THE RISE of (G)I-DLE - CUBE Entertainment's SECRET Weapon

[Music] hey [Laughter] [Applause] [Music] [Applause] [Music] so g idle the girl group that is often referred to as the monster rookies of the fourth generation after debuting with their lead single la tata in may of 2018. [Applause] [Music] whether you have heard of this k-pop sensation or not i hope that this video helps you respect the grind just that little bit more [Music] my name is summer and i go by she slash her pronunce so please bear that in mind when referring to me in the comment section i am in love with idol and i hope that this video helps you learn a lot more about the group and what they've been through to get to where they are today idol consists of six members soyun miyan mini sujin all have a very important position in the group and have all equally contributed to the group's successes since their debut it's taken these girls just over two years to become one of the most successful and most talked about girl groups of their generation given the state of cube entertainment before their debut how did they suddenly become cube's secret weapon how did their success come about and what did they go through to get to where they are today welcome to the rise of g ivy [Music] [Applause] before we get into idol's story as a group we should get you familiar with the members backstories so that you understand what they've been through to get to this point of their career so let's start with sawyer soyun was born in 1998 in south korea and is the leader main rapper center and producer of the group and introduced herself as idol's charismatic leader every step one day you say you saw it first [Music] you saw it first sawyen drove two hours to audition at cube and when she officially became a cube trainee she instantly became booked and busy cube knew what she was made of and so she soon became a participant on the popular survival shows produce 101 where she placed 20th place in the last episode an unpretty rap star 3 where she placed a third 101 stint she faced a lot of hate comments based on her appearance a lot of the comments said that even though she was talented she wasn't pretty enough to be an idol these comments really put a dent in her confidence as she started having doubts about whether she should really pursue being an idol as a career but she took all of it in her stride and despite faced with these ill comments during her teenage years had courage and commitment to stay on her path sawyen started writing from a young age and was very shy about it at first but went on to follow her dreams as a producer sorya made her solo debut in 2017 with the song jelly which was written and produced by [Music] her it is important to note that she has also written and produced a majority of idol's discography today in addition to songs made for her own group she also wrote songs for her seniors clc and namjoo from apink she is known for being the fastest female rapper in k-pop today and is currently holding the record of 8.32 syllables per second with her rap on queendom [Music] [Music] is to be awarded with the singer songwriter award one day mion idol's main vocalist and a member of the visual line was born in 1997 in south korea and was introduced as idols power vocal [Music] leon's passion for music began when she was just a toddler and she would often record herself singing to proudly show her family and friends she always had a deep love for music and was heavily influenced by her father she began learning various instruments including piano guitar and violin and even began taking midi classes in school to learn how to compose and produce music in 2010 when she was just 12 years old mion began her life as a yg trainee after her friend suggested that she auditioned for this company after five years of training myon decided to leave the company in early 2015 and then went on to join a vocal academy shortly after during this time mian took classes in producing and composing got her ged and became a freelance singer she went on the urban zakapa canada tour in 2016 [Music] [Music] oh and in 2017 mion appeared in the so long's you music video sometime in between 2016 and 17 she was suggested by someone she knew to audition for cube entertainment mion who had given up the path of an idol had to prepare an audition in a short amount of time but successfully passed she was immediately added to the lineup where she would debut in 2018 as the main vocalist of monster rookie girl group born 1997 in thailand minnie is the main vocalist of idol she introduced herself as the attractive voice of idol and has always been very passionate about music if i'm freaking crazy you're freaking crazy you're all freaking don't crazy me so why do i do why do you love me she comes from a royal but also very talented family with a musical background minnie grew up with music and started taking vocal lessons at the age of four in elementary school she learned how to play piano for fun and that's when she noticed that she had a talent for music she always had a strong love for performing on stage in front of crowds but music was not her only passion as she was also a cheerleader and drummer in school she was a student at g vocal in thailand where her teacher suggested she auditioned for queue so she thought to herself why not try and she passed the audition but after passing she wasn't sure if she should actually become a trainee because she also wanted to attend university but in the end her parents convinced her to give it a try and so she moved to korea in 2015. on march 23 2016 she was revealed to the public as a cube trainee she featured in sawyen's song smile and in june of 2017 she participated in a commercial alongside with oogie and shua her future members the same year she was given the opportunity to feature in line friends's twinkle twinkle little star and six songs in dance party in 2018 she'd go on to debut of idol and she made many friends there while being especially close to the so-called tie line in korea and in the end her hard work paid off and she went on to debut with idol 1998 in south korea is the main dancer on the sub-vocalist of idol [Music] she introduced herself as the pretty spring girl and showed her passion for music at the cube edition in 2016 when she was a child her mother signed her up for jazz dance classes her love for dance grill and she thought of becoming a singer not long after she discovered taekwondo and dreamed of becoming a taekwondo master but this didn't last long as her love for dance soon came back [Music] she attended a dance academy and when she became more interested in singing she started attending a vocal academy however throughout her childhood her father was against the idea of becoming a singer and