2024 CES 美國電子展 一次看｜TVBS新聞 @TVBSNEWS01

designed to make your every day easier more efficient and more enjoyable and now joining me to discuss he has dedicated pbv business system and related Technologies is our vice president pbv business division Pier maros [Applause] good afternoon everyone and good afternoon Karim I'm very happy to be here with all of you in Las Vegas for the global launch of our K PBB business welcome so first of all thank you for being here and um could you tell us a little bit about the pbv system the business system of course K releasing P into the market is much more than just new car launch so we have built a dedicated business system to provide customized solutions for each customer domain the KBB business is the Pinnacle of our customer Centric business approach as we have engaged customers from the very early planning stages we continue to listen to customers requirements and we replate their feedback into the development of our products and business models in fact one participant called it I b a groundbreaking process that has never been tried before I believe that such a deep engagement with real customers gives us a unique insight into creating pbbs that will maximize business efficiency and usage experiences so he has been working closely with customers in developing the products that we're seeing here at CS so can you tell us a little bit more about the hardware aspect well we already did an excellent job in introducing the pv5 as well as the pv7 and pv1 so I just like to add that KIA pvvs will deploy a dedicated skateboard based EV platform this platform will feature interchangeable upper bodies or what we call live modules existing LC businesses build Vehicles which are not designed for conversion from the production stage that can result in costly time consuming and non-friendly processes to remove attached parts from the completed Vehicles we at Kia have streamlined this complex process to further strengthen Hardware flexibility our easy SW technology allows us to satisfy customer requirements in various domains and respond to the most segmented needs with a fully dedicated platform and host of specialized Technologies KVs also differentiate themselves in terms of durability space utilization and operational functionality so for example you can quickly change from a home office to a camper or even a camp um or even you know different according to your lifestyle you can have different layout so with this High degree modularization what does that mean we plan to expand use cases from people moving and delivery to Urban Centric realtime delivery and ride sharing domains so could you also tell us P about the pbv manufacturing system well you know many of startups are attempting to make the transition to the new Mobility Paradigm but they still have difficulties bringing mass production to reality at K however earlier this year we began the construction of our pbv dedicated Wason Evo plant in Korea our initial PBB production capacity of 150,000 units per year in 2025 will grow gradually and globally to 300,000 units we plan to establish an Innovative highly automated production system that unifies the newly introduced cell method with the original conveyor system to allow flexible production and more customization options one of our Innovative PV manufactur Technologies is called Dynamic hybrid which is a worldless body structure assembly method that allows for horizontal and vertical expansion of cross members according to the varying needs of the customers some pretty impressive technology but now let's look at the other side of the key Ops the software side so when a vehicle is developed around the operating system we we can improve so many aspects of design and usability we can truly focus on the customer and constantly adapt to their needs so let us start with the in vehicle infotainment or ivi the ivi solution is designed to make daily life as smooth as possible it recognizes the user their purpose and operational needs in real time automatically loads the user's profile presets and preferences and provides useful and relevant contextual data yes Kim and K voice control ivi solution will provide access to the kvv App Market as well as third party developed apps installed apps are continuously updated Vota that means that our customers can enjoy the latest information and entertainment sorry content on the go and they can seamlessly access personal data supported services such as charging parking and payment and by connecting the IV system with business specific apps that were previously limited to to mobile devices both service convenience and information reliability can be improved through control and monitoring in other words you can enjoy a holistic user experience regardless of hardware for vors thank you next our Fleet Management solution or FMS it enables customers to seamlessly manage multiple ppvs the FMS solution supports small businesses in Mobility or Logistics by collecting all relevant data and providing actionable insights so that users can keep track of things like Sales inventory and deliveries the solution also mon monitors the inventory in the cabinets controls the temperature and reduces downtime by intelligently planning your roof based on how items are stacked in the cabinets it can also arrange a seamless transfer of a specific cabinet to another pvv for example the last mod deliveries with the pv1 likewise the FMS solution can display the context and condition of items in the frame for increased convenience and efficiency the scope of interior flexibility is also enhanced thanks to the ability to Monitor and update seating Rangers directly from the screen thank you very much Karim and in addition we can control we can use the vehicle data API to control and manage the best amount of data generated during PV operation in real time and connected with AI in the cloud to manage AG FS more efficiently also business insights such as predictive maintenance based on driving patterns and other vehical data help to minimize downtime and maximize operational efficiency so lastly are EV charging Solutions they're cleverly optimized they do so by taking into consideration battery charge levels roots and schedules as well as breaks and me and Meal Time the system provides optimal charging scheduling and charging station guidance that's right and in addition we aim to realize a total Energy Solution based on Advanced charging infrastructure such as v2x this makes it possible to use existing high density energy batteries to power mobile devices Emergency Equipment or just anything else in need so ESP pbv software Solutions will be applied obviously to pv5 pv7 and pv1 and over time Kia pvvs will become a platform that accumulates Digital Data across various domains strengthening connectivity between vehicles and eventually integrating with the social infrastructure of course we cannot do that all by ourselves so before you leave us please tell us about how ik Kia is collaborating with major clients and Technology Partners well Kim by leveraging our PBB dedicated business system with ready for Market Solutions I'm happy to announce that we are entering this week a major Global partnership here at CS with Uber stay tuned there will be more to come on the T in fact by securing trust through communicating from the customers perspective we have assigned M with cang and CJ Logistics in the delivery domain and Dubai taxi company and K mobility in the haing domain with our aim to develop pbvs and solutions tailored to their business environments we are confident that these strong Partnerships will be a driving force to become sustainable Mobility Solutions provided indeed we aim to be the sustainable Mobility Solutions Meanwhile we're also continuing to discover new creative opportunities pairing KFVS with robotics or Advanced Air Mobility or a we're enhancing automated Logistics with the stretch robot for Boston Dynamics as well as the spot robot for round thee clock process and quality control at PVD smart factors we're also collaborating with super another group affiliate to accelerate the realization of smart cities through the launch of a based future Mobility businesses absolutely and furthermore progress in a in autonomous driving will accelerate the growth of the PV Market the pv5 r or what we call the robot XI is now under development in conjunction with motional which is a leader in autonomous technology we are currently in Pilot operation and we plan to achieve level four autonomous driving in the near