Warming Up SMTP IP Address | Let Your SMTP Inbox!

hey everyone how are you when you build your  SMTP server and you send your first email even   you have 10 over 10 sending score you will  get your email in spam or why simply it's   about warming up you need to warm up your server  in this video I want to go in detail and talk   about warming up and all the best practices  and related concepts about this topic and   how to warm up your server so you can shoot your  emails in inbox stay tuned and follow up with me all right everyone before we start please don't  forget subscribe to my channel now to get every   new update almost every day so what is warming  up simply when you build and you smtp server and   you main server or even you bought an SMTP service  with an you dedicated IP for you and you brand IP   you need to warm up this server you need to warm  up this IP what do you mean by that simply this   and you SMTP and you are unknown on the internet  no one knows you so you wanna say hey I'm here   I'm not a spammer please accept and receive my  emails and pass the spam filter please send my   email inbox that's it you need to build your  reputation online so online Providers ISPs all   these companies will know you and then they will  allow you a means to pass the spam filter and then   he can reach the mbox so simple everything is not  like that that any spanner anyone can build every   day 10 smtp server and start sending emails and  the antenna to be filled to the spam so warming   up is mandatory you are obliged to warm up so to  tell them I have a good reputation I have a good   history please accept my emails it's very simple  how much this process takes it may take around   2 weeks up to Mars up to 2 months it depends on  how many emails you wanna reach and send per day   I will talk about this in detail in this video so  this is about the warming up process in DT and why   you need to warm up I think the idea is somehow  simple now we understood what and why we warm up   let's now discuss in general how we warm up and  later on in the video I will go in detail how we   warm up simply in it send emails gradually in a  way you build reputation as an example let's say   you wanna reach 1,000 emails per day as an example  so the first day you send to an e mails a second   day 50 emails the third day hundred emails and  so on you build your reputation if your emails   not look like as a spam emails if you are getting  good interaction from users and so on then you   will build a good reputation by days and then you  can send 1000 emails per day to inbox I think the   ideas somehow simple this is warming up in general  this how the operation works okay friends now you   started warming up your server so how is PS or  enter service providers evaluate your reputation   what are the factors that you'll be evaluated  on simply we have three main factors number one   is bounce rate you need to try your best to keep  your bounce rate 0% try your best when you want   to start warming up that all the emails are valid  emails this is one the second factor is recipient   interaction have the recipients are interacting  with your emails all the reporting you as a   spammer this will destroy your server you need to  ensure that the user interaction is good how is   this I will talk about this in a little bit but  always ensure to target the correct people with   your emails and give real value give something  that people will love very simple a third factor   is the message itself does it contain spammy  keywords like spammy subjects or spammy links or   blacklisted domains and so on so these are simply  the three main factors that you'll be evaluated on   so you tweak very careful and take about these  three factors in the warm-up period okay now I   think the idea is somehow clear it's time to give  you some real examples I will give you three real   case scenarios examples on how to warm up your  server in case you wanna reach 1,000 emails per   day or if you wanna reach 10,000 emails per day  or if you want to each 50,000 emails per day I   think in this way you will understand how things  work so you can plan your own schedule for your   own server according to its load and according how  many emails you wanna send and anyway if you still   have any confusions you can contact me anytime  give me your scenario what do you wanna do what   is your business what type of emails you wanna  send and so on some information and I will give   you the best warm up schedule for your business  so let's thought the first scenario if you wanna   reach 1,000 emails per day it's not that big deal  you can reach this number of almost in one week   or 10 days so simply we saw the first day with 20  emails then the second day 15 mins then 100 emails   then 200 300 500 700 800 1000 very simple like in  one week or 10 days you can reach 1000 emails per   day but as I told you to monitor the 3 factors  in this period if you have high bounce rates   stop directly very get your emails then continue  if you have bad user interaction you need to stop   directly and see what you are sending ensure that  you have no spammy keywords no spammy links and   so on so this simply for the basic scenario if  if you wanna reach 1000 emails per day now what   if you wanna reach 10,000 emails per day this  schedule will take around maybe 2 weeks to 16   days I think if everything was awesome so in this  schedule start with 50 emails the second day go up   to 100 then go 200 by 200 like going 300 a third  day 500 700 and the fifth day reach 1000 emails   then go to 2000 duplicate number then 3000 4000  5000 6,000 and so on up to reach 10,000 