sujin begged him for two years from the age of 13 to 15 until he finally accepted and allowed her to attend korean arts high school to chase her dreams she was supposed to debut with the girl group vv diva but left the group before it debuted she didn't give up on her dreams as an idol and she received an offer from cube entertainment just before her third year at high school she became a cube trainee in 2016 and was introduced in cube tree in 2017 sujin was announced as an upcoming member of idol in april of 2018 and then continued to officially debut as a member of the group on may the 2nd 2018. before she debuted with idol soojin appeared in both of sawyen's solo songs jelly and idol song as the fox girl she was clearly enjoying her stay at cube and so she went on to debut with idol [Music] born 1999 in china oogie is the lead dancer and lead vocalist in idol and introduced herself as g idol's [Music] cuties [Music] oogie was introduced into k-pop through watching popular variety shows just like running man and soon after becoming a huge fan of super junior oogie was so intelligent as a child that she was accepted into one of the city's most prestigious schools beijing 101 middle school the school was reserved for the best and brightest students with only the top five percent of applicants scoring places but even amongst such a smart student body uygi was still one of the most intelligent there the school had 14 classes assigned by rank and child genius oogie was in class 1. given how smart oogie is her parents wanted her to focus on education however oogie's true love had always been performing as a teen she was proficient in a form of chinese folk dance called dai [Music] and she was and still is skilled at playing the goose hank a traditional chinese instrument [Music] in high school she showed her ability in dance and she would also become the president of the street dance club at her school thankfully despite her parents of skepticism she took her chance and auditioned for cuba entertainment in china in 2014 after passing she left her home in china and moved to south korea alone she became a cube trainee in 2017 and became the lead dancer and lead vocalist in idol and finally we have the maknae yeah sure idol sub vocalist and visual born in 2000 taiwan introduced herself as idol's visual magnet [Music] [Applause] um when shua was a child she dreamt about being an actress and told a family that she will be on tv one day she got introduced to kpop by her friends and this led her wanting to become an idol to pursue that dream she entered an art school i would sing and dance with her friends for fun until one day her friend took her along to cube's auditions in taiwan she ended up being accepted a cube entertainment it wasn't an easy decision for sure to leave a family and go all alone to south korea at 16 but she was dedicated to fulfilling her dreams in 2016 shula became a cube trainee and during her pre-debut era shua appeared in yu sun ho's music video as a trainee sure had a hard time because of the language barriers when eating out shui would always order ramen because it was the only thing she was confident in seeing shua says that she would talk to her fellow member sujin and despite the language barrier between them she would still listen until daytowa is very thankful for that monthly evaluations and her lack of abilities put it under a lot of pressure she would stay alone every day practicing until midnight and when alone she would often cry the first time she told her members about the troubles she was facing they encouraged her and despite all the ups and downs they stayed by her side shua thanks herself to this day for not giving up on her dreams and following her passion for becoming an idol now that we have covered the pre-debut stories of each member i think it's time to move on to idol's story as a group from debut to how they got to where they are now [Applause] cube entertainment was prepared to debut a new girl group and they hoped the group would strongly represent the potential of fourth generation artists this girl group was soon announced and introduced to the public as g idol every day every night after noticing sawyen in the lineup the public began to raise their expectations for the group's debut because of her appearances on the popular survival shows on april 15 cube released a video of them busking which served as the first official announcement of the group [Music] in the weeks to follow posted introductory photos and videos of the members as well as individual teasers for their music video on the brink of idol's expected debut cube entertainment had failed to produce a title track for the group sawyen however took this into her own hands by writing lyrics and composing with big sancho for what became their official debut title track la tata [Music] every [Music] received a not so substantial budget but i will admit that the company used the money they had tucked in for these girls's debut quite well the budget for this music video did not stop the public from emphasizing how sawyen wrote the girls debut song and the major role she had in the production of the first studio mini album by writing 5 out of 6 of the songs on may the 2nd 2018 idol made their debut of the mini album i am on iam's first day being released they sold just 260 albums however the momentum gradually continued to increase as more and more people came across the group throughout the month the music video had gained over 2.2 million views in the first two days and the album debuted at 7th on billboard's world album charts with it later peaking at 5th on may idol went on to get their first music show win on may the 22nd only 20 days after their debut at the time making them the second fastest girl group to win in a music show [Music] [Applause] foreign [Applause] [Music] [Music] foreign okay foreign [Music] [Music] [Applause] they then went on to collect another music show from m countdown just two days after [Applause] and then their final win for this year the group's debut is known to be one of the most memorable of its year with them being dubbed as the monster rookies after showing how impressive they were despite having just debuting although idol had a slow start the album sales continued to increase drastically as people started falling for these girls whenever they appeared on variety shows just like after school club and the italk vlog series that they've begun to release on their channel [Music] every day every night the reason why people became so attached to these girls so quickly was because of the charisma on stage unique vices and contagious personalities people could relate to giada i can't explain why or how but as soon as you listen to the music you'd instantly want to know more