future through application of motional third generation system H groups Advanced software capabilities will be applied to the operation the control and the management of various Mobility devices including ppvs obviously opening an era of hyper connectivity between people and things and now K will show us the future that k off where all of these Mobility Innovations will become part of everyday life thank you thank [Applause] you so now ladies and gentlemen I'd like to give you a glimpse into a Far Future Vision for us at ke as you all know we live in a world of accelerated change and we're constantly reminded of those challenges that range from the economy to the environment and through Kia pbv products and solutions we aspire to build a better future we're creating a new concept of space be it a living room an office or even a workshop that allows you to live and work the way you want it's a shapable space that helps you improve your life and we hope to make our customers lives EAS easier and better whether they're stationary or on the Move offering unmatched flexibility and customization through radical modularization untethered by any fix space and unbounded by the traditional restrictions of space KF bbvs offer users a blank canvas to reimagine their Lifestyles and work styles at Kia we see our pbvs becoming part of everyday life and as we redefine the concept of space and Mobility moving and customizing our spaces will be a natural way of life integrated in our city infrastructure interaction among bbbs will transform our spaces for example can be a market by day or a restaurant in the evening or even a capsule hotel at night kbvs will become a mobile extension of your space a seamless life experience uninterrupted by movement that flexibly enables you to live how and where you want life and work are no longer bound to defined fi places in addition to naturally being zero emission Vehicles we Envision pbvs as integral to reshaping how energy powers our cities responsibly produced energy can be distributed to the grid by the pbvs themselves minimizing the environmental impact associated with traditional power plants and fossil fuels and reducing considerable costs of supplying electricity across our city infrastructure so ladies and gentlemen as you can see we believe kbvs are a clever thoughtful product with a radical level of flexibility modularization and software integration but the true value of grin is how they shape our conceptions of space and time how they seamlessly become part of our every day whether for private business or family use the heart of kbvs lie in the and communities they serve this is our vision for an optimistic positive future and we invite you to join us and make this future a reality thank [Music] [Applause] you LG thank you first we are extending the word of thank you to every corner of your home home space so you can access than you platform wherever you are every than you device becoming on interface so yes we'll soon be bringing out a new smart home hub and you back it will be beautiful but even that's going to be only one of many points of interaction from your Rebel TV to Sy you home appliances this means a whole lot more data about you in your life which is why we are using on device AI to help you keep your data within your home used only to tailor your think you for your benefit because we believe the Privacy should never be a price for convenience and last but certainly not least we are going to make LD thanq one of the most open Platforms in this field we simply have to because no one company even LG can do everything for us so whether is stepping up open API effort or working closely with developer communities LG thinkq will become much more accessible to our partners around the world once again these and many other changes in L thinking platform all stem from one clear purpose the change of perspective to serve not technology but our customers and their lives well now for a more te detailed look at how this changing perspective is changing our offerings let's bring to the stage Henry with the latest update on our appliances over to you [Music] [Applause] Henry thank you again good morning everyone always p for the future LG pioneered integration of Wi-Fi home appliances back in 2011 then we transformed the industry by introducing thinkq up appliances setting a whole new standard with continuous feature updates and evolving user experience the Next Generation home appliances that LG is unveiling today intuitively adapt to your lifestyle providing a Sim zero labor home experience we are introducing Innovative home ass a service concept with thanq Up 2.0 through hyper personalization we are creating a Smart Home Solution that makes products smarter and more tailored to customer needs and through service isation we are providing services for household tasks that cannot be completed by appliances alone Than You Up 2.0 less customers curate their LG home appliances by choosing which features they want to make this possible LG developed a specialized operating system and the LG applies AI chipset both of this Technologies help Drive the thanq Up 2.0 personalization process which begins even before the customer receives their new LG products prior to shipping the customer completes the lifestyle analysis survey in the thanq app l LG thanq then recommends tailored features based on the responses in addition Than You Up 2.0 offers a variety of customizable Services you can choose from product management customer care services as well as highly convenient household Management Services to provide tailor purchasing options LG is expanding its business into service based area with the home appliance subscription this lets our customers select options and services of their choice potentially saving them upfront cost and allowing them to curate their own Appliance life throughout the subscription period LG will continuously understand customers recommending that can further improve their Quality of Life As We strive to bring our vision the zero labor home to life we will provide more quality time at home and reinforce our commitment to become a smart life solution company to help realize our vision we are introducing a smart home AI agent designed to seamlessly fit into your daily life with its affectionate intelligence it can take care of your smart home communicate with you and even show you empathy with autonomous driving technology it's two-legged Wheels our AI agent can navigate effortlessly around the house greeting and talking with you and sharing its personality through range of motions and facial expressions with the mic camera multiple sensors it understands home environment such as temperature and humidity based on multimodal AI technology it better understands you and your home serving as a versatile agent with its generative AI based on a large language model smart home AI agent can actively engage you going further than simple voice commands now should we spend our day with this adorable little friend in the morning it gives you medication align when you come back home our adorable AI agent is there to greet you at the front door oh it also gives you a briefing of the home and don't worry everyone you're home alone it can make an emergency call if needed all of these things are made possible by than you connectivity and you can meet this smart home a right away at LG Booth the combination of thinkq Up 2.0 and the smart home AI agent will greatly reduce the burden of household chores letting our customers enjoy considerably more free time at home now home appliances should be enjoyed by everyone shouldn't they at LG we want life to be easy easier for all of our customers that's why we introduced the universal up kit a set of accessories that Embraces that everyone regardless of gender age disability can conveniently use our appliances these practical detachable accessories boost appliances accessibility and having design based on feedback from our accessibility advisory Council additionally these Solutions are made of recycled plastic turning waste into very thoughtful Solutions LG is committed to creating a better life for all at home we will continue to introduce Innovation that reduce hassle of housework so that people can experience a more relaxing and more rewarding time at home thank [Music] [Applause] you it's a privilege for rtvs to be an intrical part of your daily lives our home entertainment Vision sync to you open to all is guiding how our TVs are becoming Windows onto different experiences one of the