Where to Host Your App vs Your Marketing Website

if you're building an app on Bubble chances are you're going to have a marketing component to help you build out your user base now for most people this means building out a static website with a few landing pages to help visitors understand what the app is all about and give them an easy way to sign up and join now the question is where does this marketing website live should you build it on Bubble alongside your application or should you use a separate platform like WordPress Wix Squarespace and many others that are out there if you build your marketing site on bubble one of the biggest benefits is the fact that everything's under one domain which can be really helpful for SEO efforts so any traffic that's going to your app pages versus your marketing site pages is all going to support each other because they're all a part of the same domain compared to splitting up that traffic across two different domains because everything was built in two separate places so this can really be beneficial for you uh to boost that visibility in search engines not to mention if you're building your application in bubble anyway you're going to be familiar with that platform so it might actually be easier for you to set up a couple of additional Pages for the marketing material you know take advantage of all the same styling that you've set up already in your application keep things consistent you can create more sophisticated navigation flows for initial visitors to convert them into users if you need to collect any initial information from them you're not having to send data from one platform to the next there's a lot of great benefits from having Everything Under One Roof real quick if you're using bubble to build your app but you want to do so quickly correctly and in a way that actually scales check out our FastTrack course other other Founders are using it to cut months off their development time the link is on the screen and in the description if you're looking to launch faster too now if you're looking to build your marketing site on a separate website builder that is more meant for static Pages like marketing landing pages blogs even then you have benefits that you can take advantage of here as well the first one being it can be a lot faster to get these screens up and running most of these Site Builders offer template libraries that are beautifully done they're very professional and if you're someone who's not very comfortable with design this can be big help for you remember your bubble application is the custom thing that's the thing that's more interactive it's more data driven there's a lot of logic that you have to build in a custom way for it your marketing site does not need to be that involved so it's okay if you want to build that on a separate platform not to mention most of these Site Builders these days are very feature-rich with common capabilities they may be mobile responsive out of the box they also offer SEO settings that you can take advantage of some of them even come built in with email marketing features for you to collect email addresses and send out email campaigns so which is the right pathway for you here are three things that you want to ultimately balance for your system design SEO and management with design what's your comfort level how comfortable are you with creating all of the layouts the appearance properties making things responsive maybe making things consistent between the application pages and the marketing pages okay now for SEO this may or may not be important for you with um some applications SEO visibility is is critical um whereas other applications that might be more internal tools uh it may not matter at all okay so that's also something to balance and then in terms of management you know if you build things in two separate platforms you're paying for two different services so cost-wise where is the balance going to fall for you so the decision really comes down to where your priorities are for your system

Channel: Coaching No Code Apps

Views: 434

Keywords: bubble, bubble.io, no code, bubble for beginners, marketing website, landing page, static website, wordpress, wix, squarespace, hosting, domain, seo, email marketing, landing pages on bubble, marketing site on bubble, build a website on bubble.io, webflow plus bubble, wix plus bubble, wordpress plus bubble, no code landing page, no code website builder, no code apps, no code app, app and website on bubble

Id: POKirLlSIIk

Length: 3min 18sec (198 seconds)

Published: Mon Jun 03 2024