about them an important event that marked the first appearance of idol as part of cuba entertainment was the united cube one concert that took place on june 16th [Applause] it lasted around four hours and featured 33 cube artists including hyuna jo kwan b2b clc and pentagon maze and light my body up they also did a special stage of bubble pop with hyuna [Applause] [Music] mini performed along with 19 other vocalists in the emotive song follow your dreams while soyun featured a mermaid along with other cube rappers an animal along with joe kwan the concert was closed with the song young and one which featured all cube artists [Music] just three months after their debut idol came back with their first digital single ham han which was also written and co-composed by sawyen alongside big sancho from yummy tone was released on august the 14th the song had a very dark somber concept and was described by sawyen as a cool song expressing from the word han sense of betrayal saying goodbye and the feeling of being [Music] she also mentioned that the makeup was inspired by the concept by using red eyes and a pinkish face to represent crying and feelings of sorrowness handed extremely well in its first week debuting at number 14 on the go on digital charts later pikia eighth the following week peaking at number 10 in his fourth week on the billboards korea's kpop hot 100s becoming america's top selling k-pop song for two consecutive weeks receiving two number ones on the korean music charts bugs and genie becoming the top five girl groups with the most monthly listeners on spotify placing first on the girl group brand reputation rankings for september and receiving three music show wins yet again for the evening ignore the group's presence at this point because it seemed like they were really taking over the members of idol never imagined that very quickly after debuting they would have the opportunity to present their hit la tatar in new york the result was the expected even the big apple wasn't too big for idol enthusiastically they held a small concert performing a flash mob of the song in times square during the day and the washington square arch at night idol took over both places with confidence and seamless sleek dance moves during la tata era idol attracted the people's attention locally and internationally not only for their amazing and impactful debut but also when their success led them to become a very solicited idol's growth really began to show as their debut album i am surpassed 23 000 copies sold by the end of august throughout the rest of the year idol also participated in several music shows and events where they covered famous songs such as fake love by bts and you go girl by lee hilly [Music] after promotions had ended for han we thought we were about to hit a slight drought but little did we know a collaboration of the year hit us and our leader participated in it on september 28 2018 sawyen appeared in one of sm station's collapse with the legendary soloist changha sin b from g friend and sogi from red velvet in the music video dubbed wow [Music] this collaboration was such a great opportunity for soyeon to yet again show off her potential as a k-pop idol the song was doing so well in the u.s world digital song sales and it was definitely not going to be soya's last collaboration with asset [Music] in addition to this huge collaboration of our leader sawyen idol remained active during this year performing several presentations in different locations covered songs like brand new by xinhua light my body up by david ghetto hot issue by full minute and sunny by bobby hebb will perform [Music] it became an every month schedule of idle they were very active on their first year of debuting and were busy picking up all opportunities to promote their group in november 2018 riot games the founder of league of legends decided to create a virtual k-pop group called kday now riot games was already known for their music productions having already done a virtual group named pentakill but nobody expected them to run and manage their own virtual k-pop group so successfully riot games did a lot of research watched and listened to a lot of k-pop and they soon discovered members sawyen and mia they were found during their pre-debut days which is actually pretty impressive [Music] who represents arie and nine-tailed fox were finally added to the kda lineup with madison beer and jayra burns in 2018 kda officially debuted with pop stars on november 3 2018 which is currently sitting at 410 million views at the time of writing the script pop stars became one of the most viewed youtube video from the league of legends franchise uniting animation fans k-pop fans and gamers together pop stars was deemed an evident success after the song topped the world digital songs chat making kda the fourth girl group to top the chat and the fifth female act overall [Music] this virtual group gave idol a huge opportunity to be discovered internationally and fans of kda started becoming fans of idol pop stars was almost contagious as people were hooked how charismatic this virtual group was in its human counterpart girls provided their vocals and showed off their talents while representing the group in a live performance at the finals of the tournament [Music] after witnessing idols activities people instantly started reviewing their achievements and anticipating their presence at award shifts and before we knew it it was the end of the year and the start of the award season do you remember you remember remember what you said [Music] was invited and nominated a multiple award shows there was a high demand for idol and making good first impressions was definitely the face front of their goals as the girls damn well made sure that they would be recognized and remembered after each event by everyone from the outstanding stages [Music] they were looking fierce and elegant whilst attending the red carpet despite their slight lack of coordination and their performances never disappointed you after all they are the queens of stage presence the amount of goosebumps you get when watching each world show performance is immaculate idol never fails all of these stages ensure that you go away knowing that they were the group to keep your eyes on this stage alone from the mma awards just seven months after their debut should have told us all something from the start [Music] so and there they were the six girls that waited years for this moment alone do you know in 2018 and early 2019 idol picked up a ton of awards and by the end idol in total had 11 rookie of the year award [Music] [Applause] [Music] foreign [Music] [Music] oh everyone was loving idol at this point and we were already anticipating the next release [Music] so hey senor 2019 