key Technologies enabling us to provide the ultimate TV experience is perhaps unsurprisingly ai ai is what drives our very own Alpha AI processors in fact LG is the only brand that continues to develop processors specifically for OLED something we've been doing for 11 years now our acclaimed Alpha 9 AI processor which is now in its Seventh Generation is ready to push the performance of rtvs even further so it's my privilege to introduce you to our new Alpha 11 AI [Applause] processor with four times four times the performance of its predecessor the alpha 11 AI processor allows LG OED TVs to recognize you understand your needs and further personalize experiences according to your preferences our TVs present image and sound in a manner that's consistent with how we perceive Visual and auditory stimuli in the world around us this brings an emotional element to the viewing experience delivering a heightened sense of realism this is just one aspect of how our products connect with you LG web OS smart TV platform is another foundational pillar of what we have to offer last year we marked 10 years of LG OLED leadership and this year we're excited to celebrate the 10th anniversary of LG [Applause] webos when LG webos first arrived in 2014 only 2 4% of American households had a connected TV as of 2023 that figure has jumped to 74% since then we've seen a tenfold increase in active web OS users worldwide and an expansion of Partnerships convenient navigation and Discovery are at the core of the web OS experience the refined UI and user experience make it easier to access what you love thanks to an AI based understanding of viewing patterns web also offers LG channels our very own streaming service which encompasses over 3,000 channels globally and over 5,000 ond demand movies and TV series all free to watch with ads LG is expanding its Partnerships with major programmers and Studios to De deliver more entertainment for our viewers like Fox A&E Bloomberg the NFL and NCAA we're increasing we're continuing to increase the overall number of entertainment options on web OS as well some of the highlights include voice-based AI powered games customized classes and educational services that parents will love and for a truly cinematic viewing experience LG will become the first TV brand to provide Dolby Vision Plus filmmaker mode this year that's right filmmaker mode allows movies to be seen as the creators intended this is critical for unforgettable films like Martin scorsi killers of the flower moon coming soon to Apple TV plus you'll be able to enjoy it on LG TVs as the creators intended at the end of the day we want LG TVs to get better over time which is why we're making the commitment to provide LG webos updates for 5 years starting with our 2022 model TVs with the web OS renew program it's like a new TV every year we also want to make web OS the most open TV platform there is how do we plan to do that join me in welcoming Eric K Kai VP of multi device experiences at Google to hear how together we're opening up webos to create better experiences for you welcome [Music] Eric thanks Matt for uh having me here today uh we're really excited to be collaborating with LG to bring the power of Google to LG TVs together we're creating Multi-Device experiences that will effortlessly work better together now people want to enjoy their content on a variety of their devices on any of their devices and when they're at home they should be able to watch what they want on the biggest screen today we're thrilled to announce LG TVs in 2024 will now have chomecast built-in so this means that lgtv users will be able to start a video on their phone or their Chrome browser and with just a tap on The Cast icon uh start watching on the best screen in their house a large screen lgtv now later this year we'll extend chomecast built in to LG hospitality and Healthcare so you can seamlessly continue watching your favorite streaming apps on the lgtv in your hotel room without having to sign into your account and remember to sign out when you're all [Applause] done so we're also really excited about the growth of connected devices in the smart home so we're collaborating to make LG and THQ products work more seamlessly with Google home LG TVs will act as hubs for Google home letting you easily set up and control any matter device you'll be able to see control and manage both LG Google and Google home devices right from the TV or thing Q app these features will roll out later this year together with LG we're committed to making all the devices in your life work better together [Applause] thanks [Music] [Applause] [Music] [Applause] [Music] [Applause] [Music] [Applause] [Music] [Applause] [Music] [Applause] [Music] allow me to introduce you to LG signature OLED T the world's first 4K Wireless transparent OLED TV OLED TV is the perfect TV that liberates your space and you're not giving up any of the stunning advantages of LG OLED OLED te creates a sense of openness the TV no longer has to dominate the room this heightens the relationship between TV and the space it inhabits for example showcase digital art videos uh visual aids and visual accents as part of your room's Decor to elevate the Aesthetics OLED T also becomes an object of design you can place it in locations unimaginable until now a modular solution that provides you with a variety of ways to install it seamlessly and with the wireless zeroc connect box there are no cables to fuss with wherever you place it and when it's time to enjoy the latest hit series you can enjoy it with the exemplary l OLED picture quality the beauty of OLED te is its ability to offer dual modes simply raise the curtain and you can switch from transparent to opaque whenever you want with LG signature OLED T there's never been a TV that can blend into your Decor as perfectly as it can it's fair to say OLED T read defines your screen experience as you can see we are continuing our journey to syn to you open to all with our Cutting Edge AI powerful Alpha 11 AI processor expanding web OS and wireless technology and mindblowing 4K transparent screen imagine with us all the possibilities people want larger TVs but the more they grow in signs they take up more and more of your space so have on a TV that gives back your space welcome to a world beyond the perfect scream a you've never seen [Music] before immerse yourself in Flawless cinematic experiences a magical window expanding your breathtaking gears Decor that elevates any space a transparent canvas giving you New Perspectives a private conert experience just for you just what we've created is not just another TV it's a revolutionary reconfiguration of the freedom of space [Music] Wireless now [Music] transparent LG signature [Applause] [Music] olette good morning everyone with advanc Sy vehicle edification and autonomous driving technology the automotive industry has seen significant changes in recent years many new players have entered the market and the evolution of vehicle architecture has continued at rapid Pace in terms of power train and I architecture also diverse business model are emerging such as service subscription and EV charging stations with all these changes taking place the automotive industry is Reinventing itself is now entering is next exciting chapter the age of software defined vehicle in the coming years we expect more changes as we move toward high performance Computing software dominance in vehicle development and a richual in Cabin experience today I'm excited to introduce lgbs companies STV vision and how our software solution will greatly change your in Cabin experience at LG company we envision future automobile as a living space on Wheels powered by our Advanced SCV Solutions we like to call these Solutions alphaware alphaware is the best and leading innovative user Centric software Solutions it nites every aspect of the sdv from development to the incav experience and together with LG's affection and intelligence we aim to create the most immersive and authentic experience at present alphabet consists of four major categories that we'd like to refer to as basware opsware playware and metaware and M category expansion is planned within this year first starting with basware all modern cards need a reliable OS to handle complex function across all domain of STV it is soft to Backbone of your vehicle with this is mind we develop basware a collection of versatile software modules that enhance automakers existing vehicle Os or forms completely new platform moving to opsware Great software