THE COUNTRY IF HE WASN'T RUNNING FOR PRESIDENT AND I KNOW YOU HAVE SEEN THE ICONIC DISNEY FILM "THE LION KING," AND THAT'S WHERE HE IS HOLDING HIM OVER THE CLIFF, WHAT HE IS DOING TO JOE BIDEN. TRY TO CONVINCE US LEFT, RIGHT AND CENTER HE'S NOT RUNNING, I THINK WE KNOW THAT'S THE CASE. THE QUESTION IS, WHEN WILL HE ANNOUNCE? IT'S GOT TO COME SOON. MAYBE END OF THE SUMMER YOU WILL SEE AN ANNOUNCEMENT FROM GAVIN NEWSOM AND I WANT IT ON THE RECORD. >> OVER 500,000 CALIFORNIANS