came about in nautica and the girls had already been working on their newest release [Music] hey senor the public was already intrigued about what concept idol would be going for next because of how diverse their concepts of la tatar and han were in comparison to each other and before we do it idol announced their second installment to the i series i made the album had five tracks senorita what's your name put it straight give me your and blow your mind imei became the girl's second mini album that was this time fully written and co-composed by sawyer minnie also participated in the production of the album as she debuted as a songwriter and composer with the track blow your mind [Music] [Music] was a tango-inspired track with deep brass instrumental sounds used to help showcase the bright and colorful sides of the genre during the production of the song soyeon worked with carlos gorito a brazilian television personality to help express the spanish side of the song stronger the girls described it as a song to show off their unique sides with a more dynamic choreography style and it did just that with its powerful choreography and upbeat tune senorita drove to energize and enlighten everyone in the room idol sold 9580 albums on his first day according to hunter chart this was a huge jump from ayam and it proved that they were gaining a ton of new fans by the european senorita garnered 5.3 million views on youtube in his first 24 hours and debuted at 7th with 1 000 downloads and 782 000 streams on the us world digital song sales just two days after the song's debut making it their fourth entry on the chart and their third as a group alone the song also debuted at number 30 on the gone digital chart and then later peaked at 19th on the following week it also debuted at number 26 on the billboards korea's kpop hot 100s peaking at number 10 on the following week and finally went on to get its first but only win at show champion on march the 6th [Music] [Music] the girls went on to promote for three weeks showing off their live vocals and glamorous outfits on the stage and their growth alongside physical sales was easily noticeable through the fan chance during their performances the intros for the stages were very graceful and pulled you in and that one stage with the orchestral background was insane but i can't show a clip of that because of copyright anyways to conclude the era they finished strongly and continued to work on the next project afterwards sawyen yet again appeared in another sm music video featuring artist ki or shinee called i wanna be honest [Music] and on april idol's first official soundtrack help me was released for the tvn wednesday and thursday drama called her private life [Music] as well as this miyon also collaborated with rapper a member of rhythm power hang zoo in the [Music] but the biggest project that they've been working on was for the release of the summer song of 2019 [Music] in the summer of 2019 the girls released a hip-hop single titled uh oh becoming the girls the second digital single after han [Music] soria wrote the song co-produced alongside june and move she wrote the song to clap back on the people who did not believe that she would make it as [Music] nice the song was a boom-bap genre which was prominent in east coast hip-hop music in the 1990s [Music] cloud music for china for the first half 2019 making them the only kpop group to charted it it also peaked at number seven on the billboard's u.s world digital song sales ranked at number 23 on the weekly chart of south korea kpop hot 100s and 31 ongoing weekly charts [Music] k-pop artist of 2019 on spotify and the girls went on to get their first but only win for the era at the show during idol's ankle stage for uh-oh they ran around the stage kissing each other as a celebratory gesture for their win but netizens didn't quite like that they ate that and spit it right back out idol did end up getting criticized for this by netizens so that's probably why they haven't done anything to um gay on national despite uh-oh and senorita being quite solid comebacks the fans thought that the year was going quite slow for them and they needed something to lift them back up to their pedestal after a somewhat successful comeback the girls were invited to participate in a show that helped idols showcase their talents as a group to an even wider audience [Music] in late 2019 idol participated in m night's comeback battle program queendom which ran from the 29th of august to the 31st of october they went up against senior artists aoa lovelies park bomb mamamoo and in the first round they performed the remix of la tata which garnered them much praise with them placing first in that round and set in the standard for the rest of the competition they performed the cover 21st fire in the next round which received a lot of appraisal from the other contestants [Music] minnie and sujin also participated in a round titled the performance and singing round where the groups had to choose one member to dance and the other to sing minnie sang a heavenly cover of dean's instagram with aoe hyjong [Music] [Music] [Music] and soojin broke the internet with her dance to sean mendes and camila cabello's [Applause] [Music] senorita [Applause] [Music] [Applause] [Music] they also performed a scary halloween inspired version of put it straight from their mini album i made which gained them a lot of attention [Music] foreign [Music] [Music] [Applause] foreign during the time they were shooting queendom mini collabs with a youtuber and singer wenji on their song titled empire lay back let him let him build my empire which was released with four versions a korean version english version an english and korean version and an instrumental [Music] empire [Music] for the final round of queendom they had a comeback with the song leia which was written by soya co-produced with yummy tone and inspired by the movie the lion king the song was released on the 25th of october and was then performed on the final live episode an awe-inspiring intro was opened with narration by minnie telling the story of a young queen followed by sure doing a solo dance while the girls then followed once upon a time there was a kingdom and the great war for the throne started the wall was so terrifying and worthless to everyone in the middle of a brutal battle a young girl cried out i am the queen everyone snared at her since she was just a little girl however she didn't listen to others but kept on fighting with her life with all her might after the long war ended she returned as a queen and those who saw her said she is a lion this was labeled as shuazira she was able to show off her talents and how much confidence she developed from previous heroes [Music] good so they finished