The Metaverse Explained – And What Comes Next | Insider Business

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the metaverse the metaverse the metaverse let's talk about metaverse by now you've probably heard of the metaverse from now on we're going to be metaverse first not Facebook first but even with all this hype and many are betting big that it could change the face of how we interact and we have to say it's pretty amazing the metaverse might still be a little confusing what is the metaverse the metaverse versus state to there's going to be a lot more immersive more social possibly a lot more engaging more 3D so it's almost like the internet's going to be all around us in some ways breaking away from our phones our desks the matter of us is gonna offer at least in the way that we Define it let's say it's going to be web 3.0 it's going to be a world that's going to be more seamless it's going to give more opportunity for much better experience it's much more immersive experiences and to get there there are a lot of different Technologies involved you know it is enabled by many different Technologies so AI obviously which is really hot right now is part of the future state of the internet AR and VR 5G 6G cloud computing Edge Computing there's an element of blockchain as well possibly so yeah it's kind of how we will experience that future state of the internet so that to me is part of that beginning idea and concept of how do we make the world more immersive I am proud to announce that starting today our company is now meta Mark Zuckerberg made this announcement in late 2021 saying that his company is now going to be metaverse first not Facebook first and other major brands and companies proceeded to join the metaverse party fashion brands like Nike and Gucci created virtual experiences for customers to explore their history products and designs Walmart built a virtual world called Walmart land where people can play games attend concerts and buy virtual merchandise for its avatars but some people argue that the metaverse still has a long way to go you know as much as I don't necessarily always like seeing those head S I think it's important to kind of understand that especially for the younger generations for Gen Z but more so gen Alpha whatever happens in these virtual spaces is still very real right just because it happens in fortnite doesn't make it less real to them it's very real it's this Continuum of the spaces they inhabit which can be virtual and the physical world the friends the relationships they make are real for a lot of us that are in this industry it's also making sure that we explain to people like this is a long-term Vision it's a long-term play we do have one more thing and there are some notable companies making long-term plays on the metaverse Apple unveiled in June 2023 it's long-awaited Vision Pro a mixed reality headset scheduled to be released in early 2024. Tech website The Verge demoed it and called it the best possible version of a VR headset also in 2023 BMW opened what it calls the world's first virtual Factory a digital twin of a factory that it can run simulations on before actually opening the real physical Factory BMW did this using nvidia's Omniverse platform which its CEO as compared to the metaverse epic games the developers of the hugely popular fortnite game is also deeply invested in the metaverse after raising 2 billion dollars to advance the company's Vision to build the metaverse the LEGO Group which announced a metaverse partnership with epic games is also bullish on the metaverse space the first don't think that reverse is going to be just one plan flat should be platform agnostic I think that's the benefit of it is the fact that it's going to actually be agnostic to a particular platform is going to exist in different Technologies and it should be interoperable and I think what's going to Power It Up is if people are able to move seamlessly through the the experiences in a matter of hours versus actually being silent into one particular platform so whether it's on Roblox fortnite nvidia's Omniverse and through a meta or apple headset or something else entirely there are a lot of different directions the metaverse could go and that's the point as technology the internet and the way we use both of them evolves this is not going to go away the internet will continue to evolve but Hardware is going to continue to evolve be on our phones you know what that Pro smartphone future the new wearables are going to potentially open up new new ways of us to engage with the internet those are all things that Brands look at towards the horizon so yeah the long-term value is that things are moving fast technology is converging in a whole new generation that is going to change things is slowly you know growing up
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Channel: Business Insider
Views: 2,343,878
Rating: undefined out of 5
Keywords: Business Insider, Business News, AI, Metaverse, Technology
Id: jFUVZDPrB7U
Channel Id: undefined
Length: 4min 54sec (294 seconds)
Published: Tue Jul 25 2023
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