How To Set Up A Meta Business Manager Account (Facebook Business Manager)

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if you are new to Facebook ads then it can all seem a bit overwhelming if you're looking to start running Facebook ads or meta ads so that's Facebook and Instagram ads in this video I'm going to show you how you can set up a meta business Suite so you can be up and running Facebook and Instagram ads in no time setting up a business manager is important as it's going to stop you from getting your account hacked from getting your ads disabled and it's the way Facebook prefers you to run and manage Facebook and Instagram ads the first thing that you need to know is that your meta business manager is connected to your Facebook profile so you want to make sure that you're using the profile that you use to post videos and photos and connect with your friends your primary Facebook profile is the one that you're going to want to use when it comes to setting up your meta business Suite the way meta business managers work is as follows you can think of your business manager as a folder that holds all of your meta assets that you need to run Facebook and Instagram ads and if you're just getting started and wanting to run some Facebook ads only really a couple that you're going to need to worry about which is your ad account and your Facebook page both of which you need to run Facebook ads if you are a marketing agency or you are a person that runs multiple businesses all of which you want to advertise for then you may want to have one ad account and one page for each business that you own or each business that you manage you need both an ad account and a page to run ads on Facebook so we're going to jump right into my screen I'm going to walk you through the steps to set up your meta business manager in just a few minutes okay okay so the first thing that we need to do is make sure that we are logged onto Facebook on our computer so you can see here I'm logged into Facebook make sure you're logged into the correct profile I've set this profile up as a test profile and I'm going to delete it once I finish with this video you want to make sure you're logged into your correct Facebook profile that is the profile that you use for all of your activity messaging friends posting photos videos and also um that you have access to your pages so you'll be able to see that if you come into here you'll be able to create a new page or see the page that you have access to and so if you run a business this would be the page that your this will be your business page if you're an agency um and you're setting up a business manager to manage agency accounts you obviously won't see the pages in here I'll do another video about access and how to give access Grant access and request access from client Facebook pages so for this just first thing you need to do make sure you're logged into Facebook the second thing you want to do is when you're going to want to go to business dot facebook.com and this is the business side of Facebook this is where you're gonna set up a business manager so like here is you're going to see something like this it's going to say let's get started uh with business tools from meta or something similar meta has a funny way of changing um what they show you different times so if you already have a business manager it's either it's going to log you straight into your business manager or it's going to give you the option to choose your business manager um you can either select an existing one or you can create a new one and if you create a new one it will be the same steps as I'm showing you now so we're going to go ahead here and click create an account we're going to name this I'm going to call this sample business manager I just something so you'll call this whatever your business name is um just pop it in there uh your name which I'm using a fake name obviously for this example because I've already got a business manager several business managers under my profile um and once you've done it you want to grab an email address which I've got here uh this is just a email address I just created uh to be able to record this video so if I paste this in here click submit and hopefully this will um create the business manager now I did try to do this already after I just created the Facebook profile and obviously it didn't work because it needs to wait an hour after a quick Facebook profile I also need to verify my phone number so there's a good chance that Facebook will ask for phone verification if you don't have that it will give you a prompt to add a phone number I recommend strongly that you do this this is called two-factor authentication and this will just secure your profile and so you want to make sure that you do that if it prompts you now I'm gonna click done this is the home of your business manager now you're going to see ad accounts in here and Pages as you set them up and as you create them so what I'm going to do is I'm going to go into the business settings it's the best place to start because it's just going to show you a holistic view of everything that's going on I'm going to walk you through these different settings now if you're going to people it's going to be yourself if you have a business partner and you want to add them to your business manager you can just click add people and you can send them an email invite via the email address and and you can then um create you know a sample so if I just do uh test email Gmail test gmail.com for example go next I can then decide what access I want to have if they're an employee um I maybe just want to have apps Integrations or Advanced options I think yeah you might want to give them you decide basically and you don't have to do this now you can put this in here and come back later and change it um but everything is usually what you would need if you want to create ad accounts you want to add payment methods you want to create or request access to pages so you would click next and then you would then be able to come in here and if your pages were already there be able to give them access kind of think of this as like a folder for permissions and these are all kind of like folders within your business manager so if I get to people to folder including other people in there if I've got the partners this is for like a marketing agency so for example at our agency we request access via partner ID and you would come in here and you would give them access I'm going to show you I'll show you now um business info is where you're going to want to go to find uh partner ID so you can see here business manager ID you've got a string of numbers here if you worked with a agency or client so if you worked with an agency and you want to give them access um they're likely going to give you a partner ID which is this one if you're an agency and you want clients to give you access you need than this partner ID they would then go into partners and they would add a partner and they would paste in that partner ID and they'd be able to give you access to assets so I'm inside of one of my business managers and I'm going to show you how you would go ahead and um create a new ad account you would come in here and you would click create new ad account this is if you for example had access to an account you wanted to pull it into your business manager you can have to just paste the account ID and it'll pull it in um this one here is if you want to request access to a clients um ad account then you can pop that in there and they'll get a little notification to say that you've requested it but for this instance we're just creating one so we're going to go into create new ad account you would then give your ad account a name test add it I'm not going to do it now but test add account uh you'll click next uh click my business and then you will click create I'm not going to do that but once you've done that it will then prompt you to create a um add a payment method to that account and once you've added a payment to that account you can then um use that ad account on Facebook you might have to verify that payment but you can use that ad account on Facebook now the next thing you're going to need to do is add a page so if you come here um obviously I'm having issues here but if you have your own Facebook page that you're already an admin of and what I'm going to show you how to do now is you're going to want to request access to that page now this if you're already an admin if you don't have a page you just go ahead and create a new one inside of here this will be up option will be open for you but if you don't have if you do already have a page you'll want to come into pages click add add a page now very different to create a new page adding a page is if you already have admin accessory IE you already own a page you can click here you can search for your page name and it will come up and then you can click add page and it will automatically pull that page into your um business manager and you can then um run ads to that page once you're ready to go you're going to want to click here and click ads manager in fact I'll show you inside of this one so you want to click ads manager from your ads manager you will have a selection of AD accounts and a bit drop down here where you can click and you can select the ad account that you want to use you can then go in and create your ads that's pretty much everything that you need to do to create a business manager if you want more content around this around ads setting up make sure you check out the other videos on the channel so that's it for today's video thank you so much for watching if you have any questions or topics that you'd like me to cover when it comes to running Facebook ads or just general marketing make sure to comment down below and I'll be sure to cover them in following videos also make sure that if you are a business that's looking for help with your marketing you want to Outsource your Facebook ads we've been doing Facebook ads for nearly eight years and we've got a team here in the UK that is managing ad accounts for more than 40 companies across the UK so if you want to reach out make sure you do so by hitting the link in the description below otherwise make sure to like And subscribe and I will see you guys in the next video
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Channel: Growth
Views: 745
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Length: 9min 5sec (545 seconds)
Published: Sat Aug 05 2023
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