15 Things You Didn't Know About RICHARD MILLE

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fifteen things you didn't know about rishabh meal welcome to a lox calm the place where future billionaires come to get inspired hello a Luxor's and welcome to another exciting original video presented by a lox calm today we're going to present you with some exciting facts about rishaad meal a man and brand well known worldwide for the most exclusive high-end luxury watches born and tagging yo France in the year 1951 we chard mill started his career in the watchmaking industry in 1974 and held senior management roles in various watch companies his educational background includes a marketing degree from besançon and he lived in England for a year to learn the language as well he spent his whole life in the watch industry although before getting into production of his own brands of watches he appeared to find the work a bit restricted in the creative areas he always longed to be a part of the actual design and development of the timepieces as opposed to just manufacturing and selling them his drive pushed him to launch his own brand at the age of 50 if not for his vision the bold luxury segment that exists today may not have come to be he has been successful in marrying the traditional elements of watchmaking with contemporary designs and materials this combined with unique ways of marketing has led to the creation of a whole new generation of luxury specialized watches if you are new here welcome be sure to subscribe and follow us on instagram at a luxe so it's time now to take a closer look at the man and the brand that revolutionized the luxury watch industry with the 15 things you didn't know about we shod meal number one he carved his first design out of a bar of soap while Rashad was the CEO of French jewelry company Mo Busan he craved to own the entire design process all through his 10 year and was inspired to create something new at one point he knew exactly the design he had in mind and he carved the prototype for it into a bar of soap which later would be converted into reality by his team in Switzerland in an interview he stated I knew exactly what I wanted I remember the day like it was yesterday I carved what would be the prototype for my very first watch out of a bar of soap number two his inspiration is his love for car racing and Formula One the major inspiration for the brand's Rashad Neal has been the technical world of car racing and Formula One most of the models feature tonneau shaped cases transparent backs skeleton looking dials and flaunt a very futuristic and technological feel with unusual materials he calls his watches a symbiosis of his love for cars aircraft and everything mechanical number three Mele partnered with watchmaker Audemars Piguet LD maka PJ is a Swiss watch manufacturer that has been family owned since 1875 they created the first repeater watch in 1892 and are best known for their Royal Oak watch line in 1999 Rashad Mill joined forces with the historic watch maker for the production of its first line of watches but he held on to the brand name and image that is meal in 2001 with the help of Audemars Piguet x' company a PRP the first brand of watches was launched number four meal started his own business at the age of 50 entrepreneurship knows no age and meal spent a majority of his life studying and marketing luxury brands such as Seiko and moved with song at the age of 50 he told himself he needed to build his own brand then or he never would he wanted to have complete control over the watch brand not just the marketing of it and thus was born the brand that is now selling some of the most expensive and sought-after watches in the industry number five a special edition of his RM o56 sapphire cost 1.98 million dollars Mille created his revolutionary RM o 56 split seconds chronograph turbulent watch in 2012 it was the first watch to have the entire three-part case cut from a solid block of sapphire and each watch features 35 jewels in 2018 a special edition dedicated to the racecar drive phillipe masa was sold for 1.98 million dollars only five of the special watches were created and they were sold out almost immediately number six he had to delay his first watch line launch for one year due to malfunctions meal has said that the biggest challenge he faced when starting his company was that he wasn't able to meet the deadline he set for himself his first watch line the RM o 1 was supposed to be ready for the market in 2000 but the torque indicator was not working properly he says that he could have made the deadline and just made the repairs when necessary but he didn't want to do that it was painful for him to lose a whole year when he was just venturing out into the market but that's just what it took for him to be able to present an excellent quality watch in 2001 he says it prepared him to deal with any other setbacks he may encounter in the business number 7 he invested his own money in developing his first watch the RM 0:01 turvy long his first watch the RM 0:01 turbulent was modern handcrafted and featured carbon fiber not gold or diamonds he knew the cost of his design would be twice as much as any other turbine lawn at the time but he trudged on using his own money to find the development Rashaad was convinced there was a market for the revolutionary mechanical watch he envisioned the watch was a success and even though only 17 pieces were produced the demand for these specialized watches was definitely growing number 8 the watches are made in Switzerland yes we shod still pays taxes in friends though Ishod Mille watch brand is based in Switzerland and this is where all of the watches are produced still Rashaad chooses to pay taxes and friends he knows it's crazy but he loves friends so much he does end up paying more taxes this way but none of that matters to him he's an eccentric with a love of fresh air and he enjoys attending the Tour de France up close with the best cyclists in the world racing along the French countryside number nine champion tennis player Rafael Nadal wore an $850,000 rashard Milton at the French Open Spanish tennis player Rafael Nadal was one of the first athletes to our rishaad meal watch