the show as a second runner-up and to celebrate the success of their digital single they released a regional and fierce music video for lion which was praised for his feminist messages by the public [Music] lion which we later realized was actually not a title track but just the b side performed significantly well in korean charts and overseas lyon actually entered top 20 in the merlin charts by peaking at 13 on the melon real-time chart lyon also peaked at fifth on billboard's world digital song sales charted for 27 consecutive weeks in the go on digital charts received 470 000 streams on spotify in its first week i was named one of the best k-pop songs of 2019 by billboard melon magazine sbs pop asia ibm and idology korea felt picked idle up off their feet and boosted them even further through the industry as it granted them great recognition domestically and internationally they promoted their group on the show in a very clever way and made sure that they stood out in order to gain the attention of potential new fans i'm [Music] oh [Music] but with every rise comes obstacles after the episode the fire was performed the girls began to face a ton of backlash from international kpop fans because of their cultural insensitivities that rightfully offended a lot of people including some of their fans outside of korea this incident obviously created a bad image for idle on social media as it spread like wildfire their name was getting dragged by many her international k-pop fans online but as well as this many people would take this as an opportunity to make insensitive jokes about the members too in fact the hate towards the members went further than holding them accountable when people started calling soy and ugly selfish and accusing her of being a bully there were also very islamophobic tweets going around about the group which made muslim netherlands extremely uncomfortable fans were still very upset with the group and the majority held the group accountable for the actions emails were spammed at cube fans demanded an apology in comment sections and we even trended a hashtag in attempts to reach out to the company publicly after many tries to get through to the company fans finally got closure as a source close to the girls stressed that they cannot openly talk about it due to many external factors involved such as their contracts with the company and broadcasting companies as well as this a fan had a conversation with k-pop journalist who allegedly has links to the group that said that idol have actually undergone many hours of education about cultures from around the world and insensitivity since the incident happened in 2019 idol have shown their awareness about the situation on many occasions despite not being allowed to talk on the mata the girls have indirectly shown that they have learned from their mistake and grew aware of the situation very quickly idol was facing a lot of backlash and misinformation being spread about them across the entire internet they were wrongfully accused of appropriating cultures through many of their past concepts people still continue to make false accusations about the group and some fans grew afraid of their next moves idol is known to choose a variety of concepts for their performances music videos and eras this is a big reason why some k-pop stands in general felt like they were neglecting other cultures besides korea or even taking credit for the cultures without proper recognition alongside all of this people were also becoming detectives as they started accusing sawyen of being greedy due to how the group's song lines were distributed to each member despite it being proven multiple times that each member has a voice in what parts they get and that each part is determined on which member's voice is mostly suited for her people that are not keen on the group have decided to target sawyen specifically and create misleading line distribution videos tick tocks mocking soryan and twitter posts about a matter that has nothing to do with them this is the result of the situation that could get out of hand when people that are not even fans of the group will assume that something unjust is going on between each of the members it can even lead fans of the group to believe these people causing them to understand or hate on a specific member after queendom had finished idol moved on to the next project in november riot games created a virtual hip-hop group called true damage [Music] [Music] sorian was added to the group and collaborated with league of legends yet again to feature on the group's debut song giants with artists such as becky g kiki palmer fatmos and duckworth moving too fast [Music] 2019 world championship finals in paris and sawyen had a great time meeting and mixing with the others [Music] [Music] were fully booked and i mean it when i say that they were being paid for so many features they had deals with so many other companies and were ready to promote their group to not only domestic audiences but also international ones too [Music] idle is known to be a group that set the industry's expectations high with their annual award show performances [Music] and 2019 was no stranger to that the girls took it a whole step further this year with their own award show performances of uo and lyla [Music] me [Music] [Applause] hey [Music] me the stages for utto were very energetic whereas lion stages would demand your full attention giving you goosebumps during the eerie cryptic intros it seemed more like idol was putting on their own show reeling you in with the emotions they set on the stage idle went on to win several awards here are the main awards of 2019 that idol won we have the groove award by the asia artist awards new star award by the asia model festival world rookie of the year by gone chat music awards rookie of the year digital by golden disc awards new wave award by sorry bada best k music awards dance performer of the year by the fact music awards and the global rookie top five by the v life awards by the end of 2019 cube entertainment started to become more aware of idol's potential the year 2020 came by the year that idols queendom track lion went on to receive a critical acclaim garnering idol a kma nomination the year that idol was also set to have their first world tour where they were going to finally make a move internationally and 2020 the year that yeah i think you know what happened there the world tour was soon cancelled due to the corvette 19 outbreak but the girls still chose to release their third mini album named i trust this mini album followed the dark and serious concept from the past queendom release and kma nominated track lion and was the first mini album that received two versions of [Music] the album included five songs