12 Famous Logos With a Secret Meaning

[Music] 12 famous logos that have a secret meaning a logo is the face of a brand and we often buy this or that item because its face is well known to the world come on don't deny it this is why designers work really long and hard at creating a logo that's simple enough to easily remember yet unique enough to stand out as for the best logos they contain a hidden subtext that represents the company's values goals or history so here are 12 world famous logos with a secret hidden meaning but before we explore the world of successful branding don't miss your chance to see one extremely good looking logo every single day yep i'm talking about the bright side and you can join it by simply clicking that big red subscribe button give the notification bell a ring so that you don't miss any of our daily uploads now let's jump right in counting down from number 12 airbnb people use the internet service airbnb to find cool places to stay all around the world it started with three inflatable beds in san francisco where co-founders brian chesky and joe gibia hosted their first visitors they chose a really strange logo for the company that kind of looks like a paper clap but in fact the logo has a much deeper meaning than it might seem at first it contains four simple yet meaningful elements the head of a person that represents a user of their site the sign for a location on a map to show where the house or apartment is a heart to represent love and finally all of these symbols combine to make the letter a for airbnb number 11 tripadvisor now speaking of traveling even if you're not an experienced jet setter you've definitely seen this logo before it belongs to tripadvisor which allows travelers from all around the world to choose the best hotels to stay at top restaurants to go to airlines with the most attractive deals and even information on the most interesting places to visit you can also find tons of reviews on their website from other users that can help you make your decision tripadvisor's logo is an owl which symbolizes wisdom and knowledge as for its different colored eyes they show that each traveler has a choice to make green means go and red means no pretty cool huh [Music] number 10 mastercard does this company's logo pick up at you every time you open your wallet or a swipe your debit or credit card the international payment system we all know these days as mastercard was established in 1966 as interbank its logo has undergone quite a few changes since then the most recent change was in 2016 after 20 years of having the word mastercard within the iconic red and orange circles the colors remained the same but the company's name was put under the venn diagram looking logo as for the color scheme in their branding it all comes down to psychology red stands for bravery passion and for doing what makes you feel joy the bright yellow symbolizes prosperity mastercard thinks that these qualities are essential for people who want to become rich so the colors in the logo meet in the middle number nine dell now ever wonder why the e in dell's logo is all askew what could that possibly symbolize other than just trying to make the logo look cool well the founder of the company michael dell wanted to convey the meaning of the popular idiom turn the world on its ear which means to change something in an exciting way that's what dell is out to do and their mission is right there in the logo so now you know what the dell is going on here [Music] number 8 national geographic national geographic the popular magazine and channel that broadcast documentaries in 171 countries made its logo a yellow rectangle simple and elegant but still with plenty of symbolism the rectangle symbolizes a door that's open to the world of knowledge about nature science and culture the color was chosen for a reason too can you guess what it stands for yellow and bright just like you got it the sun it's a metaphor for the sun that shines over the entire world and is the source of energy and power number seven vodafone now those of you in north america might not have heard about this company but vodafone is a british mobile provider that operates mostly in europe asia africa and oceania the company chose a couple of mysterious things for its logo which looks sort of like an earphone to a lot of people is that what you see in it well it's actually a quotation mark so in this case an open quote stands for the beginning of a conversation and voice communication the designers wanted to show that with vodafone users can talk to each other anytime they want and if you're wondering what font that is in the company's logo it was designed exclusively for vodafone and bears its name it ain't your average times new roman you know [Music] number six haribo now haribo is famous for its delicious gummy candies and catchy little jingle since the company was founded in germany you're probably thinking haribo means gummy bear in german but no that's not the case at all the company's founder simply combined the first two letters of his first and last name hans regal and added the first two letters of his hometown of bonn hans used to sell candy at fairs where there were dancing bears this inspired him to produce these iconic bear-shaped gummies number five subway the arrows on the first and last letters of the subway logo are there for a reason they actually stand for the entrance and exit to the subway this way the company demonstrates that with subway you can eat on the go like in the actual subway if you really wanted to the colors play a huge role too green symbolizes the fact that the company is an advocate for healthy food and supplies only good quality products and the yellow stands for joy optimism fun and richness and also mustard the world's largest fast food franchise yep bigger than mickey d's that successfully runs in 110 countries sure does know a thing or two about richness in its different meanings number 4 dc comics having brought us so many beloved superheroes and action-packed stories dc comics decided to change their logo in 2016. their fans were furious and asked the company to return to the logo they knew for so many years but nobody could even guess how much of a hidden meaning there was behind the new design the company's co-founder jim lee revealed on his instagram account what the new logo actually means the nooks and angles are meant to evoke the superman s symbol the wonder woman ww emblem and the bat signal can you see all of them in there number three mozilla firefox there are three types of people in this world safari chrome and firefox fans wait are you still using internet explorer oops that's awkward all jokes aside the famous web browser mozilla firefox put a fox on its logo that circles the entire planet but guess what that's not even a fox the thing is firefox is the english translation of the chinese name for a red panda this way the company wanted to demonstrate how unique they are because this is a very rare kind of panda that's actually endangered in 2010 mozilla firefox even adopted two red pandas and took over responsibility for their care so yeah firefox is no fox at all it's an adorable red panda ah number two bacardi now bacardi didn't intend to scare their customers with their logo just like so many great things that have stuck with us for years it came from something the legend goes that the wife of bacardi's co-founder saw a bat in their liquor factory but instead of getting scared and running for the exit he took it as a sign and decided this was exactly what should be on the logo in cuba where bacardi is from bats are a symbol of health luck and unity and number one orbit finally easily one of the most recognized logos in the world i bet you have a pack of orbit gum in your pocket right now if you look closely at the logo you'll notice that the capital o is split into two parts one dark and one light in the background you can see the image of an orbit so it's clear that the o symbolizes day and night and a planet revolving around the sun a dupe for more expensive gums in the us during world war ii the company is now enjoying its time to shine at least according to its latest campaign slogan well which logo's hidden meaning surprised you the most tell us all about it in the comments below don't forget to give us a like and click subscribe to stay on the bright side of life until next time you

Channel: BRIGHT SIDE

Views: 3,459,109

Keywords: Orbit, Bacardi, Firefox, DC Comics, Subway, Haribo, Vodafone, National Geographic, Dell, MasterCard, TripAdvisor, Airbnb, logo, what logos mean, famous brands, famous logos, brand logo, hidden message, logo secrets

Id: 2URzhCMIHO8

Length: 10min 52sec (652 seconds)

Published: Sun Sep 30 2018