Synthesia AI - Artificial Intelligence App Review | Phil Pallen

today you're gonna meet two versions of me this version live two camera and this version made entirely from artificial intelligence this is wild but as a busy entrepreneur and a course creator i'm actually really excited about this new technology from company called synthesia buckle up this video is a trip [Music] i'm phil palin a brand strategist welcome to my channel where i share practical advice to build your brand today i'm in medellin colombia and i'm really really excited for this video i partnered up with synthesia to explore the realm of possibility for entrepreneurs to use artificial intelligence but wait before you freak out about how crazy and creepy this is which by the way was completely my first reaction i've since learned the benefits of this technology what it offers to be used for good this is a company that i trust or i would not have made this video synthesia has a strict ethics policy they're a member of the content authenticity initiative formed by adobe they don't offer this software for public use and they'll never reenact someone without their explicit consent so fear not if deep fakes come to mind this company is completely clear and responsible on their stance i thought it was important to mention that up front i've linked to their code of ethics in the description below now let's get to the fun stuff first what is synthesia it's a platform reinventing video production you can make awesome videos without cameras and microphones and you can make them within minutes let me tell you something these youtube videos that i create weekly are a lot of work because i script them we film them they get edited we write titles descriptions and optimize them before they get posted all in all it takes about five hours per video believe it or not and it requires a team not just me but with this amazing platform you can essentially say goodbye to actors film crews expensive equipment the premise is this you select an ai avatar in-house options or you can create your own as i did in this video you type or paste your script with over 40 languages supported and then you get your video made within a few minutes then you can translate download or stream it depending on your use now before i jump over to my computer and show you the platform itself including my avatar which we'll try out let me quickly share two reasons that i'm excited for this and plan on using it within my business first personalization there are so many ways to use this technology to make media feel more personal for example you can build personalized customer lifestyle journeys for your clients an avatar can deliver information that you just have to type in several stages like customer onboarding sales videos thank you videos and that's really just the beginning within my business i create courses and sometimes i'll appear on camera like this but most of the time i share my screen instead like this making it easier to update curriculum in the future regardless of my environment that's tricky as a digital nomad because i'm moving around all the time however the thing that's missing here is my face the personal human connection that's guaranteed to drive engagement because that's just how humans are now with synthesia i can pair my audio recording with my custom avatar down in the corner to make it so much better check this out i don't want you to feel like you have to be on every social media platform unless you have a social media team following you around documenting your every move it's simply not realistic okay that's a peek so that's the first reason i'm excited personalization the second reason languages now i am not proud of the fact that i can really only speak one language well that's english as a result my courses are obviously in english but if you think about it language shouldn't really stop me from sharing my knowledge with people who speak other languages synthesia supports over 40 languages which means i could take one of my course modules like this and deliver it in a different language and because i've got my own avatar it could be my face still take a look at this again that's just a little peek now we're going to jump into the platform itself so i can show you how i made these so this is synthesia i'm here on the homepage where they've got it really nicely organized so you can actually go and see more examples in the workflow than i've even described in this video for technology that's so complicated they do a really good job of explaining how this can help a variety of different people along with some really good tangible examples synthetic voice real voice okay as well as really super cool case studies one that includes david beckham i'll link to this obviously this is the home page and they've got uh blog resources um cases so there's tons of stuff i'll link to this in the description go check it out for yourself obviously for this video i want to have some fun and jump right into synthesis studio where we're going to make our first video together so here very simple videos and avatars i'm going to go ahead and click on create new video here in the studio so i mentioned before in-house avatars those are available here or as an optional almost like an upgrade they have the ability to make your own avatar which i've done for this example for this video so let's go ahead and click on my face there says phil that's me now what i'm going to do for this example is i'm going to attach my face to a module we'll use a little clip from a module of my course content mastery okay and so what i've done is i'm going to actually set the background as an image to start so i'm going to actually i already have it uploaded here i'm going to go ahead and click course example okay so this is literally just a slide from my course content mastery so that takes care of the background slide what i then want to do is i want to customize the look of the avatar itself i mean it's so simple how they have this organized back here background text shapes images and music also the ability to upload images but also video it's um i mean there's so much you can do here and they make it really simple i also love that there are distinct styles of the avatar so in this case i've done full body obviously that is too big so i'm going to shrink myself down probably to the smallest size here if i wanted i could also do this great circle layout i mean it's so cool they have like a little snap grid here you can even customize the color of the circle so obviously adjust the size really super cool i'm going to stick with full body in this example i'm going to make it as small as possible and because i have text over left and right that i don't want to cover i'm just going to keep myself centered in the middle finally i'm going to just upload an audio clip okay just for this example i've taken it from my course so i would upload the clip and then i have to define what language that clip is recorded in okay and it's really that simple so now it's going to take the audio pair it with the slide design and then make my avatar move in a custom way according to the audio let's save and process this video it takes only a few minutes but i'll speed it up for this video example so there's the video it took only a few minutes to process and now we're going to take a look i don't want you to feel like you have to be on every social media platform unless you have a social media team following you around documenting your every move it's simply not realistic now i want to show you how i can do that second part of the example i showed you which was the difference in language this is where it gets really cool i'm going to go ahead and duplicate the video that i just made and down here where i uploaded my voice instead i'm going to type a script now given that i want to take the content and make it in a different language in this case i'll do spanish i've taken that transcription and had it uh translated and so cool that it picks up right away on the language now in this case i'm gonna make it uh mexico spanish that's perfect i'm gonna go ahead and click that i can play the script to get a little bit of a preview here but i'm actually just going to go ahead and generate this video now in spanish and i'm going to go ahead and download it and let's take a look no quiero que sientas que debes estar presente de sociales amenos que tengas una quipo specializados que tassista documented it is so so cool i use my avatar in that case since i've got it but i could also use one of the many other in-house avatars that they offer since the voice doesn't match up with my own now finally you might be wondering phil how did you make that avatar well it was actually pretty simple i should note this is a paid add-on offered by synthesia i filmed it at home and read a script that synthesia provided ahead of time i had to read the script a few times with a few pauses indicated throughout i also had to kind of roll my neck around so the camera could capture several angles of my face we shot it against a plain white background with good natural lighting and i just did my best and i am thrilled with the final result so there you go my experience creating an ai version of phil using synthesia one of the pioneer platforms in this industry developing this kind of advanced technology this was so fun a huge thank you for synthesia for partnering with me for this video it's a tool that i'm really really excited about and it's going to make video creation in the future a lot easier for me in some respects so i'm pumped about that i've linked to synthesia below go ahead and check it out if you've got any other lingering questions about this comment below let's keep the conversation going on down there and i respond to those comments personally if you enjoyed this video give it a like that helps other people discover these videos that we work very hard to create for you and consider subscribing for more videos on branding positioning building and promoting your brands next i'm sharing through a few videos i think you'll find interesting i'm phil palin thanks for watching and those videos are coming up next

Channel: Phil Pallen

Views: 30,097

Keywords: phil pallen, synthesia ai artificial intelligence app review, how i'm using an ai version of myself synthesia, how i'm using an ai version of myself synthesia Phil Pallen, synthesia, ai technology, artificial intelligence, artificial intelligence app review, ai technology examples, artificial intelligence Phil Pallen, artificial intelligence app review Phil Pallen, artificial intelligence app review synthesia, artificial intelligence app review synthesia 2021, gpt-3 demo, gpt-3

Id: -2AIweN_Fmg

Length: 11min 7sec (667 seconds)

Published: Wed Jun 16 2021