oh my god which was the title track love you maybe lion and the english version of oh my god [Music] clearly aimed more towards the western market this song represents just how well sorian writes and produces a catchy and emotional song with deep lyrics over for interpretation for her fans and how all of the members of the group added all of their unique qualities to make something very special [Music] some called oh my god the lesbian anthem because of how the lyrics came across to many of the group's lgbtq fans they've kissed at each other during the uh-oh music show win back in 2019 pissed off netizens just wait till they hear this all of the verses are about a woman who has fallen in love with another woman but can't accept it because of the stereotypical views about the same sex relationships by a society who doesn't easily accept lgbtq communities as the song progresses she understands that she should trust her love and her heart and so she eventually breaks free from the mold sawyen's writing allowed for people to identify and relate more to the song by directing it towards being more about the struggles of somebody in a society more than about experiences in a homosexual relationship soyn also once said after the release of i trust that music should not even be classified with genders since music should be for everyone a lot of fans were arguing whether sawyen included these lyrics for homosexual representation or other variations but after this they mostly understood and the topic was soon [Music] dropped [Music] you're probably asking how did the album progress well 90 000 copies being sold in the first day was not what many of us expected but cracking 112 000 sales in his first week we all started to begin to notice how much idol had grown since their previous years itrust was a huge success becoming their best performing album at the time with 150 000 concurrent copies sold from south korea alone the music video became the 24th most watched music video in the first 24 hours and currently sits at 128 million views at the time of writing the script idle spotify monthly listeners started to increase drastically and they topped the itunes top album charts in 58 regions around the world breaking the record for korean girl groups during this era after being signed to popular us record label republic records clearly idol had reached their goals to break into the western market whilst also still having a huge presence in south korea for an album selling almost six times as much as their previous in his first week during the pandemic and a promotion that was completely changed because of a cancelled world tour it is quite remarkable what they had achieved in just the first quarter of [Music] 2020 [Music] the year started to become a very busy year for idol they were fully booked both individually and as a group all year after the success with oh my god after all my god's era had passed we were afraid of facing another drought however sawyer made it clear that an annual summer song is their group's tradition but this year was a little bit different idol soon announced their online concert i land which took place on july the 5th now although i cannot show any footage of this concert i will say that this concert was amazing the girls performed their title tracks some of their b-sides and covers of the songs why do you love me by charlotte lawrence what about us by pink what now and kiss it better by rihanna performed in solo and as a unit by the vocal line members minnie mion and oogie undoubtedly this was the most exciting part the members had also released a song called i'm the trend which was a fan song produced and written by the members mini and oogie becoming the song of oogie's debut as a producer and songwriter [Music] there was some confusion at the time as to whether or not this song was the summer song that was discussed in an article from cube regarding idol's next releases of 2020. however not long after the concert dum dum dee was announced to the public and was revealed as idol's official summer song of this year in the meantime sawing collabs with snsd's hyuian's track titled dessert which also featured rapper loopy [Music] [Applause] soyeon also wrote and composed a pink's namjoon's solo debut song soyun immediately gained respect from the second generation artist as in the past she had also collapsed with chinese kid [Music] soon after dum di dum du released 16.9 million views in the first 24 hours dumpty dumpty became the 23rd most watched music video at the time [Music] fans were afraid of the song underperforming due to there not being much of a gap between the release of oh my god and dum dee dum dee little did everyone know that this beautiful refreshing and energetic summer song would set new personal records for the group um after its first week of release dundee dumplings started dominating and topping multiple korean charts and on top of that internationally by taking up 47 number ones across the globe and popular music platform items as seen on the hanteo chat dum dee dum dee reached first week sales of 94 587 copies and after just six days of the official release damdidante had reached 50 million views on youtube which set them a new personal record by the end of dum du dum des promotions the girls had surpassed their music show win just as they secured six this era and were left shocked at just how well this summer single did and the amount of support they'd been given from the general public [Music] [Music] on august the 20th 2020 kda launched their official twitter and instagram account and along with that officially announced the group's fandom name blades simultaneously riot games released an image of the kda logo including the comeback date and the title of the group's pre-release single on august 27th kda released the single named the baddest featuring soyun mion biamilla and wolf tyler [Music] this single reached first place in bilbo's world digital song sales and the single currently has 39 million views on youtube and almost 66 million streams of spotify at the time of writing this script [Music] just two months after a successful pre-release single kta announced another single named more kda this single was released on the 28th of october 2020 featuring soyun miyan madison beer lexi liu and jayra burns kelly gonna stop calling kelly got a job after one day within its release the song chatted on south korea's major domestic music sites such as melon genie bugs and flowers song debuted at number two on the us world digital song sales within one and a half days of it being released it then also peaked at number one and the track also charted at number 16 on china's qq music and pizza number one on the qq game music chat [Music] currently this song has around 