emails if   everything was good while you are warming up after  two weeks or three weeks you will be able to send   10,000 emails per day I think the ideas somehow  really simple the idea is about gradually sending   emails warming up it's warming up your server  just to build some history and reputation and   ISPs will know you and will know that your server  has a good reputation so you can send normally on   the Internet I think I guess somehow simple now  a third scenario is somehow more complicated we   wanna reach 50,000 emails per day so somehow it's  a big number daily when we talk about big numbers   like 50,000 hundred thousand maybe 1 million  emails just take this small advice from me just   split it into mini schedules like in our case if  you want to warm up to 50,000 split it into 2 or   3 campaigns or 3 schedules so the first point  you will reach 10,000 emails after 2 weeks then   make two other weeks to reach maybe 30,000 emails  then other 2 weeks to reach 50,000 emails so the   idea would be simpler for you and you can model  things easier and you will reach the goal yes if   it may take some more time but you will ensure  that you will get the best results in the best   reputation so in the case of 50,000 emails we  can split into 3 sales schedules the first point   is to reach to 10,000 Emails the schedule that we  look about in a little bit and then reach 30,000   emails so just duplicate a number again go with  12 12,000 14,000 16 thousand emails up to reach   30,000 if everything was perfect we can just  continue again 35,000 40,000 45,000 and after   5 to 6 weeks you'll be able to reach this number  I think if everything was perfect maybe sometimes   we'll take more time like maybe 2 months 10 weeks  and so on this depends on your list on your emails   on your score and so on but in general you can  warm up your server between three to five weeks   to reach maybe forty or fifty thousand emails  per day I think the idea is somehow simple I'm   by the way that's it schedule in the description  below you can check them download the PDFs and   see the schedule and a paper so you can follow  up and build your own plan according to their   schedules okay friends now I think the ideas  somehow clearly understood what's warming up   I give some examples and so on now it's time to  talk about twelve important tips that you have to   follow especially in the warming up period these  tips are very important for sending emails in   general for any server in any time but it's very  important to follow especially in the warming up   schedule you're warming up Camping's if you don't  follow these tips 90% you will fail and you'll get   blacklisted so let's start with tip number one  don't ever stand before you get ten over ten and   sending score so you need to configure DCAM SPF  or DNS and these technical stuff I talk about a   lot here my channel on my courses you can check  my course on my Academy I explain in detail how   to get 10 / 10 sanics score for the SMTP server  whether you are using power MTA or building your   SMTP over Linux without power MTA you can check  the course inscription below if you are interested   anyway now don't ever send without getting 10  / 10 and ascending score this is step number   one tip number two don't ever send promotional  emails in the warm-up period never send only   transactional emails or some valuable content  don't send promotions promotions have a higher   chance to get report as spam so keep it simple  send valuable content or simply transactional   email's like reset password emails maybe your  updates maybe anything sectional that will   not shock the user and make him report to you as  a spammer tip number three ensure always to warm   up and send emails to the top active users and  ensure that you have almost zero percent bounce   rate send only to valid image if you bounce rate  is high the server will be destroyed you will get   blacklisted automatically tip number four don't  ever rotate IP addresses while you are warming if   you are using power MTA you know IP rotation don't  rotate your IPS we are warming up the IP so you   need to finish warming up the first IP then move  off the second IP and so on so don't to take IP   addresses in the warm up period tip number five  always ensure to add unsubscribe links in the   messages in the emails adding this will give some  trust and good reputation for your emails also and   should to add your email signature like a company  website your phone number may be an image for your   company or yourself whatever you are sending your  business this also gives some more trust and will   give your email more good reputation and trust  from users add recipients tip number seven when   you run your warming up campaigns if you can  split your campaign between your SMTP server   and another premium SMTP service like if you  are sending 1000 emails in a certain day in the   schedule split them 500 your server and 500 like  with Amazon SES or mail gone or SendGrid and so   on in this way you would balance in your emails  and this will give you some good reputation for   user interactions so you know like I'm a CS or  Santa grid will probably goes the mbox and you   will have more user interaction with your emails  especially if you have a valuable content so this   will also give good reputation for your domain  and your emails in general especially if your   image contains a question where people will reply  to so reply to the emails it's also very important   to give you good a petition so if you can split  your campaigns between a premium service and your   server this will help you also get better results  