6 MORE Car Names That Don't Translate Well! 🤦

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hey guys from a marketing perspective the right name is far more critical for a vehicle than its features performance specs or even design a well-thought-out and convincing name gives customers an image of strength value quality and prestige guaranteeing strong sales and popularity unfortunately many strong and cool sounding names are already taken and manufacturers struggle to find new ones finding appropriate names in other languages is often the best way to provide the vehicle with a cool sounding name there is always however a significant risk that what sounds perfect in one language may be very offensive in another here are five of the best or should we say worst examples number one hyundai kona there is nothing offensive about the hyundai kona it's a simple and popular compact suv with decent features dynamics and price it also comes as an electric version for those who want to be especially kind to the environment so why is it featured on our list well in most parts of the world kona means nothing in particular just four letters combined in a simple word however in portugal brazil and the rest of the portuguese speaking countries kona is a derogative and very offensive term describing a particular part of the female anatomy at first hyundai's marketing people didn't have a clue but as soon as their colleagues from portugal called company managers decided to change the name to kawaii at least for customers in portugal and brazil number two the ford probe back in the late 80s ford decided to retire the mustang and instead of a rear-wheel drive coupe with a v8 introduced something more sensible and based on a front-wheel drive platform from mazda fortunately due to enormous protests from the muscle cart loving fan base ford's bosses killed that idea they kept the mustang running freely but presented the ford probe a junior sports car with aerodynamic styling and a funny name although they thought that the probe would give visions of some nasa-style spaceship discovering galaxies far far away for most people the name probe sounded like a proctological device this was not a very pleasant association and ultimately led to a not very successful car number three the audi tt coupe this one is an interesting and slightly morbid entry to the list and it's about the audi tt coupe you might think that there's nothing that can go wrong when you just have two of the same letters tt and one universally used word like coupe or coop but it can the tt coupe in french is pronounced very similar to the term tetkub which means cut off head we even think that there's a strange connection between the guillotine from french history and a sports coupe from germany since both chop heads number four gaylord gladiator now here is a real treat for people looking for unusual cars names and automotive obscurities no we didn't make this up and there really was a car named the gaylord gladiator introduced in the 50s by two wealthy brothers and named after their hometown of gaylord michigan the gladiator was a fast and luxurious sports car back in those days the word gay only meant joyful or carefree however the primary meaning of this term has significantly changed over the years the gaylord gladiator wasn't a successful project no surprise even though it was well designed and powerful it was also very expensive and complicated if someone tried to make a car with the same name today we think that even members of the lgbt community would probably be offended not to mention the outrage from more conservative members of society number five daihatsu naked the car industry in japan has a long history of producing cars with strange names in most cases names are funny like the suzuki cappuccino the mazda bongo or the mitsubishi lettuce but there are some weird ones like our fifth car on the list the daihatsu naked the naked is a tiny boxy k car designed and sold only in japan it has a microscopic three-cylinder engine with just 658 ccm and up to 63 horsepower it's perfect for narrow tokyo streets enormous traffic jams in japan and small parking spaces however there is the name naked we still can't quite figure out should you drive naked or do you feel naked when you're driving this daihatsu well you don't know number six toyota chicane toyota is the most popular car brand in the australian market and one of the secrets of his success is the wide range of models when toyota australia developed a more dynamic and sporty version of the avalon they made a list of several potential names and sent them to their bosses in japan one of the names on the list was chicane for most people in the world the word chicane sounds cool since it's connected to the racing world and also symbolizes performance and winning in japan however a chicane is a pervert who attacks women on public transport needless to say the toyota chicane never entered production so there you are thanks for watching [Music] cheers [Music]
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Channel: Viral Vehicles
Views: 106,318
Rating: undefined out of 5
Keywords: Viral Vehicles, non car guys, supercars, sports cars, Cars, Automotive, Car Tech, Best Cars, review, everything you need to know, up to speed, facts
Id: iohfaqXIhVs
Channel Id: undefined
Length: 5min 27sec (327 seconds)
Published: Tue Jun 09 2020
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