53 million streams on spotify and its music video has almost 62 million views at the time of writing this script [Music] on october the 31st kda performed more at the pudung football stadium in shanghai china as the opening ceremony of the 10th anniversary of league of legends world championships but unfortunately due to travel restrictions related to the covert pandemic only lexi liu was able to perform live on stage with the virtual kda [Music] [Music] on november the 6th 2020 kda released their first ever ep named all out this ep included five songs the baddest more drum gold dumb villain and i'll show you besides the already known members of kda the track list included artists such as the legendary girl group twice anika wells bieger boom aluna and wolf tyler unfortunately mion or soyun were not featured in any of the other songs on the album however this ep peaked at the fifth position in the billboard's world album sales and was included in the 25 best pop albums of 2020 staff picks by billboard on october the 10th mini sang an official soundtrack titled getaway for the kdrama my dangerous wife on the 15th of october mion and minnie sang and we already fall in love for k drama dodo salsa la la salt and besides that miyan also sang my destiny for the drama tale of the nine-tailed which was released on the 26th of november in the year 2020 idol received multiple nominations for bangsang awards they won the emotive award at the aaa awards and also won the popularity award the fact music awards although the year wasn't a slow one this time due to obvious reasons award shows did not live to the full expectancy of many fans but idol did go on to perform dum dee dum dee and oh my god beautifully with the very catchy intros and even presenting us with dance breaks oh god i was a prisoner of my reason i wanted to set me free through salvation no god there is no need for divine love anymore because i'm no longer [Music] a prisoner idol also attended multiple festivals and they even collaborated with other fourth generation artists such as stray kids itsy and eiswan as well as these collabs i also covered songs don't touch me by the refund sisters at show musical and listen to my heart by the legendary queen of k-pop boa at the mama awards despite 2020's interference the year wrapped up pretty well with idle teasing that yet another comeback was on the way it was actually announced that in 2021 that member meon would actually go on to stand a lead actress role in the web drama called replay and minnie would also follow suit by starring in the new netflix sitcom series called i wish the world would end tomorrow and before we knew it idle's fourth mini album and fourth installment to the i-series was announced to the public on the last week of december after the first concept preview was released the fans started speculating what kind of album name they would go for this time but nobody expected it to be called iburn ibun consisted of three versions winter flower and fire this mini album greeted fans with six new songs this time and the names are as followed han alone in winter hua moon where's love lost and dahlia and of course hua was the title track for this album the title track hua was written by sawyen herself and was produced and co-composed along with pop time who also worked on the past single dum dum dee [Music] yeah sawyen also co-composed two other tracks and took part in writing the other five [Music] minnie composed two tracks moon and dahlia as she also wrote the lyrics for dahlia an arranged moon oogie was also able to compose and write the track lost alongside soyuz which is my favorite track on the album the album was released on the 11th of january and started breaking records from its first hour of release with high anticipation iburn reached 75 510 sales within its first day of releasing immediately after its release idols hua began chatting at number one on korean charts bugs genie and melons real time chart making them the first fourth generation group to debut at number one on melon's real-time chart and to enter melon's 24-hour hits chart in just three hours idol also became the first fourth generation girl group to have their b-sides and the top 10 on melon real-time chart and the entire album chart of bugs in the top 6 positions of the chat idol became the only girl group alongside blackpink to have multiple b-sides and the flowchart the album received 51 number ones on itunes number one on itunes worldwide and its music video trended number one worldwide and in south korea in the first 24 hours huawei's music video reached 8 million views and you may be thinking that in comparison to the previous releases this is surprisingly low but throughout the first 24 hours huawei's music video videos were being deducted by youtube by the year but within the second or third day of its release those started to increase tremendously and the music video gained over 40 million views within this first week in iburn's first week of being released sales climbed to over 115 000 and the album garnered almost 9 million spotify streams hua also debuted at number 8 on billboard's world digital song sales and reached number 5 on the billboards hot 100 shop [Music] idol went on to get their first win for the era on the 20th of january just nine days after the album released [Music] yes [Music] um [Music] [Music] ego [Music] cuba entertainment is not part of the big three in fact before idol's debut cube was down pretty bad i wouldn't say that idol was cube's last hope but the group definitely did raise morale for the company some people say that idol are privileged and have been taken care of since their debut but honestly sawyen is the one that we should all appreciate because without her and her courage to write the group's debut song the group would probably not be where it is today soyun has established a lot for the group and has encouraged and inspired not only her fellow members but also other artists within the industry to get into songwriting and producing these are the examples of factors that really help a group stand out above the rest especially in modern time where groups where girl groups especially are not allowed to be creative and they have to follow a certain style that was created for them by their company if there was no latita idol's comeback would have possibly been postponed and idol probably wouldn't have been considered monster rookies i think we can all agree that idol deserve everything that they have been given from the lightstick to the first world tour and multiple bookings with other companies they built their way from the bottom up and developed their own genre that nobody can replicate and that's what resulted in the rise of g idols [Music] foreign [Music] can grow