and better reputation tip number nine try to join   use letters go and open websites and join some  newsletters with this email that you are warming   up with this will help you receive a lot of emails  daily so this also will give some trust and build   good reputation for your domain and your email tip  number 10 if you have a list of friends or maybe a   list of emails that you have with the password that  we can send image to daily you can send emails   and open and reply back and this also will help  you build your reputation by yourself there are   some scripts and some applications that do this  operation automatically give it the emails and   your send to those emails and automatically will  open them and reply back and so on we call this   reporting concept where those emails will report  you as a nonce timer and reply back to you this   also will helps you and give you a small push and  warming up I explained this in my course or may   carry me can check also if you want tip number  11 and this really very important try your best   to build audience and when you wanna warm up warm  up to this audience if you have a follower base   the warm up will be a lot easier I will talk  about this in a little bit and I will reveal   my own warming up strategies and I will show  you how easy I warm up my servers and get good   reputation as fast as possible relying on this tip  on this technique where I warm up to my audience   and things will be a lot easier now tip number  12 which is also very important and I mentioned   before you need to monitor your reputation  monitor the warm-up schedule or the warm-up   period you have to ensure that you are monitoring  your bounce rates more during user interactions   and feedbacks monitoring your messages check if we  have spams and so on so monitoring and the warming   up period is also very important is crucial it's  must so if you feel anything is wrong you can stop   and fix then continue the schedule because if you  are not monitoring you maybe got blacklisted and   maybe two days and then simply you will fail now  you may ask how I monitored my reputation and how   I monitored bounce rates and so on I talk about  this a lot of my channel and courses but anyway   now to sum up the idea you monitor your feedbacks  and your bounce rate using the email marketing   application you are using using a system that you  built if you are using as an example Amazon SES   you can simply monitor them from that dashboard  or any other SMTP service if you have your own   SMTP server with your own email application then  like mail with an example you can configure bounce   servers you can configure feedback loop servers  and then you can monitor these values and check   all ways that everything is fine and if you want  to motor your reputation in general your online   reputation you can just go to this website I will  attach the description just write down your domain   and check reputation there I think the idea is  somehow simple also you'll find these 12 tips   attached in description below you can download  so you can save them on your PC and always review   them directly so no need to review the full video  and so on now before I end this video I just want   to talk about my own scenario how I warm up my  servers and I mentioned tip number 11 which is   building audience yes it's very important before  I talk about list building and how you build your   email lists and so on on my channel you get even  if it is a few want but when you have an audience   like 10,000 emails followers is following you  following your website waiting for your emails   things will be a lot easier when you want to warm  up because you will get directly good reputation   from users because users love your content and  waiting for it so whenever I send you emails   to people users will automatically report as  non-spam and click them and reply back and so on   so this will give me good reputation and a shorter  periods you may receive from me before some emails   they want to spam maybe I was warming up a  server maybe I have some low reputation for   an SMTP service and so on but you notice that you  by yourself move this email to none spam and reply   back to me and I send the emails and spam and  please check your reputation and so on you are   advising me and I'm very thankful for you but this  is how things work if you have an audience things   will be a lot easier so try your best really to  build business online have a website collective   subscribers real emails then whenever you build  any SMTP server it will be a lot easier to warm   it up I think the idea is somehow simple I think  I explained almost everything about warming up   that will help you warm up your servers please  if you have any question anything you want you   can contact me anytime and I'll be very glad to  help you as much as I can thank you for following   if you liked the video don't forget subscribe  to our channel to like the video and to press   on the bell for notifications you can also view  our other lectures thank you and see other videos

Channel: H-EDUCATE

Views: 34,004

Keywords: smtp warmup, email marketing, email marketing tips, bulk email, email marketing tutorial, best email marketing, email marketing strategy, g suite warmup, smtp server, smtp, mail server, email server, affiliate marketing, sendblaster pro, smtp unlimited, software email marketing, unlimited smtp, mass mailing, email software, h-educate, bulk mailer, cpa marketing, digital marketing, aweber, amazon ses, powermta, mailer inbox, smtp inbox, email, buy smtp

Id: 6_Y2Tsmu_PE

Length: 19min 26sec (1166 seconds)

Published: Mon Dec 02 2019