doesn't happen by chance it is the end product of the people working together from design to deployment from virtual validation to real world driving this is why we have designed our off solutions to help developers from the very beginning to build best Mobility software next creating new user experience is what we do best in the STV it all start with our entertainment Solutions known collectively as playwear powered by our Automotive content platform our play bring your favorite entertainment into the vehicle cabin for a real home to car experience and finally enhancing the entire user experience is LG's human machine interface Solutions which we call metaware these Solutions leverage augmented or mixed reality technology to deliver the most immersive in caving experience this is just small taste of the assignment our Alpha will bring to the SCV with much more to come with our proven capabilities in high performance system design softare oriented architecture and C Miss FAL communication technology our Mobility software business will be a leading cross F in coming years now for a closer look at how our STV solution will change in Kevin experience I'd like to invite my colleague Maran to the [Music] [Applause] stage thank you sakang how are LG car Computing hardware and software Solutions redefining your spatial experience I want you to picture yourself behind the wheels of a car equipped with LG's Cutting Edge digital cockpit system display a RMR platform Ai and 5G telematics technology as soon as you get into your seat your car recognizes you through affectionate intelligence displaying your own personalized screen to greet you pretty cool right once your navigation is set up to your preferred destination and while driving you and your passengers can easily monitor what's going on at home you can even check in on your pets and feed them too some retail therapy online won't hurt would it it's all up to you let me ask you this have you ever taken an unfamiliar route no need to worry with our armr platform in place navigating to your destination becomes much simpler and fun after driving for quite some time your kids can doze off in the back seat the car will suggest turning off the rear displays and lowering the volume to help keep the kids asleep numerous pieces of information collected from inside and outside the vehicle sensors such as driving data temperature light and battery status are quickly processed by LG's Advanced 5G telematics technology LG's various connectivity Solutions guarantee you an always connected experience even in the middle of the desert there is Limitless potential and possibilities when it comes to car Computing with ACP which is web OS based you can explore a whole new realm of in Cabin content lgcp serves as an in vehicle entertainment Hub powered by web OS it enables realtime streaming bringing High defin videos and music into your car and delivering the same exceptional sound and display quality you're used to at home now don't blame us if you like your car more than your home with ACP a dull moment can be turned into a fun and exciting experience LG closely collaborated with entertainment services like Netflix and YouTube and Hyundai Motor Group as well to bring you the most immersive entertainment experience on the road our ACP integrates seamlessly with automakers ivi platform and it comes with the wealth of apps from our content Partners which benefits our customers and their customers too a CP integration also Smooths the way for novel business models such as subscription services and content advertising as you have seen today LG is preparing a range of sdv solutions that will present oems with new opportunities while also enhancing driving convenience and safety for users all of us at LG are committed to enhancing your quality of life and are ready to deliver a much much better experience on the road LG vehicle Solutions Vision to create a living space on Wheels powered by LG alphaware is now coming alive so stay tuned now from Business Solution company I'd like to welcome Michael to the [Applause] [Music] stage good morning in our journey to innovate the customer experience we've been actively collaborating with industry leaders to develop cuttingedge electric vehicle Solutions today I am so excited to share the progress we've made in our transformation into becoming a premier EV charging Solutions provider dedicated to delivering a distinctive and seamless EV charging experience tailored to our daily life Lifestyles our commitment to Innovation is evident in the expansion of our EV product line already in South Korea we've introduced a range of charging Solutions including seven 100 and 200 kilowatt options here in the United States we are so proud to announce the roll out of 11 and 175 Kow charges and 350 kwatt Ultra fast Chargers this year with plans for additional models globally in the near future these Advanced solutions by LG aim to deliver a rapid and convenient EV charting experience aligning with the pace of our Dynamic Lifestyles and contributing to a cleaner energy future I am particularly proud to share a significant Milestone today in response to the growing demand for EV charging stations across North America we are establishing our first ever charge of production factory in the United States in the state of Texas the new Factory will manufactur absolutely this new Factory will manufacture charges for the US market and we expect and we anticipate extending this momentum to other markets including Europe and Asia alongside all of this we've also been cultivating Partnerships with the leading cpos better known as charge Point operators through our comprehensive Solutions rooted in our consumer insights cpos can now access a diverse range of LG's leading products such as digital signage evv charging Solutions all conveniently available Under One Roof this collaboration with LG opens new business opportunities and revenue streams for our CPO Partners but that's not all leveraging LG's Innovative AI technology we are enhancing the convenience for the cpos in managing and operating our EV charging Solutions real life data empowers cpos with features for efficient daily operations such as power INF infrastructure status prediction charger load management and of course preemptive Diagnostics with these Aid driven features LG aims to help cpos reduce their operation costs and increase their efficiencies Around the Clock through our commitment to Innovation and Rel liability we are rapidly emerging as a leader in the EV charging solution business under the New Vision to become a smart life solution company we will strive to make our customers feel truly feel that life's good in every space including Mobility this wraps up LG's World premiere today thank you all so much for joining us and enjoy CES 2024 [Music] thank you for joining us at the LG World premiere at CS 2024 you're invited to come forward for more photos of the LG signature o we look forward to seeing you tomorrow in LG's booth in central Hall you learn more about how LG will reinvent your future Life's [Music] good [Music] you [Music] [Music] that's [Music] [Music] know [Music] for more than a century tasic has been making products that make people's lives better usually it's just the push of the but but we know now that the production and Global use of these products has contributed to the climate crisis explosive wildfires spreading throughout the Southwest year the city had the worst air quality ever recorded the area suffered once in a thouse flooding and the world quite clearly is pushing back but experts say it's not too late and people are making their voices heard so even though we've been leaders in sustainable practices for decades it's clear that that we need to do more because at Panasonic we believe the future should be in your hands not in the [Music] balance that's why we're creating green Energy solutions for homes and driving the electrification of the mobility industry powering businesses more sustainably by converting our factories to hydrogen and solar powered Net Zero facilities forging industry alliances to help realize a true circular economy and designing our consumer products to optimize their use of energy save water minimize food waste and repurpose valuable resources at Panasonic we're working to change the way we power our businesses our travel our homes Our Lives join us in pushing for change and learn more about Panasonic green impact and now please welcome to the stage from Panasonic Corporation of North America Jerry [Music] [Applause] Rizzo good morning everyone welcome to CES 2024 today we plan to show you the many ways Panasonic is push pushing for positive change for people and for society my name is Rizzo as a Communications manager for Panasonic the best part of my job is getting to share with you the exciting story that Panasonic has to tell we'll be sharing our advancements in sustainable energy solutions circular economy initiatives that go beyond the buzzwords along with the steps we're taking to make better use of our natural resources for us it's not just about technology it's about creating a world of holistic well-being where every Innovation is geared toward empowering people to lead healthier more comfortable and more enjoyable lives the things that make a positive difference for people on a daily basis and we'll provide updates on the progress we've made in our Panasonic green impact initiative the program that represents our commitment to a Greener more Equitable future for everyone let's begin by meeting one of the people who is leading and accelerating our sustainability efforts globally Dr Hiroshi [Applause] weara thank you Jerry hello everyone I'm H sh har quity and environmental lead at Panasonic it's a pleasure to be here we hope you enjoyed effect just now it was created using Panasonic silk F Technologies and if you can believe it regular top water no special liquid or dryers required so the system Lees no residues and best of all is very environmentally friendly c f mist is also intended to be used for cooling people down events and on the street in the summer it is already available in the United States today even as gather here as CES and celebrate the New Year the world is at an infraction point the science is clear we must accelerate our efforts towards the meaningful change in our use of energy and we must do so now if we do not the consequenc will be dire even as governments set the Caron ruction goals cooperation must be the full Runners withing the way if these goals are to be achieved we also have a responsibility to make people's lives better while reducing their carbon footprint at Panasonic we believe this will be the defining issue of the coming decades how do we make it possible for consumers to live well feel well connect well and move well while living in harmony with the planet and living with a clear conscience our vision for the future proposed to address this issue by providing what we have always provided great products that enle people's lives we are working towards carbon neutrality and cycle economy business model that reduces environmental impact by making products do more with a fewer resources and in the end can full cycle to provide the usable materials to make future products thank you Dr roara for raising this important topic to tell us more about how we plan to reach our goals please welcome vice president of branding and strategic marketing Communications Megan Pollock [Applause] right thanks Jerry each and every day for over 100 years Panasonic has been committed to enhancing the well-being of people society and our planet that mission continues as we strive to fulfill our Founders vision of making today better than yesterday tomorrow better than today this is what we mean with our slogan create today enrich tomorrow one of the ways we're advancing this philosophy and investing in the future is by providing stem education opportunities for young students across the country today we're announcing a new chapter in our partnership with 10-time Olympic medal winning swimmer and proud stem Advocate Katie leeki and introducing a new program we've developed with Discovery Education it's called innovators for impact and we're confident it will inspire young students to pursue further education in science technology engineering and math through an exciting virtual journey to Japan to explore how Panasonic is promoting more sustainable living thank you mean in line with a vision for a brighter future for people on our planet we are putting forward number of sustainability and circular economy initiatives one of these an exciting in alternative to Conventional plastic manufacturing called kinar while plastic make a more than lifestyle possible they are well-known pollutant kinar is more sustainable substitute made from up to 85% cell fiber are recyclable and biodegradable material kinary comes from renewable resources including ca coffee grinds and even byproducts without kinary many of these materials would simply be thrown away this is already a huge step up from traditional Plastics but Engineers are hard at work developing Kary into a 100% biodegradable material including its binding Regents canari is a perfect example of our circular economy business model we hope it will set an example for what can be done with Drive Ingenuity and a few simple natural ingredients canari is already being applied in the real world in fact canari is one of the materials that we use to create the structures in our booth at this year's show uh then there's a bioc CO2 technology Humanity must reduce carbon dioxide emitting activities in manufacturing and power generation in the meantime we must MI co2's impact one way is to use carbon for good Panasonic is working on a method of utilizing carbon dioxide as a resource to promote growth in farm crops this bio transformation technology is a process that turns carbon dioxide in the air into a wicked that can be used to accelerate crop growth bio2 TCH soles two problems at once it can feed those in need with better crop shield and effectively utilize CO2 we expect our bio CO2 Tech to increase crop field by 40% or more it's also essential in hum carbon neutrality quest to make more efficient use of the energy we produce even more energy comes from Renewables much of it is lost before it can be utilized this is where Panasonic dams comes into play We developing distributed energy resource management or dams technology to reduce the energy loss and increase efficiency our load of flexibility in the home system manage the household appliances understand the energy builds and help users save energy it work together with time of use rate system like those being trial in California to improve grid balance our Dam system also optimizes EV charging and discharging with a regional energy supply and demand helping smooth the transition to EVS this feature is in trial in the US our cyber security monitoring will also Pro detect Power Systems detecting attacks and helping avoid disastrous power outages canari bio2 and our derms technology are just some of the exciting developments that are contributing to the Panasonic Greener impact vision for a Greener Society we unveiled the Panasonic green impact Vision in 202 to here at CES this Vision seeks to make an impact of 300 100 million tons in reduced CO2 emissions through our business by 2050 today we can proudly report on the recent result of this Vision we have brought 31 of our factories and sites to Caron neutral operations we have reduced our own emissions to the tune of 9.39 million tons and have achieved 30 7 million tons of avoided emission as of March 2023 what do we mean by avoided emissions it's the amount of emissions that we have helped reduce for our customers and Society through our services and products this year we've deployed a variety of Innovations Technologies and digital solutions to achieve 37 million tons these include EV batteries air to water rication energy saving Goods heat exchange ventilation and more some of these Innovations are on display at our booth please come by and have a look the concept of avoided emission is one we are very fascinated about and we have gone to Great length to spread the world with advocate for avoided Mission throughout 2022 and 2023 at the G7 Hiroshima Summit last year avoided the mission was specified and the G7 Hiroshima leaders communicate acknowledging its importance in addition to our own avoided emission goals our hope is to expand the scope of global avoided Mission by inspiring others through our advocacy for our part aim to achieve 93 million tons of avoided emissions by 2030 we consider this a great start but the work does not end until the ultimate goal of carbon neutrality everywhere for customers for everyone is achieved speaking of Net Zero everywhere included in those Panasonic carbon neutral sites are all of our 14 Automotive system sites here to share more about our Automotive Innovation is Todd Lancaster Executive Vice President of Panasonic Automotive Systems of [Applause] America