Channel: lovinsoojin

Views: 262,613

Keywords: gidle, g idle, the rise, of, documentary, senorita, uh oh, latata, hwaa, hann, oh my god, dumdi dumdi, bird, dessert, soyeon, miyeon, minnie, soojin, shuhua, yuqi, lion, queendom, live, queens, performance, singing, 4th generation, cube, entertainment, (G)I-DLE, lovinsoojin, music, show, wins, m countdown, the show, inkigayo, fancam, show champion, music core, fan, made, i made, i am, i burn, i trust, vocal, main, visual, leader, monster rookies

Id: V65zpqbl19E

Length: 84min 12sec (5052 seconds)

Published: Sat Mar 13 2021

Reddit Comments

[u/Jouereau]

That was a decent effort, especially for a fanmade video. Most of it would be very informative for new fans I think.

Few things that could have been better IMO:

• Removing the only comedy part of the video (The lack of coordination for red carpet), it was a bit unnecessary IMO. That whole segment was a bit messy and not unbiased tbh, but it's still fanmade after all.

• Not highlighting the lack of success of Senorita and Uh oh compared to Latata/Hann/Pop star was probably the biggest flaw, it would have made the Queendom impact much more understandable if it was explained correctly.

• I don't get why the Uh oh encore stage thing was even mentioned, it is such a minor thing.

• A bit weird for the creator of the video to push their hashtag/mass emailing agenda for the CA stuff. I know they were one of the front runner of this whole thing, but that almost made me stop the video. Mentioning it was fine, but the way it was handled in the video was poor.

• No mentions of the japan albums, or CF deals, or Yuqi in China. But we have a lengthy lyrical analysis of OMG and a listing of the 2019 awards ? It's a minor thing obviously, but I feel it would have been more important to mention those.

• The conclusion was... uninformed at best, when Idle debuted Cube still had Hyuna, BTOB were at their peak, and Shine just went viral, they clearly weren't in the grim state the video portray. If you add the fact that the only collab not mentionned is the Minhyuk(BTOB)/Soyeon one, and that the video has a specific segment for Namjoo's bird, but not for CLC's No, it's quite clear what the creator of the video is doing.

Once again, 90% of the video is really good and informative for a new fan. But it could have been almost perfect with just a few twists.

[u/HikikomoriDC]

Proud to say I was there for the premiere and watched the whole thing, lol. I think there were some things that could've been improved, and some things that were left out, but obviously it's very difficult to included everything (G)I-DLE has done and achieved the past +2 years.

Anyways, I think this was well done, and looks like a lot of work went into it. Thanks to LovinSoojin and everyone who helped on the project. I hope this will help newer fans learn the history of (G)I-DLE, and also draw in new fans as well. Fighting!

[u/Shi-k]

Editing was 10/10 and the clips used have higher definition available which I appreciate. Honestly I couldn't finish it because of how much personal opinion was on it, and it felt like a really really fancy member profile + getting to know idle. Also I think it's too long for non-fans.

[u/Red88JeepYJ]

I enjoyed the documentary, very informative Thank you for all the hard work that you and the other fans put into creating it😃😃

[u/LSHE97]

It seems that the nevie part of me overpowered the editor part... I spent so much time staring at the screen after the documentary was over that I completely forgot to post about it here lmao

[u/DefinitelyNotALeak]

Gonna watch it today or tomorrow, really excited, the trailer looked fantastic already so i expect quite a high quality tbh!

[u/Eismann]

Such high quality for a fan made docu.

[u/stopbeingdelulu]

Very good quality very informative but a bit long, all the numbers for each comebacks could have been shorter. And the members parts was a bit short 🥲 I would have loved to see the members personality through the docu but it really was all about numbers and performances! But it s still a very high quality and good docu overall

Maybe not a stan attractor, i wouldn’t recommend it for someone’s first ever idle video because they might get bored if they are not hooked on the group first

[u/MachiTheMochi]

It was cool, I enjoyed it. 😁 Great job to the people who made this!