Nothing CEO Reacts to Leaked Phone (2a) Tweets

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if the subjective opinion of a person liking or not liking a phone design will make you have trust issues with this person and all the choices they make maybe you need to rethink how you evaluate people hello people I'm pigeon so a couple of months ago we had a amateur render of phone 2A leaked and went viral on Twitter we thought what do we do with this uh maybe we can turn it into an opportunity so we grabbed Carl and we grabbed the rest of the team to sit down and answer some of the questions that were coming out around these tweets about phone 2A let's go quite familiar with this one didn't see it coming so common in the industry for the products to leak but every time it happens it's still the same anger every every single time looks like if I saw anything of this level of resolution I would probably wait until I saw the final product we're really excited for people to get this in their hands and and see it for real haters are going to hate right that's what we say [Music] I think this is quite a surface level understanding of what a brand is maybe they mean that we had a more boxy design for our product maybe the Google reference is the camera placement but come on have a look it looks quite different actually I think a lot of people are first kind of surprised with the camera placement and I think a lot of Brands out there tried that before but they really never got it right by positioning the camera module in the center every has worked around in terms of all the different components using this circular grid system around it uh if anything this is probably one of the most unique phones you've seen yeah I mean the truth is none of us want to be apple none of us want to be Google none of us want to be OnePlus that's almost why we exist because we don't want to be any of those companies we really are trying to be something much more interesting than just replicating another company I think products just compete on the Merit of the product not what location made them thank you for the lesson in [Music] business TF is this what's TF what WTF that was out with W it's that the new thing now I don't think everyone will think that Cyclops only have one eye so the deformation is when the one eye becomes two eyes or something like that maybe I don't know it's good imagination but yeah I don't see it so I think design is partially about symmetry but it's not about symmetry at all costs if you know what I mean there's a thing called the Fibonacci sequence right it's like the right proportions to make something look good I think that's equally important not just symmetry for the sake of symmetry but the layout of things making it look harmonious symmetry is something that we do talk about there's some elements of a phone which are just not symmetrical like the the battery doesn't actually sit in the center but if you look at all of our products we have elements of symmetry but we also have elements of asymmetry as well often informed by the engineering I think it's kind of wellfair um I think we do a lot more than just lights and I think we have meaningful utility and functionality based on the glyph interface but there always going to be people who criticize you or don't believe in what you're doing and that's perfectly fine and we should just let them be I'm really not fussed by this sort of thing one of the things that made phone one and phone 2 Stand Out is we have our glyphs so I don't really mind if that is someone's takeaway it's quite a good representation of of who we are really because it's us trying to do something different being bold and not following everyone [Music] else it's a lowercase end so does that mean nothing as in doesn't look like anything or is Alex casual with his capitals I feel with this product we've we're expanding the universe a little bit and also we've got a lot more to go in that area so we didn't start working on this phone thinking we've got to do something different we started thinking what's the best phone we can make for the users that we're aiming this at so we end up with something that is nothing but we're not copying things from previous products playing with this kind of design and dentity transparency the initial goal was like you're 2 m away you know that's a nothing [Music] product I'm trying really hard to see it but actually I actually I see it on this uh this render here but not in the final product for me it was a really machine like friendly design I never thought of associating it with any cartoon character but one of my friends said it looked like bmax I can kind of see that oh no but it's not my first impression we F believer that form should follow function this is a core design principle guys here with this camera placement whether you hold like this like this your fingers don't come in the way so that's one and the second one is look at this doesn't tilt so it's quite kind of stable when you kind of lay in your phone like [Music] this if the subjective opinion of a person liking or not liking a fil design will make you have trust issues with this person and all the choices they make maybe you need to rethink how you evaluate people it's interesting like someone spent time doing this I kind of agree with this as well if it looked exactly like this maybe you would start to wonder about people but um it doesn't it looks like this [Music] yeah there you go two reactions to the same thing so definitely AR Blaze would immediately start having trust issues with Prince Habibi in this case first of all you've not seen the actual design so I'd like you to see the design you still might not like it we can live with that I guess that's something for all designers really to to know is that there's going to be people that like what you do and there's going to be people that hate what you do and really the only thing that matters is do you feel you've done the right thing and do customers appreciate it really I would say though to aash it's just TF now it's not WTF boom [Music] roasted what is wrong with you all this is the best design finally a nice tweet moment agree this is actually my favorite design as well uh so prv shout out to you the best design is actually subjective different people have different opinions when it comes to design I think it's worth keeping in mind that the real test is actually people paying to buy the product and after they pay to buy the product using the product how satisfied they are so we're really looking forward to that feedback and we don't really put too much emphasis on all the noise on the [Music] internet thank you I think it's true but I think it's true not just for us I think anybody with a dream and the tenacity to keep going for it over a long period of time will create a serious competitive change so if you have an idea go for it don't give up so basically phone 2A is a clear upgrade from phone one uh in terms of battery screen camera and so on yet will be launched at the lower price on 41 why would you buy anything buy it if you like it if it resonates with you if you think the product is cool if you can see yourself using it and enjoying it then buy it if not don't buy it as stewards of a brand I think we got to be really clear about who we are and not thoughtlessly go into a lot of Partnerships that ultimately dilute um our brand identity so we thought about it nothing to announce right now but if the Tesla team ever reaches out and thank you for the Cameo we might consider it 1 million it's usually based on skill but if if you were to buy 100 phone 2A you'll get a job let's put it that way if you've bought 25 send a video with all of them and the receipts show that you've bought all of them and then you'll get a job you can be an intern so we looked at some leak today and leaks are good but it doesn't really capture the full essence of the product especially if the leaks are based on estimations of what the product would look like well now you've seen the design of the phone 2A I think you should make a decision for yourself what are the pigs called in angry birds called uh Angry Pigs or helpless pigs I don't know sad pigs scared pigs bad piggies bad piggies
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Channel: Nothing
Views: 392,103
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Id: tY221RJs63I
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Length: 8min 42sec (522 seconds)
Published: Fri Mar 01 2024
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