thank you Megan as a tier one supplier Panasonic Automotive is committed to improving performance for Global vehicle manufacturers and continuing to reimagine best-in-class experiences for drivers on the road with sustainability being a top priority we're here to share all the progress we're making in the world of Mobility Innovation at this year's CES Panasonic is strongly positioned in the space and at the Forefront of softwar defined mobility in fact we recently announced our latest enabling technology virtual skip gen now now available on AWS Marketplace the truly Cloud native virtual replica enables shift left development that ensures that teams can one seamlessly work in parallel two enable independent third-party and app development and three conduct more predictive integration and testing all of this earlier in the process even before Hardware availability which leads to improve software quality and reduce time to Market as Vehicles become more software Reliant our teams are well prepared to guide the rapidly evolving Mobility needs anticipated for softwar defined Vehicles we believe that Vehicles will be required to integrate the processing of functions into one brain that will simultaneously sense process share and derive insights while also handling functions for assisted driving now more than ever we're seeing demand for Vehicle Systems that support the extended vehicle life cycle by enabling more upgrades and prolonging the supporting Hardware capability enter the need for high performance Computing today I'm excited to unveil for the first time the Panasonic launch of highperformance compute named neuron this Cutting Edge HPC architecture allows not only for software updates and upgrades in vehicles but also for Hardware upgrades across platform life cycles our new architecture design can reduce the number of electronic control units by up to 80% allowing for faster lighter cross doain Computing and realtime cross functional communication neuron maximizes performance safety and Innovation across the entire ownership of the consumer's vehicle and enables oems with a futureproof platform for generations to come this examle of upgradable modularity and high performance Computing is just the beginning of the next total vehicle Evolution now let's shift gears to evolving the in Cabin experience at Panasonic we've mastered the art of creating immersive sound experiences and we value our collaboration with Partners to create unique solutions that push boundaries our friends from Fisker here with us today can attest to this we work side by side with their Engineers to develop an audio experience that aligns with the Fisker mission to be the world's most sustainable vehicle the result is the Fisker pulse audio system powered by Els Studio 3D that is featured in the allnew Fisker ocean extreme and Fisker ocean 1 using precise speaker placement along with Cutting Edge materials we've designed an efficient high- performance 15 speaker system that draws up to 60% less energy extending the vehicle driving range without sacrificing an ounce of stunning music Clarity this teamwork with Fisker brings to life our Brand's shared focus on sustainability and we're honored to join with them in building the future of electric vehicles we're also part of an exciting launch of the 2025 Infiniti QX80 which will debut later this year and here to tell you more is Bob Welby senior senior director of operations for Infinity Americas and Paul Jacobs president and CEO of Clips premium audio [Applause] group hi guys thank you infinity for inviting Panasonic to be a part of this launch uh marking a a new dawn for your company yeah thanks Todd we're excited to be able to feature the QX monograph here at CES and this is the first opportunity for many people to see the Bold New Direction we're taking with infinti the QX monograph previews the design of the allnew 2025 Infiniti QX80 which will make its debut later this year the allnew QX80 design is characterized by a confident athletic stance paired with grand yet graceful proportions and our first for the full-size SUV segment here is the clips refer reference Premiere audio system powered by Panasonic this is the first of many new features to be revealed for our new SUV which will Elevate infiniti's Flagship presence with the evolved design language exceptional craftsmanship and The Cutting Edge technology that clips and Panasonic are helping us bring to Market we have more to share in the coming months great thank you Bob now Paul what does this new system mean for cliping for your customers oh thanks Todd you know the the team at uh klips has spent uh decades preparing for moments like this where the right Partnerships come together in this case Panasonic automotive and infinity and clips they have the right objectives the right team and it's at the right time um klips has been an aspirational brand for over 70 years and participating in the launch of the QX80 was a natural fit you know on a personal level I've owned two of the Infiniti QX 80s as Bob and I discussed and according to him we're going to have a third on the way soon so thank you Bob uh collaborating with Panasonic automotive and Infiniti has brought the best out of our teams and I think that our combined capabilities really created a new level of audio performance in a luxury vehicle segment um this newly innovated Innovative system delivers an unparallel blend of power detail and emotion and It ultimately delivers on our Founders Vision Mr Paul W klips in creating the live music experience in your home and now for the very first time creating that live music experience in the luxury vehicle Market specifically the Infiniti QX80 and I can't wait for the world to experience this audio revolution later this year great well thank you both at Panasonic forging strong relationships with our valued OEM Partners is Paramount we're right there with you to ensure the highest quality of performance for those of you visiting the show this week we look forward to sharing all of this and more and we can't wait wa to see you [Applause] there thank you Todd the circular economy business model hopefully by now you're aware of this promising approach to reducing the environmental impact of product manufacturing and distribution while providing an improved level of quality and reducing waste in the supply chain something we can all get behind and Panasonic has already made great strides in this endeavor many of our products have an extended life cycle and reduce their impact on the environment by serving multiple functions others are crafted using recycled materials and still more are made or will be made in our carbon neutral factories let's check out some of them right now our mission is to enrich your lives with moments of exhilaration and relaxation the television is more than just a device it's the heart of every home a window to Shared cinematic Journeys a stadium where friends unite in cheer a concert hall immersed in your favorite Tunes according to vast and exciting gaming worlds and a playground for children's curiosity ltvs are gateways to new worlds and exploration yet televisions also nurture moments of calm it transforms your space into a sanctuary of relaxation keeps you updated with the latest news connects you with loved ones near and far and supports a life of both excitement and calm our pledge is to create more than a product but an experience that inspires educates and [Music] entertains explore more feel more Panasonic now to show how we are creating inspiring experiences for our customers is Panasonic's Global head of entertainment Mr Akira [Applause] toyoshima the video you just saw captur our vision for future of television at Panasonic our commitment has always been to produce the most accurate P quality this doesn't only come from technical Precision but also through collaboration with high the best calories and for the most T building experience we've Incorporated AI to recognize type of content you are build and adust both picture and sunting to Perfection yet in today's age of content bance the huge volume of the films TV series documentaries and more has created Paradox of choice with such best options the real challenge becomes pinpointing exactly what you want to watch therefore our new Mission goes beyond just providing great picture and sound it's about simplifying the process of content Discovery uring it's not just easy but delightful we envision our TVs as portal new territories guiding you to explore the bu World content and then immersing