How To Price Your Home To Sell

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how to price your home to sell that's what we're going to be talking about in this video there's a right way and there's a wrong way so let's talk about it [Music] all right welcome back to the channel you guys i'm jason with greater nixa homes and on this channel we talk about all things real estate from nixa down to branson so if you're new here consider subscribing all right so there's three pricing strategies that we're gonna talk about today the first one obviously is pricing it right above market value we're going to be well above all the comps the second pricing strategy is pricing it right in line with all of the recent solds in the area that's right at market value the third pricing strategy and this is my favorite is listing it right just under market value and we'll talk about the benefits to that in here in a second there are a lot of people who are very tempted to price at the very top end of the market five ten sometimes twenty thousand dollars or more over the the most recent comparable and when i say comparable i mean we're looking at homes that are the most like yours with bedrooms year built square footage you're gonna look within a half mile radius and try to find as many homes that have sold recently that are the most like yours and if you can't find it then we'll we'll go out maybe another mile and we're looking recent you know not in the last three years we want to know what the market has recently been doing so a lot of people they they see homes for sale online on zillow on realtor.com they see what others are asking we don't go off of what sellers are asking we want to go off of what they're actually selling for the with the sold price only person that's going to have access to the sold prices are realtors i will come to the house i will meet with you and we'll sit down and discuss all of the different ways that we can price that home so if you're thinking about pricing at the top into the market there yes there is a chance that you will find a cash buyer that will write an offer and not be contingent on appraisal and it will give you your list price there is a chance of that happening but it's a very small chance so my job is to try to get as many people in that door as possible if we price it there we're not going to get very many people coming in the door that's the risk that you're taking that we're going to be sitting on the market too long so i always say it's a good rule of thumb if we price it there let's try it out for 30 days maybe two weeks if we're not getting any showings any offers then we need to consider pricing down to maybe just under market value the second strategy is at market value you we know that you have a very good chance of selling for that because there are comps in that price range that have recently sold that are like yours so you've got a really good chance of getting it sold for the market value price but then there's a third strategy you know to capitalize on the demand for homes right now so sometimes you can price it just under the market value and create a bidding mentality for buyers and we're seeing this a lot in our market right now here in 2021 when buyers have been in the marketplace looking for any amount of time they're going to recognize what's a deal and what's not a deal so if you can price it where they get some major excitement every buyer that's been looking is calling their realtor and saying let's get out there and see this right now then what happens is the list price that you've got is just the base that's where we're going to start at that's the opening bid price right and then we're going to start hopefully getting it bid up above where we originally thought we were going to sell at at market value you know so that's my strategy to be able to capitalize and get the most amount of offers and get it sold quickly and for the most amount of money because ultimately it doesn't matter what you want to sell it for the buyer is going to determine the price and i can come through and see very quickly if your home could use some very cheap updates some very cheap repairs that could be made that would help get you even better list price than what maybe you originally thought so my last piece of advice don't get online and look at zillow and realtor and trulia and all these other websites their algorithms that have no concept of what is inside your home they have no idea what kind of updates that you've made to the home or haven't made it to the home the only way that you're actually going to be able to get an estimate is having somebody who deals day in and day out with the buyers in the marketplace that can tell you what buyers are wanting and what they don't want and how much they're willing to pay that's it for this video alright guys i'm jason with greater nixon homes and i will see you next monday in the next video you
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Channel: Greater Nixa Homes
Views: 177
Rating: 5 out of 5
Keywords: greater nixa homes, real estate, branson real estate, nixa real estate, branson homes for sale, nixa homes for sale, home selling tips, how to price your home to sell, how to price my home, how to sell a house, comparative market analysis, home value, real estate valuation, real estate comps, selling a house in nixa, selling a house in branson, nixa realtor, branson realtor, worley and associates
Id: 4WJE3L9rNxI
Channel Id: undefined
Length: 4min 47sec (287 seconds)
Published: Mon Feb 01 2021
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