Top 15 Best Global Brands Ranking (2000-2018)
Video Statistics and Information
Channel: TheRankings
Views: 9,307,444
Rating: undefined out of 5
Keywords: Apple, Coca-Cola, Rankings
Id: BQovQUga0VE
Channel Id: undefined
Length: 5min 42sec (342 seconds)
Published: Tue Feb 12 2019
Please note that this website is currently a work in progress! Lots of interesting data and statistics to come.
That apple jump was insane
Damn, Ford really fucked up.
To be clear, this isn't a measurement of revenue, or profits, or anything concrete and quantifiable. This is a measurement of the value of the "brand value", a subjective measure of public image they calculated via some secret formula.
Take these rankings with a grain of salt
I was surprised at how consistent McDonald's remained middle of the pack. Starts at 9th and doesn't deviate more than a few places up or down.
I'm surprised IBM is still up there even in 2018
Apple enters the list
Jazz music stops
The numbers are totally arbitrary. I mean go to the video description and look at their methodology, it's all broken down but nothing is really a defined or statistical measure - who knows what scale they value what input at. It's just made up rankings of supposed brand popularity and influence.
Man, 2012 was insane.
Hard to believe McDonalds and Coke are up there for so long. I expected almost exclusively cars and tech companies.
Also what happened to GE?