you deep into those experiences in sense our aim is to to empower you to explore more and feel more achieving this Vision meant enhancing you our operating system usability and the quest to find the perfect Ally in this Venture and today I'm happy to announce we found that partner from 2024 onwards Panasonic TV range will feature Fire TV building as part of unexciting collaboration with Amazon to tell you more about this collaboration let me welcome on stage Mr Daniel Raj Amazon vice president of alexand Fire [Music] TV thank you so much toyos son my name is Daniel Rous and I'm the vice president of Alexa and Fire TV at Amazon I'm excited to join you today to talk more about how we're partnering with Panasonic to bring a truly Innovative Smart TV experience to customers around the world Panasonic is already a global leader in developing Innovative Technologies so it was an easy decision to work together we both share the same goal combining the best in hardware and software to provide a highquality Innovative Smart TV experience this shared Vision actually started early last year when we launched the Panasonic mx800 TVs with Fire TV built in our customers in Europe have been loving what we've created together so far sharing feedback on features like the stunning picture quality the easy to use Alexa functionality and the impressive sound and now we're thrilled to announce the next phase of our partnership starting in 20124 new Panasonic Smart TVs will have Fire TV built in and it will be the primary OS for TVs shipped in the future at Fire TV we're all about making your smart TV actually smart and you'll see that come to life in really exciting ways with these TVs our approach is unique a smart TV with Fire TV built in means content and app Discovery are at the center of the viewing experience it's personal to how you watch TV we're making easier to find something to watch thanks to our deep integration with Alexa and the latest in AI it's built to take the pain out of streaming from the hottest new releases to live sports this deep integration of voice content and in ative experiences is core to how we think about entertainment experiences including those we build with our partners we can't wait for you to hear all about we've been working on together we're eager to get this in customers hands here's haruk Kono to tell you more about the new flagship Smart TVs with Fire TV built in thank you very [Music] much thank you than you Daniel Son and toos shim masan for the exciting partnership announcement everyone please again give them a big [Applause] hand so following on from this news I would like to introduce the very first fruits of this partnership Panasonics groundbreaking 2020 for all at TVs the z95 A and Z93 a both of these TVs feature Fire TV built in these TVs revolutionize how you discover and enjoy content offering a personalized home screen that brings together streaming services apps live channels and tailored recommendations we have also integrated those Panasonic strengths for which we are known such uh such as incredible picture and sound quality and a silky smooth gaming experience the z95 a is brighter than ever before thank thanks to a state-ofthe-art module using micr lens array panel and multi-layer heat management developed by Panasonic Engineers furthermore our h6x Pro AI processor Mark I delivers amazing picture clarity through to the fil makers Vision in fact we tuned this sets in Hollywood with some of the best creators in the industry for gamers these sets are one of the world's first olets with a 144 Herz refresher rate offering a match responsiveness and of course thanks to the collaboration with Amazon both sets integrate seamlessly with the Alexa compatible devices right out of the box they also feature large format smart home dashboard for easy monitoring and control of your connected ecosystem our partnership with Amazon is just the beginning of our journey for more ground groundbreaking features we believe that the umol a yeast of use of these new sets will make it easier than ever before for you your family and your friends to find explore and experience New Horizons thanks to the seamless integration of Amazon's Fire TV built-in and Panasonics picture and sound Excellence thank you for being part of our journey we can't wait to show you what more we will have in in store for the future thank you very [Music] much it's an exciting beginning too now to tell us about the latest advancements in consumer electronics is director of marketing and experience for Panasonic consumer electronics Michelle [Music] [Applause] escar thank you good to see you hello everyone now Panasonic has been a leader in electric shaver technology for over 65 5 years combining the precise engineering of Japanese Samurai sword making with a passion for helping you achieve better results quickly as part of your daily grooming routines so we are excited to introduce to you our reimagined luxurious hes shaving device that has already grown wildly popular in Japan the Palm shaver this is a shaver that feels so natural in your hand you would think it's an extension of yourself we took our Advanced five l technology and condensed it into a device that is 70% the size of con conventional Shavers the compact design fits right into your palm offering you unparalleled control so you can feel your way to a smoother Kinder shave but the innovation of the Palm shaver doesn't stop with its design it comes with Panasonic shavers Advanced sensing technology adapting to the Contours of your face uring that each shave is as unique as you are and to align with Panasonic's long running commitment to sustainability the Palm shaver employs an Innovative material called norori which is derived from sea minerals which together with radically rethinking the form factor helped us to reduce plastic usage by a whopping 40% you will feel this the moment you pick it up thanks to the unique ceramic like touch a daily reminder that choosing Panasonic shavers shows you care about your personal well-being and the well-being of our planet now the Palm shaver is actually not the only Panasonic grooming device designed with sustainability in mind last year we introduced the Innovative multi-shaped modular Personal Care System featuring a single rechargeable base and a variety of attachments to meet your every grooming need by eliminating the need for separate Motors batteries and adapters in the multi-shape we save approximately 60% of resources compared to traditional grooming products today we're introducing new multi-shaped attachments focused on broadening our coverage of the diverse needs of our customers first up is skin care so our new facial care attachment includes three types of brushes an exfoliating brush a facial cleansing brush that is also fantastic for people with beards and a poor targeting deep clean brush and we are not stopping at your face our new foot pair attachment brings the salon experience to your home with a rotating head that removes calluses from heel to toe and based on popular demand we are introducing an eyebrow trimmer beer detail trimmer and detail shaver bringing us closer to our vision of a Sleek sustainable customizable device that can address every aspect of your personal care routine as we like to say multi-shape is the last grooming device you will ever need now we've covered Innovation for your outer well-being let's move on to your nutritional well-being so as the number one microwave brand within verder technology Panasonic is constantly striving to make it easier for families to eat well and going hand inand with convenience is smart technology I'm excited to announce that in 2024 we will introduce our first multi ens that feature smart connected technology through our partners at Fresco here to share more about our integration is Fresco CEO Ben Harris then thank you Michelle yeah we are delighted to be building the future of the kitchen with Panasonic the smart technology in these Panasonic multi ens gives consumers the ability to cook with Precision never achieved by a microwave before using the new Panasonic app that is powered by Fresco you'll be able to choose a recipe or an ingredient and the microwave will automatically set up and cook each step for you perfectly so if you want to cook a juicy chicken or air Fred crisp crisy sweet potato fries home Cooks can set it and forget it and get delicious results knowing that the appliance has everything under control so this means I don't have to run back and forth and check the recipe on