while playing his sport but the first watch he wore for meal broke as did several others meal said this helped him to learn what worked and what didn't when it comes to creating high endurance luxury timepieces Nadal has played professionally with and won several tournaments while wearing a Rashad meal watch in 2015 he wore the eight hundred and fifty thousand dollar RM 2702 whirlpool Rafael Nadal while playing at the French Open and the watch doesn't affect any of his play because it weighs only 20 grams which is less than the weight of four quarters number 10 the RM zero one one Philippe Massa flyback autograph was one of the brand's most successful chronographs Philippe Massa is a former Formula One driver and he was the first sports star that became a spokesperson for rishaad meal the RM zero-one-one Philippe Massa flyback chronograph is the brand's most successful model and it continues to be produced in several variations in 2015 two limited edition watches were released to celebrate the 10-year partnership between the company and the Brazilian f1 driver including the RM zero five six turbulence split second Philippe Massa 10th anniversary of which only ten were made it includes a sapphire crystal case and 500 individual components click in the upper right-hand corner to watch our video of the 17 signs of what makes a luxury watch to find out more about this topic number eleven he was the first to insist all of his brand ambassadors wear their watch while in action golfer bubba watson Formula One drivers Romain Grosjean and Philippe Massa and Olympic sprinter Yohan Blake are just some of the famous names that are his brand sponsors these celebrities have won at their respective sports while wearing the watches as well which adds to their Flair of owning one for sure meal has said when I work with someone my only condition is that they must wear the watch during their sport it's my only condition has a longtime race car lover he makes mechanical watches for Formula One drivers that can hold up to the shocks and forces of a race he further went on to design and craft watches for various sports including golf sailing and tennis number 12 he produced 4,000 watches in 2017 Neal's concept was based on three core principles the best of technique and innovation the best of artistry and architecture and the best of heritage and culture of fine watchmaking with hand finishing at any cost he knew for sure he was not going to allow cost to get in the way of his brand vision he knew the cost of the watches would be extremely high so he was happy to just sell a few dozen pieces a year he's been more successful than he initially expected and in 2017 he produced 4,000 watches number 13 he had a clear direction for what he wanted to build and he didn't start with any traditional market research most brands would start out with doing a lot of marketing and research before getting into production however Rashad Mill knew what he wanted right from the get-go he didn't conduct any marketing studies because he wanted to do a technical study instead in the beginning at meal said I don't want to integrate compromises I don't want to integrate any marketing data no I will go pure cutting-edge sharp as I want well this may appear risky and cocky to some genius means believing in your brand and your vision and the fact that you have value out there we chard mill has certainly been practicing what he preaches number 14 Mashhad meal once handed over his own watch to Mark Cavendish Mark Cavendish is one of the best cyclists in the world and a watch collector he was starstruck when he met we shod meal at the Tour de France and said he was shaking like a leaf when they met they talked for a while and then we shod casually handed mark his own limited edition RM zero one one Philippe Massa watch saying I want you to wear this I hope it brings you luck number 15 in 2017 he created the lightest split second chronograph in the world li shod meal is known for creating luxury timepieces that are not only durable but super like the weight is an important consideration for athletes so that the watch does not affect their performance meal has revolutionized luxury watch segments in a number of ways and these lightweight timepieces are another game changer in the industry in 2017 meal made history yet again with his RM 5003 McLaren f1 split-second turban long chronograph at just 40 grams it has the distinction of being the lightest split seconds chronograph ever made and there you have a Dale Xers some incredible lesser-known facts about rashard meal so if you could own any of the Rashaad meal watches which one would it be let us know in the comments below still here has to thank you for sticking with us all the way to the end here's your bonus fact number 16 rishaad meal watches are always sold out yes even the ones costing a few million dollars the 2.2 million dollar rm50 602 sapphire tour below all ten of them were sold out well before production was completed the 56 o2 is made of a cable suspension system within transparent sapphire the base plate is made up of grade five titanium and is suspended within the case by a 0.35 millimeter thick cable to create a case for the watch takes 40 days of machining and 400 hours of additional work for the final touches of the movement fridges thank you for spending some time with us a Luxor's make sure to LIKE and subscribe so you never miss another video we also hand-picked these videos which we recommend you watch next thank you for being an a lexer and we'll see you back tomorrow
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Channel: Alux.com
Views: 417,652
Rating: 4.7639627 out of 5
Keywords: Alux, Alux.com, Alux Youtube, luxury living, luxury lifestyle, alux watches, fine living, most expensive things in the world, new life, most expensive, extravagant things, billionaire lifestyle, Richard Mille, Richard Mille watch, Richard Mille net worth, Richard Mille store, Richard Mille skull, Richard Mille gold, Richard Mille sappharie, Richard Mille rm 010, Richard Mille nadal
Id: vBQOJrniYOQ
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Length: 12min 51sec (771 seconds)
Published: Fri Apr 20 2018
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