my phone or go through a whole sequence of pressing buttons at every step exactly Michelle and we have also developed an AI powered cooking assistant that would allow home Cooks to easily personalize recipes for themselves to fit their dietary preferences so you can make it gluten-free to make ingredient substitutions so you can swap something out seamlessly if you're left at home without the right ingredient you can adjust serving size for whoever's at home the cooking settings sent to the microwave and all the other multifunctional of this oven will dynamically adjust to give great results which is especially convenient given all the functions of these multi opens well thank you Ben this really is a new era of microwaving I look forward to seeing you at the booth uh and actually everyone here will be able to get a little taste of this technology uh we'll be cooking in our 4 in1 multi oven using The Magic Pot uh the unique pan that is designed to go inside of our multi ovens letting you actually sear and brown food in the microwave just like you would on the stove if you think between the 4 and one The Magic Pot a wide array of Gourmet recipes and AI Ed personalization all of us will be saving a lot of time in the kitchen this year all right moving on to one of my favorite categories Lumix and it's a favorite because embedded deep within lumic's brand mission is a strong commitment to democratizing creativity we don't just want to sell cameras we want to empower creators to achieve their visions and continuously push the envelope of what's possible this was the premise behind our recently released reality miniseries shutter Showdown where we sent four filmmakers Into the Wilderness to compete in challenges that put their creativity technical proficiency and Artistry to the test let's take a look where do we go I just wish we had more time man I'm loving this spot I do not have nearly enough footage trees the mountains everything about Place dis gorgeous got a great camera I've got a great set of [Music] blesses if you haven't seen it already I would definitely recommend you check out shutter Showdown on YouTube it's honestly extremely entertaining now a big part of our commitment to creators and what sets Lumix apart in the industry is working closely with other brands who share our passion for creativity one of our most notable Partnerships is the El Mount Alliance providing creators with a playground of unique lenses and cameras from Lumix Leica and sigma which can be infinitely combined to explode the bounds of creativity you should definitely check out how we're integrating L2 technology into the Lumix g92 this is Le Leica monochrome a beautiful black and white that reflects the signature Leica look that we all love and one of my favorite Innovative Lumix collaborations is with DJI Lumix is the one and only camera brand that enables a two-way connection with the DJI Ronin gimbal so the gimbal is able to take in data from the camera on the tracking of the subject and automatically adjust the camera to maintain Focus now we've worked with DJI to create that same two-way connectivity with their liar autofocus rang binder so unlike other camera brands which require a physical connection between the lar and the lens Lumix cameras can send lens data directly to the device which can in turn automatically refocus the lens based on the movement of the subject with these two groundbreaking two-way Integrations collaboratively engineered with zji any Lumix user new camera or old can achieve incredible autofocus performance now I can't talk about Partnerships that Empower creators without mentioning Condor blue and SanDisk and to help me demonstrate this product is Sean Robinson host of our weekly YouTube stream Lumix live Sean thanks Michelle what you're looking at is the Condor blue Pro blade SSD handle developed in collaboration with Panasonic that enables the use of the SanDisk professional Pro blade SSD mags this incredibly versatile device takes every workflow into consideration and is a shining example of what's possible when like my minded Partners come together to innovate forward all of these collaborations are designed to provide creators with ultimate toolkit for bringing their Visions to life and Sean that toolkit just got a bit more exciting thanks to our new 100mm macro lens and from what I hear our testing Community is going wild over this lens that's a fact because this is no ordinary macro lens in fact I'd argue it completely changes the definition of what a macro lens is your typical macro lens is large and heavy and designed specifically to take life-size photos of objects up close they usually have slow autofocus Motors due to the range of focus they need to cover but our more than macro macro lens is not only smaller by a drastic amount and lighter than its closest competitor it also utilizes a brand new Panasonic patent Focus motor that uses magnetic fields derived from two axes to deliver up to two times the focusing speed of some of our competitors even in this tiny size so that would mean that the new S100 f2.8 macro lens is not just ready for macro shots exactly it can be used for portraits and Wildlife photography and even keep up with the action of like Youth Sports and in addition the new dual Phase Linear motor Panasonic has also included a brand new focus by wire system designed for those of you who missed the Precision and granularity of the focus provided by your classic gear driven manual lenses this lens enables delicate manual focus operation especially in difficult situations where Precision is key thank you Sean uh I can say completely honestly I have never been this excited about a lens make sure to tune in to Lumix live with Sean this week on on YouTube for lots more details and you'll be able to check out our new more than macro 100mm lens at the Panasonic Booth as well as experience the power of Lumix yourself at our photo and video stations so you can experience the magic of real time L choosing from a selection of new custom color profiles to shoot your new status portraits then head over to our video station to shoot your surprise social video Lumix opengate technology utilizes the entire camera sensor giving creat there's a lot more flexibility to crop their work to different aspect ratios you're going to see open gate at work when your final video is delivered to you already perfectly cropped and ready to share in Social last but certainly not least I'd like to bring your attention to one final set of Partnerships first last year we announced our partnership with red who are working tirelessly to provide equal access to healthare to every individual across the globe and we are proud to have committed over 700,000 to the global fund to date we are continuing that relationship this year and also engaging with new partners who share our vision of an enriched tomorrow for our planet and every individual on it on the show floor you'll notice beautiful Fabrics being used throughout our booth these are brought To Us by Around the World in 80 Fabrics a nonprofit organization dedicated to education around nature friendly Fabrics being produced around the globe Lumix Ambassador Jamie house has been traveling around the world helping to capture the unique Innovative processes behind each of these Fabrics it is an incredible example of the power of visual storytelling for Mission driven organizations and speaking of being Mission driven I have one final introduction for you many of you may already be familiar with Lenny The Lovable blob who is on a mission to make everyone's day just a little bit better Lenny are you here hi I just wanted to pop in and say that I know CES is big and crap I at long but you're about to learn a bunch of new things and that'll be sick because C baby if you ever feel a little overwhelmed or a little like oh God I just remember I legitimately hate people don't want to be around them anymore I'm going to be over at boo just chill and you should stop by okay that's all bye thank you so much Lenny uh I can't wait to see you in the booth and talk with you more everyone you can actually come to the booth and interact live with Lenny and make your day a little bit better thank you Michelle and everyone for joining us this morning we look forward to seeing you on the floor this week and we can't wait to show you how what we are creating today will enrich tomorrow thank you

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Id: uZV280RJQTo

Length: 97min 55sec (5875 seconds)

Published: Tue Jan 09 2024